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North America Cancer Diagnostics Market By Type (Laboratory Tests, Genetic Tests, Tumor Biomarker Tests, Imaging, Endoscopy, Biopsy, Liquid Biopsy, Immunohistochemistry, In situ hybridization); By Technology (Instrument Based, Platform-Based, Tumor Biomarker Tests); By Application (Breast Cancer, Colorectal Cancer, Cervical Cancer, Lung Cancer, Prostate Cancer, Skin Cancer, Blood Cancer, Kidney Cancer, Pancreatic Cancer, Ovarian Cancer); By End User (Cancer Research Institutes, Diagnostic Laboratories, Hospitals); By Region – Trends, Analysis, and Forecast, 2024 – 2032

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Published: | Report ID: 36532 | Report Format : PDF
Historical Period  2019-2022
Base Year  2023
Forecast Period  2024-2032
North America Cancer Diagnostics Market Size 2023  USD 19,227.68 Million
North America Cancer Diagnostics Market, CAGR  5.99%
North America Cancer Diagnostics Market Size 2032  USD 26,434.47 Million

Market Overview

The North America Cancer Diagnostics Market is set to experience substantial growth, projected to increase from USD 19,227.68 million in 2023 to USD 26,434.47 million by 2032, achieving a steady CAGR of 5.99%. As a critical component of the healthcare sector, this market is integral to the early detection, diagnosis, and management of cancer, which has significant societal and economic impacts.

The market is gaining robust momentum, driven by rising cancer incidence rates across North America. These increases are linked to demographic changes, lifestyle shifts, environmental factors, and technological advancements in diagnostics. Additionally, greater awareness among both patients and healthcare professionals about the necessity of regular cancer screenings is further propelling market growth, highlighting the importance of proactive healthcare measures.

Technological innovations are pivotal in reshaping the market. Revolutionary developments in imaging, molecular diagnostics, biomarker discovery, and artificial intelligence (AI) are transforming cancer diagnostics, enabling earlier detection, personalized treatment strategies, and improved patient outcomes. The integration of big data and machine learning also enhances diagnostic accuracy and efficiency, emphasizing the influence of data-driven improvements in cancer care.

Current market trends indicate a shift towards more advanced diagnostic methods and personalized treatment options. The adoption of liquid biopsy techniques for non-invasive cancer detection is increasing, providing benefits such as the early identification of treatment resistance and continuous disease monitoring. The rise of companion diagnostics marks a new phase in cancer management, facilitating treatment plans that are customized to individual patient profiles, thus maximizing therapeutic effectiveness and minimizing side effects. Moreover, the incorporation of telemedicine and remote monitoring into cancer diagnostics is improving access to specialized care and increasing convenience for patients, especially in underserved areas.

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Segmentation Analysis

By Type

The market segmentation by type encompasses a wide array of diagnostic modalities catering to different aspects of cancer diagnosis. Laboratory tests, genetic tests, tumor biomarker tests, imaging techniques, endoscopy, biopsy procedures, liquid biopsy assays, immunohistochemistry, in situ hybridization, and other specialized diagnostic methodologies constitute the primary segments within this category. Laboratory tests, including blood tests and urine analysis, are fundamental in assessing various biomarkers indicative of cancer presence or progression. Genetic tests play a crucial role in identifying hereditary cancer predispositions and guiding personalized treatment decisions. Imaging modalities such as MRI, CT scan, PET scan, and ultrasound offer non-invasive visualization of internal organs for tumor detection and staging.

By Technology

The segmentation by technology encompasses instrument-based approaches, platform-based technologies, and specialized tumor biomarker tests. Instrument-based technologies include sophisticated diagnostic instruments such as PCR machines, mass spectrometers, and flow cytometers, enabling precise molecular analyses and biomarker detection. Platform-based technologies encompass comprehensive diagnostic platforms that integrate multiple analytical processes, enhancing workflow efficiency and diagnostic accuracy. Tumor biomarker tests focus on identifying specific biomarkers indicative of cancer presence or progression, facilitating targeted diagnostic and therapeutic interventions tailored to individual patient profiles.

By Application

The segmentation by application delineates the prevalence and diagnostic requirements of various cancer types within the North American region. Breast cancer, colorectal cancer, cervical cancer, lung cancer, prostate cancer, skin cancer, blood cancer (leukemia, lymphoma), kidney cancer, pancreatic cancer, ovarian cancer, and other malignancies represent the primary application segments. Each cancer type presents unique diagnostic challenges and therapeutic considerations, driving the demand for specialized diagnostic approaches tailored to specific disease characteristics and patient populations.


By Type:

  • Laboratory Tests
  • Genetic Tests
  • Tumor Biomarker Tests
  • Imaging
  • Endoscopy
  • Biopsy
  • Liquid Biopsy
  • Immunohistochemistry
  • In situ hybridization

By Technology:

  • Instrument Based
  • Platform-Based
  • Tumor biomarker tests

By Application:

  • Breast Cancer
  • Colorectal Cancer
  • Cervical Cancer
  • Lung Cancer
  • Prostate Cancer
  • Skin Cancer
  • Blood Cancer
  • Kidney Cancer
  • Pancreatic Cancer
  • Ovarian Cancer

By End User:

  • Cancer Research Institutes
  • Diagnostic Laboratories
  • Hospitals

Market Drivers

Rising Burden of Cancer

The incidence of cancer is unfortunately on the rise in North America, with factors such as an aging population and lifestyle choices contributing to this trend. For instance, in the United States, 1,603,844 new cancer cases were reported, and 602,347 people died of cancer in 2020. As the population ages, the prevalence of cancer increases, necessitating more effective diagnostic strategies to address this growing burden. For example, the incidence rates for cancer overall climb steadily as age increases, from fewer than 25 cases per 100,000 people in age groups under age 20, to about 350 per 100,000 people among those aged 45–49, to more than 1,000 per 100,000 people in age groups 60 years and older. Modifiable behaviors, such as tobacco use, physical inactivity, an unhealthy diet, and the harmful use of alcohol, all increase the risk of non-communicable diseases (NCDs), including cancer. For instance, heavy smoking had the strongest association with the risk of experiencing at least one chronic disease.

Technological Advancements

The field of cancer diagnostics is witnessing rapid advancements, driven by innovations in technologies such as liquid biopsies, genetic testing, and precision diagnostics. Liquid biopsies, for instance, offer a minimally invasive method for detecting circulating tumor cells and cell-free DNA in the blood, enabling early detection and monitoring of cancer progression. They can provide a minimally invasive and repeatable means to detect cancer or gain information about its response to treatment. For example, minimal residual disease detection by liquid biopsy has been shown to allow for the identification of metastatic disease as much as 2 years earlier than by imaging.

Genetic testing provides insights into an individual’s genetic predisposition to certain cancers, facilitating personalized screening and treatment strategies. For instance, genomic testing in oncology has undergone a dramatic transformation in the past two decades, with the integration of targeted ultra-rapid testing modalities and high-throughput next-generation sequencing (NGS) platforms that enable comprehensive genomic profiling for the clinical management of patients. Technological advances for characterizing patients’ genomic, proteomic, metabolomic, and cellular profiles, combined with the development of large biological databases along with computational tools to analyze them, have allowed clinicians to tailor treatment strategies to precisely target the molecular alteration underlying individual patients’ disease.

Growing Awareness and Emphasis on Early Detection

Public health initiatives and campaigns are playing a crucial role in increasing awareness about cancer and the importance of early detection. With greater awareness, individuals are more likely to seek screening and diagnostic services, leading to earlier detection of cancer and, subsequently, better treatment outcomes. Early detection not only improves survival rates but also reduces the burden on healthcare systems by allowing for less invasive and less costly treatment interventions. Consequently, there is a growing demand for advanced diagnostics that can accurately detect cancer at its earliest stages.

High Healthcare Expenditure

North American countries, particularly the United States, have some of the highest per capita healthcare expenditures globally. This substantial investment in healthcare infrastructure and resources allows for greater funding and the adoption of new diagnostic technologies in healthcare settings. Healthcare providers have access to state-of-the-art diagnostic equipment and facilities, enabling them to offer cutting-edge diagnostic services to patients. Moreover, the availability of financial resources facilitates research and development in the field of cancer diagnostics, driving innovation and technological advancements.

Supportive government policies

Governments in North America are actively involved in supporting cancer research and the development of new diagnostic tools. Public funding for cancer research enables scientists and researchers to explore novel diagnostic approaches and technologies. Additionally, supportive regulatory frameworks and reimbursement policies incentivize the use of certain diagnostic tests and treatments, making them more accessible to patients. By aligning policies with public health goals, governments play a vital role in fostering innovation and improving access to advanced cancer diagnostics for individuals across North America.

Market Trends

Shift towards personalized medicine

In the North America Cancer diagnostics market, a notable trend is the shift towards personalized medicine, which involves tailoring diagnostic tests and treatment plans to individual patient characteristics. This approach recognizes the unique genetic makeup and molecular profile of each patient, aiming to optimize treatment efficacy while minimizing adverse effects. For instance, genomic testing in oncology has undergone a dramatic transformation in the past two decades, with the integration of targeted ultra-rapid testing modalities and high-throughput next-generation sequencing (NGS) platforms that enable comprehensive genomic profiling for the clinical management of patients. By utilizing genetic testing and molecular profiling, healthcare professionals can identify specific biomarkers associated with cancer susceptibility, prognosis, and treatment response.

The Rise of Liquid Biopsies

Another significant trend in the North America Cancer diagnostics market is the rising prominence of liquid biopsies. These assays analyze tumor-derived materials, such as circulating tumor cells and cell-free DNA, present in bodily fluids like blood or urine. Liquid biopsies offer a non-invasive method for cancer detection, monitoring, and treatment guidance, providing real-time insights into disease progression and treatment response. With their minimally invasive nature and ability to capture tumor heterogeneity, liquid biopsies are increasingly being adopted for various applications, including early cancer detection, monitoring of treatment response, and detection of minimal residual disease. For example, minimal residual disease detection by liquid biopsy has been shown to allow for the identification of metastatic disease as much as 2 years earlier than by imaging.

Integration of Artificial Intelligence (AI)

The integration of artificial intelligence (AI) is transforming the landscape of cancer diagnostics in North America. AI algorithms are capable of analyzing large volumes of complex diagnostic data with speed and accuracy, aiding in early cancer detection, risk stratification, and treatment selection. By leveraging machine learning and deep learning techniques, AI algorithms can identify subtle patterns and correlations in diagnostic imaging, molecular profiling, and clinical data that may not be apparent to human observers. This enables healthcare professionals to make more informed and timely diagnostic and treatment decisions, leading to improved patient outcomes. As AI technologies continue to evolve and mature, they hold immense potential to enhance the efficiency and accuracy of cancer diagnostics, paving the way for more personalized and precise cancer care.

Point-of-Care (POC) Diagnostics

The development of point-of-care (POC) diagnostic tests is another notable trend shaping the North America Cancer diagnostics market. These rapid and user-friendly tests enable healthcare providers to quickly assess patients’ conditions and initiate appropriate interventions at the point of care, without the need for complex laboratory infrastructure. POC diagnostics are particularly valuable in remote or resource-limited settings where access to traditional diagnostic facilities may be limited. By facilitating timely diagnosis and treatment initiation, POC tests contribute to improved patient outcomes and satisfaction. Moreover, the ongoing advancements in POC technologies, such as microfluidics, biosensors, and smartphone-based diagnostics, are expanding the scope and capabilities of POC testing, further enhancing its utility in cancer diagnostics.

Market Restraints and Challenges

High Cost of Diagnostics

Advanced diagnostic tests in the North America Cancer Diagnostics Market often come with a hefty price tag, posing a significant challenge to healthcare budgets and patient access. The substantial cost of these tests can strain healthcare resources, especially for patients with limited insurance coverage or financial means. As a result, some individuals may face barriers to accessing timely and accurate diagnostic services, potentially impacting their overall health outcomes.

Regulatory Hurdles

The regulatory approval process for new diagnostic tests can be arduous and time-consuming, presenting a significant hurdle for manufacturers seeking to bring innovative technologies to market. Lengthy regulatory delays can impede the timely availability of potentially life-saving diagnostic tools to patients, hindering the progress of cancer care. Moreover, navigating the complex regulatory landscape adds to the overall cost and uncertainty associated with developing and commercializing new diagnostic tests.

Reimbursement Challenges

Even with insurance coverage, obtaining reimbursement for certain diagnostic tests can be challenging for patients and healthcare providers in the North America Cancer diagnostics market. Insurers may impose stringent criteria or coverage limitations, making it difficult for healthcare providers to offer these tests to their patients. The lack of adequate reimbursement can deter healthcare providers from investing in advanced diagnostic technologies, thereby limiting patient access to potentially beneficial diagnostic services.

Data privacy concerns

The use of genetic testing and personalized medicine in cancer diagnostics raises significant concerns about data privacy and security. Patient genetic information is highly sensitive and requires robust measures to safeguard against unauthorized access or misuse. Healthcare providers and diagnostic laboratories must adhere to strict data privacy regulations and implement comprehensive security protocols to protect patient confidentiality and ensure the ethical and responsible use of genetic data.

Shortage of skilled personnel

Proper interpretation of complex diagnostic tests requires specialized training and expertise, yet there is often a shortage of qualified personnel in the North America Cancer diagnostics market. The lack of skilled professionals, such as pathologists, molecular biologists, and genetic counselors, can limit the capacity of healthcare institutions to effectively utilize advanced diagnostic technologies. Addressing this shortage requires targeted efforts to recruit and train personnel with the necessary skills and expertise to support the growing demand for cancer diagnostics.

Healthcare Disparities

Despite advancements in cancer diagnostics, access to advanced technologies may not be equitable across different populations in North America. Socioeconomic factors, geographic location, and disparities in healthcare infrastructure can create significant disparities in diagnostic rates and treatment outcomes. Efforts to address healthcare disparities require targeted interventions aimed at improving access to quality diagnostic services for underserved communities, thereby ensuring that all patients have equal opportunities for early detection and effective treatment of cancer.

Key Players

  • NeoGenomics Laboratories, Inc.
  • Telerad Tech.
  • F. Hoffmann-La Roche Ltd.
  • Hologic, Inc.
  • Illumina, Inc.
  • bioMérieux SA
  • BioGenex
  • Koninklijke Philips N.V.
  • Thermo Fisher Scientific, Inc.
  • Abbott
  • Agilent Technologies

Recent Developments

In December 2022, India-based startup PredOmix introduced OncoVeryx-F, an innovative cancer detection blood test. This one-of-a-kind test boasts a remarkable accuracy of 98% in detecting early-stage cancers in women. PredOmix’s OncoVeryx-F represents a significant advancement in cancer diagnostics, offering a non-invasive and highly accurate method for early detection, which is crucial for timely intervention and improved patient outcomes.

In June 2022, Roche unveiled the BenchMark ULTRA PLUS system for cancer diagnostics. This state-of-the-art system enables healthcare providers to deliver timely and targeted care to cancer patients. With enhanced capabilities and precision, the BenchMark Ultra Plus system empowers healthcare professionals to accurately diagnose cancer and tailor treatment plans based on individual patient needs. Roche’s launch of the BenchMark ULTRA PLUS system signifies a commitment to advancing cancer diagnostics and improving the quality of care for patients worldwide.

Regional Analysis

United States

The United States dominates the North America Cancer diagnostics market, holding a substantial market share of approximately 88%. This dominant position can be attributed to several key factors, including the country’s advanced healthcare infrastructure, robust research and development efforts, and the presence of major industry players. The United States is at the forefront of cancer research and treatment, with numerous prestigious medical institutions and cancer centers actively engaged in the development and adoption of innovative diagnostic techniques. These institutions, such as the Memorial Sloan Kettering Cancer Center, MD Anderson Cancer Center, and Dana-Farber Cancer Institute, have played a crucial role in driving the demand for advanced cancer diagnostic solutions.


Canada accounts for approximately 8% of the North America Cancer diagnostics market share. The country’s strong commitment to cancer research, universal healthcare system, and presence of renowned medical institutions have contributed to the growth of this market segment. The Canadian healthcare system, which provides universal coverage for essential medical services, including cancer screening and diagnostics, has played a significant role in promoting early detection and timely access to cancer diagnostic procedures. This, coupled with the country’s robust cancer research programs and the adoption of advanced diagnostic techniques, has driven the demand for innovative cancer diagnostic solutions.

Major medical centers and research institutions in Canada, such as the Princess Margaret Cancer Centre, the BC Cancer Agency, and the Ottawa Hospital Research Institute, have been at the forefront of developing and implementing advanced cancer diagnostic techniques.


While not as large as the United States or Canada, Mexico represents an important and growing segment of the North America Cancer diagnostics market, holding a market share of approximately 4%. The country’s efforts to improve healthcare infrastructure and increase access to advanced diagnostic solutions have contributed to the growth of this market.

The Mexican government has recognized the importance of early cancer detection and has made efforts to strengthen the country’s healthcare infrastructure, including investing in cancer care facilities and upgrading diagnostic capabilities. This has opened up opportunities for advanced cancer diagnostic solutions, such as molecular profiling tests and imaging technologies.

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Future Outlook

  1. Continued technological advancements will drive the development of more accurate and personalized diagnostic tools.
  2. Increased emphasis on early detection strategies will lead to improved patient outcomes and survival rates.
  3. The growing adoption of liquid biopsy techniques will revolutionize cancer detection and monitoring.
  4. The integration of artificial intelligence (AI) will enhance diagnostic accuracy and efficiency.
  5. The expansion of point-of-care (POC) diagnostics will facilitate faster diagnosis and treatment initiation.
  6. Rising healthcare expenditures will support investment in innovative diagnostic technologies.
  7. The emphasis on value-based healthcare models will prioritize cost-effective and clinically impactful diagnostics.
  8. Regulatory initiatives will streamline the approval process for new diagnostic tests, accelerating their availability for patients.
  9. A heightened focus on data privacy and security will ensure the responsible use of genetic and molecular data.
  10. Efforts to address healthcare disparities will aim to improve access to advanced diagnostic services across diverse populations.

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Frequently Asked Questions:

What is the projected growth of the North America Cancer diagnostics market between 2023 and 2032?

The North America Cancer Diagnostics Market is projected to witness substantial growth, with its value expected to surge from USD 19,227.68 million in 2023 to USD 26,434.47 million by 2032, exhibiting a steady CAGR of 5.99%.

What factors are driving the growth of the North America Cancer diagnostics market?

The growth of the North America Cancer diagnostics market is primarily driven by factors such as escalating cancer incidence rates, technological innovation, heightened awareness about cancer screenings, increasing healthcare expenditure, and supportive government policies aimed at fostering research and development in cancer diagnostics.

Who are the major players in the North America Cancer diagnostics market?

Major players in the North America Cancer diagnostics market include industry leaders such as Abbott Laboratories, Roche Diagnostics, Siemens Healthineers, Thermo Fisher Scientific, and GE Healthcare, among others. These companies spearhead innovation and competition in the market, offering a diverse portfolio of diagnostic solutions catering to the diverse needs of healthcare stakeholders across the region.

How is the availability of the North America Cancer Diagnostics Market expanding, and through what channels?

The availability of cancer diagnostics in North America is expanding through various channels, including advancements in technology, increased healthcare expenditure, supportive government policies, and collaborations between industry players and healthcare institutions. Technological advancements, such as liquid biopsy techniques and AI integration, are revolutionizing cancer diagnostics, while greater investment in healthcare infrastructure and research and development initiatives are broadening access to advanced diagnostic solutions. Additionally, partnerships between industry leaders and healthcare providers are facilitating the adoption of innovative diagnostic technologies in clinical settings, further expanding the availability of cancer diagnostics across the region.

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