Wrapping and Bundling Machines Market By Machine Type (Wrapping Machine (Stretch Wrapping, Shrink Wrapping, Other Machines), Bundling Machine (Shrink Bundling Machines, Film Bundling Machines, Strap Bundling Machines, Sleeve Bundling Machines)); By Mode of Operation (Automatic, Semi-Automatic); By Material (Plastic Films, Biodegradable Films, Paper-Based Wraps, Corrugated Cardboard); By Packaging Type (Primary Packaging, Secondary Packaging, Tertiary Packaging); By End Use Industry (Food & Beverage, Pharmaceuticals, Personal Care & Cosmetics, Consumer Electronics, Textiles, Logistics & Warehousing, Chemicals, Industrial Goods, Others); By Distribution Channel (Direct, Indirect) – Growth, Share, Opportunities & Competitive Analysis, 2024 – 2032
The Wrapping and Bundling Machines Market is projected to grow from USD 7,880 million in 2024 to USD 10,296.5 million by 2032, registering a CAGR of 3.4% during the forecast period.
REPORT ATTRIBUTE
DETAILS
Historical Period
2020-2023
Base Year
2024
Forecast Period
2025-2032
Wrapping and Bundling Machines Market Size 2024
USD 7,880 million
Wrapping and Bundling Machines Market, CAGR
3.4%
Wrapping and Bundling Machines Market Size 2032
USD 10,296.5 million
The Wrapping and Bundling Machines Market grows with rising demand for efficient packaging solutions across food, beverage, pharmaceuticals, and e-commerce industries. Market drivers include the need for automation to reduce labor costs, improve operational speed, and ensure consistent product protection. Sustainability initiatives and the shift toward eco-friendly packaging materials further enhance adoption. Key trends shaping the market involve the integration of Industry 4.0 technologies, including IoT-enabled monitoring and predictive maintenance, alongside the development of energy-efficient machines. Increasing customization, compact machine designs, and smart control systems also drive innovation, enabling manufacturers to meet diverse industry requirements with higher efficiency.
The Wrapping and Bundling Machines Market demonstrates diverse geographical growth led by Asia-Pacific with 34% share, followed by North America at 27% and Europe at 25%, while Latin America and the Middle East & Africa each hold 7%. It benefits from strong demand across food, beverage, pharmaceutical, retail, and logistics sectors. Key players include Adelphi Group, Coesia, Ishida, Krones, Lantech, Multivac, Nichrome Packaging Solutions, nVenia, Omori Machinery, Optima Packaging Group, Robopac, and Signode Industrial Group, driving innovation and competitiveness worldwide.
Market Insights
The Wrapping and Bundling Machines Market is projected to grow from USD 7,880 million in 2024 to USD 10,296.5 million by 2032, at a CAGR of 3.4%.
Automation adoption drives efficiency by reducing labor dependency, lowering costs, improving consistency, and supporting high-volume packaging in food, beverage, and pharmaceutical industries.
E-commerce expansion fuels demand for secure and flexible packaging solutions, reducing product damage and improving delivery speed across retail and logistics supply chains.
Sustainability trends accelerate adoption of machines compatible with recyclable, biodegradable, and eco-friendly packaging materials, aligning with global environmental goals.
High initial investment, maintenance costs, and integration challenges restrict adoption for small and medium-sized enterprises in cost-sensitive industries.
Asia-Pacific leads with 34% share, followed by North America at 27%, Europe at 25%, and Latin America and Middle East & Africa each holding 7%.
Growing Demand for Automated Packaging in Manufacturing Sectors
The Wrapping and Bundling Machines Market is driven by the rapid adoption of automation across industries such as food, beverages, pharmaceuticals, and logistics. It helps manufacturers reduce dependency on manual labor while ensuring higher accuracy and efficiency. Automation enhances packaging consistency, reduces errors, and supports higher production volumes. The push for faster throughput in high-demand industries continues to strengthen adoption. Rising consumer expectations for well-packaged goods further stimulate demand for advanced wrapping technologies.
For instance, Coca-Cola HBC introduced the Packetto™ SMART system on its Vega shrink-wrapping machines, reducing film usage by up to 30% and delivering uniform, wrinkle-free packs for beverages, boosting packaging sustainability and shelf appeal.
Rising Focus on Operational Efficiency and Cost Reduction
Companies are prioritizing cost optimization while maintaining packaging quality, fueling demand for advanced wrapping equipment. It enables faster cycle times, reduces waste, and lowers operating expenses. Automation also reduces labor costs, addressing workforce shortages in several manufacturing sectors. Firms benefit from improved productivity and reduced downtime, which translates to better profitability. Energy-efficient machines with optimized controls are increasingly preferred, reinforcing the market’s focus on long-term operational sustainability and financial benefits.
For instance, Nestlé implemented automated pallet-wrapping systems in its German distribution centers, which reduced film usage by nearly 30% while improving load stability.
Strong Adoption Across E-commerce and Retail Supply Chains
Expanding e-commerce and retail channels create strong demand for efficient packaging systems. It supports high-volume, multi-size product handling required by online retailers and distribution centers. Wrapping and bundling equipment enhances product protection during transport, reducing returns and damage. Growing customer demand for fast and secure deliveries further strengthens adoption. Retailers and logistics providers are investing heavily in automation to remain competitive, driving steady growth for manufacturers of advanced packaging machinery.
Sustainability and Shift Toward Eco-Friendly Packaging Solutions
Sustainability trends strongly influence the wrapping and bundling machines market, with companies adopting machines compatible with recyclable and biodegradable materials. It helps manufacturers align with environmental regulations and corporate sustainability goals. Energy-efficient wrapping systems are gaining preference, minimizing resource consumption and emissions. Growing consumer preference for eco-friendly packaging compels companies to invest in machines designed for sustainable operations. Continuous innovation in material compatibility ensures packaging equipment remains relevant in the evolving green economy.
Market Trends
Integration of Smart Technologies and Industry 4.0 Solutions
The Wrapping and Bundling Machines Market is witnessing strong adoption of Industry 4.0-driven technologies that enhance real-time monitoring and predictive maintenance. It enables manufacturers to achieve higher productivity with fewer disruptions. Smart sensors and IoT integration allow data collection to optimize packaging operations. Machine learning algorithms support fault detection and energy optimization. These trends are pushing companies to adopt connected packaging systems that deliver improved efficiency, reduced downtime, and cost-effective operations across industries.
For instance, Bandma has integrated smart sensors and AI-powered quality control into their strapping and cartoning machines automatically detecting seal quality, strap tension, and even flaws like slack straps on packaging lines, which reduces failure rates during transit.
Shift Toward Customization and Flexible Packaging Formats
The market is experiencing rising demand for equipment that can handle multiple packaging formats and sizes without extensive changeovers. It helps manufacturers adapt to consumer preferences for personalized and varied product offerings. Machines designed for flexibility enable companies to manage short production runs efficiently. Customizable wrapping solutions are gaining traction in food, pharmaceuticals, and consumer goods. This trend supports greater product differentiation, improves customer satisfaction, and increases machine utilization rates across manufacturing environments.
For instance, Schubert Group’s solution for Kühne reduces changeover time to 20 minutes across various bottle sizes, increasing output by 20%.
Growing Emphasis on Energy Efficiency and Sustainability
Sustainability continues to shape the wrapping and bundling machines market, with rising demand for energy-efficient equipment. It helps reduce operational costs while meeting strict environmental standards. Manufacturers are developing machines compatible with recyclable and biodegradable materials, aligning with global green initiatives. Energy optimization technologies are being embedded into modern systems. The push for low-resource packaging equipment reflects the growing corporate focus on reducing carbon footprints and achieving long-term environmental goals while maintaining operational performance.
Expansion Across Emerging Economies and E-commerce Supply Chains
The market is experiencing rapid growth in developing regions where industrial automation and e-commerce expansion are accelerating. It supports high-volume packaging demands from online retail, logistics hubs, and manufacturing facilities. Advanced wrapping solutions reduce product damage during distribution and improve supply chain reliability. Emerging economies are investing in automated systems to remain competitive in global trade. E-commerce companies in Asia-Pacific and Latin America are driving significant adoption, reinforcing the strong demand for efficient packaging technologies.
Market Challenges Analysis
High Initial Investment and Maintenance Costs
The Wrapping and Bundling Machines Market faces the challenge of high capital investment required for advanced automated systems. It creates barriers for small and medium-sized enterprises that operate with limited budgets. High installation and integration costs also make adoption slower in cost-sensitive industries. Regular maintenance, spare parts, and skilled labor for servicing further increase expenses. Companies often hesitate to replace older equipment due to budgetary constraints, which slows the pace of modernization across the sector.
Complexity in Adapting to Rapid Technological Changes
The market encounters challenges in keeping pace with rapidly evolving automation and digital technologies. It requires continuous upgrades, employee training, and adaptation to advanced control systems. Many manufacturers struggle with compatibility issues when integrating new machines with existing production lines. The shift toward eco-friendly packaging materials also demands machines with higher flexibility, adding to operational complexity. Such challenges increase transition costs and create uncertainties for businesses, especially in competitive and resource-constrained manufacturing environments.
Market Opportunities
Rising Demand from Expanding E-commerce and Retail Sectors
The Wrapping and Bundling Machines Market presents significant opportunities due to the rapid growth of e-commerce and modern retail supply chains. It supports large-scale packaging needs for diverse product categories that require secure wrapping and bundling during distribution. Online retailers and logistics providers are investing in automated solutions to enhance delivery speed and reduce product damage. The rising volume of shipments globally is pushing companies to adopt advanced packaging technologies. This creates lucrative growth potential for manufacturers offering efficient, high-speed equipment.
Innovation in Sustainable and Flexible Packaging Solutions
Sustainability goals and shifting consumer expectations create strong opportunities for equipment designed to handle biodegradable, recyclable, and lightweight materials. It enables companies to comply with global environmental regulations while appealing to eco-conscious consumers. Demand for flexible and customizable packaging formats further expands opportunities for machine manufacturers developing versatile systems. The integration of smart technologies, including IoT-enabled monitoring and predictive analytics, adds further value for end users. These opportunities strengthen the position of suppliers delivering eco-friendly and technologically advanced wrapping solutions.
Market Segmentation Analysis:
By Machine Type
The Wrapping and Bundling Machines Market is segmented into wrapping machines and bundling machines, with both categories serving diverse industrial packaging needs. Wrapping machines include stretch wrapping, shrink wrapping, and other specialized machines that ensure secure product protection. Bundling machines are further divided into shrink bundling, film bundling, strap bundling, and sleeve bundling systems, each suited to different applications. It supports industries such as food, beverages, and logistics by improving packaging durability, transportation safety, and efficiency in large-scale operations.
For instance, for wrapping machines, Arla Foods chose Robopac’s Prasmatic TC 800 CW stretch wrapping machines to optimize packaging, achieving speeds of up to 85 packs per minute and enhancing operational efficiency in their dairy production.
By Mode of Operation
The market is classified into automatic and semi-automatic machines, reflecting varying levels of automation in packaging lines. Automatic systems dominate due to their ability to reduce labor dependency and accelerate throughput in high-volume facilities. Semi-automatic machines remain important for small and medium enterprises that require flexibility with lower investment costs. It provides scalable solutions for manufacturers seeking to balance efficiency and affordability. This segmentation highlights how automation adoption directly influences productivity and cost management strategies across industries.
For instance, Endoline Automation delivered a semi-automatic case erecting system to Marshfield Farm, enabling this family-run ice cream producer to increase output and adapt to rising demand efficiently.
By Material
The market is further segmented by material into plastic films, biodegradable films, paper-based wraps, and corrugated cardboard. Plastic films continue to hold significant share due to their durability and cost-effectiveness, while biodegradable films are gaining traction as industries align with sustainability goals. Paper-based wraps and corrugated cardboard support eco-friendly packaging in food and retail sectors. It reflects a transition toward greener materials, with rising regulatory pressure and consumer demand driving innovation in sustainable packaging options for industrial applications.
Segments:
Based on Machine Type
Wrapping machine
Stretch wrapping
Shrink wrapping
Other machines
Bundling machine
Shrink bundling machines
Film bundling machines
Strap bundling machines
Sleeve bundling machines
Based on Mode of Operation
Automatic
Semi-automatic
Based on Material
Plastic films
Biodegradable films
Paper-based wraps
Corrugated cardboard
Based on Packaging Type
Primary packaging
Secondary packaging
Tertiary packaging
Based on End Use Industry
Food & beverage
Pharmaceuticals
Personal care & cosmetics
Consumer electronics
Textiles
Logistics & warehousing
Chemicals
Industrial goods
Others
Based on Distribution Channel
Direct
Indirect
Based on the Geography:
North America
U.S.
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Spain
Rest of Europe
Asia Pacific
China
Japan
India
South Korea
South-east Asia
Rest of Asia Pacific
Latin America
Brazil
Argentina
Rest of Latin America
Middle East & Africa
GCC Countries
South Africa
Rest of the Middle East and Africa
Regional Analysis
North America
North America holds 27% share of the Wrapping and Bundling Machines Market, driven by strong demand from food processing, beverage, and pharmaceutical industries. It benefits from high adoption of automated packaging lines and strict quality regulations that ensure consistent investment in modern machinery. The region experiences steady growth from the expansion of e-commerce logistics, which requires secure and high-volume packaging solutions. Manufacturers in the United States and Canada emphasize advanced, energy-efficient systems. It remains a key hub for technological innovation and large-scale machinery deployment.
Europe
Europe accounts for 25% share of the market, supported by a strong base of packaging machinery manufacturers and a high focus on sustainable solutions. Countries such as Germany, Italy, and France lead adoption with advanced automation capabilities and strict environmental compliance standards. The region witnesses steady investment in machines compatible with biodegradable and recyclable packaging materials. It benefits from robust retail and e-commerce expansion across major economies. The emphasis on eco-friendly technologies continues to create opportunities for machine suppliers.
Asia-Pacific
Asia-Pacific dominates with 34% share, making it the largest regional contributor to the market. Rapid industrialization, rising consumer goods production, and expanding e-commerce networks in China, India, and Southeast Asia drive high adoption. It experiences strong investment from both global and local machine manufacturers targeting cost-efficient solutions. Growing demand for flexible packaging formats in food and retail strengthens market penetration. Government initiatives promoting industrial automation further support the rise of advanced wrapping and bundling systems in this region.
Latin America
Latin America represents 7% share of the market, with growing adoption in Brazil, Mexico, and Argentina. It benefits from increasing demand in the food and beverage sector, supported by regional manufacturing expansion. Rising e-commerce penetration also strengthens adoption of efficient wrapping technologies. It faces challenges from budget constraints but continues to expand with gradual automation upgrades. The focus on reducing product damage during logistics creates steady opportunities for bundling solutions across key industries.
Middle East & Africa
The Middle East & Africa hold 7% share, with demand concentrated in countries such as the UAE, Saudi Arabia, and South Africa. Industrial diversification and infrastructure development projects contribute to packaging equipment growth. It benefits from rising consumer goods production and the growing presence of international retail chains. The region shows rising interest in eco-friendly packaging solutions, encouraging machine suppliers to introduce sustainable systems. Increasing logistics activities also support consistent demand for durable wrapping and bundling equipment.
Shape Your Report to Specific Countries or Regions & Enjoy 30% Off!
The Wrapping and Bundling Machines Market is characterized by intense competition with global and regional players focusing on technological innovation, sustainability, and automation to strengthen their presence. Leading companies such as Adelphi Group, Coesia, Ishida, Krones, Lantech, Multivac, Nichrome Packaging Solutions, nVenia, Omori Machinery, Optima Packaging Group, Robopac, and Signode Industrial Group dominate through diverse product portfolios and strong distribution networks. It benefits from continuous advancements in Industry 4.0 integration, smart monitoring, and energy-efficient designs that enhance operational efficiency. Companies compete by offering machines compatible with eco-friendly materials to address growing regulatory and consumer sustainability demands. Strategic partnerships, acquisitions, and product launches remain key approaches to expand market share across industries including food, beverages, pharmaceuticals, logistics, and e-commerce. The competitive environment is defined by the ability of players to deliver cost-effective, flexible, and high-performance solutions tailored to specific end-use applications, positioning innovation and customer-focused strategies as critical factors in sustaining long-term growth.
Recent Developments
On October 2, 2024, ProMach acquired HMC Products, strengthening its flexible packaging portfolio and expanding HFFS machine manufacturing, refurbishment, and service capabilities across key industries.
In January 2025, HiFlow Solutions launched an AI-powered purchase order module, improving workflow accuracy, efficiency, and scalability for packaging operations.
In November 2024, Combi introduced the Siat BeeWrap+ semi-automatic stretch wrapper in North America, enhancing productivity, safety, and flexibility in load stabilization.
In April 2024, Carclo plc launched an innovative high-precision banding solution using ultrasonic sealing technology, aimed at cleanroom production environments. This product enhances precision and hygiene in banding, important for medical device packaging and high-purity components.
Market Concentration & Characteristics
The Wrapping and Bundling Machines Market demonstrates moderate to high concentration, with competition led by established global manufacturers and a growing presence of regional players. It is defined by companies investing heavily in automation, sustainability, and Industry 4.0 integration to maintain competitive advantage. Large firms dominate through advanced product portfolios, wide distribution networks, and strategic partnerships, while smaller firms compete on cost-effectiveness and customization. The market shows strong characteristics of innovation, with demand for energy-efficient, eco-friendly, and flexible packaging systems driving continuous technological upgrades. E-commerce growth, rising consumer goods demand, and strict quality standards further shape its competitive landscape, encouraging manufacturers to prioritize speed, consistency, and adaptability in their equipment offerings.
Report Coverage
The research report offers an in-depth analysis based on Machine Type,Mode Of Opertion, Material, Packaging Type, End-User Industry, Distribution Channel and Geography. It details leading market players, providing an overview of their business, product offerings, investments, revenue streams, and key applications. Additionally, the report includes insights into the competitive environment, SWOT analysis, current market trends, as well as the primary drivers and constraints. Furthermore, it discusses various factors that have driven market expansion in recent years. The report also explores market dynamics, regulatory scenarios, and technological advancements that are shaping the industry. It assesses the impact of external factors and global economic changes on market growth. Lastly, it provides strategic recommendations for new entrants and established companies to navigate the complexities of the market.
Future Outlook
Automated packaging machines will witness rising demand across industries, improving efficiency and reducing operational costs.
Expanding e-commerce sector will accelerate adoption of advanced wrapping solutions for secure, large-scale product distribution.
Global sustainability targets will encourage manufacturers to adopt eco-friendly packaging machines compatible with biodegradable materials.
Energy-efficient and smart machines will dominate market preferences, supporting reduced resource consumption and operational reliability.
Flexible and customizable machine designs will gain importance, meeting diverse industry packaging needs effectively.
IoT integration and predictive maintenance will enhance machine performance, minimizing downtime and operational disruptions.
Emerging economies will increase investments in packaging automation, fueling industrial modernization and sector-wide competitiveness.
Food, beverage, and pharmaceutical industries will sustain strong demand, reinforcing their leadership in market applications.
Intense competition will drive continuous innovation, strategic partnerships, and frequent product launches by market leaders.
Regional manufacturers will strengthen market presence by offering affordable, reliable, and customer-specific packaging solutions.
For Table OF Content – Request For Sample Report –
Access crucial information at unmatched prices!
Request your sample report today & start making informed decisions powered by Credence Research Inc.!
We prioritize the confidentiality and security of your data. Our promise: your information remains private.
Ready to Transform Data into Decisions?
Request Your Sample Report and Start Your Journey of Informed Choices
Providing the strategic compass for industry titans.
Frequently Asked Questions
What is the current market size for Wrapping and Bundling Machines Market, and what is its projected size in 2032?
The Wrapping and Bundling Machines Market reached USD 7,880 million in 2024 and is projected to grow steadily, attaining USD 10,296.5 million by 2032.
At what Compound Annual Growth Rate is the Wrapping and Bundling Machines Market projected to grow between 2025 and 2032?
The Wrapping and Bundling Machines Market is projected to expand at a consistent Compound Annual Growth Rate (CAGR) of 3.4% during the forecast period 2025–2032.
What are the primary factors fueling the growth of the Wrapping and Bundling Machines Market?
Primary growth drivers include rising demand for automation, operational efficiency, sustainability, eco-friendly packaging solutions, expanding e-commerce, and increasing adoption across food, beverages, and pharmaceutical sectors.
Who are the leading companies in the Wrapping and Bundling Machines Market?
Leading companies include Adelphi Group, Coesia, Ishida, Krones, Lantech, Multivac, Nichrome Packaging Solutions, nVenia, Omori Machinery, Optima Packaging Group, Robopac, and Signode Industrial Group.
About Author
Sushant Phapale
ICT & Automation Expert
Sushant is an expert in ICT, automation, and electronics with a passion for innovation and market trends.
The Wrapping and Bundling Machine Market was valued at USD 5,944.75 million in 2018, reached USD 8,141.48 million in 2024, and is anticipated to reach USD 12,206.31 million by 2032, at a compound annual growth rate (CAGR) of 4.83% during the forecast period.
The Automatic Pallet Wrapping Machine Market is projected to grow from USD 1,500 million in 2024 to USD 2,577.27 million by 2032, reflecting a compound annual growth rate (CAGR) of 7% over the forecast period.
The Shrink Sleeve Wrapping Machinery Market size was valued at USD 15,192.5 million in 2024 and is anticipated to reach USD 23,671.68 million by 2032, at a CAGR of 5.7% during the forecast period (2024-2032).
The Global Protective Wrapping Paper Market is projected to grow from USD 4,354.70 million in 2024 to USD 6,888.51 million by 2032, at a compound annual growth rate (CAGR) of 6.1%.
The Stretch Hood Pallet Wrapping market is projected to grow from USD 845.4 million in 2024 to USD 1,079.27 million by 2032, at a compound annual growth rate (CAGR) of 3.1%.
The global Box And Carton Overwrapping Machines Market size is projected to grow from USD 1,205 million in 2024 to USD 1,599.06 million by 2032, at a compound annual growth rate (CAGR) of 3.6% during the forecast period 2024-2032.
The Chocolate Wrapping Machine Market is projected to grow from USD 754.15 million in 2024 to USD 1000.77 million by 2032, with a compound annual growth rate (CAGR) of 3.6%.
The Horizontal Flow Wrapping Machines Market is projected to grow from USD 1576.1 million in 2024 to an estimated USD 1965.75 million by 2032, with a compound annual growth rate (CAGR) of 2.8% from 2024 to 2032.
The global market for pallet stretch wrapping machines is projected to grow from USD 387.89 million in 2024 to USD 564.415 million by 2032, with a compound annual growth rate (CAGR) of 4.8%.
Purchase Options
The report comes as a view-only PDF document, optimized for individual clients. This version is recommended for personal digital use and does not allow printing. Use restricted to one purchaser only.
$4999
To meet the needs of modern corporate teams, our report comes in two formats: a printable PDF and a data-rich Excel sheet. This package is optimized for internal analysis. Unlimited users allowed within one corporate location (e.g., regional office).
$6999
The report will be delivered in printable PDF format along with the report’s data Excel sheet. This license offers 100 Free Analyst hours where the client can utilize Credence Research Inc. research team. Permitted for unlimited global use by all users within the purchasing corporation, such as all employees of a single company.
Thank you for the data! The numbers are exactly what we asked for and what we need to build our business case.
Materials Scientist (privacy requested)
The report was an excellent overview of the Industrial Burners market. This report does a great job of breaking everything down into manageable chunks.
