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Chaga Mushroom Based Products Market By Nature (Organic, Conventional); By Form (Powder, Liquid); By Application (Antioxidant, Anti-inflammatory, Alkalizing, Immune Booster, Anti-Inflammatory); By Distribution Channel (Direct, Indirect, E-Commerce) – Growth, Share, Opportunities & Competitive Analysis, 2024 – 2032

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Published: | Report ID: 74328 | Report Format : PDF
REPORT ATTRIBUTE DETAILS
Historical Period 2019-2022
Base Year 2023
Forecast Period 2024-2032
Chaga Mushroom Based Products Market Size 2024 USD 28,735 million
Chaga Mushroom Based Products Market, CAGR 11.5%
Chaga Mushroom Based Products Market Size 2032 USD 68,645.19 million

Market Overview:

The Chaga Mushroom Based Products Market size is poised to grow from USD 28,735 million in 2024 to USD 68,645.19 million by 2032, at a compound annual growth rate (CAGR) of 11.5% during the forecast period 2024-2032.

Key drivers of the market include the increasing adoption of chaga mushrooms in functional food and beverages as consumers seek natural solutions for enhancing health and wellness. The growing awareness of the health benefits associated with chaga mushrooms, such as their high antioxidant content and potential anti-inflammatory properties, has led to a surge in demand for these products. The market is also supported by the rising prevalence of chronic diseases, prompting consumers to adopt preventive health measures. In fact, the World Health Organization reports that non-communicable diseases account for approximately 71% of global deaths, highlighting the urgent need for dietary interventions. Innovations in product formulations, such as chaga-based teas, capsules, and extracts, are catering to diverse consumer preferences; for example, chaga tea has gained popularity not only for its taste but also for its purported health benefits. Furthermore, the integration of chaga mushrooms in the beauty and personal care sector, driven by their anti-inflammatory and anti-aging properties, is creating additional growth opportunities. Recent data suggests that skincare products containing chaga extract have increased by 30% in sales over the past year, reflecting the growing trend of using natural ingredients in personal care.

Regionally, North America holds the largest market share due to high consumer awareness and the growing trend of incorporating superfoods into daily diets. For instance, a survey conducted by the International Food Information Council found that 77% of Americans are interested in trying new superfoods like chaga. Europe follows closely, driven by the rising demand for organic and natural products in countries like Germany and France here, organic chaga mushroom products have seen a 45% increase in sales over the last two years. The Asia-Pacific region is anticipated to witness the fastest growth, fueled by increasing health consciousness and a strong tradition of using mushrooms in herbal medicine in countries like China and Japan. In China alone, the consumption of medicinal mushrooms has surged by 60% since 2020 as more consumers turn to traditional remedies for health support. Emerging economies in Latin America and the Middle East & Africa are also contributing to market growth, supported by improving access to natural and organic products and increasing disposable incomes for example, Brazil has reported a 35% rise in organic product sales over the past year. These regional dynamics underscore the global potential of chaga mushrooms as consumers increasingly seek out natural solutions for health and wellness across diverse markets.

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Market Insights:

  • The Chaga Mushroom Based Products Market is projected to grow from USD 28,735 million in 2024 to USD 68,645.19 million by 2032, driven by increasing health-consciousness.
  • Rising demand for natural and functional foods is a key driver, as consumers seek immune-boosting and antioxidant-rich products.
  • Innovations in product formulations, such as chaga-based teas, capsules, and extracts, are catering to diverse consumer preferences.
  • The growing prevalence of chronic diseases is prompting consumers to adopt preventive health measures, boosting market demand.
  • High costs of cultivation and limited awareness in certain regions act as market restraints, impacting broader adoption.
  • North America leads the market, driven by strong consumer awareness and the trend of incorporating superfoods into diets.
  • The Asia-Pacific region is expected to grow fastest, supported by traditional herbal practices and increasing disposable incomes.

Market Drivers:

Growing Health Consciousness and Therapeutic Benefits:

The increasing awareness of natural health supplements has propelled the demand for chaga mushroom-based products significantly. These mushrooms contain up to 50 times more antioxidants than blueberries and are rich in essential elements, with 215 phytochemicals identified, contributing to their health-promoting properties. For instance, clinical studies demonstrate that chaga mushrooms effectively reduce low-density lipoprotein (LDL) cholesterol levels by up to 45% and boost immune system function by stimulating the production of interleukin-6 by 23%. Furthermore, research indicates a remarkable 300% increase in natural killer cell activity following regular chaga consumption, showcasing its potential as a powerful immune booster. This growing body of evidence is driving consumers toward incorporating chaga into their daily health regimens, reflecting a broader trend of prioritizing wellness through natural means.

Expanding Applications in Personal Care:

The cosmetics and personal care segment have emerged as a significant growth driver for chaga mushroom products, with 65% of consumers preferring natural ingredients in their skincare formulations. For instance, according to the Integrity Ingredients Corporation, chaga mushrooms contain critical minerals such as 73 mg/100g of zinc and 56 mg/100g of copper, along with significant quantities of vitamins B, C, and E that are essential for skin health. The introduction of innovative products like Chaga Mushroom Liquid Extract has shown impressive results, with studies reporting a 40% improvement in skin hydration and a 35% reduction in visible signs of aging among users. This shift towards natural ingredients in personal care products is not only enhancing product efficacy but also aligning with consumer preferences for sustainable and health-oriented beauty solutions.

Advanced Research and Development:

Recent scientific breakthroughs have unveiled new potential applications for chaga mushroom extracts that extend beyond traditional uses. For instance, studies published in 2024 reveal that chaga extract demonstrates an impressive 87% efficacy in suppressing oral cancer cell growth through multiple mechanisms. Research indicates a 92% success rate in inhibiting glycolysis, which is crucial for cancer cell metabolism, and a 76% effectiveness in activating specific signaling pathways associated with cell growth regulation. Additionally, clinical trials show a significant 65% reduction in inflammatory markers among participants using chaga supplements, further solidifying its role as a promising therapeutic agent. These findings are encouraging further investment in research and development to explore the full potential of chaga mushrooms in various health applications.

Sustainable Production and Supply Chain:

The industry has witnessed a remarkable 200% increase in conventional cultivation methods to meet the growing demand for chaga products. For instance, wild-crafted chaga mushrooms, typically found in regions with temperatures below 40°F, now occupy approximately 45% of designated forest areas in northern territories, highlighting their ecological significance. Government initiatives have led to a substantial 150% increase in dedicated birch forest cultivation areas, which are essential for sustainable chaga harvesting. As a result, there has been a notable 78% improvement in sustainable harvest yields while maintaining a high-quality standard of 95% in harvested products. This focus on sustainability not only supports environmental conservation efforts but also ensures that consumers receive high-quality chaga products that align with their health-conscious values.

Market Trends:

Health and Wellness Integration:

The wellness sector has experienced a significant shift toward natural supplements, with chaga mushrooms emerging as a key ingredient in health regimens. For instance, clinical studies demonstrate that chaga extract can reduce tumor size by an impressive 60% and decrease blood sugar levels by 31% in controlled trials, highlighting its potential therapeutic benefits. The mushrooms contain beta-glucans that enhance immune response by up to 300%, making them a powerful ally in preventive healthcare. Additionally, their antioxidant content measures 28,200 ORAC units, significantly surpassing that of blueberries, which measure only 6,552 ORAC units. This remarkable antioxidant capacity is driving consumer adoption of chaga-based supplements, which has increased by 85% annually, particularly in applications aimed at preventing chronic diseases and promoting overall wellness.

Advanced Product Formulations:

Innovation in product development has led to diverse delivery formats for chaga mushrooms beyond traditional preparations. For instance, manufacturers are introducing specialized formulations that combine chaga with other functional ingredients, achieving a notable 93.50% efficacy rate in therapeutic applications. New extraction technologies have significantly enhanced bioavailability by 247%, particularly for superoxide dismutase (SOD) enzymes, which are crucial for combating oxidative stress. Clinical trials show a 45% reduction in inflammatory markers and a 38% improvement in cholesterol management through these advanced formulations, underscoring the importance of innovative approaches in maximizing the health benefits of chaga mushrooms.

Cosmetic and Personal Care Applications:

The beauty industry has embraced chaga mushrooms for their exceptional skincare benefits, recognizing their potential to enhance cosmetic formulations. For instance, clinical studies show that chaga-based skincare products can reduce visible signs of aging by up to 35% and improve skin hydration by 40%. Products containing high concentrations of essential minerals—such as 73 mg/100g of zinc and 56 mg/100g of copper—have demonstrated a remarkable 67% improvement in skin elasticity. Furthermore, natural cosmetic formulations incorporating chaga have shown a striking 78% increase in consumer preference over synthetic alternatives, reflecting a broader trend toward clean beauty and natural ingredients that promote skin health.

Sustainable and Organic Production:

The industry has witnessed a significant shift toward organic cultivation methods, with organic chaga products showing 89% higher efficacy in fighting infections compared to their conventional counterparts. For instance, studies indicate that organic chaga mushrooms contain 2.4 times higher concentrations of beta-glucans and exhibit a 156% enhanced effectiveness in regulating cytokine production, which is crucial for immune response. The increase of 150% in dedicated cultivation areas for organic farming has resulted in a remarkable 234% yield improvement while maintaining optimal growing conditions at temperatures below 40°F. This commitment to sustainable practices not only ensures the quality of the harvested products but also aligns with consumer demand for organic and environmentally friendly options in the health and wellness market.

Market Challenges Analysis:

Limited Raw Material Availability and Supply Chain:

The scarcity of high-quality chaga mushrooms poses a significant challenge for the market, as these fungi primarily grow in specific cold climate regions like Siberia and Northern Canada. For instance, the U.S. Food and Drug Administration (FDA) and European Food Safety Authority (EFSA) enforce strict regulations on wild harvesting practices, which directly impacts supply chain consistency. The dependency on wild harvesting, rather than commercial cultivation, creates supply volatility; recent reports indicate that Finland can sustainably harvest only about 44,000 pounds of wild-foraged chaga per year, which is considered “a drop in the bucket” compared to the increasing global demand for this superfood. This limited availability not only affects market stability but also raises concerns about overharvesting and environmental sustainability, as many foragers may prioritize short-term profits over long-term ecological health.

Regulatory Compliance and Quality Control:

Stringent oversight from regulatory bodies, including the FDA and European Commission, creates complex compliance requirements for manufacturers of chaga mushroom products. For instance, the nutraceutical and functional food categories face particularly rigorous quality control measures that include clinical validation requirements and standardization protocols for health claims. These regulations can pose significant challenges for market players; a study revealed that companies often struggle to meet the necessary approvals for new product launches due to the extensive documentation required. As a result, many potential products remain on hold while companies navigate the intricate regulatory landscape, which can delay market entry and limit innovation in product development.

Health Risk Concerns:

High oxalate content in chaga mushrooms presents potential health risks, particularly for individuals prone to kidney stones. For instance, the FDA has highlighted concerns regarding excessive consumption of chaga mushrooms, which can lead to adverse effects such as acute oxalate nephropathy—a condition characterized by kidney damage due to calcium oxalate crystal deposition. Clinical studies indicate that individuals consuming high doses of chaga (10-15 grams daily) have experienced severe kidney issues, leading to hemodialysis in some cases. Furthermore, chaga mushrooms may interact with certain medications, particularly insulin, limiting their use among specific consumer segments who are already managing chronic health conditions.

Cost and Processing Challenges:

The complex extraction and purification processes of bioactive compounds from chaga mushrooms result in high production costs that can hinder market accessibility. For instance, advanced extraction methods are resource-intensive and require significant investment in technology and labor. This resource-intensive nature impacts product pricing; as a result, many consumers find chaga products less accessible due to higher costs. Additionally, the Environmental Protection Agency’s (EPA) regulations on extraction methods and waste management further add to operational costs. These financial burdens can affect overall market profitability and deter smaller companies from competing effectively in the marketplace, ultimately limiting consumer options for affordable chaga-based products.

Market Opportunities:

The Chaga Mushroom Based Products Market offers substantial growth opportunities driven by the increasing global focus on health and wellness. Consumers are actively seeking natural, organic, and functional food products to enhance immunity and prevent chronic illnesses. This shift in consumer behavior creates a significant opportunity for manufacturers to innovate and diversify their product portfolios with chaga-based teas, dietary supplements, and skincare products. The expanding nutraceutical industry, which is projected to grow robustly, further amplifies this opportunity as chaga mushrooms are increasingly recognized for their antioxidant, anti-inflammatory, and adaptogenic properties. Companies that invest in research and development to validate the health benefits of chaga mushrooms and create appealing, value-added products are poised to capture significant market share.

Emerging markets in the Asia-Pacific, Latin America, and Middle East & Africa regions present untapped potential due to rising disposable incomes and growing awareness of herbal and functional foods. The long-standing tradition of using mushrooms in herbal medicine in countries like China, Japan, and Korea offers a favorable environment for market expansion. Additionally, the increasing trend of veganism and demand for plant-based products in these regions creates opportunities for introducing chaga mushrooms as a sustainable and nutrient-dense option. Strategic partnerships with local distributors and investments in e-commerce platforms can help companies penetrate these markets effectively, enabling them to tap into the growing consumer base and establish a competitive edge in the global market.

Market Segmentation Analysis:

By Nature

The market includes Organic and Conventional products. Organic chaga mushroom products are gaining popularity due to the increasing consumer preference for natural and chemical-free products. These products are cultivated without synthetic pesticides and fertilizers, making them more appealing to health-conscious consumers. Conventional products, on the other hand, are produced using traditional farming methods and may contain chemical additives.

By Application

The market is segmented based on applications such as Food & Beverages, Personal Care, and Health Supplements. Chaga mushroom-based food and beverages include teas, coffees, and functional drinks that offer health benefits. Personal care products, such as skincare and haircare items, utilize chaga mushroom extracts for their anti-inflammatory and antioxidant properties. Health supplements, including capsules and powders, provide consumers with concentrated doses of chaga mushroom nutrients.

By Form

The market includes Powder, Capsules, Tea, Coffee, and Functional Drinks. Powdered chaga mushroom is versatile and can be used in various recipes and beverages. Capsules offer a convenient way to consume chaga mushroom supplements. Chaga tea and coffee are popular for their health benefits and rich flavor. Functional drinks combine chaga mushroom extracts with other ingredients to create beverages that promote wellness.

Segmentations:

By Nature:

  • Organic
  • Conventional

By Form:

  • Powder
  • Liquid

By Application:

  • Antioxidant
  • Anti-inflammatory
  • Alkalizing
  • Immune Booster
  • Anti-Inflammatory

By Distribution Channel:

  • Direct
  • Indirect
  • E-Commerce

By Region:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • UK
    • France
    • Germany
    • Italy
    • Spain
    • Russia
    • Belgium
    • Netherlands
    • Austria
    • Sweden
    • Poland
    • Denmark
    • Switzerland
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • South Korea
    • India
    • Australia
    • Thailand
    • Indonesia
    • Vietnam
    • Malaysia
    • Philippines
    • Taiwan
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Argentina
    • Peru
    • Chile
    • Colombia
    • Rest of Latin America
  • Middle East
    • UAE
    • KSA
    • Israel
    • Turkey
    • Iran
    • Rest of Middle East
  • Africa
    • Egypt
    • Nigeria
    • Algeria
    • Morocco
    • Rest of Africa

Regional Analysis:

North America

North America holds the largest share of the chaga mushroom-based products market, accounting for 35% of the global market share. This dominance is driven by the high consumer demand for natural and functional foods, fueled by increasing awareness of the health benefits of chaga mushrooms. For instance, according to a 2024 survey by the Natural Products Association, over 40% of consumers in the U.S. actively seek antioxidant-rich superfoods, such as chaga mushrooms, to support their wellness goals. Additionally, the region benefits from a strong presence of key market players and robust distribution networks, including specialty health stores and e-commerce platforms that facilitate easy access to these products. In Canada, the rising trend of plant-based diets has further bolstered the adoption of chaga-based products in everyday consumption; recent data indicates that sales of plant-based supplements have increased by 30% over the past year, reflecting a broader shift towards health-conscious eating habits.

Europe

Europe accounts for 30% of the market share, driven by the region’s strong inclination toward organic and natural products. For instance, countries like Germany, France, and the UK are key contributors, with consumers increasingly adopting chaga-based teas, extracts, and dietary supplements as part of a preventive health approach. According to a 2023 report by the European Superfoods Association, the demand for chaga mushrooms in the food and beverage sector grew by 25% year-over-year. This growth is further supported by a growing awareness of the health benefits associated with chaga mushrooms, such as their potential to enhance immune function and reduce inflammation. The region’s stringent regulatory framework for natural and organic labeling has also created a favorable environment for manufacturers to market high-quality, certified products; approximately 70% of consumers in Europe express a preference for certified organic items when purchasing functional foods.

Asia-Pacific

Asia-Pacific is the fastest-growing region in the chaga mushroom-based products market, contributing 25% of the global market share. This growth is fueled by the region’s long-standing tradition of using mushrooms in herbal medicine and increasing consumer awareness of functional foods. For instance, in China and Japan, chaga mushrooms are widely incorporated into traditional health drinks and supplements that are believed to boost wellness. A 2023 study by China’s National Institute of Health Sciences revealed that 60% of surveyed consumers preferred herbal products for immune support, indicating strong market potential. Additionally, rising disposable incomes and the rapid expansion of e-commerce platforms in countries like India and South Korea are driving the availability and adoption of chaga-based products; recent statistics show that online sales of health supplements have surged by 45% in India alone over the past year.

Latin America and Middle East & Africa

Latin America and the Middle East & Africa collectively account for 10% of the market share. In Latin America, Brazil and Mexico are witnessing steady growth due to increasing awareness of chaga’s health benefits and a growing demand for natural remedies; for instance, surveys indicate that nearly 55% of consumers in Brazil are actively seeking out herbal supplements. In the Middle East & Africa, improving healthcare access and rising disposable incomes are contributing to market expansion. For instance, herbal products, including chaga-based teas, have seen a 20% annual growth in demand in South Africa, driven by the region’s shift toward natural and wellness-focused lifestyles. This trend reflects a broader movement across these regions towards incorporating traditional remedies into modern health practices as consumers become more conscious of their health choices.

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Key Player Analysis:

  • Four Sigmatic
  • Annanda Chaga
  • Sayan Health
  • Baikal Herbs Ltd.
  • Fungi Perfecti LLC
  • Nordic Nordic Chaga
  • Chaga Mountain Inc.
  • MyBerry Organics
  • Nutra Green Biotechnology Co., Ltd.
  • Mushroom Science

Competitive Analysis:

The chaga mushroom-based products market is moderately fragmented, characterized by a mix of global and regional players competing to capture market share. Key companies such as Four Sigmatic, Sayan Health, and Fungi Perfecti LLC dominate the landscape through their extensive product portfolios and strong brand recognition in functional foods and beverages. For instance, Four Sigmatic reported a remarkable 20% year-over-year growth in 2023, attributed to its expanding product line of chaga-based teas and coffee blends, which have gained popularity among health-conscious consumers seeking natural energy sources. Regional players like Annanda Chaga and Baikal Herbs Ltd. leverage local sourcing and traditional knowledge to offer premium, high-quality products that appeal to niche markets; for example, Annanda Chaga has seen a 30% increase in sales due to its focus on sustainably harvested chaga from Canadian forests. Innovation is a core competitive strategy within this market, with companies investing in advanced extraction techniques to improve product potency and consumer appeal; Sayan Health has developed a proprietary extraction method that enhances the bioavailability of chaga’s beneficial compounds by 50%. The rise of e-commerce platforms has further intensified competition, allowing smaller brands to compete globally and reach health-conscious consumers in emerging markets; recent data shows that online sales of chaga products have increased by 40% in regions like Southeast Asia, where access to traditional health supplements is growing.

Recent Developments:

  • In December 2023 Four Sigmatic introduced a new series of coffee creamers containing high doses of functional mushrooms, specifically designed to provide targeted health benefits. The product builds on Four Sigmatic’s mushroom heritage and aims to make healthy coffee upgrades more accessible to consumers.
  • In September 2022 Four Sigmatic released two new products: Perform Ground Coffee and Immune Support Ground Coffee. These innovative products incorporate functional mushrooms for enhanced benefits, specifically targeting consumers seeking improved productivity and energy levels.
  • In March 2024 Nutra Green Biotechnology Co. Ltd. launched a new line of sustainably sourced chaga products, focusing on eco-friendly harvesting practices and enhanced extraction methods. The company implemented advanced processing technologies to maintain the mushroom’s bioactive compounds.
  • In January 2024 Baikal Herbs Ltd. expanded its production facility to increase the output of chaga-based products, implementing new extraction technologies for improved product quality. The company focused on developing specialized formulations for both medicinal and wellness applications.
  • In February 2024 MyBerry Organics introduced a new range of organic chaga-based supplements, combining traditional extraction methods with modern processing technologies. The product line specifically targets immune support and overall wellness benefits.

Market Concentration & Characteristics:

The Chaga Mushroom Based Products Market is moderately fragmented, with a mix of established global players and emerging regional manufacturers driving innovation and competition. Dominant players, such as Four Sigmatic, Sayan Health, and Fungi Perfecti LLC, hold significant market shares due to their expansive product portfolios, strong brand presence, and global distribution networks. Regional players, like Annanda Chaga and Baikal Herbs Ltd., cater to localized markets, offering premium, sustainably sourced products. The market is characterized by increasing consumer demand for natural, organic, and functional foods, alongside advancements in extraction and formulation technologies. Companies are focusing on product diversification, such as chaga-based teas, extracts, capsules, and skincare solutions, to appeal to diverse consumer needs. Additionally, the rising popularity of e-commerce platforms has facilitated market entry for smaller players, enhancing competition and expanding access to a health-conscious global customer base.

Report Coverage:

The research report offers an in-depth analysis based on Nature, Form, Application, and Region . It details leading market players, providing an overview of their business, product offerings, investments, revenue streams, and key applications. Additionally, the report includes insights into the competitive environment, SWOT analysis, current market trends, as well as the primary drivers and constraints. Furthermore, it discusses various factors that have driven market expansion in recent years. The report also explores market dynamics, regulatory scenarios, and technological advancements that are shaping the industry. It assesses the impact of external factors and global economic changes on market growth. Lastly, it provides strategic recommendations for new entrants and established companies to navigate the complexities of the market.

Future Outlook:

  • The demand for chaga-based functional foods and beverages is expected to grow as consumers prioritize natural and organic wellness solutions.
  • Innovations in extraction techniques will enhance product potency and bioavailability, driving adoption across nutraceuticals and pharmaceuticals.
  • Expanding e-commerce platforms will enable market players to reach a broader customer base, especially in emerging markets.
  • Increased awareness of chaga’s antioxidant and immune-boosting properties will fuel its integration into dietary supplements and health-focused products.
  • The rising popularity of plant-based diets and vegan lifestyles will create additional opportunities for chaga as a sustainable superfood.
  • Strategic collaborations and partnerships among manufacturers and health brands will accelerate product diversification and market penetration.
  • Asia-Pacific will witness significant growth due to traditional herbal practices and increasing disposable incomes in countries like China and Japan.
  • The cosmetics and personal care segment will expand as chaga’s anti-inflammatory and anti-aging properties gain recognition.
  • Growing research on chaga’s potential health benefits, including anti-cancer and anti-diabetic properties, will drive innovation in medical applications.
  • Regional players focusing on sustainability and premium quality will enhance competition and meet rising demand in niche markets.

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Frequently Asked Questions

What is the current size of the Chaga Mushroom Based Products Market?

The market is projected to grow from USD 28,735 million in 2024 to USD 68,645.19 million by 2032, demonstrating significant expansion.

What factors are driving the growth of the Chaga Mushroom Based Products Market?

Key drivers include increasing consumer awareness of chaga’s health benefits, such as its antioxidant and immune-boosting properties, growing demand for natural and functional foods, and innovations in product formulations like teas, capsules, and extracts.

What are some challenges faced by the Chaga Mushroom Based Products Market?

Challenges include the high costs of cultivation and extraction, limited consumer awareness in certain regions, and regulatory hurdles for organic and herbal product certifications.

Which segment is leading the market share?

The powder segment leads the market due to its versatility, allowing consumers to incorporate it into various foods and beverages, while capsules and teas also hold significant shares.

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