Guava puree is a thick and smooth liquid obtained by processing guavas and removing the fibrous part, which is the insoluble matter. This thick liquid, so obtained, is most commonly used to prepare beverages, ice cream, jellies, etc. Guava puree is also included in an ideal breakfast and is a staple drink among ethnic markets. Usually, guava puree is available in three forms: canned, frozen, or dry. Dry guava puree has a long shelf life and is easy to export. Pink-colored guava often substitutes for tomatoes in the preparation of the sauce.
The global guava puree market is estimated to witness growth in the upcoming years, mainly due to high demand from the beverage industry due to multiple health benefits. Owing to an estimated 1.6 million deaths caused by diabetes, demand for guava puree has increased, which is expected to boost the guava puree demand as it can help lower blood sugar levels. In addition to this, other health benefits, such as the cleansing of the digestive system and the maintenance of bowel movements, also contribute to the growth of the guava puree market. Guava puree is gaining popularity as a result of consistent innovation in terms of taste and flavor in guava puree over the years. Also, the attractive texture and color of guava have lured customers to encourage the usage of guava puree in a variety of beverages. Demand for guava puree in regions like North America and Europe is facilitated by South America and Africa. On the other side, demand for guava puree in India is met by local producers, while the surplus production is mainly exported to the Middle East. However, in 2014, the guava puree market was hit by La Nia and El Nio events, leading to unfavorable weather conditions that limited the export of guava from Asian countries like India. Further, the absence of adequate post-harvest equipment and technologies to process guava in countries like Brazil and India restricts the growth of the global guava puree industry.
By type, the global guava puree market is categorized into tropical white, tropical pink, and others. Based on application, the same market is segmented into baby food, beverages, snacks and bakery, ice cream and yogurt, dressings and sauces, and others. Apart from this, by source, the global guava puree market is segmented into organic and conventional.
By geography, the global guava puree market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa. In Asia Pacific, countries such as China and India lead the market and are expected to continue to be the market leaders in the upcoming years, mainly due to customer dependence on guava puree for nectars and blends in the beverage market. Moreover, in Latin America, the Dominican Republic and Brazil continue to cater to most of the demand from the US.
The global guava puree market is segmented as below:
- Tropical White
- Tropical Pink
- Baby Food
- Snacks and Bakery
- Ice cream and yogurt
- Dressings and sauces
- North America
- Rest of Europe
- Rest of Asia-Pacific
- Latin America
- Rest of Latin America
- Middle East and Africa
- GCC Countries
- South Africa
- Rest of Middle East and Africa
Key players across the global guava puree market value chain are:
Döhler Group, Kiril Mischeff, Ariza B.V., Bajaj Agro Foods India Ltd., Cobell Limited, Kiril Mischeff, Jain Irrigation Systems Limited, Tricom Fruit Products Limited, Shimla Hills Offerings Pvt. Ltd., and Allanasons Private Limited, among others.
This report offers the following:
- Assessment of global guava puree market trends for the period 2016–2026
- Historical (past) information for 2016 and 2017 and projections with CAGRs from 2018 to 2026, considering 2017 as the base year for the market.
- Market drivers, restraints, future prospects, and competitive analysis (market positioning) of key market players
- Overview of the global guava puree market value chain
- Company profile with major information about the key players operating in the global guava puree market
- Estimation of the market size in terms of value and volume