Overview:
Tahini is a seed butter produced from sesame seeds that are hulled, ground as well as toasted. This product is highly popular in Iran, Turkey, Middle Eastern countries and Africa. It is generally served as a dip and it act as a major component of hummus, halva and baba ghanoush.
The Middle East & Africa tahini market has observed a significant inclination in its y-o-y growth over the past few years and is anticipated to showcase remarkable growth over the next seven years till 2023. Rising demand for authentic Arabic food, as well as rising consumption of seed based spreads is expected to strengthen the growth of market till 2023. Rising incidences of heart stroke, cancer and arthritis is expected to create more demand for tahini as its beneficial for human health. This will intensify the market in future.
Middle East & Africa tahini market has grown at a rapid pace over the past few years and is anticipated to expand at a considerable growth rate till 2023. In 2015, spreads captured the highest revenue share in total tahini market by product type. On the other hand, in terms of distribution channel, retail stores marked highest share in total Middle East & Africa tahini market in the same year.
Major players in tahini market are adopting different market strategies to enter and enhance their market position and distribution network.
Middle East & Africa Tahini market is segmented on the following bases:
- By Product Type
- Halwa and other sweets
- Sauces
- Spreads and Paste
- By Distribution Channel
- Retail Store
- Online Store
- Others
- By Geography
- Middle East & Africa Excluding GCC
- North Africa
- South Africa
- GCC
- Rest of Middle East and Africa
Key Players Identified Across the Value Chain in the Tahini Market include but are not limited to:
Prince Tahina Ltd., Halwani Bros.Co., Al-wadi Al Akhtar S.A.L, El Rashidi El Mizan and others.
This report offers:
- An overview of the Middle East & Africa Tahini market
- Market trends assessment for the period 2016-2023, with historical information for 2013 & 2014, and projections through 2023, with respective CAGRs during 2016-2023 and 2015 as the base year
- Qualitative assessment tools such as market drivers, challenges and future prospects, and competitive analysis: market positioning of key market players
- Focus on each level of market segmentation based on product approvals, launch, and current and anticipated market dynamics
- A general overview of the industry structure
- Company profiles highlighting key information about the major players operating in the Middle East & Africa Tahini market
- This report includes estimation of market sizes for value. Both, top-down and bottom-up approaches have been used to estimate and validate the size of the Tahini market
