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Australia ePharmacy Market By Product Categories (Prescription Medications, Over-the-counter (OTC) Medications, Health and Wellness Products, Personal Care and Beauty Products, Medical Equipment and Devices, Mother and Baby Care Products) By Prescription fulfillment services, Telemedicine and Online Prescriptions, Prescription Delivery, Prescription Transfer Services, Customer segmentation, Individual Consumers, Healthcare Institutions, Aged Care and Nursing Homes) By E-commerce models (Pure-Play ePharmacies, Brick-and-Click Pharmacies, Marketplace and Aggregator Platforms) By Value-added services (Medication Management Services, Health Information and Consultation, ePrescription Integration, Medication Packaging) By Mobile apps and platforms (ePharmacy Mobile Apps, Web-Based ePharmacies) By Payment and delivery options (Payment Options, Delivery Services) – Growth, Future Prospects & Competitive Analysis, 2022 – 2030

Price: $1999

Published: | Report ID: 30891 | Report Format : PDF

Market Insights

  • The Australian demand for ePharmacy was valued at USD 2548.5 million in 2022 and is expected to reach USD 7850.31 million in 2030, growing at a CAGR of 15.10% between 2023 and 2030.
  • Prescription medications are the leading segment by product categories. On the other hand, over-the-counter (OTC) medications are expected to grow at a strong CAGR.
  • The leading prescription fulfillment services segment is telemedicine and online prescriptions.
  • The CAGR for the individual consumer segment is expected to be the highest during the projection period.
  • During the forecast time frame, the pure-play ePharmacies category will likely have the highest CAGR.
  • The medication management services segment is estimated to have the greatest CAGR during the forecast period.
  • The ePharmacy mobile apps segment will likely have the highest CAGR during the prediction period.
  • The delivery services segment CAGR will be the top during the projected period.
  • The main drivers of the Australian ePharmacy market are the growth in the number of people using the internet, more people having access to web-based and online services, more hospitals and other healthcare facilities using e-prescriptions, and increasing consumer demand for self-medication.
  • With the increasing use of telemedicine, new developments in digital health, and pharmacy-at-home services, the Australian ePharmacy market presents many prospects for expansion.

Australia ePharmacy Market

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Executive Summary

Market Definition

E-pharmacy and healthcare services are purchased and sold electronically via the internet in the online retail sector of Australia’s epharmacy and healthcare industries, known as the Australian epharmacy market. In addition to health and wellness items, prescription and over-the-counter drugs and associated services like prescription fulfillment and telemedicine consultations are all sold online.

Market Overview

The market for Australian ePharmacy has been expanding steadily in recent years. Between 2023 and 2030, it is anticipated to rise at a CAGR of 15.10%. The market was estimated to be worth USD 2548.5 million in 2022, and it is anticipated to be worth USD 7850.31 million in 2030.

The ePharmacy market in Australia has been significantly influenced by rising Internet penetration, which has made it easier for online platforms for ePharmacy product purchases to expand and gain traction. Online pharmacies are open around the clock, giving customers access to various prescription medications. Those living in remote areas or with hectic schedules will benefit from this. From the comfort of their homes, people can browse and buy medications online. One of the main reasons ePharmacy services are so popular is their convenience. In Australia, physical pharmacies can be difficult to reach in some of the country’s more remote and sparsely populated areas. Due to increased internet usage, people in these areas can now order medications online, removing any geographical restrictions.

The growth of the ePharmacy market in Australia has been attributed, in part, to the increase in self-medication. Increased health consciousness makes Australians more interested in wellness and self-care. This has made people more likely to self-medicate, especially when combined with the need for convenience. Like many people around the world, Australians lead busy lives. ePharmacies offers a practical substitute for conventional brick-and-mortar pharmacies by enabling customers to order prescription drugs and other healthcare supplies online and have them delivered to their door. ePharmacies fill the gap in rural and remote areas where access to physical pharmacies may be limited, making it easier for residents to get the required prescription drugs.

Segmentation by Product Categories

  • Prescription medications are the market leader in product categories. Prescription drugs usually need a current prescription from a registered medical practitioner. This regulation was implemented to guarantee that prescription drugs are only filled after a thorough medical examination and diagnosis.
  • The over-the-counter (OTC) medications will exhibit a sizable CAGR during the projected period. Over-the-counter (OTC) medications can be purchased without a doctor’s prescription. These medications are frequently used to treat common illnesses like headaches, colds, allergies, and mild aches and pains because they are generally considered safe to take without direct medical supervision. OTC drugs are widely offered in pharmacies, supermarkets, and other retail establishments.
  • Other product categories, such as health and wellness products, personal care and beauty products, medical equipment and devices, and mother and baby care products, also contribute to the demand for Australian ePharmacy.

Segmentation by Prescription Fulfillment Services

  • The main prescription fulfillment services category is telemedicine and online prescriptions. The practice of providing medical care remotely through telecommunications technology is known as telemedicine. Due to the large geographic dispersion of the population in Australia, particularly in rural and isolated areas where access to in-person healthcare is difficult, telemedicine has become more popular there.
  • The prescription delivery category will likely register a significant CAGR during forecasting. In the ePharmacy market, prescription delivery refers to the online ordering of prescription drugs and their subsequent delivery to the address provided by the customer.
  • Other prescription fulfillment services, such as prescription transfer services, also contribute to the demand for Australia ePharmacy.

Segmentation by Customer Segmentation

  • The individual consumers category is anticipated to experience the highest CAGR during the projection period. These people buy pharmacies, drugs, and medical supplies for their use. Patients, carers, and anybody else looking to purchase prescription or over-the-counter drugs are examples of individual consumers.
  • Other customer segmentation, such as healthcare institutions, aged care, and nursing homes, also contribute to the demand for Australian ePharmacy.

Segmentation by E-commerce Models

  • During the projection period, pure-play epharmacies will likely have the highest CAGR. There are no physical stores or retail outlets for Pure-play ePharmacies in Australia. Rather, they use websites, mobile applications, and digital platforms to communicate with clients and complete their business online.
  • Other e-commerce models, such as brick-and-click pharmacies, marketplaces, and aggregator platforms, also contribute to Australia’s e-pharmacy demand.

Segmentation by Value-Added Services

  • Medication management services will have the highest CAGR during the prediction period. Using electronic platforms and technologies to enable the efficient and secure management of medications is a common practice for medication management services in Australia’s ePharmacy market. These services seek to improve patient outcomes through better medication adherence, a decrease in medication errors, and an improvement in general health outcomes.
  • Other value-added services, such as health information and consultation, prescription integration, and medication packaging, also contribute to Australia’s ePharmacy demand.

Segmentation by Mobile Apps and Platforms

  • The ePharmacy mobile apps category is anticipated to have the greatest CAGR throughout the forecast duration. ePharmacy is the term used to describe the internet store or mobile applications where customers can buy prescription drugs and medical supplies.
  • Other mobile apps and platforms, such as web-based epharmacies, also contribute to the demand for Australian epharmacy.

Segmentation by Payment and Delivery Options

  • The highest CAGR is anticipated for payment options throughout estimation. How clients can make payments for their online prescription drug purchases are referred to as payment options.
  • Other payment and delivery options, such as delivery services, also contribute to the demand for Australian ePharmacy.

The ePharmacy market in Australia has been significantly impacted by the growth of digital health, or eHealth, which has changed the healthcare environment in several ways. Due to Australia’s high internet penetration rate, people can more easily access online services, including those about healthcare. High-speed internet access is widely available, contributing to expanding digital health services, such as ePharmacy. Platforms for digital health, such as ePharmacies, offer consumers accessibility and convenience. Patients no longer need to go to a physical pharmacy because they can order medications online and have them delivered to their door. Those with busy schedules, those living in remote places, or those with mobility impairments will especially benefit from this.

Government programs and regulations encouraging the use of digital health have been extremely important. In Australia, there has been a drive to incorporate technology to enhance patient outcomes and efficiency in healthcare. The development of ePharmacies has been aided by government initiatives that make it easier to integrate eHealth solutions.

Key Highlights of the Report

The Australian ePharmacy market is segmented by product categories, prescription fulfillment services, customer segmentation, e-commerce models, value-added services, mobile apps and platforms, and payment and delivery options. Prescription medications are the market spearhead regarding the product categories. Telemedicine and online prescriptions are the top prescription fulfillment services segment. The individual consumer category is expected to grow at the highest CAGR during the forecast period. The pure-play ePharmacies category is anticipated to experience the highest CAGR during the forecast period.

The ePharmacy market in Australia is growing due to flexible payment options. The range of payment options consumers have when making online purchases is called flexible payment options. Provide various easy payment options for ePharmacy, the online selling of ePharmacys and medical services. This can have several advantages. Customer convenience can be increased by offering a variety of payment methods, including bank transfers, digital wallets, credit/debit cards, and buy now, pay later (BNPL) services. This flexibility makes it easier for a wider range of customers to make purchases by accommodating varying preferences and financial situations. Higher conversion rates may be attributed to flexible payment options. Customers are more likely to finish their transactions and lower cart abandonment rates when their preferred payment method is available.

As it is more convenient for customers, online pharmacy retailing, or EPharmacy, has become increasingly popular in Australia. When discussing ePharmacy, pharmacist consultations refer to online conversations where customers receive advice and assistance from licensed pharmacists. In-depth information about prescription drugs, possible side effects, and appropriate use is provided to patients through pharmacist consultations. Making sure that ePharmacy products are used safely and effectively requires doing this. To improve comprehension and adherence to prescribed medication regimens, patients can ask pharmacists specific questions and receive personalized advice.

Which Key Factors Are Driving The Australian ePharmacy Market?

The rising prevalence of chronic diseases, the growing social media influence, the advancements in medical technology, and the increasing demand for personalized medicine drive the ePharmacy market’s expansion in Australia.

What Are The Key Challenges In The Australian Market For ePharmacy?

Several challenges, including the competition with traditional pharmacies, drug pricing, reimbursement pressures, patent expirations and generic competition, and rising research and development costs, impede the growth of the Australian ePharmacy market.

What Market Opportunities Exist For Australia ePharmacy?

Increasing adoption of online shopping, telehealth integration, and focus on rural and remote areas. These factors create significant opportunities for the Australian ePharmacy market.

Market Drivers

Several factors influence the market for Australia’s ePharmacy. The main factors influencing the market for Australia ePharmacy are as follows:

Rising Prevalence Of Chronic Diseases

The growing incidence of chronic illnesses is one of the main factors propelling the growth of the Australian ePharmacy market. Australia has an aging population, with many individuals entering the older age brackets. Aging is often associated with an increased risk of chronic diseases such as cardiovascular diseases, diabetes, and neurodegenerative disorders. The overall improvement in healthcare and living conditions has led to an increase in life expectancy. However, with longer life comes an elevated risk of developing chronic conditions, driving the need for ePharmacy interventions. Changes in lifestyle, including sedentary behavior, unhealthy dietary habits, and increased stress, contribute to the rising incidence of chronic diseases. Lifestyle-related conditions like obesity and metabolic disorders often require ePharmacy interventions. Cardiovascular diseases, including hypertension and heart-related conditions, are among the leading causes of morbidity in Australia. The ePharmacy industry responds with medications to manage and treat these conditions.

Market Restraints

Several challenges could prevent the expansion of the Australian ePharmacy market. Among them are the following:

Drug Pricing and Reimbursement Pressures

The Australian ePharmacy market may be impacted by major restraints associated with drug pricing and reimbursement concerns. The reimbursement process often involves pharmacoeconomic evaluations, where the cost-effectiveness of a drug is assessed. If a drug’s cost-effectiveness is deemed inadequate, it may face challenges in obtaining favorable reimbursement. Reference pricing, where the price of a drug is compared to that of similar products, and Health Technology Assessment (HTA) processes influence reimbursement decisions. This can lead to pricing pressures and impact market access. EPharmacy companies often negotiate with public and private payers to secure favorable reimbursement terms. These negotiations can be complex and may impact the overall profitability of a drug.

Opportunities

The Australian ePharmacy market presents significant potential opportunities. The following is an example of these:

Expanding Digital Health Integration

The integration of digital health technologies is a key driver for the growth of the ePharmacy market in Australia. Digital health solutions can enhance patient outcomes, improve healthcare delivery, and contribute to the overall efficiency of the healthcare system. Digital health technologies enable remote monitoring of patients with chronic conditions. This can lead to better medication adherence, early detection of issues, and improved management of chronic diseases. Telemedicine platforms and virtual care solutions facilitate remote consultations and healthcare services. Digital tools allow ePharmacy companies to engage with patients and healthcare providers and offer support services. Integrating electronic health records (EHRs) and health information systems allows ePharmacy companies to access real-time patient data, enabling personalized medicine approaches and better-informed treatment decisions.

Competitive Landscape

Australia ePharmacy Market Report

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Key Players

The Australian ePharmacy market is very competitive, with many powerful players. Some of the leading market participants and their corresponding market shares are listed below:

  • The Kroger Co.
  • Walgreen Co.
  • Giant Eagle, Inc.
  • Walmart, Inc.
  • Express Scripts Holding Company
  • CVS Health
  • Optum Rx, Inc.
  • Rowlands Pharmacy
  • DocMorris (Zur Rose Group AG)
  • Cigna Corporation (Express Scripts Holdings)
  • Amazon.com Inc.
  • Axelia Solutions (Pharmeasy)
  • Apex Healthcare Berhad (Apex Pharmacy)
  • Apollo Pharmacy
  • Netmeds
  • Others

These companies prioritize mergers and acquisitions, expanding their distribution network, and developing new products to remain competitive.

The leading competitors in the Australian market are constantly looking for ways to get an advantage by releasing new items and advancements.

In January 2022, venture capitalist Mark Cuban opened up a digital pharmacy to be radically transparent, offering over 100 generic medications at a discounted price.

In February 2022, Marley Drug Pharmacy, a subsidiary of Medicure Inc., introduced the country’s first direct-to-consumer online pharmacy platform.

Summary of Key Findings

  • The Australian ePharmacy market continues to grow due to the rising e-prescriptions.
  • The market is segmented by product categories, prescription fulfillment services, customer segmentation, e-commerce models, value-added services, mobile apps and platforms, and payment and delivery options.
  • Prescription medications are the market’s most preferred product categories.
  • Telemedicine and online prescriptions are the most common prescription fulfillment services.
  • Regarding CAGR, individual consumers are expected to grow fastest during the forecast period.
  • The category for pure-play ePharmacies will likely see the highest CAGR during the anticipated time frame.
  • The Australia ePharmacy market is highly competitive with key players including The Kroger Co., Walgreen Co., Giant Eagle, Inc., Walmart, Inc., Express Scripts Holding Company, CVS Health, Optum Rx, Inc., Rowlands Pharmacy, DocMorris (Zur Rose Group AG), Cigna Corporation (Express Scripts Holdings), Amazon.com Inc., Axelia Solutions (Pharmeasy), Apex Healthcare Berhad (Apex Pharmacy), Apollo Pharmacy, Netmeds, and others.

Future Outlook

  • Optimistic viewpoint for the ePharmacy industry with noteworthy growth potential in Australia.
  • The increasing cross-border e-commerce is one of the main elements driving the expansion of the ePharmacy market in Australia.
  • Australia ePharmacy’s drug pricing and compensation pressures might significantly challenge the market’s expansion during the projected period.
  • Foremost companies must concentrate on product innovation, expanding their market reach, and maintaining competitive pricing to stay ahead.

Segmentation

  • By Product Categories
    • Prescription Medications
    • Over-the-counter (OTC) Medications
    • Health and Wellness Products
    • Personal Care and Beauty Products
    • Medical Equipment and Devices
    • Mother and Baby Care Products
  • By Prescription fulfillment services
    • Telemedicine and Online Prescriptions
    • Prescription Delivery
    • Prescription Transfer Services
  • Customer segmentation
    • Individual Consumers
    • Healthcare Institutions
    • Aged Care and Nursing Homes
  • By E-commerce models
    • Pure-Play ePharmacies
    • Brick-and-Click Pharmacies
    • Marketplace and Aggregator Platforms
  • By Value-added services
    • Medication Management Services
    • Health Information and Consultation
    • ePrescription Integration
    • Medication Packaging
  • By Mobile apps and platforms
    • ePharmacy Mobile Apps
    • Web-Based ePharmacies
  • By Payment and delivery options
    • Payment Options
    • Delivery Services

Table of Content
1. Preface
1.1. Report Description
1.1.1. Purpose of the Report
1.1.2. Target Audience
1.1.3. USP and Key Offerings
1.2. Research Scope
1.3. Market Introduction
2. Executive Summary
2.1. Market Snapshot: Australia ePharmacy Market
2.1.1. Australia ePharmacy Market, By Product Categories
2.1.2. Australia ePharmacy Market, By Prescription Fulfillment Services
2.1.3. Australia ePharmacy Market, By Customer Segmentation
2.1.4. Australia ePharmacy Market, By E-commerce Models
2.1.5. Australia ePharmacy Market, By Value-Added Services
2.1.6. Australia ePharmacy Market, By Mobile Apps and Platforms
2.1.7. Australia ePharmacy Market, By Payment and Delivery Options
2.2. Insights from Primary Respondents
3. Market Dynamics & Factors Analysis
3.1. Introduction
3.1.1. Australia ePharmacy Market Value, 2017-2030, (US$ Mn)
3.1.2. Y-o-Y Growth Trend Analysis
3.2. Market Dynamics
3.2.1. ePharmacy Market Drivers
3.2.2. ePharmacy Market Restraints
3.2.3. ePharmacy Market Opportunities
3.2.4. Major ePharmacy Industry Challenges
3.3. Growth and Development Patterns
3.4. Investment Feasibility Analysis
3.5. Market Opportunity Analysis
3.5.1. Product Categories
3.5.2. Prescription Fulfillment Services
3.5.3. Customer Segmentation
3.5.4. E-commerce Models
3.5.5. Value-Added Services
3.5.6. Mobile Apps and Platforms
3.5.7. Payment and Delivery Options
4. Market Competitive Landscape Analysis
4.1. Company Market Share Analysis, 2022
4.1.1. Australia ePharmacy Market: Company Market Share, Value 2022
4.1.2. Australia ePharmacy Market: Top 6 Company Market Share, Value 2022
4.1.3. Australia ePharmacy Market: Top 3 Company Market Share, Value 2022
4.2. Australia ePharmacy Market: Company Revenue Share Analysis, 2022
4.3. Company Assessment Metrics, 2022
4.3.1. Stars
4.3.2. Emerging Leaders
4.3.3. Pervasive Players
4.3.4. Participants
4.4. Startups/ SMEs Assessment Metrics, 2022
4.4.1. Progressive Companies
4.4.2. Responsive Companies
4.4.3. Dynamic Companies
4.4.4. Starting Blocks
4.5. Strategic Development
4.5.1. Acquisition and Mergers
4.5.2. New Product Launch
4.5.3. Regional Expansion
4.5.4. Partnerships
4.6. Key Player Product Matrix
4.7. Potential for New Players in the Australia ePharmacy Market
5. Premium Insights
5.1. STAR (Situation, Task, Action, Results) Analysis
5.2. Porter’s Five Forces Analysis
5.2.1. Threat of New Entrants
5.2.2. Bargaining Power of Buyers/Consumers
5.2.3. Bargaining Power of Suppliers
5.2.4. Threat of Substitute Types
5.2.5. Intensity of Competitive Rivalry
5.3. PESTEL Analysis
5.3.1. Political Factors
5.3.2. Economic Factors
5.3.3. Social Factors
5.3.4. Technological Factors
5.3.5. Environmental Factors
5.3.6. Legal Factors
5.4. Key Market Trends
5.4.1. Demand Side Trends
5.4.2. Supply Side Trends
5.5. Value Chain Analysis
5.6. Technology Analysis
5.6.1. Research and development in the Australia market
5.6.2. Patent Analysis
5.6.3. Emerging technologies and their potential disruption to the market
5.7. Consumer Behaviour Analysis
5.7.1. Consumer Preferences and Expectations
5.7.2. Factors Influencing Consumer Buying Decisions
5.7.3. Consumer Pain Points
5.8. Analysis and Recommendations
5.9. Adjacent Market Analysis
6. Market Positioning of Key Players, 2022
6.1. Company market share of key players, 2022
6.2. Competitive Benchmarking
6.3. Market Positioning of Key Vendors
6.4. Geographical Presence Analysis
6.5. Major Strategies Adopted by Key Players
6.5.1. Key Strategies Analysis
6.5.2. Mergers and Acquisitions
6.5.3. Partnerships
6.5.4. Product Launch
6.5.5. Geographical Expansion
6.5.6. Others
7. Impact Analysis of COVID 19 and Russia – Ukraine War on Australia ePharmacy Market
7.1. Ukraine-Russia War Impact
7.1.1. Uncertainty and Economic Instability
7.1.2. Supply chain disruptions
7.1.3. Regional market shifts
7.1.4. Shift in government priorities
7.2. COVID-19 Impact Analysis
7.2.1. Supply Chain Disruptions
7.2.2. Demand Fluctuations
7.2.3. Shift in Product Mix
7.2.4. Reduced Industrial Activity
7.2.5. Impact Analysis
7.2.5.1. Australia
8. Australia ePharmacy Market, By Product Categories
8.1. Australia ePharmacy Market Overview, by Product Categories
8.1.1. Australia ePharmacy Market Revenue Share, By Product Categories, 2022 Vs 2030 (in %)
8.2. Prescription Medications
8.2.1. Australia ePharmacy Market, By Prescription Medications, 2017-2030 (US$ Mn)
8.2.2. Market Dynamics for Prescription Medications
8.2.2.1. Drivers
8.2.2.2. Restraints
8.2.2.3. Opportunities
8.2.2.4. Trends
8.3. Over-the-Counter (OTC) Medications
8.3.1. Australia ePharmacy Market, By Over-the-Counter (OTC) Medications, 2017-2030 (US$ Mn)
8.3.2. Market Dynamics for Over-the-Counter (OTC) Medications
8.3.2.1. Drivers
8.3.2.2. Restraints
8.3.2.3. Opportunities
8.3.2.4. Trends
8.4. Health and Wellness Products
8.4.1. Australia ePharmacy Market, By Health and Wellness Products, 2017-2030 (US$ Mn)
8.4.2. Market Dynamics for Health and Wellness Products
8.4.2.1. Drivers
8.4.2.2. Restraints
8.4.2.3. Opportunities
8.4.2.4. Trends
8.5. Personal Care and Beauty Products
8.5.1. Australia ePharmacy Market, By Personal Care and Beauty Products, 2017-2030 (US$ Mn)
8.5.2. Market Dynamics for Personal Care and Beauty Products
8.5.2.1. Drivers
8.5.2.2. Restraints
8.5.2.3. Opportunities
8.5.2.4. Trends
8.6. Medical Equipment and Devices
8.6.1. Australia ePharmacy Market, By Medical Equipment and Devices, 2017-2030 (US$ Mn)
8.6.2. Market Dynamics for Medical Equipment and Devices
8.6.2.1. Drivers
8.6.2.2. Restraints
8.6.2.3. Opportunities
8.6.2.4. Trends
8.7. Mother and Baby Care Products
8.7.1. Australia ePharmacy Market, By Mother and Baby Care Products, 2017-2030 (US$ Mn)
8.7.2. Market Dynamics for Mother and Baby Care Products
8.7.2.1. Drivers
8.7.2.2. Restraints
8.7.2.3. Opportunities
8.7.2.4. Trends
9. Australia ePharmacy Market, By Prescription Fulfillment Services
9.1. Australia ePharmacy Market Overview, by Prescription Fulfillment Services
9.1.1. Australia ePharmacy Market Revenue Share, By Prescription Fulfillment Services, 2022 Vs 2030 (in %)
9.2. Telemedicine and Online Prescriptions
9.2.1. Australia ePharmacy Market, By Telemedicine and Online Prescriptions, 2017-2030 (US$ Mn)
9.2.2. Market Dynamics for Telemedicine and Online Prescriptions
9.2.2.1. Drivers
9.2.2.2. Restraints
9.2.2.3. Opportunities
9.2.2.4. Trends
9.3. Prescription Delivery
9.3.1. Australia ePharmacy Market, By Prescription Delivery, 2017-2030 (US$ Mn)
9.3.2. Market Dynamics for Prescription Delivery
9.3.2.1. Drivers
9.3.2.2. Restraints
9.3.2.3. Opportunities
9.3.2.4. Trends
9.4. Prescription Transfer Services
9.4.1. Australia ePharmacy Market, By Prescription Transfer Services, 2017-2030 (US$ Mn)
9.4.2. Market Dynamics for Prescription Transfer Services
9.4.2.1. Drivers
9.4.2.2. Restraints
9.4.2.3. Opportunities
9.4.2.4. Trends
10. Australia ePharmacy Market, By Customer Segmentation
10.1. Australia ePharmacy Market Overview, by Customer Segmentation
10.1.1. Australia ePharmacy Market Revenue Share, By Customer Segmentation, 2022 Vs 2030 (in %)
10.2. Individual Consumers
10.2.1. Australia ePharmacy Market, By Individual Consumers, 2017-2030 (US$ Mn)
10.2.2. Market Dynamics for Individual Consumers
10.2.2.1. Drivers
10.2.2.2. Restraints
10.2.2.3. Opportunities
10.2.2.4. Trends
10.3. Healthcare Institutions
10.3.1. Australia ePharmacy Market, By Healthcare Institutions, 2017-2030 (US$ Mn)
10.3.2. Market Dynamics for Healthcare Institutions
10.3.2.1. Drivers
10.3.2.2. Restraints
10.3.2.3. Opportunities
10.3.2.4. Trends
10.4. Aged Care and Nursing Homes
10.4.1. Australia ePharmacy Market, By Aged Care and Nursing Homes, 2017-2030 (US$ Mn)
10.4.2. Market Dynamics for Aged Care and Nursing Homes
10.4.2.1. Drivers
10.4.2.2. Restraints
10.4.2.3. Opportunities
10.4.2.4. Trends
11. Australia ePharmacy Market, By E-commerce Models
11.1. Australia ePharmacy Market Overview, by E-commerce Models
11.1.1. Australia ePharmacy Market Revenue Share, By E-commerce Models, 2022 Vs 2030 (in %)
11.2. Pure-Play ePharmacies
11.2.1. Australia ePharmacy Market, By Pure-Play ePharmacies, 2017-2030 (US$ Mn)
11.2.2. Market Dynamics for Pure-Play ePharmacies
11.2.2.1. Drivers
11.2.2.2. Restraints
11.2.2.3. Opportunities
11.2.2.4. Trends
11.3. Brick-and-Click Pharmacies
11.3.1. Australia ePharmacy Market, By Brick-and-Click Pharmacies, 2017-2030 (US$ Mn)
11.3.2. Market Dynamics for Brick-and-Click Pharmacies
11.3.2.1. Drivers
11.3.2.2. Restraints
11.3.2.3. Opportunities
11.3.2.4. Trends
11.4. Marketplace and Aggregator Platforms
11.4.1. Australia ePharmacy Market, By Marketplace and Aggregator Platforms, 2017-2030 (US$ Mn)
11.4.2. Market Dynamics for Marketplace and Aggregator Platforms
11.4.2.1. Drivers
11.4.2.2. Restraints
11.4.2.3. Opportunities
11.4.2.4. Trends
12. Australia ePharmacy Market, By Value-Added Services
12.1. Australia ePharmacy Market Overview, by Value-Added Services
12.1.1. Australia ePharmacy Market Revenue Share, By Value-Added Services, 2022 Vs 2030 (in %)
12.2. Medication Management Services
12.2.1. Australia ePharmacy Market, By Medication Management Services, 2017-2030 (US$ Mn)
12.2.2. Market Dynamics for Medication Management Services
12.2.2.1. Drivers
12.2.2.2. Restraints
12.2.2.3. Opportunities
12.2.2.4. Trends
12.3. Health Information and Consultation
12.3.1. Australia ePharmacy Market, By Health Information and Consultation, 2017-2030 (US$ Mn)
12.3.2. Market Dynamics for Health Information and Consultation
12.3.2.1. Drivers
12.3.2.2. Restraints
12.3.2.3. Opportunities
12.3.2.4. Trends
12.4. ePrescription Integration
12.4.1. Australia ePharmacy Market, By ePrescription Integration, 2017-2030 (US$ Mn)
12.4.2. Market Dynamics for ePrescription Integration
12.4.2.1. Drivers
12.4.2.2. Restraints
12.4.2.3. Opportunities
12.4.2.4. Trends
12.5. Medication Packaging
12.5.1. Australia ePharmacy Market, By Medication Packaging, 2017-2030 (US$ Mn)
12.5.2. Market Dynamics for Medication Packaging
12.5.2.1. Drivers
12.5.2.2. Restraints
12.5.2.3. Opportunities
12.5.2.4. Trends
13. Australia ePharmacy Market, By Mobile Apps and Platforms
13.1. Australia ePharmacy Market Overview, by Mobile Apps and Platforms
13.1.1. Australia ePharmacy Market Revenue Share, By Mobile Apps and Platforms, 2022 Vs 2030 (in %)
13.2. ePharmacy Mobile Apps
13.2.1. Australia ePharmacy Market, By ePharmacy Mobile Apps, 2017-2030 (US$ Mn)
13.2.2. Market Dynamics for ePharmacy Mobile Apps
13.2.2.1. Drivers
13.2.2.2. Restraints
13.2.2.3. Opportunities
13.2.2.4. Trends
13.3. Web-Based ePharmacies
13.3.1. Australia ePharmacy Market, By Web-Based ePharmacies, 2017-2030 (US$ Mn)
13.3.2. Market Dynamics for Web-Based ePharmacies
13.3.2.1. Drivers
13.3.2.2. Restraints
13.3.2.3. Opportunities
13.3.2.4. Trends
14. Australia ePharmacy Market, By Payment and Delivery Options
14.1. Australia ePharmacy Market Overview, by Payment and Delivery Options
14.1.1. Australia ePharmacy Market Revenue Share, By Payment and Delivery Options, 2022 Vs 2030 (in %)
14.2. Payment Options
14.2.1. Australia ePharmacy Market, By Payment Options, 2017-2030 (US$ Mn)
14.2.2. Market Dynamics for Payment Options
14.2.2.1. Drivers
14.2.2.2. Restraints
14.2.2.3. Opportunities
14.2.2.4. Trends
14.3. Delivery Services
14.3.1. Australia ePharmacy Market, By Delivery Services, 2017-2030 (US$ Mn)
14.3.2. Market Dynamics for Delivery Services
14.3.2.1. Drivers
14.3.2.2. Restraints
14.3.2.3. Opportunities
14.3.2.4. Trends
15. Company Profiles
15.1. The Kroger Co.
15.1.1. Company Overview
15.1.2. Products/Services Portfolio
15.1.3. Geographical Presence
15.1.4. SWOT Analysis
15.1.5. Financial Summary
15.1.5.1. Market Revenue and Net Profit (2019-2022)
15.1.5.2. Business Segment Revenue Analysis
15.1.5.3. Geographical Revenue Analysis
15.2. Walgreen Co.
15.3. Giant Eagle, Inc.
15.4. Walmart, Inc.
15.5. Express Scripts Holding Company
15.6. CVS Health
15.7. Optum Rx, Inc.
15.8. Rowlands Pharmacy
15.9. DocMorris (Zur Rose Group AG)
15.10. Cigna Corporation (Express Scripts Holdings)
15.11. Amazon.com Inc.
15.12. Axelia Solutions (Pharmeasy)
15.13. Apex Healthcare Berhad (Apex Pharmacy)
15.14. Apollo Pharmacy
15.15. Netmeds
15.16. Others
16. Research Methodology
16.1. Research Methodology
16.2. Phase I – Secondary Research
16.3. Phase II – Data Modelling
16.3.1. Company Share Analysis Model
16.3.2. Revenue Based Modelling
16.4. Phase III – Primary Research
16.5. Research Limitations
16.5.1. Assumptions

List of Figures
FIG. 1 Australia ePharmacy Market: Research Methodology
FIG. 2 Market Size Estimation – Top Down & Bottom up Approach
FIG. 3 Australia ePharmacy Market Segmentation
FIG. 4 Australia ePharmacy Market, by Product Categories, 2022 (US$ Mn)
FIG. 5 Australia ePharmacy Market, by Prescription Fulfillment Services, 2022 (US$ Mn)
FIG. 6 Australia ePharmacy Market, by Customer Segmentation, 2022 (US$ Mn)
FIG. 7 Australia ePharmacy Market, by E-commerce Models, 2022 (US$ Mn)
FIG. 8 Australia ePharmacy Market, by Value-Added Services, 2022 (US$ Mn)
FIG. 9 Australia ePharmacy Market, by Mobile Apps and Platforms, 2022 (US$ Mn)
FIG. 10 Australia ePharmacy Market, by Payment and Delivery Options, 2022 (US$ Mn)
FIG. 11 Attractive Investment Proposition, by Product Categories, 2022
FIG. 12 Attractive Investment Proposition, by Prescription Fulfillment Services, 2022
FIG. 13 Attractive Investment Proposition, by Customer Segmentation, 2022
FIG. 14 Attractive Investment Proposition, by E-commerce Models, 2022
FIG. 15 Attractive Investment Proposition, by Value-Added Services, 2022
FIG. 16 Attractive Investment Proposition, by Mobile Apps and Platforms, 2022
FIG. 17 Attractive Investment Proposition, by Payment and Delivery Options, 2022
FIG. 18 Australia Market Share Analysis of Key ePharmacy Market Manufacturers, 2022
FIG. 19 Australia Market Positioning of Key ePharmacy Market Manufacturers, 2022
FIG. 20 Australia ePharmacy Market Value Contribution, By Product Categories, 2022 & 2030 (Value %)
FIG. 21 Australia ePharmacy Market, by Prescription Medications, Value, 2017-2030 (US$ Mn)
FIG. 22 Australia ePharmacy Market, by Over-the-Counter (OTC) Medications, Value, 2017-2030 (US$ Mn)
FIG. 23 Australia ePharmacy Market, by Health and Wellness Products, Value, 2017-2030 (US$ Mn)
FIG. 24 Australia ePharmacy Market, by Personal Care and Beauty Products, Value, 2017-2030 (US$ Mn)
FIG. 25 Australia ePharmacy Market, by Medical Equipment and Devices, Value, 2017-2030 (US$ Mn)
FIG. 26 Australia ePharmacy Market, by Mother and Baby Care Products, Value, 2017-2030 (US$ Mn)
FIG. 27 Australia ePharmacy Market Value Contribution, By Prescription Fulfillment Services, 2022 & 2030 (Value %)
FIG. 28 Australia ePharmacy Market, by Telemedicine and Online Prescriptions, Value, 2017-2030 (US$ Mn)
FIG. 29 Australia ePharmacy Market, by Prescription Delivery, Value, 2017-2030 (US$ Mn)
FIG. 30 Australia ePharmacy Market, by Prescription Transfer Services, Value, 2017-2030 (US$ Mn)
FIG. 31 Australia ePharmacy Market Value Contribution, By Customer Segmentation, 2022 & 2030 (Value %)
FIG. 32 Australia ePharmacy Market, by Individual Consumers, Value, 2017-2030 (US$ Mn)
FIG. 33 Australia ePharmacy Market, by Healthcare Institutions, Value, 2017-2030 (US$ Mn)
FIG. 34 Australia ePharmacy Market, by Aged Care and Nursing Homes, Value, 2017-2030 (US$ Mn)
FIG. 35 Australia ePharmacy Market Value Contribution, By E-commerce Models, 2022 & 2030 (Value %)
FIG. 36 Australia ePharmacy Market, by Pure-Play ePharmacies, Value, 2017-2030 (US$ Mn)
FIG. 37 Australia ePharmacy Market, by Brick-and-Click Pharmacies, Value, 2017-2030 (US$ Mn)
FIG. 38 Australia ePharmacy Market, by Marketplace and Aggregator Platforms, Value, 2017-2030 (US$ Mn)
FIG. 39 Australia ePharmacy Market Value Contribution, By Value-Added Services, 2022 & 2030 (Value %)
FIG. 40 Australia ePharmacy Market, by Medication Management Services, Value, 2017-2030 (US$ Mn)
FIG. 41 Australia ePharmacy Market, by Health Information and Consultation, Value, 2017-2030 (US$ Mn)
FIG. 42 Australia ePharmacy Market, by ePrescription Integration, Value, 2017-2030 (US$ Mn)
FIG. 43 Australia ePharmacy Market, by Medication Packaging, Value, 2017-2030 (US$ Mn)
FIG. 44 Australia ePharmacy Market Value Contribution, By Mobile Apps and Platforms, 2022 & 2030 (Value %)
FIG. 45 Australia ePharmacy Market, by ePharmacy Mobile Apps, Value, 2017-2030 (US$ Mn)
FIG. 46 Australia ePharmacy Market, by Web-Based ePharmacies, Value, 2017-2030 (US$ Mn)
FIG. 47 Australia ePharmacy Market Value Contribution, By Payment and Delivery Options, 2022 & 2030 (Value %)
FIG. 48 Australia ePharmacy Market, by Payment Options, Value, 2017-2030 (US$ Mn)
FIG. 49 Australia ePharmacy Market, by Delivery Services, Value, 2017-2030 (US$ Mn)

List of Tables
TABLE 1 Market Snapshot: Australia ePharmacy Market
TABLE 2 Australia ePharmacy Market: Market Drivers Impact Analysis
TABLE 3 Australia ePharmacy Market: Market Restraints Impact Analysis
TABLE 4 Australia ePharmacy Market, by Competitive Benchmarking, 2022
TABLE 5 Australia ePharmacy Market, by Geographical Presence Analysis, 2022
TABLE 6 Australia ePharmacy Market, by Key Strategies Analysis, 2022
TABLE 7 Australia ePharmacy Market, by Prescription Medications, 2017-2022 (US$ Mn)
TABLE 8 Australia ePharmacy Market, by Prescription Medications, 2023-2030 (US$ Mn)
TABLE 9 Australia ePharmacy Market, by Over-the-Counter (OTC) Medications, 2017-2022 (US$ Mn)
TABLE 10 Australia ePharmacy Market, by Over-the-Counter (OTC) Medications, 2023-2030 (US$ Mn)
TABLE 11 Australia ePharmacy Market, by Health and Wellness Products, 2017-2022 (US$ Mn)
TABLE 12 Australia ePharmacy Market, by Health and Wellness Products, 2023-2030 (US$ Mn)
TABLE 13 Australia ePharmacy Market, by Personal Care and Beauty Products, 2017-2022 (US$ Mn)
TABLE 14 Australia ePharmacy Market, by Personal Care and Beauty Products, 2023-2030 (US$ Mn)
TABLE 15 Australia ePharmacy Market, by Medical Equipment and Devices, 2017-2022 (US$ Mn)
TABLE 16 Australia ePharmacy Market, by Medical Equipment and Devices, 2023-2030 (US$ Mn)
TABLE 17 Australia ePharmacy Market, by Mother and Baby Care Products, 2017-2022 (US$ Mn)
TABLE 18 Australia ePharmacy Market, by Mother and Baby Care Products, 2023-2030 (US$ Mn)
TABLE 19 Australia ePharmacy Market, by Telemedicine and Online Prescriptions, 2017-2022 (US$ Mn)
TABLE 20 Australia ePharmacy Market, by Telemedicine and Online Prescriptions, 2023-2030 (US$ Mn)
TABLE 21 Australia ePharmacy Market, by Prescription Delivery, 2017-2022 (US$ Mn)
TABLE 22 Australia ePharmacy Market, by Prescription Delivery, 2023-2030 (US$ Mn)
TABLE 23 Australia ePharmacy Market, by Prescription Transfer Services, 2017-2022 (US$ Mn)
TABLE 24 Australia ePharmacy Market, by Prescription Transfer Services, 2023-2030 (US$ Mn)
TABLE 25 Australia ePharmacy Market, by Individual Consumers, 2017-2022 (US$ Mn)
TABLE 26 Australia ePharmacy Market, by Individual Consumers, 2023-2030 (US$ Mn)
TABLE 27 Australia ePharmacy Market, by Healthcare Institutions, 2017-2022 (US$ Mn)
TABLE 28 Australia ePharmacy Market, by Healthcare Institutions, 2023-2030 (US$ Mn)
TABLE 29 Australia ePharmacy Market, by Aged Care and Nursing Homes, 2017-2022 (US$ Mn)
TABLE 30 Australia ePharmacy Market, by Aged Care and Nursing Homes, 2023-2030 (US$ Mn)
TABLE 31 Australia ePharmacy Market, by Pure-Play ePharmacies, 2017-2022 (US$ Mn)
TABLE 32 Australia ePharmacy Market, by Pure-Play ePharmacies, 2023-2030 (US$ Mn)
TABLE 33 Australia ePharmacy Market, by Brick-and-Click Pharmacies, 2017-2022 (US$ Mn)
TABLE 34 Australia ePharmacy Market, by Brick-and-Click Pharmacies, 2023-2030 (US$ Mn)
TABLE 35 Australia ePharmacy Market, by Marketplace and Aggregator Platforms, 2017-2022 (US$ Mn)
TABLE 36 Australia ePharmacy Market, by Marketplace and Aggregator Platforms, 2023-2030 (US$ Mn)
TABLE 37 Australia ePharmacy Market, by Medication Management Services, 2017-2022 (US$ Mn)
TABLE 38 Australia ePharmacy Market, by Medication Management Services, 2023-2030 (US$ Mn)
TABLE 39 Australia ePharmacy Market, by Health Information and Consultation, 2017-2022 (US$ Mn)
TABLE 40 Australia ePharmacy Market, by Health Information and Consultation, 2023-2030 (US$ Mn)
TABLE 41 Australia ePharmacy Market, by ePrescription Integration, 2017-2022 (US$ Mn)
TABLE 42 Australia ePharmacy Market, by ePrescription Integration, 2023-2030 (US$ Mn)
TABLE 43 Australia ePharmacy Market, by Medication Packaging, 2017-2022 (US$ Mn)
TABLE 44 Australia ePharmacy Market, by Medication Packaging, 2023-2030 (US$ Mn)
TABLE 45 Australia ePharmacy Market, by ePharmacy Mobile Apps, 2017-2022 (US$ Mn)
TABLE 46 Australia ePharmacy Market, by ePharmacy Mobile Apps, 2023-2030 (US$ Mn)
TABLE 47 Australia ePharmacy Market, by Web-Based ePharmacies, 2017-2022 (US$ Mn)
TABLE 48 Australia ePharmacy Market, by Web-Based ePharmacies, 2023-2030 (US$ Mn)
TABLE 49 Australia ePharmacy Market, by Payment Options, 2017-2022 (US$ Mn)
TABLE 50 Australia ePharmacy Market, by Payment Options, 2023-2030 (US$ Mn)
TABLE 51 Australia ePharmacy Market, by Delivery Services, 2017-2022 (US$ Mn)
TABLE 52 Australia ePharmacy Market, by Delivery Services, 2023-2030 (US$ Mn)
TABLE 53 Australia ePharmacy Market, by Product Categories, 2017-2022 (US$ Mn)
TABLE 54 Australia ePharmacy Market, by Product Categories, 2023-2030 (US$ Mn)
TABLE 55 Australia ePharmacy Market, by Prescription Fulfillment Services, 2017-2022 (US$ Mn)
TABLE 56 Australia ePharmacy Market, by Prescription Fulfillment Services, 2023-2030 (US$ Mn)
TABLE 57 Australia ePharmacy Market, by Customer Segmentation, 2017-2022 (US$ Mn)
TABLE 58 Australia ePharmacy Market, by Customer Segmentation, 2023-2030 (US$ Mn)
TABLE 59 Australia ePharmacy Market, by E-commerce Models, 2017-2022 (US$ Mn)
TABLE 60 Australia ePharmacy Market, by E-commerce Models, 2023-2030 (US$ Mn)
TABLE 61 Australia ePharmacy Market, by Value-Added Services, 2017-2022 (US$ Mn)
TABLE 62 Australia ePharmacy Market, by Value-Added Services, 2023-2030 (US$ Mn)
TABLE 63 Australia ePharmacy Market, by Mobile Apps and Platforms, 2017-2022 (US$ Mn)
TABLE 64 Australia ePharmacy Market, by Mobile Apps and Platforms, 2023-2030 (US$ Mn)
TABLE 65 Australia ePharmacy Market, by Payment and Delivery Options, 2017-2022 (US$ Mn)
TABLE 66 Australia ePharmacy Market, by Payment and Delivery Options, 2023-2030 (US$ Mn)

How big is the Australian ePharmacy market right now?

In 2022, the market for Australia ePharmacy was estimated to be worth USD 2548.5 million.

What is the Australia ePharmacy market’s anticipated growth rate from 2023 to 2030?

The market for Australia ePharmacy is anticipated to increase at a CAGR of 15.10% from 2023 to 2030, reaching USD 7850.31 million in 2030.

Which market category is in the lead for the product categories?

Prescription medications are the most popular product categories.

Which segment is leading the market in terms of prescription fulfillment services?

The notable segment is telemedicine and online prescriptions by prescription fulfillment services.

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