Non-Alcoholic Concentrated Syrup Market By Product (Fruit Squashes, Vegetable Squashes, Herbs and Spices Squashes, Others), By Distribution Channel (Supermarket, Hypermarket, Departmental Store, Convenience Store, Online Store, Others) - Growth, Share, Future Prospects, Competitive Analysis, and Forecast 2016 - 2023

Non-alcoholic concentrated syrup, also known as "squash," is ready to serve types of drink that include fruit juice, water, and sugar or sugar substitute. In its undiluted state, the syrup is sweet, so it is formulated to be mixed primarily with water before drinking. Thus, it can be diluted in any amount to match the consumer's taste, usually at a ratio of one part squash to four or five parts water. Over the past few years, the consumption of thick-flavored syrups has showcased an upliftment all across the globe. The usage of fruits by the industry to prepare squash will not only decrease the wastage of fruits but also add nutrition and sweetness to the drink. The Asia-Pacific market contributed the highest revenue share of the global non-alcoholic concentrated syrup market in 2015.

Changes in lifestyle and rapid urbanization, along with increasing popularity and significant demand for ready-to-serve drinks, have strengthened the growth of the global non-alcoholic concentrated syrup market over the past few years. Apart from this, changing consumer preferences from carbonated to soft and healthy drinks are anticipated to fuel the growth of the non-alcoholic concentrated syrup market over the forecast period. The squash market has substantial opportunities in the soft drink segment due to increasing demand in different industries such as hotels, airports, and others. Changing consumer needs and the introduction of product variants along with new flavors are also likely to intensify the growth of the market until 2023. On the other hand, the availability of various soft drink alternatives may hamper the growth of the non-alcoholic concentrated syrup (squash) market during the forecast period. The consumption of non-alcoholic concentrated syrup in the future is expected to increase in developing countries in the Middle East and Africa, Asia-Pacific, and South America due to changing tastes and preferences and lifestyle changes.

The non-alcohol concentrated syrup market has been estimated to be valued at US$ 19.1 billion by the end of 2016. It is expected to reach US$ 29.3 billion by 2023, expanding at a CAGR of 6.3% during the forecast period of 2016–2023.

Purpose of the Report

The purpose of this strategic research study titled "Global Non-Alcoholic Concentrated Syrup Market: Growth, Future Prospects, Competitive Analysis, and Forecast, 2016–2023" is to provide company executives, industry investors, and industry participants with in-depth insights to enable them to make informed strategic decisions regarding the opportunities in the global non-alcoholic concentrated syrup market.

Target Audience

• Industry Investors
• Research Professionals
• Emerging Companies
• Raw Material Suppliers and Buyers
• Product Suppliers and Buyers
• Research Institutes 

Overall, the research study provides a holistic view of the global non-alcoholic concentrated syrup market in terms of growth, offering market size and estimates for the period from 2016 to 2023, keeping in mind the above-mentioned factors.

Based on product ingredient type, the non-alcoholic concentrated syrup market is categorized into the following types:

• Fruit Squashes
• Vegetable Squashes
• Herbs and Spices: Squashes
• Others

Non-alcoholic concentrated syrup, also known as "squash," is ready to serve in drinks that include fruit juice, water, and sugar or sugar substitute. In its undiluted state, the syrup is sweet, so it is basically formulated to be mixed primarily with water before drinking. Thus, it can be diluted in any amount to match the consumer's taste, usually at a ratio of one part squash to four or five parts water. There are various types of squashes, such as fruit, vegetable, and herb squashes, that are popular all across the globe. Fruit squashes captured the highest market share in the total revenue of the non-alcoholic concentrated syrup market in 2015.

The rising aging population, increasing health consciousness, and upliftment in consumption of health supplements are likely to expand the revenue share of the herbs and spices segment in the global non-alcoholic concentrated syrup market over the forecast period. Rising consumption of herbal-based products as they are beneficial for general health, cancer, arthritis, and Alzheimer's disease is likely to propel the herbal squash industry's growth. The segment is also anticipated to observe stupendous growth in emerging economies due to increasing awareness of healthy drinks and an emphasis on healthy living.

Based on distribution channel, the non-alcoholic concentrated syrup market is categorized into the following types:

• Supermarket
• Hypermarket
• Departmental Store
• Convenience Store
• Online Store
• Others

The use of thick, flavored sugar syrups has become widely popular worldwide. The demand for squash has increased in restaurants, hotels, clubs, and others. With the rapid movement of people in urban areas and the living standards of people, there is significant potential to enhance this industry in the small-scale sector. Based on the distribution channel, the non-alcoholic concentrated syrup is bifurcated into supermarkets, hypermarkets, departmental stores, convenience stores, online stores, and others. In 2015, the supermarket segment contributed the highest revenue share to the global non-alcoholic concentrated syrup market. This segment has captured the highest share due to the easy availability of a wide range of non-alcoholic drinks at almost all brick-and-mortar or physical stores. Increasing internet penetration, along with a hectic lifestyle and the rising number of women in the workforce, is expected to foster the growth of the online store segment over the forecast period. The increasing trend of purchasing products through online channels, especially in developing economies, is projected to expand the growth of the online store segment in Latin America and, the Middle East & Africa and thus is likely to propel the growth of the non-alcoholic concentrated syrup market in these regions till 2023.

Based on geography, the global non-alcoholic concentrated syrup market is segmented into the following categories:

• North America
• U.S.
• Canada
• Mexico
• Europe
• Germany
• UK
• Russia
• Asia Pacific
• China
• India
• South Korea
• Middle East and Africa
• Central and South America
• Brazil

Asia-Pacific dominated the global non-alcoholic concentrated syrup market in 2016. It accounted for more than 40% of the global non-alcoholic concentrated syrup market. Increasing urbanization along with changes in lifestyle in the region have boosted demand for non-alcoholic concentrated syrup in the region. In addition, introducing new flavors and the availability of product variants, especially through an online store, are key factors in the growth of the non-alcoholic concentrated syrup market in Asia-Pacific. North America is known to be the major region contributing to the non-alcoholic concentrated syrup industry due to the increasing demand for squash among the young population. Some of the countries of Europe, such as Germany, the U.K., and Italy, also possess a substantial consumption rate for squash. In the next few years, the Asia-Pacific non-alcoholic concentrated syrup market is anticipated to contribute significantly to revenue until 2023. An increasing number of health-conscious people and the popularity of a wide variety of flavors in squash are likely to foster the Asia-Pacific region's growth through 2023. Other regions, such as the Middle East and Latin America, are likely to observe robust growth in the non-alcoholic concentrated syrup market worldwide.

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