Product Information Management Market By Offerings (Software, Services), By Deployment Model (On-premise, Cloud-based), By End-use Vertical (Automotive, BFSI, Healthcare, IT & Telecom, Manufacturing, Media & Entertainment, Retail & E-commerce, Transportation & Logistics, Others) - Growth, Share, Opportunities & Competitive Analysis, 2018 – 2026


The global product information management market expected to witness a significant growth, expanding at a CAGR of 17.5% during the forecast period from 2018 to 2026. The growth is primarily due to the increasing need for creating centralized repository to manage important information related to the products. The main purpose of product information management is to securely store product information so that it can be easily extracted, retrieved, assessed and utilized. Without a proper product information management system in place, these processes can be very time consuming and cumbersome. Product information management is helpful in providing safe and secure access to the information that is stored in the centralized system. It enables easy and quick access to the repository information and at the same time provides strategic data storage techniques while maintaining data quality. As a result, increasing demand for centralizing product data information is driving the growth prospects of product information management market worldwide.

Product information management streamlines and automates the business process for consistent, efficient and accurate management of product content. In any business organization where the product information is scattered across different departments/verticals, product information management tool is a requisite. It helps collecting information from different departments and transform them into one product data that is accessible to everyone. Management of product information aids businesses in reducing the overall time and cost required for generating, storing, publishing, and managing information. Product information management is the most commonly used thread that runs through e-commerce, sales and marketing domains.

Rapid growth of the e-commerce industry is another significant factor facilitating the growth of product information management market. The e-commerce sector has given rise to multi-channel retailing, wherein distinct channels require distinct versions of product information. Organizations with high volume inventories must have accurate and up-to-date product information. The cost of inaccurate inventory, incorrect shipments, returned items, and other errors can have significant impact on the profitability of a business organization. Rise in multichannel commerce, online retailing, etc. have led to an exponential growth in product data and also has raised complexities of managing it. This in turn has increased the adoption of product information management solutions for managing information of products across multiple sales channels and locations.

Market Snapshot

Product Information Management Market

Get a sample copy for more information

"Software held Largest Market Share in 2017"

Based on offerings, the global product information management market was dominated by the software segment in 2017 and likely to remain dominant throughout the forecast period from 2018 to 2026. Product information management software saves time and money, reduces error in product information and customer orders, allows flexibility with evolving products, helps in offering uniform customer experience across all channels, etc. As a result, due to the aforementioned benefits of PIM software coupled with the rising need of enterprises to harmonize and centralize all the marketing and technical information of their products and catalogs is boosting the segment growth, which in turn facilitating the growth of the overall product information management market.

Product Information Management Market

Get a sample copy for more information

"Cloud-based Model Likely to emerge as the Fastest Growing Segment during the Forecast Period from 2018 to 2026"

Based on deployment model, on-premise segment led the market in 2017. The security features offered by on-premise model over cloud is mainly supporting the growth of this segment. Several organizations across the globe are still largely dependent on on-premise deployment model. However, with an on-premise product information management tool, as the product catalogue grows, number of users increase and the requirements get more demanding. As a result, the infrastructure and servers age, affecting the performance of product information management software. The market is already witnessing paradigm shift from on-premise to cloud and therefore cloud-based model projected to emerge as the fastest growing segment during the forecast period from 2018 to 2026. In order to address enterprise-wide use cases, cloud-based product information management solutions have remarkable product features and offer faster roadmap to address requirements as businesses evolve. By moving product information management to cloud, companies can harness the full capabilities of accurate data for promoting innovation, decreasing cost of quality, exceeding customer expectations and drive revenues.

Product Information Management Market

Get a sample copy for more information

"North America Leads the Product Information Management Market Globally"

The product information management market, based on geography was dominated by North America in 2017 and expected to demonstrate notable growth during the forecast period from 2018 to 2026. The presence of prominent players such as IBM (International Business Machines Corporation), Oracle Corporation, Edgenet, Inc., Informatica, Netcracker, Inc., and Salsify, Inc. supports the market growth and likely to provide lucrative opportunities for the growth of product information management market in the region. Moreover, North America has been extremely responsive towards adopting latest technological advancements such as integration of big data and business intelligence (BI) tools within product information management solutions, which in turn supports the regional growth.

Product Information Management Market

Competitive Insights

Major players in the product information management market include Aprimo LLC, Agility Multichannel Limited, Akeneo, Catsy, Censhare AG, Edgenet, Inc., International Business Machines Corporation, Informatica, inRiver AB, Netcracker, Inc., Oracle Corporation, Pimcore GmbH, Plytix, Riversand Technologies, Inc., Salsify, Inc., SAP SE, and Shotfarm among others

The product information management market appears fragmented and competitive in nature owing to the presence of regional as well as international players. Partnerships, mergers & acquisitions and product innovation remain some of the key strategies adopted by the players to strengthen their position and achieve competitive edge over other players in the global product information management market. For instance, in January 2018, Akeneo, one of the leading provider of product information management solutions acquired Sigmento, an Israel-based product data automation company. The acquisition has strengthened Akeneo’s position amongst the product information management providers and will reinforce the Company’s mission to aid end users turn product information into influential brand assets.

Product Information Management Market

Historical & Forecast Period

The research report presents the analysis of each segment from 2016 to 2026 considering 2017 as the base year for the research. Compounded Annual Growth Rate (CAGR) for each respective segments calculated for the forecast period from 2018 to 2026.

Report Scope by Segments

Product information management market report provides market size and estimates based on market dynamics and key trends observed in the industry. The report provides a holistic view of global product information management market based on offerings, deployment model, end-use vertical and geography. Key segments covered in the report are as follows:

Research Period  2016-2026
Base Year 2017
Forecast Period  2018-2026
Historical Year  2016
Unit  USD Million

 Offerings Segment (2016 – 2026; US$ Mn)
 • Software
 • Services

 Deployment Model (2016 – 2026; US$ Mn)
 • On-premise
 • Cloud-based

 End-use Vertical Segment (2016 – 2026; US$ Mn)
 • Automotive
 • Healthcare
 • IT & Telecom
 • Manufacturing
 • Media & Entertainment
 • Retail & E-commerce
 • Transportation & Logistics
 • Others (Government, Energy & Utilities, etc.)

 Geography Segment (2016-2026; US$ Mn)
 • North America (U.S., Rest of North America)
 • Europe (U.K., Germany, France, Rest of Europe)
 • Asia Pacific (Japan, China, India, Rest of APAC)
 • Rest of the World (Middle East & Africa, Latin America) 

Key questions answered in this report

  • What was the market size of product information management in 2017 and forecast up to 2026?
  • What are the factors driving the product information management market?
  • What are the key market trends in the product information management market?
  • Which is the largest regional market for product information management market?
  • Which players are leading the product information management market?
  • What are the sustainability strategies adopted by the key players operating in the market?

Unique data points of this report

  • Current and future scenario of product information management across the globe
  • Adoption rate of product information management across various end-use verticals
  • Comparative scenario for all segments for the years 2017 (actual) and 2026 (forecast)
  • Qualitative and quantitative insights across different geographies and sub-geographies
  • Comprehensive mapping of the competitive landscape and the market participants’ behavior
  • Must-have information for market players to enhance and sustain their market footprint
Choose License Type
Budget Buying
Executive Summary - Brief Global Market Size - Current & Forecast
Regional Market Size - North America
Country Market Size - US
Company Profile – 1
Trusted By
Published Date:  Nov 2018
Category:  Technology & Media
Report ID:   59085
Report Format:   PDF
Pages:   120
Rating:    4.3 (40)
Delivery Time: 24 Hours to 48 Hours   
Connect With Us
24/7 Research Support