Wireless Earphone Market

The global wireless earphone market was valued at US$ 5.5 billion in 2018 and is expected to grow at a 7.0% CAGR from 2019 to 2027. Wireless earphones are rapidly outnumbering their soon-to-be obsolete wired counterparts due to the increasing demand for and adoption of wireless technologies worldwide. The popularity of wireless technology-enabled solutions has rapidly increased in the recent past owing to the convenience they offer, especially in terms of portability.

The user-friendly and convenient features of wireless earphones are constantly increasing demand for wireless earphones in industries such as sports and fitness, music and entertainment, gaming and virtual reality, and so on. High-resolution audio compatibility, beat response control, digital noise cancellation, etc., are some of the features enhancing the demand for wireless earphones, which in turn is accelerating the market’s growth worldwide.

Market Snapshot

Music and entertainment accounted for the largest market share in 2018.

In 2018, music and entertainment accounted for the largest market share in the global wireless earphone market. The segment is likely to grow at a significant rate during the forecast period from 2019 to 2027. The evolution of the music and entertainment industries is one of the major factors driving the growth of this segment. Earphones have today become an integral part of everyone’s music.

Consumers increasingly use earphones for answering calls, listening to music, streaming digital audiobooks, listening to podcasts, etc., while keeping their hands free. The wireless earphones’ comfort and superior sound quality are two of the most important factors facilitating their demand. The introduction of smart technology that provides features for controlling ambient sound and delivering a personalized listening experience is further expected to enhance the market growth in the music and entertainment industries.

North America garnered the largest market share in 2017.

The global wireless earphone market, based on geography, was led by North America in 2018 and is likely to remain dominant throughout the forecast period from 2019 to 2027. The growth of this region is mainly accredited to the increasing technological advancements and innovation in earphone design.

The ever-increasing penetration of smart devices is yet another major factor driving the market in the region. Moreover, the presence of some prominent players, including Apple Inc., Bose Corporation, Plantronics, Inc., Shure Incorporated, and Skullcandy, Inc., is increasing and promoting the growth of wireless earphones in the region, thereby accelerating the product demand.

Competitive Insights

Wireless earphone manufacturers are adopting strategies like new product development and partnerships to cater to the needs of their customers and gain a competitive advantage over other players.

The major players in the wireless earphone market include Apple Inc., Bose Corporation, Harman International Industries, Inc., Koninklijke Philips N.V., LG Electronics, Motorola Mobility, Plantronics, Inc., SAMSUNG, Sennheiser Electronic GmbH & Co. KG, Shure Incorporated, Skullcandy Inc., and Sony Corporation, among others.

Periods of History and Forecast

The research report presents the analysis of each segment from 2017 to 2027, considering 2018 as the base year for the research. The compound annual growth rate (CAGR) for each of the respective segments is calculated for the forecast period from 2019 to2027.

Report Scope by Segments

The wireless earphone market report provides market size and estimates based on market dynamics and key trends observed in the industry. The report provides a holistic view of the global wireless earphone market based on product type, connectivity, application, distribution channel, and geography. Key segments covered in the report are as follows:

Key questions are answered in this report.

• What was the size of the wireless earphone market in 2018, and what is the forecast up to 2027?
• What are the key factors driving the global wireless earphone market?
• What are the key market trends and high-growth opportunities observed in the wireless earphone market?
• What are the drivers of the wireless earphone market?
• Which is the largest regional market for the wireless earphone market?
• Which segment will grow at a faster pace? Why?
• Which region will drive the market’s growth? Why?
• Which players are leading the wireless earphone market?
• What are the sustainability strategies adopted by the key players operating in the market?

1. Preface
1.1. Report Description
1.1.1. Purpose of the Report
1.1.2. Target Audience
1.1.3. USP and Key Offerings
1.2. Research Scope
1.3. Research Methodology
1.3.1. Phase I – Secondary Research
1.3.2. Phase II – Primary Research
1.3.3. Phase III – Expert Panel Review
1.3.4. Approach Adopted
1.3.4.1. Top-Down Approach
1.3.4.2. Bottom-Up Approach
1.3.5. Assumptions
1.4. Market Segmentation

2. Executive Summary
2.1. Market Snapshot: Global WE Market
2.2. Global WE Market, by Product Type, 2018 (US$ Bn)
2.3. Global WE Market, by Connectivity Type, 2018 (US$ Bn)
2.4. Global WE Market, by Application, 2018 (US$ Bn)
2.5. Global WE Market, by Distribution Channel, 2018 (US$ Bn)
2.6. Global WE Market, by Geography, 2018 (US$ Bn)

3. Market Dynamics
3.1. Introduction
3.1.1. Global WE Market Value, 2017-2027, (US$ Bn)
3.2. Market Dynamics
3.2.1. Market Drivers
3.2.2. Market Restraints
3.3. Attractive Investment Proposition, by Geography, 2018
3.4. Market Positioning of Key Players, 2018
3.4.1. Major Strategies Adopted by Key Players

4. Global Wireless Earphone (WE) Market, by Product Type , 2017-2027 (US$ Bn)
4.1. Overview
4.2. Earbuds
4.3. Canal Earphone
4.4. On-ear Earphone

5. Global Wireless Earphone (WE) Market, by Connectivity Type, 2017-2027 (US$ Bn)
5.1. Overview
5.2. Wi-Fi
5.3. Bluetooth

6. Global Wireless Earphone (WE) Market, by Application, 2017-2027 (US$ Bn)
6.1. Overview
6.2. Music & Entertainment
6.3. Sports & Fitness
6.4. Gaming
6.5. Others (Virtual Reality, etc.)

7. Global Wireless Earphone (WE) Market, by Distribution Channel, 2017-2027 (US$ Bn)
7.1. Overview
7.2. Online
7.3. Direct Retail

8. North America Wireless Earphone (WE) Market Analysis, 2017-2027 (US$ Bn)
8.1. Overview
8.1.1. North America WE Market Value and Growth, 2017-2027, (US$ Bn)
8.2. North America WE Market Value, By Product Type, 2017-2027 (US$ Bn)
8.2.1. Market Analysis
8.3. North America WE Market Value, By Connectivity Type, 2017-2027 (US$ Bn)
8.3.1. Market Analysis
8.4. North America WE Market Value, By Application, 2017-2027 (US$ Bn)
8.4.1. Market Analysis
8.5. North America WE Market Value, By Distribution Channel, 2017-2027 (US$ Bn)
8.5.1. Market Analysis
8.6. North America WE Market Value, By Region/Country, 2017-2027 (US$ Bn)
8.6.1. Market Analysis
8.6.2. U.S.
8.6.3. Rest of North America

9. Europe Wireless Earphone (WE) Market Analysis, 2017-2027 (US$ Bn)
9.1. Overview
9.1.1. Europe WE Market Value and Growth, 2017-2027, (US$ Bn)
9.2. Europe WE Market Value, By Product Type, 2017-2027 (US$ Bn)
9.2.1. Market Analysis
9.3. Europe WE Market Value, By Connectivity Type, 2017-2027 (US$ Bn)
9.3.1. Market Analysis
9.4. Europe WE Market Value, By Application, 2017-2027 (US$ Bn)
9.4.1. Market Analysis
9.5. Europe WE Market Value, By Distribution Channel, 2017-2027 (US$ Bn)
9.5.1. Market Analysis
9.6. Europe WE Market Value, By Region/Country, 2017-2027 (US$ Bn)
9.6.1. Market Analysis
9.6.2. U.K.
9.6.3. Germany
9.6.4. France
9.6.5. Rest of Europe

10. Asia Pacific Wireless Earphone (WE) Market Analysis, 2017-2027 (US$ Bn)
10.1. Overview
10.1.1. Asia Pacific WE Market Value and Growth, 2017-2027, (US$ Bn)
10.2. Asia Pacific WE Market Value, By Product Type, 2017-2027 (US$ Bn)
10.2.1. Market Analysis
10.3. Asia Pacific WE Market Value, By Connectivity Type, 2017-2027 (US$ Bn)
10.3.1. Market Analysis
10.4. Asia Pacific WE Market Value, By Application, 2017-2027 (US$ Bn)
10.4.1. Market Analysis
10.5. Asia Pacific WE Market Value, By Distribution Channel, 2017-2027 (US$ Bn)
10.5.1. Market Analysis
10.6. Asia Pacific WE Market Value, By Region/Country, 2017-2027 (US$ Bn)
10.6.1. Market Analysis
10.6.2. Japan
10.6.3. China
10.6.4. India
10.6.5. Rest of Asia Pacific

11. Rest of the World Wireless Earphone (WE) Market Analysis, 2017-2027 (US$ Bn)
11.1. Overview
11.1.1. Rest of the World WE Market Value and Growth, 2017-2027, (US$ Bn)
11.2. Rest of the World WE Market Value, By Product Type, 2017-2027 (US$ Bn)
11.2.1. Market Analysis
11.3. Rest of the World WE Market Value, By Connectivity Type, 2017-2027 (US$ Bn)
11.3.1. Market Analysis
11.4. Rest of the World WE Market Value, By Application, 2017-2027 (US$ Bn)
11.4.1. Market Analysis
11.5. Rest of the World WE Market Value, By Distribution Channel, 2017-2027 (US$ Bn)
11.5.1. Market Analysis
11.6. Rest of the World WE Market Value, By Region, 2017-2027 (US$ Bn)
11.6.1. Market Analysis
11.6.2. Middle East & Africa
11.6.3. Latin America

12. Company Profiles
12.1. Apple, Inc.
12.2. Bose Corporation
12.3. Harman International Industries, Inc.
12.4. Koninklijke Philips N.V.
12.5. LG Electronics
12.6. Motorola Mobility
12.7. Plantronics, Inc.
12.8. SAMSUNG
12.9. Sennheiser Electronic GmbH & Co. KG
12.10. Shure Incorporated
12.11. Skullcandy Inc.
12.12. Sony Corporation

* WE – Wireless Earphone

List of Figures

FIG. 1 Global Wireless Earphone (WE) Market: Research Methodology
FIG. 2 Market Connectivity Type Estimation – Top-Down and Bottom Up Approach
FIG. 3 Global WE Market Segmentation
FIG. 4 Global WE Market, by Product Type, 2018 (US$ Bn)
FIG. 5 Global WE Market, by Connectivity Type, 2018 (US$ Bn)
FIG. 6 Global WE Market, by Application, 2018 (US$ Bn)
FIG. 7 Global WE Market, by Distribution Channel, 2018 (US$ Bn)
FIG. 8 Global WE Market, by Geography, 2018 (US$ Bn)
FIG. 9 Global WE Market Value, 2017-2027, (US$ Bn) and (Y-o-Y%)
FIG. 10 Attractive Investment Proposition, by Geography, 2018
FIG. 11 Global Market Positioning of Key WE Providers, 2018
FIG. 12 Global WE Market Value Share, by Product Type, 2018 & 2027 (Value %)
FIG. 13 Global Earbuds Market Value, 2017-2027, (US$ Bn)
FIG. 14 Global Canal Earphone Market Value, 2017-2027, (US$ Bn)
FIG. 15 Global On-ear Earphone Market Value, 2017-2027, (US$ Bn)
FIG. 16 Global WE Market Value Share, by Connectivity Type, 2018 & 2027 (Value %)
FIG. 17 Global Wi-Fi WE Market Value, 2017-2027, (US$ Bn)
FIG. 18 Global Bluetooth WE Market Value, 2017-2027, (US$ Bn)
FIG. 19 Global WE Market Value Share, by Application, 2018 & 2027 (Value %)
FIG. 20 Global WE Market Value for Music & Entertainment, 2017-2027, (US$ Bn)
FIG. 21 Global WE Market Value for Sports & Fitness, 2017-2027, (US$ Bn)
FIG. 22 Global WE Market Value for Gaming, 2017-2027, (US$ Bn)
FIG. 23 Global WE Market Value for Others, 2017-2027, (US$ Bn)
FIG. 24 Global WE Market Value Share, by Distribution Channel, 2018 & 2027 (Value %)
FIG. 25 Global WE Market Value for Online, 2017-2027, (US$ Bn)
FIG. 26 Global WE Market Value for Direct Retail, 2017-2027, (US$ Bn)
FIG. 27 North America WE Market Value, 2017-2027, (US$ Bn)
FIG. 28 Europe WE Market Value, 2017-2027, (US$ Bn)
FIG. 29 Asia Pacific WE Market Value, 2017-2027, (US$ Bn)
FIG. 30 RoW WE Market Value, 2017-2027, (US$ Bn)

List of Tables

TABLE 1 Market Snapshot: Global Wireless Earphone (WE) Market Value
TABLE 2 Impact Indicators
TABLE 3 Impact Analysis of Drivers and Restraints
TABLE 4 Global WE Market, by Product Type, 2017-2027 (US$ Bn)
TABLE 5 Global WE Market, by Connectivity Type, 2017-2027 (US$ Bn)
TABLE 6 Global WE Market, by Application, 2017-2027 (US$ Bn)
TABLE 7 Global WE Market, by Distribution Channel, 2017 – 2027 (US$ Bn)
TABLE 8 Global WE Market, by Geography, 2017-2027 (US$ Bn)
TABLE 9 North America WE Market, by Product Type, 2017-2027 (US$ Bn)
TABLE 10 North America WE Market, by Connectivity Type, 2017-2027 (US$ Bn)
TABLE 11 North America WE Market, by Application, 2017-2027 (US$ Bn)
TABLE 12 North America WE Market, by Distribution Channel, 2017 – 2027 (US$ Bn)
TABLE 13 North America WE Market Value, by Region/Country, 2017-2027 (US$ Bn)
TABLE 14 Europe WE Market, by Product Type, 2017-2027 (US$ Bn)
TABLE 15 Europe WE Market, by Connectivity Type, 2017-2027 (US$ Bn)
TABLE 16 Europe WE Market, by Application, 2017-2027 (US$ Bn)
TABLE 17 Europe WE Market, by Distribution Channel, 2017 – 2027 (US$ Bn)
TABLE 18 Europe WE Market Value, by Region/Country, 2017-2027 (US$ Bn)
TABLE 19 Asia Pacific WE Market, by Product Type, 2017-2027 (US$ Bn)
TABLE 20 Asia Pacific WE Market, by Connectivity Type, 2017-2027 (US$ Bn)
TABLE 21 Asia Pacific WE Market, by Application, 2017 -2027 (US$ Bn)
TABLE 22 Asia Pacific WE Market, by Distribution Channel, 2017 – 2027 (US$ Bn)
TABLE 23 Asia Pacific WE Market Value, by Region/Country, 2017-2027 (US$ Bn)
TABLE 24 Rest of the World WE Market, by Product Type, 2017-2027 (US$ Bn)
TABLE 25 Rest of the World WE Market, by Connectivity Type, 2017-2027 (US$ Bn)
TABLE 26 Rest of the World WE Market, by Application, 2017-2027 (US$ Bn)
TABLE 27 Rest of the World WE Market, by Distribution Channel, 2017 – 2027 (US$ Bn)
TABLE 28 Rest of the World WE Market Value, by Region, 2017-2027 (US$ Bn)
TABLE 29 Apple Inc.: Company Snapshot (Business Description; Product Portfolio; Financial Information; Business Overview and Recent Development)
TABLE 30 Bose Corporation: Company Snapshot (Business Description; Product Portfolio; Financial Information; Business Overview and Recent Development)
TABLE 31 Harman International Industries, Inc.: Company Snapshot (Business Description; Product Portfolio; Financial Information; Business Overview and Recent Development)
TABLE 32 Koninklijke Philips N.V.: Company Snapshot (Business Description; Product Portfolio; Financial Information; Business Overview and Recent Development)
TABLE 33 LG Electronics: Company Snapshot (Business Description; Product Portfolio; Financial Information; Business Overview and Recent Development)
TABLE 34 Motorola Mobility: Company Snapshot (Business Description; Product Portfolio; Financial Information; Business Overview and Recent Development)
TABLE 35 Plantronics, Inc.: Company Snapshot (Business Description; Product Portfolio; Financial Information; Business Overview and Recent Development)
TABLE 36 SAMSUNG: Company Snapshot (Business Description; Product Portfolio; Financial Information; Business Overview and Recent Development)
TABLE 37 Sennheiser Electronic GmbH & Co. KG: Company Snapshot (Business Description; Product Portfolio; Financial Information; Business Overview and Recent Development)
TABLE 38 Shure Incorporated: Company Snapshot (Business Description; Product Portfolio; Financial Information; Business Overview and Recent Development)
TABLE 39 Skullcandy Inc.: Company Snapshot (Business Description; Product Portfolio; Financial Information; Business Overview and Recent Development)
TABLE 40 Sony Corporation: Company Snapshot (Business Description; Product Portfolio; Financial Information; Business Overview and Recent Development)