Home » Chemicals » 2-Ethylhexyl Thioglycolate (HEMA) Market
2-Ethylhexyl Thioglycolate (HEMA) Market By End-User (Personal Care & Cosmetics, Pharmaceuticals, Industrial); By Application (Skincare, Haircare, Cosmetics, Other Personal Care Products); By Region – Growth, Share, Opportunities & Competitive Analysis, 2024 – 2032
The 2-Ethylhexyl Thioglycolate (HEMA) Market size was valued at USD 164.34 million in 2024 and is anticipated to reach USD 248.41 million by 2032, at a CAGR of 5.3% during the forecast period (2024-2032).
The primary drivers of the 2-Ethylhexyl Thioglycolate HEMA market include its superior properties as a skin conditioning agent, which enhances the performance of personal care products. The rise in disposable income and changing consumer lifestyles have contributed to the expansion of the cosmetics and personal care industry, which directly influences the demand for 2-Ethylhexyl Thioglycolate HEMA. Furthermore, increasing awareness about product efficacy and the growing trend of vegan and natural cosmetics are fueling market expansion. The growing focus on sustainable and eco-friendly products is also pushing the demand for 2-Ethylhexyl Thioglycolate HEMA in the global market, especially in the formulation of green cosmetics and personal care products.
Regionally, North America and Europe dominate the market due to their established cosmetics industries and strong consumer demand for premium personal care products. Meanwhile, the Asia-Pacific region is expected to witness the fastest growth, driven by expanding consumer bases in emerging markets like China and India. The region’s growing middle-class population, coupled with increasing disposable incomes and a shift towards higher-quality beauty products, will significantly contribute to the market’s expansion.
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The 2-Ethylhexyl Thioglycolate HEMA market was valued at USD 164.34 million in 2024 and is projected to reach USD 248.41 million by 2032, growing at a CAGR of 5.3%.
Increasing consumer demand for high-performance personal care products strengthens the market, with the ingredient enhancing the texture and effectiveness of lotions, creams, and serums.
The shift towards eco-friendly and vegan cosmetics is fueling market growth, as brands use 2-Ethylhexyl Thioglycolate HEMA in green formulations to meet consumer preferences.
Technological advancements in cosmetic formulations have improved the ingredient’s effectiveness, expanding its applications in sunscreens, moisturizers, and hair conditioners.
Asia-Pacific, accounting for 25% of the market share, is experiencing rapid growth, driven by rising disposable incomes and a shift toward premium beauty products in emerging markets.
Regulatory challenges, including varying standards across regions, complicate product launches and increase costs, affecting the market’s expansion.
Fluctuating raw material prices and supply chain disruptions present challenges, leading to pricing instability and affecting production and availability of ingredients.
Market Drivers:
Growing Demand for Personal Care and Cosmetics Products
The 2-Ethylhexyl Thioglycolate HEMA market benefits from the increasing demand for personal care and cosmetics products. Consumers are more focused on skincare and haircare solutions that offer long-lasting, high-performance results. The ingredient’s ability to improve the texture and feel of products, especially in lotions, creams, and serums, enhances its appeal. Its effectiveness as a skin conditioning agent makes it a sought-after addition in the formulation of premium cosmetics.
For instance, L’Oréal has integrated technology to meet this demand, achieving over 100 million uses of its digital services, including virtual try-ons and skin diagnostics, which enhance consumer engagement and personalize product recommendations.
Shift Toward Sustainable and Eco-Friendly Products
Sustainability in personal care and cosmetics is gaining prominence, with consumers increasingly opting for eco-friendly products. The 2-Ethylhexyl Thioglycolate HEMA market is witnessing growth due to its incorporation into green formulations. Brands focused on natural and vegan cosmetics are incorporating 2-Ethylhexyl Thioglycolate HEMA to meet consumer preferences for sustainability. This shift supports the expansion of the market, particularly in regions with growing eco-conscious consumer bases.
Technological Advancements in Product Formulations
Technological innovations in product formulations are contributing to the growth of the 2-Ethylhexyl Thioglycolate HEMA market. The ingredient’s versatile properties allow for its use in a range of personal care products, including sunscreens, moisturizers, and hair conditioners. Ongoing advancements in research and development have led to improved formulations, increasing the ingredient’s demand in both mainstream and niche cosmetic applications.
For instance, Shiseido utilizes an artificial intelligence function in its development platform that analyzes an extensive database of over 500,000 data points to create innovative and efficient cosmetic formulations.
Rising Disposable Incomes and Changing Consumer Lifestyles
The rise in disposable incomes, especially in emerging markets, has positively impacted the 2-Ethylhexyl Thioglycolate HEMA market. Consumers are now more willing to invest in high-quality personal care products. This trend is particularly visible in Asia-Pacific and Latin America, where increased spending power has led to higher demand for premium, functional cosmetic products. The ingredient’s contribution to the efficacy and texture of these products fuels its growing usage.
Market Trends:
Growing Adoption of Natural and Vegan Cosmetics
A significant trend in the 2-Ethylhexyl Thioglycolate HEMA market is the growing adoption of natural and vegan cosmetics. Consumers are increasingly seeking products that are free from animal-derived ingredients, driving demand for plant-based alternatives. The ingredient’s ability to be effectively incorporated into vegan formulas makes it an attractive choice for cosmetic manufacturers aiming to align with consumer preferences for cruelty-free, eco-conscious products. As awareness about sustainability and ethical consumerism rises, brands are focusing on formulations that not only enhance product efficacy but also promote environmental responsibility. This trend is expected to continue, with a growing number of manufacturers introducing plant-based personal care products containing 2-Ethylhexyl Thioglycolate HEMA to meet the rising demand.
For instance, The Body Shop achieved a fully vegan product portfolio certified by The Vegan Society. To attain this, the company had to have more than 4,000 of its raw materials undergo meticulous assessment.
Advancements in Skin Care and Anti-Aging Solutions
The 2-Ethylhexyl Thioglycolate HEMA market is also benefiting from advancements in skincare, particularly in the anti-aging segment. As the global population ages, there is an increasing demand for products that offer anti-aging benefits, such as moisturizers and serums. 2-Ethylhexyl Thioglycolate HEMA’s ability to improve skin hydration and texture plays a critical role in the effectiveness of these formulations. Manufacturers are focusing on enhancing product formulations with ingredients like 2-Ethylhexyl Thioglycolate HEMA to offer improved results in skincare products targeted at reducing the appearance of fine lines and wrinkles. This trend is fostering innovation in the cosmetic industry, particularly within premium anti-aging solutions that leverage the ingredient’s versatile properties.
For instance, SEQENS Personal Care has introduced AdvensProtect 2-EHG Green, a bio-based ingredient that enhances skin hydration, which has a demonstrated shelf life of 2 years.
Market Challenges Analysis:
Regulatory Challenges in Cosmetic Ingredient Approvals
One of the key challenges faced by the 2-Ethylhexyl Thioglycolate HEMA market is the stringent regulatory requirements for cosmetic ingredient approvals. Different regions have varying standards and regulations governing the use of certain chemicals in personal care products. This inconsistency can create barriers for manufacturers looking to introduce products that contain 2-Ethylhexyl Thioglycolate HEMA. Companies must ensure that their formulations comply with regulatory standards in each region, which can lead to delays in product launches and increased costs. The need for comprehensive testing and documentation to demonstrate the safety and efficacy of the ingredient further complicates its market entry.
Fluctuating Raw Material Prices and Supply Chain Issues
The 2-Ethylhexyl Thioglycolate HEMA market is also affected by fluctuating raw material prices and supply chain disruptions. The cost of raw materials used in the production of this ingredient can vary significantly, impacting overall production costs. These fluctuations can lead to pricing instability, which poses challenges for manufacturers trying to maintain competitive pricing. Additionally, ongoing global supply chain issues, including transportation delays and shortages of key materials, can further disrupt production and availability. These factors present ongoing challenges for companies looking to consistently supply high-quality products in a rapidly evolving market.
Market Opportunities:
Expansion in Emerging Markets
The 2-Ethylhexyl Thioglycolate HEMA market has significant growth opportunities in emerging markets, particularly in Asia-Pacific, Latin America, and the Middle East. These regions are experiencing rapid urbanization and rising disposable incomes, leading to an increasing demand for premium personal care products. As consumers in these regions become more aware of skincare and beauty trends, there is a rising preference for high-quality, effective formulations that include ingredients like 2-Ethylhexyl Thioglycolate HEMA. Expanding distribution networks and increasing brand presence in these markets will allow manufacturers to tap into a growing consumer base and further fuel market growth.
Innovation in Product Development and Customization
There is a growing opportunity for innovation in product development within the 2-Ethylhexyl Thioglycolate HEMA market, particularly with the rising demand for customized and specialized cosmetics. Brands can leverage the ingredient’s versatility to create unique formulations that cater to specific consumer needs, such as anti-aging, hydration, or sensitive skin care. Customizable beauty products that align with individual preferences are becoming a key market trend. Manufacturers can enhance their product offerings by incorporating 2-Ethylhexyl Thioglycolate HEMA in innovative formulations, positioning themselves as leaders in the growing field of personalized skincare and beauty solutions.
Market Segmentation Analysis:
By End-User
The personal care and cosmetics industry represents the largest end-user segment for the 2-Ethylhexyl Thioglycolate HEMA market. Demand for high-performance skincare and haircare products, including moisturizers, lotions, and hair conditioners, is growing, as consumers increasingly seek products that provide lasting effects. The ingredient’s ability to improve product texture and functionality makes it highly sought after by manufacturers in this sector. Other notable end-users include the pharmaceutical and industrial sectors, where the ingredient is utilized in various specialized applications.
For instance, Vikas Ecotech established India’s first manufacturing plant for 2-Ethylhexyl thioglycolate (2-EHTG) in Gujarat, featuring a production capacity of 3,600 metric tonnes per annum to meet raw material demand.
By Application
In terms of application, the skincare segment holds the largest share in the 2-Ethylhexyl Thioglycolate HEMA market. Its effectiveness as a skin conditioning agent enhances the performance of lotions, creams, and serums, driving demand in this category. Haircare products also contribute significantly to market growth, as the ingredient improves the texture and feel of hair conditioners and shampoos. The rise in anti-aging solutions and demand for sustainable, eco-friendly formulations has further expanded its use in both personal care and cosmetic applications. 2-Ethylhexyl Thioglycolate HEMA’s adaptability in various formulations across these applications strengthens its market position.
For instance, chemical supplier TCI America provides 2-Ethylhexyl Thioglycolate with a purity of over 98.0, a grade that ensures high efficacy when used as a conditioning agent in advanced skincare and haircare formulations.
Segmentations:
By End-User
Personal Care & Cosmetics
Pharmaceuticals
Industrial
By Application
Skincare
Haircare
Cosmetics
Other Personal Care Products
By Region
North America
U.S.
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Spain
Rest of Europe
Asia Pacific
China
Japan
India
South Korea
South-east Asia
Rest of Asia Pacific
Latin America
Brazil
Argentina
Rest of Latin America
Middle East & Africa
GCC Countries
South Africa
Rest of the Middle East and Africa
Regional Analysis:
North America: 35% Market Share and Strong Consumer Demand
North America holds a significant market share of 35% in the 2-Ethylhexyl Thioglycolate HEMA market. The region’s strong demand for high-quality skincare and beauty products contributes to its dominance. Consumers in the U.S. and Canada are increasingly seeking advanced formulations offering long-lasting and effective results. The rising focus on anti-aging solutions and sustainable cosmetics further drives growth. With established cosmetic brands and a robust retail infrastructure, North America provides ample opportunities for manufacturers to introduce innovative products.
Europe: 30% Market Share and Growing Demand for Sustainability
Europe accounts for 30% of the global market share in the 2-Ethylhexyl Thioglycolate HEMA market. This region’s growing demand for natural and sustainable cosmetics is fueling market expansion. Consumers are gravitating toward eco-friendly, cruelty-free, and vegan options, which has led to an increased use of 2-Ethylhexyl Thioglycolate HEMA in green formulations. The competitive landscape in Europe remains strong, with numerous global and regional brands offering premium skincare and personal care products. The demand for sustainable packaging and green beauty products will continue to support the market’s growth.
Asia-Pacific: 25% Market Share and Rapid Growth in Emerging Markets
Asia-Pacific holds a 25% market share in the 2-Ethylhexyl Thioglycolate HEMA market, with rapid growth driven by rising disposable incomes and urbanization. Countries like China, India, and South Korea are witnessing a shift toward premium and high-performance beauty products. The demand for anti-aging, moisturizing, and skin-conditioning products is growing, particularly among younger consumers. As awareness of global beauty trends increases, Asia-Pacific is becoming a key region for the market, providing a lucrative opportunity for manufacturers to meet the evolving consumer demands.
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The 2-Ethylhexyl Thioglycolate HEMA market is highly competitive, with several key players focusing on innovation and expanding their product portfolios. Leading companies are leveraging their strong research and development capabilities to create new formulations and enhance the performance of personal care products. These companies are strategically focusing on meeting the growing demand for eco-friendly, sustainable, and vegan cosmetic solutions. Manufacturers are also forming partnerships and collaborations to expand their reach across regions and strengthen their market position. Market leaders are emphasizing technological advancements to improve product quality and cater to the rising consumer preference for premium skincare, haircare, and anti-aging products. The competition in the market is expected to intensify as companies continue to explore new applications and adapt to evolving consumer trends. Companies that can offer differentiated, high-performance products while ensuring regulatory compliance will maintain a competitive edge in the 2-Ethylhexyl Thioglycolate HEMA market.
Recent Developments:
In September 2025, Arkema announced its plan to present innovations related to renewable energy, energy-efficient construction, and next-generation electronics at the K2025 trade fair.
In May 2025, Chevron Phillips Chemical, along with its partners, reached an agreement to divest its Chevron Phillips Singapore Chemicals (CPSC) division to Aster Chemicals and Energy Pte. Ltd.
Report Coverage:
The research report offers an in-depth analysis based on End-User, Application and Region. It details leading market players, providing an overview of their business, product offerings, investments, revenue streams, and key applications. Additionally, the report includes insights into the competitive environment, SWOT analysis, current market trends, as well as the primary drivers and constraints. Furthermore, it discusses various factors that have driven market expansion in recent years. The report also explores market dynamics, regulatory scenarios, and technological advancements that are shaping the industry. It assesses the impact of external factors and global economic changes on market growth. Lastly, it provides strategic recommendations for new entrants and established companies to navigate the complexities of the market.
Future Outlook:
The 2-Ethylhexyl Thioglycolate HEMA market will continue to grow due to rising consumer demand for premium personal care products.
Increasing awareness about sustainable, eco-friendly ingredients will drive the adoption of 2-Ethylhexyl Thioglycolate HEMA in green formulations.
The demand for anti-aging skincare products will support the growth of 2-Ethylhexyl Thioglycolate HEMA, especially in the anti-aging segment.
Technological advancements in cosmetic formulations will expand its applications in skincare, haircare, and cosmetics.
Consumers’ preference for vegan, cruelty-free, and natural products will boost the use of 2-Ethylhexyl Thioglycolate HEMA in various formulations.
Emerging markets, particularly in Asia-Pacific, will witness rapid adoption of high-performance beauty products containing 2-Ethylhexyl Thioglycolate HEMA.
The personal care and cosmetics industries will increasingly incorporate 2-Ethylhexyl Thioglycolate HEMA into innovative skincare solutions.
Regulatory frameworks across regions will evolve to support the use of 2-Ethylhexyl Thioglycolate HEMA in cosmetics and personal care products.
Manufacturers will focus on improving the stability and effectiveness of 2-Ethylhexyl Thioglycolate HEMA in diverse product formulations.
Competitive pressures will drive continuous product innovations and collaborations within the 2-Ethylhexyl Thioglycolate HEMA market.
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Frequently Asked Questions:
What is the current market size for 2-Ethylhexyl Thioglycolate HEMA, and what is its projected size in 2032?
The 2-Ethylhexyl Thioglycolate HEMA market was valued at USD 164.34 million in 2024 and is anticipated to reach USD 248.41 million by 2032.
At what Compound Annual Growth Rate is the 2-Ethylhexyl Thioglycolate HEMA market projected to grow between 2024 and 2032?
The market is projected to grow at a CAGR of 5.3% during the forecast period from 2024 to 2032.
Which 2-Ethylhexyl Thioglycolate HEMA market segment held the largest share in 2024?
The personal care and cosmetics segment held the largest share in the 2-Ethylhexyl Thioglycolate HEMA market in 2024.
What are the primary factors fueling the growth of the 2-Ethylhexyl Thioglycolate HEMA market?
Key drivers include its superior properties as a skin conditioning agent, rising disposable income, increasing awareness about product efficacy, and the growing trend of sustainable, vegan, and natural cosmetics.
Who are the leading companies in the 2-Ethylhexyl Thioglycolate HEMA market?
Leading companies in the market include major cosmetic and personal care brands that utilize 2-Ethylhexyl Thioglycolate HEMA in their formulations, though specific companies are not listed in the provided data.
Which region commanded the largest share of the 2-Ethylhexyl Thioglycolate HEMA market in 2024?
North America and Europe dominated the market in 2024 due to their well-established cosmetics industries and strong consumer demand for premium personal care products.
About Author
Shweta Bisht
Healthcare & Biotech Analyst
Shweta is a healthcare and biotech researcher with strong analytical skills in chemical and agri domains.
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