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Internet Of Things In Precision Agriculture Market By Component (Hardware, Software, Services); By System (Sensing System, Communication System, Cloud Computing, Data Management System); By Application (Weather Tracking and Forecasting, Yield Monitoring and Farm Mapping, Crop Scouting, Irrigation Management, Others); By Geography – Growth, Share, Opportunities & Competitive Analysis, 2024 – 2032

Report ID: 50184 | Report Format : Excel, PDF
REPORT ATTRIBUTE DETAILS
Historical Period  2019-2022
Base Year  2023
Forecast Period  2024-2032
Internet of Things in Precision Agriculture Market Size 2024  USD 6,115 Million
Internet of Things in Precision Agriculture Market, CAGR  14.4%
Internet of Things in Precision Agriculture Market Size 2032  USD 17,939.27 Million

Market Overview

The Internet of Things in Precision Agriculture market is projected to grow from USD 6,115 million in 2024 to USD 17,939.27 million by 2032, reflecting a compound annual growth rate (CAGR) of 14.4%.

The Internet of Things (IoT) in Precision Agriculture market is primarily driven by the increasing need for more efficient farming practices to meet the rising global food demand. IoT technologies enable real-time monitoring and data-driven decisions, enhancing crop yields and reducing waste through precise control over agricultural inputs like water and fertilizers. Additionally, the integration of IoT with other advanced technologies such as artificial intelligence and machine learning is further propelling market growth, optimizing various farming operations. These trends, coupled with governmental support for smart agriculture initiatives, are significantly boosting the adoption of IoT solutions in the agricultural sector.

The Internet of Things (IoT) in Precision Agriculture market is experiencing significant growth globally, with North America and Asia Pacific leading in market share. North America is at the forefront due to advanced technological integration and supportive government policies, while Asia Pacific is rapidly expanding due to increasing demands for sustainable farming practices in densely populated countries like China and India. Key players shaping this market include IBM, Deere & Company, and Cisco Systems, Inc., who are pivotal in driving technological advancements and adoption across regions. These companies offer robust IoT solutions that enhance farm productivity and resource efficiency, catering to a diverse range of agricultural needs.

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Market Drivers

Global Demands and Urban Challenges

As the global population escalates, the demand for food increases, placing pressure on the agricultural sector to boost productivity. For instance, the global population has grown from 1 billion in 1800 to over 8 billion in 2024. This growth is compounded by urbanization, which reduces the amount of arable land, emphasizing the necessity for more efficient agricultural practices. More than half of the world’s population now lives in urban areas, and this trend is expected to continue. These factors drive the need for innovative solutions like IoT in precision agriculture, which enhances yield through optimized resource management and sophisticated farming techniques.

Resource Management and Climate Adaptation

The agriculture sector faces significant challenges due to water scarcity, soil degradation, and climate change. For instance, over two billion people live in countries where water supply is inadequate, and 90% of the Earth’s topsoil is likely to be at risk by 2050. Efficient water management is becoming crucial in regions experiencing droughts, while sustainable practices are needed to prevent soil degradation. Moreover, the unpredictable nature of climate change introduces additional risks, making resilience and adaptability key focuses. IoT technologies play a critical role here by enabling precise irrigation and soil management to combat these environmental constraints effectively.

Enhancing Agricultural Efficiency

The decreasing availability of agricultural labor, coupled with rising costs for essential inputs like fertilizers and pesticides, necessitates a shift towards automation and increased efficiency. For instance, the number of self-employed and family farmworkers in the U.S. declined from 7.60 million in 1950 to 2.01 million in 1990. IoT solutions address these challenges by automating operations and optimizing input usage, which not only reduces costs but also enhances overall productivity. Additionally, the competitive market landscape compels farmers to adopt these advanced technologies to improve yield outputs and maintain profitability.

Supportive Government Policies and Technological Innovation

Governments worldwide are fostering the adoption of IoT in agriculture through subsidies, incentives, and supportive regulatory frameworks. These initiatives are crucial for the integration of new technologies that can significantly improve farming practices. Technological advancements in IoT, such as the development of sophisticated sensors, enhanced data analytics, and improved connectivity options like 5G, are revolutionizing agriculture. These technologies enable real-time monitoring and data-driven decision-making, leading to more sustainable practices that reduce chemical usage, conserve water, and lower carbon footprints, aligning with global sustainability goals.

Market Trends

Technological Integration and Efficiency Enhancement

The integration of artificial intelligence (AI) and machine learning (ML) within the Internet of Things (IoT) in precision agriculture is revolutionizing the sector by enabling the analysis of extensive agricultural data. For instance, AI and ML applications in agriculture include crop, water, soil, and animal management, revealing their important role in revolutionizing traditional agricultural practices. These technologies provide deep insights into crop health, soil conditions, and predictive weather patterns, allowing farmers to make informed decisions about irrigation, fertilization, and disease management. Furthermore, the incorporation of IoT with autonomous vehicles, such as tractors and drones, is transforming farming operations. For example, the use of autonomous farm equipment is projected to grow significantly, with industry shipments expected to exceed 210,000 units by 2027. These vehicles perform a variety of tasks autonomously, from planting and harvesting to crop monitoring, significantly reducing labor costs and enhancing operational efficiency. This synergy between IoT, AI, and autonomous machinery not only optimizes agricultural practices but also promotes the adoption of precision agriculture on a larger scale.

Sustainability and Advanced Monitoring Systems

IoT technologies are at the forefront of driving sustainability in agriculture through precision resource management. IoT-enabled devices meticulously monitor and control the use of water, fertilizers, and pesticides, thereby minimizing environmental impact and enhancing the sustainability of farming practices. Additionally, the growing focus on livestock monitoring through IoT devices helps in early disease detection and optimizes feeding and breeding practices, which improves overall animal welfare and productivity. Parallelly, the expansion of vertical farming and the use of IoT to create controlled, optimal growing conditions is making agriculture viable even in urban settings with limited land availability. This trend is complemented by the increasing utilization of blockchain technology, which enhances supply chain transparency and food safety by providing a secure, traceable record of the agricultural product journey from farm to table. Together, these technological advancements foster a more sustainable, efficient, and secure agriculture landscape.

Market Challenges Analysis

Capital and Resource Constraints

Implementing Internet of Things (IoT) solutions in precision agriculture demands a significant upfront investment, encompassing infrastructure costs related to hardware, software, and connectivity. For instance, the cost of implementing IoT solutions in agriculture can be substantial, with farmers needing to invest in sensors, connectivity, and data management systems. Farmers and agricultural enterprises must evaluate the long-term benefits against these initial expenses, considering the return on investment and the extended payback period often required. Additionally, the management and analysis of data present substantial challenges. IoT devices generate immense volumes of data, necessitating advanced systems and expertise for effective management and utilization. The quality of data, crucial for making informed decisions, must be impeccable, adding another layer of complexity and requirement for precision in IoT operations.

Technical and Regulatory Obstacles

The agriculture sector faces interoperability issues, where diverse IoT devices and platforms lack compatibility, restricting seamless data integration and sharing. This challenge is compounded by the absence of standardized protocols and data formats, which are essential for fostering interoperability across different technologies and systems. Connectivity also poses a significant barrier, particularly in rural areas where reliable network services may not be consistently available, leading to potential disruptions in IoT functionality. Moreover, IoT systems are vulnerable to cybersecurity threats, with risks of data breaches and cyberattacks that can jeopardize both operational integrity and sensitive agricultural data. Regulatory and policy challenges further complicate the landscape, as adherence to complex regulations and navigating policy uncertainties can deter investment and innovation. Finally, there is a notable lack of skilled workforce adept in the latest IoT technologies, necessitating significant investment in training and education to cultivate a pool of capable professionals to manage and advance IoT implementations in agriculture. These multifaceted challenges require strategic approaches and solutions to realize the full potential of IoT in enhancing agricultural productivity and sustainability.

Market Segmentation Analysis:

By Component:

The Internet of Things (IoT) in Precision Agriculture market is segmented into hardware, software, and services, each playing a crucial role in the ecosystem. Hardware includes sensors, devices, and other equipment that collect and transmit data crucial for monitoring various agricultural parameters. Software components are vital for processing and analyzing this data, offering actionable insights that drive decision-making in farm management. Services encompass the support and maintenance, system integration, and consulting services necessary for the successful deployment and operation of IoT solutions in agriculture. This segmentation underlines the comprehensive approach required to effectively implement IoT in precision agriculture, ensuring that all technological aspects are harmoniously integrated and functional.

By System:

Within the IoT in Precision Agriculture market, the system segmentation includes sensing systems, communication systems, cloud computing, and data management systems. Sensing systems are fundamental for collecting real-time data on crop health, soil conditions, and environmental factors. Communication systems ensure the seamless transfer of this data between devices and to the cloud, where cloud computing technologies are employed to store and process vast amounts of information. Data management systems are then used to analyze this data, supporting farmers in making informed decisions that enhance productivity and efficiency. These systems are interconnected, creating a robust framework that supports the advanced capabilities of IoT in transforming agriculture into a more data-driven and precise practice.

Segments:

Based on Component:

  • Hardware
  • Software
  • Services

Based on System:

  • Sensing System
  • Communication System
  • Cloud Computing
  • Data Management System

Based on Application:

  • Weather Tracking and Forecasting
  • Yield Monitoring and Farm Mapping
  • Crop Scouting
  • Irrigation Management
  • Others

Based on the Geography:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • South-east Asia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Argentina
    • Rest of Latin America
  • Middle East & Africa
    • GCC Countries
    • South Africa
    • Rest of the Middle East and Africa

Regional Analysis

North America

North America holds a prominent position in the Internet of Things (IoT) in Precision Agriculture market, accounting for approximately 35% of the global market share. The region’s dominance is attributed to advanced agricultural technologies, high adoption rates of IoT solutions, and substantial investments in research and development. The United States and Canada are leaders in implementing IoT technologies to enhance farm productivity and resource management. Factors such as the presence of major technology providers, supportive government policies, and the availability of infrastructure conducive to advanced agricultural practices significantly contribute to the growth of the IoT in precision agriculture market in North America.

Asia Pacific

The Asia Pacific region is rapidly catching up in the IoT in Precision Agriculture market, currently holding about 25% of the global market share. This growth is driven by the increasing need for sustainable agricultural practices in populous countries like China and India, where food demand continues to surge. The region benefits from government initiatives aimed at enhancing agricultural output through modern technologies. Moreover, the growing technological penetration and the availability of mobile and internet connectivity are facilitating the adoption of IoT solutions across the agricultural sector. As countries in this region continue to develop economically, the adoption of precision agriculture technologies is expected to expand, further propelling the market’s growth in the Asia Pacific.

Key Player Analysis

  • IBM
  • Deere & Company
  • Cisco Systems, Inc.
  • Hitachi, Ltd.
  • Climate LLC
  • Ag Leader Technology
  • AeroFarms
  • AmHydro
  • AgJunction, Inc.
  • Connecterra B.V.
  • AGRIVI
  • Heliospectra AB
  • Eruvaka Technologies
  • AKVA Group ASA

Competitive Analysis

In the competitive landscape of the Internet of Things (IoT) in Precision Agriculture market, leading players like IBM, Deere & Company, and Cisco Systems, Inc. are pivotal in defining industry standards and driving innovation. These companies are at the forefront due to their extensive research and development capabilities, comprehensive IoT solutions tailored for agriculture, and strong global presence. They leverage cutting-edge technologies such as AI, machine learning, and advanced data analytics to provide farmers with actionable insights that enhance productivity and sustainability. The market competition is further intensified by these firms’ strategic partnerships and collaborations with other tech providers and agricultural specialists, aiming to expand their reach and refine their offerings. This dynamic competition not only pushes technological boundaries within the sector but also ensures that the solutions provided are increasingly efficient, cost-effective, and accessible to farmers worldwide.

Recent Developments

  • In December 2023, IBM published an article on smart farming, highlighting the adoption of advanced technologies like AI, automation, and IoT to optimize and improve sustainability in agricultural production.
  • In 2023, Deere & Company partnered with Delaval and Yara to develop digital precision agriculture tools for sustainability, focusing on reducing fertilizer use and addressing emissions on dairy farms.
  • In September 2022, AeroFarms debuted the world’s largest aeroponic smart farm in Danville, showcasing their cutting-edge indoor vertical farming technology.

Market Concentration & Characteristics

The Internet of Things (IoT) in Precision Agriculture market exhibits a moderate to high market concentration, with a few dominant global players steering much of the innovation and market activity. Companies like IBM, Deere & Company, and Cisco Systems, Inc. hold substantial market shares, leveraging their robust technological infrastructure and extensive R&D capabilities to develop advanced IoT solutions that address critical agricultural challenges. This market is characterized by a rapid pace of technological advancements, with a strong emphasis on enhancing data analytics, sensor technology, and machine connectivity. The competitive landscape is fueled by the need for continuous innovation to meet the increasing demands for efficient, sustainable farming practices. As these leading companies continue to innovate, smaller players also find niches, contributing to a dynamic market environment where technological advancements drive growth and transformation.

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Report Coverage

The research report offers an in-depth analysis based on Component, System, Application, and Geography. It details leading market players, providing an overview of their business, product offerings, investments, revenue streams, and key applications. Additionally, the report includes insights into the competitive environment, SWOT analysis, current market trends, as well as the primary drivers and constraints. Furthermore, it discusses various factors that have driven market expansion in recent years. The report also explores market dynamics, regulatory scenarios, and technological advancements that are shaping the industry. It assesses the impact of external factors and global economic changes on market growth. Lastly, it provides strategic recommendations for new entrants and established companies to navigate the complexities of the market.

Future Outlook

  1. Expansion of IoT device integration will continue, enhancing real-time monitoring and decision-making in agriculture.
  2. Increased adoption of AI and machine learning will further improve predictive analytics for crop and soil management.
  3. Greater emphasis on sustainability will drive the adoption of IoT solutions that optimize resource use and reduce environmental impact.
  4. Enhanced connectivity options, including 5G, will improve the reliability and speed of data transmission across agricultural operations.
  5. Continued government support and incentives will encourage more farmers to adopt IoT technologies.
  6. The development of more robust cybersecurity measures will be crucial to protect sensitive agricultural data.
  7. Growth in autonomous farm equipment will streamline operations and reduce labor costs.
  8. Expansion into emerging markets will increase as local governments and agribusinesses recognize the benefits of precision agriculture.
  9. Integration with blockchain technology will enhance traceability and transparency in the agricultural supply chain.
  10. Increased collaboration between tech companies and agricultural firms will lead to more tailored and advanced IoT solutions.

1. Introduction
1.1. Report Description
1.2. Purpose of the Report
1.3. USP & Key Offerings
1.4. Key Benefits for Stakeholders
1.5. Target Audience
1.6. Report Scope
1.7. Regional Scope
2. Scope and Methodology
2.1. Objectives of the Study
2.2. Stakeholders
2.3. Data Sources
2.3.1. Primary Sources
2.3.2. Secondary Sources
2.4. Market Estimation
2.4.1. Bottom-Up Approach
2.4.2. Top-Down Approach
2.5. Forecasting Methodology
3. Executive Summary
4. Introduction
4.1. Overview
4.2. Key Industry Trends
5. Global Internet of Things in Precision Agriculture Market
5.1. Market Overview
5.2. Market Performance
5.3. Impact of COVID-19
5.4. Market Forecast
6. Market Breakup by Component
6.1. Hardware
6.1.1. Market Trends
6.1.2. Market Forecast
6.1.3. Revenue Share
6.1.4. Revenue Growth Opportunity
6.2. Software
6.2.1. Market Trends
6.2.2. Market Forecast
6.2.3. Revenue Share
6.2.4. Revenue Growth Opportunity
6.3. Services
6.3.1. Market Trends
6.3.2. Market Forecast
6.3.3. Revenue Share
6.3.4. Revenue Growth Opportunity
7. Market Breakup by System
7.1. Sensing System
7.1.1. Market Trends
7.1.2. Market Forecast
7.1.3. Revenue Share
7.1.4. Revenue Growth Opportunity
7.2. Communication System
7.2.1. Market Trends
7.2.2. Market Forecast
7.2.3. Revenue Share
7.2.4. Revenue Growth Opportunity
7.3. Cloud Computing
7.3.1. Market Trends
7.3.2. Market Forecast
7.3.3. Revenue Share
7.3.4. Revenue Growth Opportunity
7.4. Data Management System
7.4.1. Market Trends
7.4.2. Market Forecast
7.4.3. Revenue Share
7.4.4. Revenue Growth Opportunity
8. Market Breakup by Application
8.1. Weather Tracking and Forecasting
8.1.1. Market Trends
8.1.2. Market Forecast
8.1.3. Revenue Share
8.1.4. Revenue Growth Opportunity
8.2. Yield Monitoring and Farm Mapping
8.2.1. Market Trends
8.2.2. Market Forecast
8.2.3. Revenue Share
8.2.4. Revenue Growth Opportunity
8.3. Crop Scouting
8.3.1. Market Trends
8.3.2. Market Forecast
8.3.3. Revenue Share
8.3.4. Revenue Growth Opportunity
8.4. Irrigation Management
8.4.1. Market Trends
8.4.2. Market Forecast
8.4.3. Revenue Share
8.4.4. Revenue Growth Opportunity
8.5. Others
8.5.1. Market Trends
8.5.2. Market Forecast
8.5.3. Revenue Share
8.5.4. Revenue Growth Opportunity
9. Market Breakup by Region
9.1. North America
9.1.1. United States
9.1.1.1. Market Trends
9.1.1.2. Market Forecast
9.1.2. Canada
9.1.2.1. Market Trends
9.1.2.2. Market Forecast
9.2. Asia-Pacific
9.2.1. China
9.2.2. Japan
9.2.3. India
9.2.4. South Korea
9.2.5. Australia
9.2.6. Indonesia
9.2.7. Others
9.3. Europe
9.3.1. Germany
9.3.2. France
9.3.3. United Kingdom
9.3.4. Italy
9.3.5. Spain
9.3.6. Russia
9.3.7. Others
9.4. Latin America
9.4.1. Brazil
9.4.2. Mexico
9.4.3. Others
9.5. Middle East and Africa
9.5.1. Market Trends
9.5.2. Market Breakup by Country
9.5.3. Market Forecast
10. SWOT Analysis
10.1. Overview
10.2. Strengths
10.3. Weaknesses
10.4. Opportunities
10.5. Threats
11. Value Chain Analysis
12. Porters Five Forces Analysis
12.1. Overview
12.2. Bargaining Power of Buyers
12.3. Bargaining Power of Suppliers
12.4. Degree of Competition
12.5. Threat of New Entrants
12.6. Threat of Substitutes
13. Price Analysis
14. Competitive Landscape
14.1. Market Structure
14.2. Key Players
14.3. Profiles of Key Players
14.3.1. IBM
14.3.1.1. Company Overview
14.3.1.2. Product Portfolio
14.3.1.3. Financials
14.3.1.4. SWOT Analysis
14.3.2. Deere & Company
14.3.3. Cisco Systems, Inc.
14.3.4. Hitachi, Ltd.
14.3.5. Climate LLC
14.3.6. Ag Leader Technology
14.3.7. AeroFarms
14.3.8. AmHydro
14.3.9. AgJunction, Inc.
14.3.10. Connecterra B.V.
14.3.11. AGRIVI
14.3.12. Heliospectra AB
14.3.13. Eruvaka Technologies
14.3.14. AKVA Group ASA
15. Research Methodology

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Frequently Asked Questions:

What is the current size of the Internet Of Things In Precision Agriculture Market?

The Internet of Things in Precision Agriculture market is projected to grow from USD 6,115 million in 2024 to USD 17,939.27 million by 2032, reflecting a compound annual growth rate (CAGR) of 14.4%.

What factors are driving the growth of the Internet Of Things In Precision Agriculture Market?

The market is driven by the need for more efficient farming to meet global food demand, enhanced by IoT technologies that allow for real-time monitoring and data-driven decisions. The integration of IoT with AI and machine learning optimizes various farming operations, supported further by governmental smart agriculture initiatives.

What are the key segments within the Internet Of Things In Precision Agriculture Market?

Key segments within the market include by Component (Hardware, Software, Services), by System (Sensing System, Communication System, Cloud Computing, Data Management System), and by Application (Weather Tracking and Forecasting, Yield Monitoring and Farm Mapping, Crop Scouting, Irrigation Management, Others).

What are some challenges faced by the Internet Of Things In Precision Agriculture Market?

Challenges include high initial investment costs, managing and analyzing large volumes of data, interoperability issues between different IoT devices and platforms, rural connectivity issues, cybersecurity risks, complex regulations, and a shortage of skilled workforce.

Who are the major players in the Internet Of Things In Precision Agriculture Market?

Major players include IBM, Deere & Company, Cisco Systems, Inc., along with other key companies like Hitachi, Ltd., and Climate LLC. These companies lead in technology and innovation, driving the adoption and implementation of IoT in precision agriculture globally.

About Author

Sushant Phapale

Sushant Phapale

ICT & Automation Expert

Sushant is an expert in ICT, automation, and electronics with a passion for innovation and market trends.

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