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Action Cameras Market By Technology (SD, HD, Ultra DH and Full HD), End-use Application (Personal And Professional), Sale Channel ( Online And Retail Stores) - Growth, Share, Opportunities & Competitive Analysis, 2016 – 2026

Market Excerpt

"Increasing income level and rising popularity of adventure and sports activities are driving the demand for action camera"

Action cameras are becoming popular across the world to take pictures and videos especially during sports and adventure activities such as surfing, rock climbing, skydiving, paragliding, bungee jumping, scuba diving, snorkeling, caving, surfing and others. Action camera are easy to handle, compact in size and enables users to take high quality photos and videos which is motivating consumers to purchase these cameras over traditional cameras. In addition, increasing income level and trend of sharing videos and photos of adventure activities on social networking sites like Facebook, Instagram and others also supporting the demand of action cameras globally. In addition, manufacturers are focusing to introduce innovative products with enhanced quality and cloud integration which will further boost the demand for action cameras globally. Some manufacturers are offering package solution with necessary accessories required for action cameras at cost effective price, in order to attract customers to select their brands. All these factors influencing the demand for action cameras globally. The global market for action cameras is expected to cross US$ 10.25 Bn by 2026 at a CAGR of 12.6% throughout the forecast period from 2016 to 2026. 

Market Synopsis

Action Cameras Market

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"North America is early adopter of action cameras and accounted for the largest revenue share globally"

In terms of unit shipments, U.S. is the largest market for action cameras in 2017. Large number of sports and adventure enthusiast people along with considerable income level and spending capacity on these activities are major reasons for the dominance of U.S. in the global action camera market. The market for action cameras in the U.S. expected to witness significant growth with increasing spending on outdoor recreation activities by citizens. According to recent research study published by U.S. Bureau of Economic Analysis (BEA), U.S. citizens are increasingly spending on outdoor recreation activities in order to maintain work-life balance. The recent report by BEA on outdoor activities observed that spending on outdoor recreation activities was valued at US$ 412 Billion and accounted for the 2.2% of the total GDP.

Asia Pacific is expected to witness the fastest growth in the action camera market with increasing disposable income and rising spending on sports, adventure and leisure activities particularly in China, Japan, India, Australia and Southeast Asia.

Action Cameras Market

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"Rising number of sports events are increasing the demand for professional action cameras"

Professional cameras accounted for the largest revenue share in the global action camera market and expected to witness considerable demand in the future with increasing number of local as well as international sports events across the world. However, individual action camera segment expected to witness the fastest growth with increasing number of enthusiast people investing in sports and adventure activities and trend towards publishing photos and videos of recreational activities on social networking sites.

Action Cameras Market

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"Action Camera manufacturers continuously looking forward to increase their footprints in the global market with acquisitions and partnerships"

Manufacturers from North America and Europe have developed strong brand image in the global action camera market. Established players are continuously looking forward to increase their footprints in the global market with through partnerships, mergers and acquisitions, introducing innovative solutions and by increasing investment in R&D. Chinese action cameras which are available at cheaper price are becoming popular choice in personal use en-use segment as customers from this category are not willing to spend lot on action cameras. Some major action camera manufacturers in the global market include GoPro Inc, Sony Corp, Garmin Ltd, Olympus Corp, TomTom N.V., Rollei GmbH & Co. KG, Veho, Drift and others. Established players are looking forward to integrate cloud storage services in their product offerings in order to attract customers by providing cloud storage and file sharing services.

Action Cameras Market

"Why it is recommended to invest in our action camera market research study?"

The research study on action cameras market includes comprehensive analysis of trends and dynamics in the global industry. The report also provides exhaustive analysis of different types of action cameras based on technology and end-users. The report also highlights primary driving and limiting factors affecting the growth of global action camera market. The report on action cameras also includes qualitative as well as quantitative analysis of segments covered in the scope of the study. The report also identifies key investment segments in the global action camera market. The report also provides high level analysis on the global action camera market including major players’ market positioning, attractive investment preposition and value chain analysis. The report also profiles major players in the global market including their financial overview, product offerings, major competitors, recent developments and regional presence. The action camera market is segmented into following categories:

ATTRIBUTE DETAILS
Research Period  2016-2026
Base Year 2017
Forecast Period  2018-2026
Historical Year  2016
Unit  USD Billion
Segmentation

 By Technology (2016–2026; US$ Bn, Units)
 • SD action camera
 • HD action camera
 • Full HD action camera
 • Ultra HD action camera

 By End-user (2016–2026; US$ Bn, Units)
 • Professional Users
 • Personal Users

 By Sale Channel (2016–2026; US$ Bn, Units)
 • Online Retailers
 • Retail Stores

 Geography Segment (2016–2026; US$ Bn, Units)
 • North America (U.S. and Canada)
 • Europe (U.K., Germany, France, and Rest of Europe)
 • Asia Pacific (Japan, China, India, and Rest of Asia Pacific)
 • Rest of World (Middle East & Africa (MEA), Latin America)

Historical & Forecast Period

2016 – Historical Year

2017 – Base Year

2016-2026 – Forecast Period (CAGR from 2016 to 2026)

Key questions answered in this report

  • What is the global market size of digital camera and action camera market?
  • What are the key investment areas in the global action camera market?
  • Which market trends and dynamics driving the growth of global action camera market?
  • Who are the major players and their market winning strategies in the global action camera industry?
  • Who are major customers for action camera?
  • Which is largest and most potential application segment for action cameras?
  • Who are established regional players?
  • What are recent technology developments in action camera industry?
  • What are the major parameters influencing buying decision of customer camera manufacturers?
Choose License Type
Budget Buying
Executive Summary - Brief Global Market Size - Current & Forecast
Regional Market Size - North America
Country Market Size - US
Company Profile – 1
Trusted By
Godaddy
Published Date:  Feb 2019
Category:  Technology & Media
Report ID:   59580
Report Format:   PDF
Pages:   120
Rating:    4.2 (66)
Delivery Time: 24 Hours to 48 Hours   
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