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Action Cameras Market By Technology (SD, HD, Ultra DH and Full HD), End-use Application (Personal And Professional), Sale Channel ( Online And Retail Stores) - Growth, Share, Opportunities & Competitive Analysis, 2016 – 2026

Increasing income levels and the rising popularity of adventure and sports activities are driving the demand for action cameras.

Action cameras are becoming popular across the world to take pictures and videos, especially during sports and adventure activities such as surfing, rock climbing, skydiving, paragliding, bungee jumping, scuba diving, snorkeling, caving, and others. Action cameras are easy to handle, compact in size, and enable users to take high-quality photos and videos, which motivates consumers to purchase these cameras over traditional cameras.

In addition, the increasing income level and trend of sharing videos and photos of adventure activities on social networking sites like Facebook, Instagram, and others are also supporting the demand for action cameras globally. In addition, manufacturers are focusing on introducing innovative products with enhanced quality and cloud integration, which will further boost the demand for action cameras globally.

Some manufacturers are offering package solutions with the necessary accessories required for action cameras at a cost-effective price in order to attract customers to select their brands. All these factors influence the demand for action cameras globally. The global market for action cameras is expected to exceed US$ 10.25 billion by 2026, growing at a CAGR of 12.6% from 2016 to 2026.

Market Synopsis

North America was an early adopter of action cameras and accounted for the largest revenue share globally.

In terms of unit shipments, the U.S. was the largest market for action cameras in 2017. A large number of sports and adventure enthusiasts, along with their considerable income levels and spending capacities, are major reasons for the dominance of the U.S. in the global action camera market. The market for action cameras in the U.S. is expected to witness significant growth with increasing spending on outdoor recreation activities by citizens.

According to a recent research study published by the U.S. Bureau of Economic Analysis (BEA), U.S. citizens are increasingly spending on outdoor recreation activities in order to maintain a work-life balance. According to a recent BEA report on outdoor activities, spending on outdoor recreation activities was valued at US$ 412 billion, accounting for 2.2% of total GDP.

Asia Pacific is expected to witness the fastest growth in the action camera market with increasing disposable income and rising spending on sports, adventure, and leisure activities, particularly in China, Japan, India, Australia, and Southeast Asia.

The rising number of sports events is increasing the demand for professional action cameras.

Professional cameras accounted for the largest revenue share in the global action camera market and were expected to witness considerable demand in the future with an increasing number of local as well as international sports events across the world.

However, the individual action camera segment is expected to witness the fastest growth with the increasing number of enthusiasts investing in sports and adventure activities and the trend towards publishing photos and videos of recreational activities on social networking sites.

Action camera manufacturers are continuously looking for ways to increase their footprint in the global market through acquisitions and partnerships.

Manufacturers from North America and Europe have developed a strong brand image in the global action camera market. Established players are continuously looking forward to increasing their footprints in the global market through partnerships, mergers, and acquisitions, introducing innovative solutions, and increasing investment in R&D. Chinese action cameras, which are available at a lower price, are becoming a popular choice in the personal use end-use segment as customers from this category are not willing to spend a lot on action cameras.

Some major action camera manufacturers in the global market include GoPro Inc., Sony Corp., Garmin Ltd., Olympus Corp., TomTom N.V., Rollei GmbH & Co. KG, Veho, Drift, and others. Established players are looking forward to integrating cloud storage services into their product offerings in order to attract customers by providing cloud storage and file-sharing services.

Why is it recommended to invest in our action camera market research study?

The research study on the action camera market includes a comprehensive analysis of trends and dynamics in the global industry. The report also provides an exhaustive analysis of different types of action cameras based on technology and end-users. The report also highlights the primary driving and limiting factors affecting the growth of the global action camera market. The report on action cameras also includes qualitative and quantitative analyses of the segments covered in the scope of the study.

The report also identifies key investment segments in the global action camera market. The report also provides a high-level analysis of the global action camera market, including major players’ market positioning, attractive investment positions, and value chain analysis. The report also profiles major players in the global market, including their financial overview, product offerings, major competitors, recent developments, and regional presence. The action camera market is segmented into the following categories:

Periods of History and Forecast

2016 is a historic year.

2017: Base Year

2016-2026: Forecast Period (CAGR from 2016 to 2026)

Key questions are answered in this report.

  • What is the size of the global market for digital cameras and action cameras?
  • What are the key investment areas in the global action camera market?
  • Which market trends and dynamics are driving the growth of the global action camera market?
  • Who are the major players, and their market-winning strategies in the global action camera industry?
  • Who are the major customers for action cameras?
  • Which is the largest and most potential application segment for action cameras?
  • Who are established, regional players?
  • What are recent technological developments in the action camera industry?
  • What are the major parameters influencing the buying decisions of customers of camera manufacturers?

Frequently Asked Question:

The market for Action Cameras Market is expected to reach USD$ 10.25 billion in 2026.

ameras Market is expected to see significant CAGR growth over the coming years, at 12.6%.

The report is forecasted from 2016 -2026.

The base year of this report is 2015.

Sony Corp., Garmin Ltd., Olympus Corp., TomTom N.V., Rollei GmbH & Co. KG, Veho, Drift. are some of the major players in the global market.

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Trusted By
Godaddy
Published Date:  Feb 2019
Category:  Technology & Media
Report ID:   59580
Report Format:   PDF
Pages:   120
Rating:    4.2 (66)
Delivery Time: 24 Hours to 48 Hours   
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