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Augmented Reality in the Retail Market By Component (Hardware, Type, Software, Services) By Device type (Head Mounted Display, Smart AR Mirror, Handheld Device) By Application (Information Systems, Advertising and Marketing, Try on Solutions, Planning and Designing)-Growth, Future Prospects & Competitive Analysis, 2016 – 2030

Summary
Table Of Content

Key Highlights of the Report

The global augmented reality (AR) in the retail market is segmented by component, device type, application, retail type, and region. hardware is the most popular, while software is the primary component segment. Information systems is the most common application, with North America leading the market growth.

The global Augmented reality in retail market has several drivers, such as increasing adoption and usage of smartphones and wearable devices & growing demand for immersive and interactive user experiences across various industries. However, the market also faces significant challenges, including the fact that creating compelling AR content requires specialized skills, time, and resources & cost of AR hardware, software development, and implementation can be a barrier to entry for businesses and consumers.

Nonetheless, the global automotive-led headlights market offers significant growth opportunities, including augmented reality offers immense potential for various enterprise applications across industries such as manufacturing, logistics, healthcare, construction, and maintenance.

Market Overview

The global augmented reality in retail market has witnessed steady growth in recent years and is expected to continue growing at a CAGR of 40.90% between 2023 and 2030. The market was valued at USD 2.2 billion in 2022 and is expected to reach USD 24.25490805 billion in 2030.

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What Are The Main Drivers Of Global Augmented Reality in the Retail Market?

The global Augmented reality in the retail market is driven by several factors, including increasing adoption and usage of smartphones and wearable devices & growing demand for immersive and interactive user experiences across various industries.

What Are The Major Challenges Faced By The Global Augmented Reality in the Retail Market?

The global augmented reality in the retail market also faces several challenges, including the fact that creating compelling AR content requires specialized skills, time, and resources & cost of AR hardware, software development, and implementation can be a barrier to entry for businesses and consumers.

What Are The Growth Opportunities In The Global Augmented Reality in Retail Market?

The global augmented reality in the retail market offers significant growth opportunities, including the augmented reality offers immense potential for various enterprise applications across industries such as manufacturing, logistics, healthcare, construction, and maintenance & the potential to revolutionize healthcare by assisting in medical procedures, and training healthcare professionals.

Executive Summary

Overview of the Global Augmented Reality in the Retail Market

The global augmented reality in retail market has been steadily growing in recent years due to the increasing adoption and usage of smartphones and wearable devices & growing demand for immersive and interactive user experiences across various industries. The market is characterized by various materials, designs, and sizes, catering to diverse worldwide preferences.

Market Definition

The global augmented reality in retail market refers to the industry encompassing the adoption and implementation of augmented reality (AR) technology within the retail sector worldwide. Consumers’ shopping experiences are improved by augmented reality, which superimposes digital information such as 3D models, product descriptions, or virtual experiences onto the physical surroundings. Retailers can engage customers, provide interactive product visualization, offer personalized shopping experiences, and drive sales through immersive and interactive digital content thanks to the market’s development and integration of AR solutions, software applications, and hardware devices.

Market Insights

The global demand for augmented reality in retail was valued at USD 2.2 Billion in 2022 and is expected to reach USD 24.25490805 Billion in 2030, growing at a CAGR of 40.90% between 2023 and 2030.
The hardware is the leading segment by component and held about two third share in terms of value in 2022, while the software is likely to exhibit the fastest CAGR during the forecast period.
The head-mounted display segment governs the demand for augmented reality in retail globally, holding a massive share of more than half of the share in 2022, and is expected to grow at a rapid CAGR.
The information systems application segment is expected to post the highest CAGR during the forecast period, while the electric retail type segment is leading the market share with nearly more than 25% share in 2022.
North America is fueling the growth of the automotive-led headlights industry with over three-fifths share in 2022, while Asia-Pacific and Europe collectively account for just under 55% share in 2022. Europe held over 35% share in 2022.

increasing adoption and usage of smartphones and wearable devices & growing demand for immersive and interactive user experiences across various industries drivers of the market. At the same time, technical challenges & user experience and acceptance are the main restraints.
Augmented reality offers immense potential for various enterprise applications across industries such as manufacturing, logistics, healthcare, construction, and maintenance & potential to revolutionize healthcare by assisting in medical procedures, and training healthcare professionals are the major opportunities in the market.

Segmentation by Component

The hardware is the leading segment by component and held about two third share in terms of value in 2022.
The software segment will likely exhibit the fastest CAGR during the forecast period.
Services are another segment but contribute very little to the global augmented reality in the retail market compared to the other segments.

Segmentation by Device Type

The head-mounted display segment governs the demand for augmented reality in retail in the world, holding a massive share of more than half in 2022, and is also expected to grow at a rapid CAGR.
Smart AR Mirror contributes to the rest of the demand for augmented reality in retail.

Segmentation by Application

Information Systems is expected to post the highest CAGR during the forecast period.
Advertising and Marketing also contributes to the demand for augmented reality in retail.

Segmentation by Region

North America is fueling the growth of augmented reality in the retail industry with over a three-fifths share in 2022.
Asia-Pacific and Europe collectively account for just over 55% share in 2022, with Europe holding nearly 35% share in the same year.
The rest of the World, including Latin America, The Middle East, and Africa, contributes the remainder to the demand for Augmented reality in retail.

The increasing demand for augmented reality in the retail market can be attributed to the fact that increasing adoption and usage of smartphones and wearable devices & growing demand for immersive and interactive user experiences across various industries. However, the market needs to be more restrained by the technical challenges & user experience and acceptance.

France has a thriving retail sector with a rich history of fashion, luxury goods, and consumer culture. Retailers in France are constantly looking for novel approaches to improve the consumer experience and set themselves apart in a crowded market. Retailers may interact with customers, present items, and create memorable shopping experiences using augmented reality technology in a special and engaging way. It has a tech-savvy population with high smartphone penetration and a strong appetite for digital experiences.

Brazil’s retail market is sizable and expanding quickly. The country has a huge population with growing purchasing power, which is driving up desire for distinctive and interesting retail experiences. Retailers may use augmented reality technology as a potent tool to attract customers, highlight their goods, and improve the shopping experience as a whole. Retailers in Brazil can stand out in a crowded market and encourage customer involvement and loyalty by incorporating AR into their daily operations.

Rising Adoption of Mobile Devices

The AR sector has been significantly influenced by the increased use of smartphones and wearable technology. A sizable user base for AR applications and experiences has been generated thanks to the growing accessibility of powerful mobile devices with cutting-edge features, including high-resolution cameras, sensors, and processing power. Mobile AR applications use mobile devices’ inherent capacities to overlay digital content on the actual environment, improving a variety of daily activities.

Smartphones are particularly instrumental in driving AR adoption, as they are ubiquitous and accessible to a wide range of users. With AR applications available on app stores, users can easily download and engage with AR experiences.

Demand for Immersive and Interactive Experiences

A major force behind the AR industry’s growth is the increasing need for immersive and engaging user experiences across numerous industries. In industries like retail, entertainment, tourism, real estate, healthcare, and manufacturing, augmented reality (AR) technology has special prospects for enhancing customer experiences and engagement.

Technical challenges associated with the technology

AR heavily relies on computer vision and tracking systems to overlay virtual content onto the physical world. However, achieving precise and robust object tracking in various lighting conditions, environments, and perspectives can be complex. The technology must accurately identify and understand the geometry, depth, and position of objects in real-time to ensure accurate alignment and interaction with virtual elements.

Additionally, AR systems often require significant computational power and processing capabilities to handle the real-time tracking, rendering, and interaction requirements. These resource-intensive activities can put a strain on the hardware and affect the performance and battery life of AR devices. It can be difficult to strike a balance between the requirement for high-quality images and real-time responsiveness and hardware restrictions.

Privacy and data security issues

To provide individualized and contextually relevant experiences, augmented reality (AR) applications frequently need access to user-provided data, including location, image, and even biometric information. Concerns are being raised regarding how AR platforms, developers, and service providers will utilize, keep, and distribute the data that is being gathered. Users may be hesitant to use AR applications because they are concerned about possible data misuse or unauthorized access.

Furthermore, AR devices equipped with cameras and sensors have the potential to capture and record sensitive information without the user’s knowledge or consent. This can raise concerns about surveillance and invasion of privacy, especially in public spaces where multiple AR users may be capturing and sharing real-time data.

Competitive Landscape

Key Players

Some of the major players in the market and their market share are as follows:

Wikitude
Apple Inc.
Blippar Group Limited
INDE
Google, PTC
Kudan
Microsoft Corporation
Zugara, Inc.
ViewAR GmbH
Amazon.com, Inc.
Imaginate Technologies

These companies focus on product innovation, expanding their distribution channels, and mergers and acquisitions to stay ahead in the market. The major players in the global Augmented reality in retail market are constantly striving to stay ahead by introducing new products and innovations.

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Summary of Key Findings

Increasing adoption and usage of smartphones and wearable devices & growing demand for immersive and interactive user experiences across various industries driving market growth

Market segmented by component, device type, application, retail type, and region.
Hardware is the most popular, with software as the primary user segment.
Head-mounted display device type is the most commonly used and is expected to grow at a rapid CAGR.

Smart AR Mirror type is expected to grow more than 25% at a rapid CAGR.

North America is leading market growth; the market is highly competitive with key players including Wikitude, Apple Inc., Blippar Group Limited, INDE, Google, PTC, Kudan, Inter IKEA Systems B.V., Microsoft Corporation, & others

Future Outlook

Positive outlook for the global Augmented reality in retail market with significant growth potential in the Asia Pacific region

increasing adoption and usage of smartphones and wearable devices & growing demand for immersive and interactive user experiences across various industries drive growth.
Challenges like creating compelling AR content require specialized skills, time, and resources & cost of AR hardware, software development, and implementation can be a barrier to entry for businesses and consumers.
Key players to focus on product innovation, expanding market reach, and maintaining competitive pricing to stay ahead in the market.

Segmentation

By Component
- Hardware
- Type
- Software
- Services
By Device type
- Head Mounted Display
- Smart AR Mirror
- Handheld Device
By Application
- Information Systems
- Advertising and Marketing
- Try on Solutions
- Planning and Designing

By Retail type

- Jewelry
- Beauty and Cosmetics
- Apparel Fitting
- Furniture and Lighting
- Grocery Shopping
- Footwear
- Others

By Region

North America
- The US.
- Canada
- Mexico
Europe
- Germany
- France
- The U.K.
- Italy
- Spain
- Rest of Europe
Asia Pacific
- China
- Japan
- India
- South Korea
- South-east Asia
- Rest of Asia Pacific
Latin America
- Brazil
- Argentina
- Rest of Latin America
Middle East & Africa
- GCC Countries
- South Africa
- Rest of the Middle East and Africa

1. Preface
1.1. Report Description
1.1.1. Purpose of the Report
1.1.2. Target Audience
1.1.3. USP and Key Offerings
1.2. Research Scope
1.3. Research Methodology
1.3.1. Phase I – Secondary Research
1.3.2. Phase II – Data Modelling
1.3.2.1. Company Share Analysis Model
1.3.2.2. Revenue Based Modelling
1.3.3. Phase III – Primary Research
1.3.4. Research Limitations
1.3.5. Assumptions
1.4. Market Introduction
1.5. Market Research Scope

2. Executive Summary
2.1. Market Snapshot: Global Augmented reality in retail Market
2.2. Global Augmented reality in retail Market, By Component
2.3. Global Augmented reality in retail Market, By Device Type
2.4. Global Augmented reality in retail Market, By Application
2.5. Global Augmented reality in retail Market, By Retail Type
2.6. Global Augmented reality in retail Market, By Region

3. Market Dynamics & Factors Analysis
3.1. Introduction
3.1.1. Global Augmented reality in retail Market Value, 2017-2030, (US$ Bn)
3.1.2. Y-o-Y Growth Trend Analysis
3.2. Market Dynamics
3.2.1. Market Drivers
3.2.2. Market Restraints
3.2.3. Market Opportunities
3.2.4. Major Industry Challenges
3.3. Growth and Development Patterns
3.4. Investment Feasibility Analysis
3.5. Market Opportunity Analysis
3.5.1. Component
3.5.2. Device Type
3.5.3. Application
3.5.4. Retail Type
3.5.5. Geography

4. Premium Insights
4.1. STAR (Situation, Task, Action, Results) Analysis
4.2. Porter’s Five Forces Analysis
4.2.1. Threat of New Entrants
4.2.2. Bargaining Power of Buyers/Consumers
4.2.3. Bargaining Power of Suppliers
4.2.4. Threat of Substitute Types
4.2.5. Intensity of Competitive Rivalry
4.3. Key Market Trends
4.3.1. Demand Side Trends
4.3.2. Supply Side Trends
4.4. Value Chain Analysis
4.5. Product Analysis
4.6. Analysis and Recommendations
4.7. Marketing Strategy Analysis
4.7.1. Direct Marketing
4.7.2. Indirect Vehicles Marketing
4.7.3. Marketing Channel Development Trend

5. Market Positioning of Key Players, 2022
5.1. Company market share of key players, 2022
5.2. Competitive Benchmarking
5.3. Market Positioning of Key Vendors
5.4. Geographical Presence Analysis
5.5. Major Strategies Adopted by Key Players
5.5.1. Key Strategies Analysis
5.5.2. Mergers and Acquisitions
5.5.3. Partnerships
5.5.4. Product Launch
5.5.5. Geographical Expansion
5.5.6. Others

6. Economic Impact Analysis
6.1. Recession Impact
6.1.1. North America
6.1.2. Europe
6.1.3. Asia Pacific
6.1.4. Latin America
6.1.5. Middle East and Africa
6.2. Ukraine-Russia War Impact
6.2.1. North America
6.2.2. Europe
6.2.3. Asia Pacific
6.2.4. Latin America
6.2.5. Middle East and Africa
6.3. COVID-19 Impact Analysis
6.3.1. North America
6.3.2. Europe
6.3.3. Asia Pacific
6.3.4. Latin America
6.3.5. Middle East and Africa

7. Global Augmented reality in retail Market, By Component
7.1. Global Augmented reality in retail Market Overview, by Component
7.1.1. Global Augmented reality in retail Market Revenue Share, By Component, 2022 Vs 2030 (in %)
7.2. Hardware
7.2.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
7.3. Type
7.3.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
7.4. Software
7.4.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
7.5. Services
7.5.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)

8. Global Augmented reality in retail Market, By Device Type

9. Global Augmented reality in retail Market Overview, by Device Type
9.1.1. Global Augmented reality in retail Market, By Device Type,2022 vs 2030 (in %)
9.2. Head Mounted display
9.2.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
9.3. Smart AR Mirror
9.3.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
9.4. Handheld Device
9.4.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)

10. Global Augmented reality in retail Market, by Application, 2017-2030 (US$ Bn)
10.1. Global Augmented reality in retail Market Overview, by Application
10.1.1. Global Augmented reality in retail Market, By Application, 2022 vs 2030 (in%)
10.2. Information Systems
10.2.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
10.3. Advertising and Marketing
10.3.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
10.4. Try on Solutions
10.4.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
10.5. Planning and Designing
10.5.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)

11. Global Augmented reality in retail Market, by Retail Type, 2017-2030 (US$ Bn)
11.1. Global Augmented reality in retail Market Overview, by Retail Type
11.1.1. Global Augmented reality in retail Market, By Retail Type, 2022 vs 2030 (in%)
11.2. Jewelry
11.2.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
11.3. Beauty and Cosmetics
11.3.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
11.4. Apparel Fitting
11.4.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
11.5. Furniture and Lighting
11.5.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
11.6. Grocery Shopping
11.6.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
11.7. Footwear
11.7.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)
11.8. Others
11.8.1. Global Augmented reality in retail Market, By Region, 2017-2030 (US$ Bn)

12. Global Augmented reality in retail Market, By Region
12.1. Global Augmented reality in retail Market Overview, by Region
12.1.1. Global Augmented reality in retail Market, By Region, 2022 vs 2030 (in%)
12.2. Component
12.2.1. Global Augmented reality in retail Market, By Component, 2017-2030 (US$ Bn)
12.3. Device Type
12.4. Global Augmented reality in retail Market, By Device Type, 2017-2030 (US$ Bn)
12.5. Application
12.5.1. Global Augmented reality in retail Market, By Application, 2017-2030 (US$ Bn)
12.6. Retail Type
12.6.1. Global Augmented reality in retail Market, By Retail Type, 2017-2030 (US$ Bn)

13. North America Augmented reality in retail Market Analysis
13.1. North America Augmented reality in retail Market, by Component, 2017-2030(US$ Bn)
13.1.1. Overview
13.1.2. SRC Analysis
13.2. North America Augmented reality in retail Market, by Device Type, 2017-2030(US$ Bn)
13.2.1. Overview
13.2.2. SRC Analysis
13.3. North America Augmented reality in retail Market, by Application, 2017-2030(US$ Bn)
13.3.1. Overview
13.3.2. SRC Analysis
13.4. North America Augmented reality in retail Market, by Retail Type, 2017-2030(US$ Bn)
13.4.1. Overview
13.4.2. SRC Analysis

13.5. North America Augmented reality in retail Market, by Country, 2017-2030 (US$ Bn)
13.5.1. North America Augmented reality in retail Market, by Country, 2022 Vs 2030 (in%)
13.5.2. U.S.
13.5.2.1. U.S. Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
13.5.2.2. U.S. Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
13.5.2.3. U.S. Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
13.5.2.4. U.S. Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
13.5.2.5. U.S. Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)
13.5.3. Canada
13.5.3.1. Canada Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
13.5.3.2. Canada Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
13.5.3.3. Canada Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
13.5.3.4. Canada Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
13.5.3.5. Canada Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)
13.5.4. Mexico
13.5.4.1. Mexico Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
13.5.4.2. Mexico Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
13.5.4.3. Mexico Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
13.5.4.4. Mexico Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
13.5.4.5. Canada Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)

14. Europe Augmented reality in retail Market Analysis
14.1. Europe Augmented reality in retail Market, by Component, 2017-2030(US$ Bn)
14.1.1. Overview
14.1.2. SRC Analysis
14.2. Europe Augmented reality in retail Market, by Device Type, 2017-2030(US$ Bn)
14.2.1. Overview
14.2.2. SRC Analysis
14.3. Europe Augmented reality in retail Market, by Application, 2017-2030(US$ Bn)
14.3.1. Overview
14.3.2. SRC Analysis
14.4. Europe Augmented reality in retail Market, by Retail Type, 2017-2030(US$ Bn)
14.4.1. Overview
14.4.2. SRC Analysis

14.5. Europe Augmented reality in retail Market, by Country, 2017-2030 (US$ Bn)
14.5.1. Europe Augmented reality in retail Market, by Country, 2022 Vs 2030 (in%)
14.5.2. Germany
14.5.2.1. Germany Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
14.5.2.2. Germany Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
14.5.2.3. Germany Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
14.5.2.4. Germany Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
14.5.2.5. Germany Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)

14.5.3. France
14.5.3.1. France Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
14.5.3.2. France Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
14.5.3.3. France Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
14.5.3.4. France Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
14.5.3.5. France Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)

14.5.4. UK
14.5.4.1. UK Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
14.5.4.2. UK Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
14.5.4.3. UK Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
14.5.4.4. UK Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
14.5.4.5. UK Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)

14.5.5. Italy
14.5.5.1. Italy Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
14.5.5.2. Italy Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
14.5.5.3. Italy Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
14.5.5.4. Italy Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
14.5.5.5. Italy Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)
14.5.6. Spain
14.5.6.1. Spain Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
14.5.6.2. Spain Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
14.5.6.3. Spain Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
14.5.6.4. Spain Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
14.5.6.5. Spain Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)

14.5.7. Rest of Europe
14.5.7.1. Rest of Europe Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
14.5.7.2. Rest of Europe Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
14.5.7.3. Rest of Europe Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
14.5.7.4. Rest of Europe Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
14.5.7.5. Rest of Europe Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)

15. Asia Pacific Augmented reality in retail Market Analysis
15.1. Asia Pacific Augmented reality in retail Market, by Component, 2017-2030(US$ Bn)
15.1.1. Overview
15.1.2. SRC Analysis
15.2. Asia Pacific Augmented reality in retail Market, by Device Type, 2017-2030(US$ Bn)
15.2.1. Overview
15.2.2. SRC Analysis
15.3. Asia Pacific Augmented reality in retail Market, by Application, 2017-2030(US$ Bn)
15.3.1. Overview
15.3.2. SRC Analysis
15.4. Asia Pacific Augmented reality in retail Market, by Retail Type, 2017-2030(US$ Bn)
15.4.1. Overview
15.4.2. SRC Analysis

15.5. Asia Pacific Augmented reality in retail Market, by Country, 2017-2030 (US$ Bn)
15.5.1. Asia Pacific Augmented reality in retail Market, by Country, 2022 Vs 2030 (in%)
15.5.2. China
15.5.2.1. China Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
15.5.2.2. China Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
15.5.2.3. China Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
15.5.2.4. China Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
15.5.2.5. China Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)
15.5.3. Japan
15.5.3.1. Japan Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
15.5.3.2. Japan Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
15.5.3.3. Japan Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
15.5.3.4. Japan Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
15.5.3.5. Japan Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)

15.5.4. India
15.5.4.1. India Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
15.5.4.2. India Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
15.5.4.3. India Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
15.5.4.4. India Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
15.5.4.5. India Augmented reality in retail, By Retail Types, 2017-2030 (US$ Bn)
15.5.5. South Korea
15.5.5.1. South Korea Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
15.5.5.2. South Korea Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
15.5.5.3. South Korea Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
15.5.5.4. South Korea Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
15.5.5.5. South Korea Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)
15.5.5.6.
15.5.6. South-East Asia
15.5.6.1. South-East Asia Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
15.5.6.2. South-East Asia Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
15.5.6.3. South-East Asia Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
15.5.6.4. South-East Asia Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
15.5.6.5. South-East Asia Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)

15.5.7. Rest of Asia Pacific
15.5.7.1. Rest of Asia Pacific Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
15.5.7.2. Rest of Asia Pacific Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
15.5.7.3. Rest of Asia Pacific Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
15.5.7.4. Rest of Asia Pacific Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
15.5.7.5. Rest of Asia Pacific Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)

16. Latin America Augmented reality in retail Market Analysis
16.1. Latin America Augmented reality in retail Market, by Component, 2017-2030(US$ Bn)
16.1.1. Overview
16.1.2. SRC Analysis
16.2. Latin America Augmented reality in retail Market, by Device Type, 2017-2030(US$ Bn)
16.2.1. Overview
16.2.2. SRC Analysis
16.3. Latin America Augmented reality in retail Market, by Application, 2017-2030(US$ Bn)
16.3.1. Overview
16.3.2. SRC Analysis
16.4. Latin America Augmented reality in retail Market, by Retail Type, 2017-2030(US$ Bn)
16.4.1. Overview
16.4.2. SRC Analysis

16.5. Latin America Augmented reality in retail Market, by Country, 2017-2030 (US$ Bn)
16.5.1. Latin America Augmented reality in retail Market, by Country, 2022 Vs 2030 (in%)
16.5.2. Brazil
16.5.2.1. Brazil Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
16.5.2.2. Brazil Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
16.5.2.3. Brazil Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
16.5.2.4. Brazil Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
16.5.2.5. Brazil Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)
16.5.2.6.
16.5.3. Argentina
16.5.3.1. Argentina Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
16.5.3.2. Argentina Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
16.5.3.3. Argentina Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
16.5.3.4. Argentina Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
16.5.3.5. Argentina Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)

16.5.4. Rest of Latin America
16.5.4.1. Rest of Latin America Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
16.5.4.2. Rest of Latin America Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
16.5.4.3. Rest of Latin America Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
16.5.4.4. Rest of Latin America Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
16.5.4.5. Rest of Latin America Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)

17. Middle East and Africa Augmented reality in retail Market Analysis
17.1. Middle East and Africa Augmented reality in retail Market, by Component, 2017-2030(US$ Bn)
17.1.1. Overview
17.1.2. SRC Analysis
17.2. Middle East and Africa Augmented reality in retail Market, by Device Type, 2017-2030(US$ Bn)
17.2.1. Overview
17.2.2. SRC Analysis
17.3. Middle East and Africa Augmented reality in retail Market, by Application, 2017-2030(US$ Bn)
17.3.1. Overview
17.3.2. SRC Analysis
17.4. Middle East and Africa Augmented reality in retail Market, by Retail Type, 2017-2030(US$ Bn)
17.4.1. Overview
17.4.2. SRC Analysis
17.5. Middle East and Africa Augmented reality in retail Market, by Country, 2017-2030 (US$ Bn)
17.5.1. Middle East and Africa Augmented reality in retail Market, by Country, 2022 Vs 2030 (in%)
17.5.2. GCC Countries
17.5.2.1. GCC Countries Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
17.5.2.2. GCC Countries Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
17.5.2.3. GCC Countries Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
17.5.2.4. GCC Countries Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
17.5.2.5. GCC Countries Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)
17.5.2.6.
17.5.3. South Africa
17.5.3.1. South Africa Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
17.5.3.2. South Africa Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
17.5.3.3. South Africa Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
17.5.3.4. South Africa Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
17.5.3.5. South Africa Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)
17.5.3.6.
17.5.4. Rest of Middle East and Africa
17.5.4.1. Rest of Middle East and Africa Augmented reality in retail Market Estimates and Forecast, 2017-2030 (US$ Bn)
17.5.4.2. Rest of Middle East and Africa Augmented reality in retail, By Component, 2017-2030 (US$ Bn)
17.5.4.3. Rest of Middle East and Africa Augmented reality in retail, By Device Type, 2017-2030 (US$ Bn)
17.5.4.4. Rest of Middle East and Africa Augmented reality in retail, By Application, 2017-2030 (US$ Bn)
17.5.4.5. Rest of Middle East and Africa Augmented reality in retail, By Retail Type, 2017-2030 (US$ Bn)

18. Company Profiles
18.1. Wikitude
18.1.1. Company Overview
18.1.2. Product/Services Portfolio
18.1.3. Geographical Presence
18.1.4. Financial Summary
18.1.4.1. Market Revenue and Net Profit (2019-2022)
18.1.4.2. Business Segment Revenue Analysis
18.1.4.3. Geographical Revenue Analysis
18.2. Apple Inc.
18.3. Blippar Group Limited
18.4. INDE
18.5. Google, PTC
18.6. Kudan
18.7. Microsoft Corporation
18.8. Zugara, Inc.
18.9. Augment
18.10. ViewAR GmbH
18.11. Amazon.com, Inc.
18.12. Imaginate Technologies

List of Figures
FIG. 1 Global Augmented reality in retail Market: Research Methodology
FIG. 2 Market Size Estimation – Top Down & Bottom up Approach
FIG. 3 Global Augmented reality in retail Market Segmentation
FIG. 4 Global Augmented reality in retail Market, by Component, 2022 (US$ Bn)
FIG. 5 Global Augmented reality in retail Market, by Device Type, 2022 (US$ Bn)
FIG. 6 Global Augmented reality in retail Market, by Application, 2022 (US$ Bn)
FIG. 7 Global Augmented reality in retail Market, by Retail Type, 2022 (US$ Bn)
FIG. 8 Global Augmented reality in retail Market, by Geography, 2022 (US$ Bn)
FIG. 9 Attractive Investment Proposition, by Component, 2022
FIG. 10 Attractive Investment Proposition, by Device Type, 2022
FIG. 11 Attractive Investment Proposition, by Application, 2022
FIG. 12 Attractive Investment Proposition, by Retail Type, 2022
FIG. 13 Attractive Investment Proposition, by Geography, 2022
FIG. 14 Global Market Share Analysis of Key Augmented reality in retail Market Manufacturers, 2022
FIG. 15 Global Market Positioning of Key Augmented reality in retail Market Manufacturers, 2022
FIG. 16 Global Augmented reality in retail Market Value Contribution, By Component, 2022 & 2030 (Value %)
FIG. 17 Global Augmented reality in retail Market, by Hardware, Value, 2017-2030 (US$ Bn)
FIG. 18 Global Augmented reality in retail Market, by Type, Value, 2017-2030 (US$ Bn)
FIG. 19 Global Augmented reality in retail Market, by Software, Value, 2017-2030 (US$ Bn)
FIG. 20 Global Augmented reality in retail Market Value Contribution, By Device Type, 2022 & 2030 (Value %)
FIG. 21 Global Augmented reality in retail Market, by HEAD MOUNTED DISPLAY, Value, 2017-2030 (US$ Bn)
FIG. 22 Global Augmented reality in retail Market, by Smart AR Mirror, 2017-2030 (US$ Bn)
FIG. 23 Global Augmented reality in retail Market, by Handheld Device, 2017-2030 (US$ Bn)
FIG. 24 Global Augmented reality in retail Market Value Contribution, By Application, 2022 & 2030 (Value %)
FIG. 25 Global Augmented reality in retail Market, by Information Systems, 2017-2030 (US$ Bn)
FIG. 26 Global Augmented reality in retail Market, by Advertising and Marketing, 2017-2030 (US$ Bn)
FIG. 27 Global Augmented reality in retail Market, by Try on Solutions, 2017-2030 (US$ Bn)
FIG. 28 Global Augmented reality in retail Market, by Planning and Designing, 2017-2030 (US$ Bn)
FIG. 29 Global Augmented reality in retail Market Value Contribution, By Retail TypeOutlook, 2022 & 2030 (Value %)
FIG. 30 Global Augmented reality in retail Market, by Jewelry, 2017-2030 (US$ Bn)
FIG. 31 Global Augmented reality in retail Market, by Beauty and Cosmetics, 2017-2030 (US$ Bn)
FIG. 32 Global Augmented reality in retail Market, by Apparel Fitting, 2017-2030 (US$ Bn)
FIG. 33 Global Augmented reality in retail Market, by Furniture and Lighting, 2017-2030 (US$ Bn)
FIG. 34 Global Augmented reality in retail Market, by Grocery Shopping, 2017-2030 (US$ Bn)
FIG. 35 Global Augmented reality in retail Market, by Footwear, 2017-2030 (US$ Bn)
FIG. 36 Global Augmented reality in retail Market, by Others, 2017-2030 (US$ Bn)
FIG. 37 North America Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 38 U.S. Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 39 Canada Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 40 Europe Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 41 Germany Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 42 France Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 43 U.K. Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 44 Italy Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 45 Spain Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 46 Rest of Europe Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 47 Asia Pacific Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 48 China Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 49 Japan Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 50 India Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 51 South Korea Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 52 South-East Asia Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 53 Rest of Asia Pacific Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 54 Latin America Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 55 Brazil Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 56 Mexico Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 57 Rest of Latin America Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 58 Middle East & Africa Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 59 GCC Countries Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 60 South Africa Augmented reality in retail Market, 2017-2030 (US$ Bn)
FIG. 61 Rest of Middle East and Africa Augmented reality in retail Market, 2017-2030 (US$ Bn)

List of Tables
TABLE 1 Market Snapshot: Global Augmented reality in retail Market
TABLE 2 Global Augmented reality in retail Market: Market Drivers Impact Analysis
TABLE 3 Global Augmented reality in retail Market: Market Restraints Impact Analysis
TABLE 4 Global Augmented reality in retail Market, by Competitive Benchmarking, 2022
TABLE 5 Global Augmented reality in retail Market, by Geographical Presence Analysis, 2022
TABLE 6 Global Augmented reality in retail Market, by Key Strategies Analysis, 2022
TABLE 7 Global Augmented reality in retail Market, by Hardware, By Region, 2017-2022 (US$ Bn)
TABLE 8 Global Augmented reality in retail Market, by Hardware, By Region, 2023-2030 (US$ Bn)
TABLE 9 Global Augmented reality in retail Market, by Type, By Region, 2017-2022 (US$ Bn)
TABLE 10 Global Augmented reality in retail Market, by Type, By Region, 2023-2030 (US$ Bn)
TABLE 11 Global Augmented reality in retail Market, by Software, By Region, 2017-2022 (US$ Bn)
TABLE 12 Global Augmented reality in retail Market, by Software, By Region, 2023-2030 (US$ Bn)
TABLE 13 Global Augmented reality in retail Market, by Services, By Region, 2017-2022 (US$ Bn)
TABLE 14 Global Augmented reality in retail Market, by Services, By Region, 2023-2030 (US$ Bn)
TABLE 15 Global Augmented reality in retail Market, by HEAD MOUNTED DISPLAY, By Region, 2017-2022 (US$ Bn)
TABLE 16 Global Augmented reality in retail Market, by HEAD MOUNTED DISPLAY, By Region, 2023-2030 (US$ Bn)
TABLE 17 Global Augmented reality in retail Market, by Smart AR Mirror, By Region, 2017-2022 (US$ Bn)
TABLE 18 Global Augmented reality in retail Market, by Smart AR Mirror, By Region, 2023-2030 (US$ Bn)
TABLE 19 Global Augmented reality in retail Market, by Handheld Device, By Region, 2017-2022 (US$ Bn)
TABLE 20 Global Augmented reality in retail Market, by Handheld Device, By Region, 2023-2030 (US$ Bn)
TABLE 21 Global Augmented reality in retail Market, by Information Systems, By Region, 2017-2022 (US$ Bn)
TABLE 22 Global Augmented reality in retail Market, by Information Systems, By Region, 2023-2030 (US$ Bn)
TABLE 23 Global Augmented reality in retail Market, by Advertising and Marketing, By Region, 2017-2022 (US$ Bn)
TABLE 24 Global Augmented reality in retail Market, by Advertising and Marketing, By Region, 2023-2030 (US$ Bn)
TABLE 25 Global Augmented reality in retail Market, by Try on Solutions, By Region, 2017-2022 (US$ Bn)
TABLE 26 Global Augmented reality in retail Market, by Try on Solutions, By Region, 2023-2030 (US$ Bn)
TABLE 27 Global Augmented reality in retail Market, by Planning and Designing, By Region, 2017-2022 (US$ Bn)
TABLE 28 Global Augmented reality in retail Market, by Planning and Designing, By Region, 2023-2030 (US$ Bn)
TABLE 29 Global Augmented reality in retail Market, by Jewelry, By Region, 2017-2022 (US$ Bn)
TABLE 30 Global Augmented reality in retail Market, by Jewelry, By Region, 2023-2030 (US$ Bn)
TABLE 31 Global Augmented reality in retail Market, by Beauty and Cosmetics, By Region, 2017-2022 (US$ Bn)
TABLE 32 Global Augmented reality in retail Market, by Beauty and Cosmetics, By Region, 2023-2030 (US$ Bn)
TABLE 33 Global Augmented reality in retail Market, by Apparel Fitting, By Region, 2017-2022 (US$ Bn)
TABLE 34 Global Augmented reality in retail Market, by Apparel Fitting, By Region, 2023-2030 (US$ Bn)
TABLE 35 Global Augmented reality in retail Market, by Furniture and Lighting, By Region, 2017-2022 (US$ Bn)
TABLE 36 Global Augmented reality in retail Market, by Furniture and Lighting, By Region, 2023-2030 (US$ Bn)
TABLE 37 Global Augmented reality in retail Market, by Grocery Shopping, By Region, 2017-2022 (US$ Bn)
TABLE 38 Global Augmented reality in retail Market, by Grocery Shopping, By Region, 2023-2030 (US$ Bn)
TABLE 39 Global Augmented reality in retail Market, by Footwear, By Region, 2017-2022 (US$ Bn)
TABLE 40 Global Augmented reality in retail Market, by Footwear, By Region, 2023-2030 (US$ Bn)
TABLE 41 Global Augmented reality in retail Market, by Others, By Region, 2017-2022 (US$ Bn)
TABLE 42 Global Augmented reality in retail Market, by Others, By Region, 2023-2030 (US$ Bn)
TABLE 43 Global Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 44 Global Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 45 Global Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 46 Global Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 47 Global Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 48 Global Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 49 Global Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 50 Global Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 51 Global Augmented reality in retail Market, by Region, 2017-2022 (US$ Bn)
TABLE 52 Global Augmented reality in retail Market, by Region, 2023-2030 (US$ Bn)
TABLE 53 North America Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 54 North America Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 55 North America Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 56 North America Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 57 North America Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 58 North America Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 59 North America Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 60 North America Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 61 North America Augmented reality in retail Market, by Country, 2017-2022 (US$ Bn)
TABLE 62 North America Augmented reality in retail Market, by Country, 2023-2030 (US$ Bn)
TABLE 63 United States Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 64 United States Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 65 United States Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 66 United States Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 67 United States Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 68 United States Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 69 United States Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 70 United States Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 71 Canada Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 72 Canada Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 73 Canada Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 74 Canada Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 75 Canada Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 76 Canada Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 77 Canada Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 78 Canada Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 79 Mexico Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 80 Mexico Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 81 Mexico Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 82 Mexico Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 83 Mexico Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 84 Mexico Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 85 Mexico Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 86 Mexico Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 87 Europe Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 88 Europe Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 89 Europe Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 90 Europe Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 91 Europe Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 92 Europe Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 93 Europe Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 94 Europe Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 95 Europe Augmented reality in retail Market, by Country, 2017-2022 (US$ Bn)
TABLE 96 Europe Augmented reality in retail Market, by Country, 2023-2030 (US$ Bn)
TABLE 97 Germany Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 98 Germany Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 99 Germany Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 100 Germany Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 101 Germany Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 102 Germany Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 103 Germany Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 104 Germany Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 105 France Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 106 France Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 107 France Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 108 France Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 109 France Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 110 France Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 111 France Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 112 France Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 113 United Kingdom Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 114 United Kingdom Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 115 United Kingdom Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 116 United Kingdom Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 117 United Kingdom Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 118 United Kingdom Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 119 United Kingdom Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 120 United Kingdom Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 121 Italy Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 122 Italy Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 123 Italy Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 124 Italy Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 125 Italy Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 126 Italy Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 127 Italy Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 128 Italy Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 129
TABLE 130 Spain Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 131 Spain Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 132 Spain Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 133 Spain Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 134 Spain Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 135 Spain Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 136 Spain Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 137 Spain Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 138 Rest of Europe Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 139 Rest of Europe Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 140 Rest of Europe Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 141 Rest of Europe Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 142 Rest of Europe Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 143 Rest of Europe Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 144 Rest of Europe Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 145 Rest of Europe Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 146 Asia Pacific Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 147 Asia Pacific Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 148 Asia Pacific Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 149 Asia Pacific Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 150 Asia Pacific Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 151 Asia Pacific Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 152 Asia Pacific Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 153 Asia Pacific Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 154 China Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 155 China Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 156 China Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 157 China Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 158 China Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 159 China Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 160 China Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 161 China Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 162 Japan Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 163 Japan Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 164 Japan Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 165 Japan Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 166 Japan Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 167 Japan Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 168 Japan Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 169 Japan Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 170 India Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 171 India Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 172 India Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 173 India Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 174 India Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 175 India Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 176 India Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 177 India Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 178 South Korea Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 179 South Korea Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 180 South Korea Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 181 South Korea Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 182 South Korea Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 183 South Korea Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 184 South Korea Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 185 South Korea Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 186 South-East Asia Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 187 South-East Asia Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 188 South-East Asia Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 189 South-East Asia Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 190 South-East Asia Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 191 South-East Asia Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 192 South-East Asia Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 193 South-East Asia Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 194 Rest of Asia Pacific Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 195 Rest of Asia Pacific Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 196 Rest of Asia Pacific Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 197 Rest of Asia Pacific Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 198 Rest of Asia Pacific Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 199 Rest of Asia Pacific Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 200 Rest of Asia Pacific Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 201 Rest of Asia Pacific Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 202 Latin America Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 203 Latin America Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 204 Latin America Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 205 Latin America Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 206 Latin America Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 207 Latin America Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 208 Latin America Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 209 Latin America Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 210 Brazil Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 211 Brazil Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 212 Brazil Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 213 Brazil Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 214 Brazil Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 215 Brazil Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 216 Brazil Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 217 Brazil Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 218 Argentina Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 219 Argentina Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 220 Argentina Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 221 Argentina Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 222 Argentina Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 223 Argentina Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 224 Argentina Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 225 Argentina Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 226 Rest of Latin America Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 227 Rest of Latin America Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 228 Rest of Latin America Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 229 Rest of Latin America Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 230 Rest of Latin America Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 231 Rest of Latin America Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 232 Rest of Latin America Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 233 Rest of Latin America Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 234 Middle East and Africa Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 235 Middle East and Africa Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 236 Middle East and Africa Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 237 Middle East and Africa Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 238 Middle East and Africa Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 239 Middle East and Africa Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 240 Middle East and Africa Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 241 Middle East and Africa Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 242 GCC Countries Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 243 GCC Countries Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 244 GCC Countries Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 245 GCC Countries Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 246 GCC Countries Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 247 GCC Countries Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 248 GCC Countries Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 249 GCC Countries Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 250 South Africa Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 251 South Africa Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 252 South Africa Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 253 South Africa Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 254 South Africa Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 255 South Africa Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 256 South Africa Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 257 South Africa Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)
TABLE 258 Rest of Middle East and Africa Augmented reality in retail Market, by Component, 2017-2022 (US$ Bn)
TABLE 259 Rest of Middle East and Africa Augmented reality in retail Market, by Component, 2023-2030 (US$ Bn)
TABLE 260 Rest of Middle East and Africa Augmented reality in retail Market, by Device Type,2017-2022 (US$ Bn)
TABLE 261 Rest of Middle East and Africa Augmented reality in retail Market, by Device Type,2023-2030 (US$ Bn)
TABLE 262 Rest of Middle East and Africa Augmented reality in retail Market, by Application, 2017-2022 (US$ Bn)
TABLE 263 Rest of Middle East and Africa Augmented reality in retail Market, by Application, 2023-2030 (US$ Bn)
TABLE 264 Rest of Middle East and Africa Augmented reality in retail Market, by Retail Type, 2017-2022 (US$ Bn)
TABLE 265 Rest of Middle East and Africa Augmented reality in retail Market, by Retail Type, 2023-2030 (US$ Bn)

Frequently Asked Questions

What is the current size of the global Augmented reality in the retail market?

The global Augmented reality in the retail market was valued at USD 2.2 billion in 2022.

What is the expected growth rate of Augmented reality in the retail market between 2023 and 2030?

The Augmented reality in retail market is expected to grow at a CAGR of 40.90% between 2023 and 2030, reaching USD 24.25490805 Billion in 2030.

Which segment is leading the market share in terms of components?

Hardware is the leading segment by material, holding about two-thirds share in terms of value in 2022.

Which Application segment governs the demand for Augmented reality in retail in the world?

The Information Systems segment governs the demand for Augmented reality in retail in the world.

Which segment is expected to post the highest CAGR during the forecast period?

The software segment is expected to post the highest CAGR during the forecast period.

Which region is fueling the growth of augmented reality in the retail industry?

North America is fueling the growth of augmented reality in the retail industry, with over a three-fifths share in 2022.

Who are the major players in the global Augmented reality in retail market?

The top players include MAGNETI HOLDINGS CO., LTD., NXP Wikitude, Apple Inc., Blippar Group Limited, INDE, Google, PTC, Kudan, Inter IKEA Systems B.V., Microsoft Corporation, Zugara, Inc., Sephora USA, Inc., and other.

What are the major market drivers of Augmented reality in the retail industry?

Increasing adoption and usage of smartphones and wearable devices & growing demand for immersive and interactive user experiences across various industries are the major market drivers.

What are the major market restraints of augmented reality in the retail industry?

Augmented reality technology requires sophisticated hardware and software components to deliver seamless and immersive experiences & AR hardware, such as smart glasses and headsets, can be expensive to produce and purchase are the major market restraints.

What are the major market opportunities in Augmented reality in the retail industry?

Augmented reality offers immense potential for various enterprise applications across industries such as manufacturing, logistics, healthcare, construction, and maintenance & the potential to revolutionize healthcare by assisting in medical procedures, and training healthcare professionals.

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