Decorative Paints And Coatings Market

Overview:

The global decorative paints and coatings market comprises a full range of exterior and interior decoration and protection products. On the back of the steady recovery of the global economy and rapid industrialization, the paints and coatings market has been growing steadily since the last decade. End users are increasingly concerned with making their homes safer for the health and wellness of their families and friends. In recent years, decorative paints and coatings manufacturers have been attempting to tap into the health concerns of end users, like Dulux Forest Breath seeks to tap into air quality concerns in China. Products with anti-bacterial and fungicidal qualities that absorb pollutants are gaining popularity in developed regions such as the United States and Western European countries. New advertising technologies are playing a significant role in the marketing of decorative paints, as paint manufacturers seek to provide end users with information about their brands, product advantages, and decorating advice.

The global decorative paints and coatings market has expanded dramatically in recent years, particularly in emerging economies. The emergence of infrastructure projects in emerging Asian countries is driving the growth of this segment. Rising demand in urban areas increased purchasing power, and changing consumer preferences are some of the driving forces in this industry. However, there are many factors posing challenges to the industry’s growth, such as environmental impact, mounting raw material prices, the threat of product substitution, and government regulations. In developing countries, the price remains an important factor in the purchase decisions of the majority of end customers.

Countries included in each region

• North America
• US
• Canada

Europe

• UK
• Germany
• France

Rest of Europe

• Asia-Pacific
• India
• China
• Japan

Rest of APAC

• Latin America
• Brazil
• Mexico
• rest of Latin America

Middle East and Africa

• GCC
• Rest of the Middle East and Africa

Key players operating in the global decorative paints and coatings market include, but are not limited to:

• Akzo Nobel N.V.
• Asian Paints Ltd.
• BASF SE
• DAW SE
• DuluxGroup Ltd.
• Kansai Paints Co., Ltd.
• Masco Corporation
• Nippon Paint Holdings Co., Ltd.
• PPG Industries, Inc.
• The Sherwin-Williams Company
• Other Notable Players

This report offers the following:

• An overview of the global decorative paints and coatings market
• Assessment of market trends for the period 2015-2025
• Historical information for 2015 and 2016 and projection through 2017 to 2025, with respective CAGRs during 2017–2025
• Qualitative assessment tools such as drivers, restraints, and future prospects for the decorative paints and coatings market
• Focus on each level of market segmentation with current and anticipated market dynamics
• A general overview of industry structure in 2017
• Company profiles highlight key information such as company business overview, global reach, financials, product offerings, business strategies, and news coverage about the major players operating in the market.