Mobile Video Optimization Market By Technology (Source Optimization, Network Optimization, Client/Device Optimization), By Enterprise Size (Large, SMEs), By Application (Content Providers, Service Providers, Network Infrastructure) – Growth, Future Prospects and Competitive Analysis, 2019 - 2027

Increasing Adoption of Smartphones & Tablets is Driving the Growth of Mobile Video Optimization Market

Globally, the mobile video optimization market is expected to grow with a CAGR of 8.5% during the forecast period from 2019 to 2027. The market is propelled by the increasing adoption of smartphones and tablets across the globe. Smartphones have unleashed a new wave of video consumption and creation via their large screen display and advanced cameras. In addition, tablets also aid in the adoption of mobile videos by offering an enhanced video-watching experience and encouraging new consumption avenues for long-form content such as movies and educational videos. This is acting as a major driver for the growth of the mobile video optimization market.

The decline in the data rates is also a major factor driving the demand for the mobile video optimization market. As the competition among data service providers is increasing rapidly, companies are leveraging price wars to get an edge over their competitors. This is benefiting smartphone users and content creators, which in turn is driving the mobile video optimization market. However, the technical issues associated with mobile video optimization, such as transcoding and pacing, are a major inhibitor to the market's growth. 

Market Synopsis

Content Provider is Estimated to Grow Significantly During the Forecast Period  

The mobile video optimization market is segmented into content providers, service providers, and network infrastructure. Service providers accounted for more than 35% of the mobile video optimization market. The market is driven by the growing demand for on-demand video across the globe. Furthermore, the increasing partnership activities between the service providers and content developers to deliver their content to the end-users are a major driver of the market's growth. On the other hand, content providers are anticipated to grow significantly during the forecast period. 

North America is Leading the Mobile Video Optimization Market    

North America accounted for more than 32% of the mobile video optimization market in 2018. The market is credited to the wide-scale adoption of internet services across the region. The internet penetration in the region is estimated to account for approximately 90% in 2018, and the number is further estimated to increase in the future. In addition, the well-developed network infrastructure, along with the large-scale adoption of smartphones & tablets across the region, is also supporting the market's growth.  

The key players in the mobile video optimization market are Akamai Technologies, Citrix Systems Inc, Allot Ltd, Flash Networks Ltd, Openwave Mobility, Nokia Corporation, Qwilt Inc, Vantrix Corporation, Telefonaktiebolaget LM Ericsson, and Virtual Graffiti Inc.

Historical & Forecast Period

This research report presents the analysis of each segment from 2017 to 2027, considering 2018 as the base year for the research. In addition, compounded Annual Growth Rate (CAGR) for each respective segment was calculated for the forecast period from 2019 to 2027. 

Report Scope by Segments

The mobile video optimization market report provides market size and estimates based on market dynamics and key trends observed in the industry. In addition, the report provides a holistic view of the global mobile video optimization market based on technology, application, enterprise size, and geography. 

Frequently Asked Questions:

The market for Mobile Video Optimization is expected to reach US$ XX Bn by year 2027.

The Mobile Video Optimization market is expected to see significant CAGR growth over the coming years, at 8.5%.

The report is forecasted from 2019-2027.

The base year of this report is 2018.

Akamai Technologies, Allot Ltd., Citrix Systems, Flash Networks Ltd, Nokia Corporation, Openwave Mobility, Qwilt Inc.,Telefonaktiebolaget LM Ericsson are some of the major players in the global market.

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Published Date:  Nov 2019
Category:  Technology & Media
Report ID:   60038
Report Format:   PDF
Pages:   120
Rating:    4.4 (58)
Delivery Time: 24 Hours to 48 Hours   
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