Market Inshights
Based on applications, the global emu oil market is segmented into skincare, hair care, medical, and other applications, with respective sub-categories. A rise in consumer awareness regarding the benefits associated with emu oil, changing lifestyles, and increasing consumer incomes have led to growth in the usage of emu oil products among consumers, thus boosting worldwide sales of emu oil. In 2015, the medical segment accounted for the largest share of more than 34.8% of the total global emu oil market by value, and it is anticipated to dominate the market in terms of revenue share contribution in upcoming years.
Based on the further classification, the skin care segment is additionally categorized into anti-aging wrinkle creams, facial creams, and others (skin therapy cream for use on the face, hands, and body, therapeutic emu oil, etc.). On the basis of applications, the hair care segment is categorized into shampoos, conditioners, and others (hair oils, etc.). The medical applications segment is categorized into pain relief patches, ointments, and others, where emu oil finds wide application.
Geographically, the global emu oil market is segmented into North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa regions. Asia Pacific was identified as the largest market for emu oil in 2015. This growth is attributed to the growing demand for skin care, hair care, and other emu oil products. Followed by Asia Pacific, the Middle East, and Africa as the second-largest region in the global emu oil market.
Suppliers of emu oil are concentrated in North America and the Asia-Pacific region. The following are a few key manufacturers in the global emu oil market: Progressive Emu Inc., Thunder Ridge Emu Products, Dr. Adorable Inc., Akshaya Laboratories Pvt. Ltd., Willow Springs Emu Oil, Emu Tracks, Baramul Emu Oil, Songline Enterprises LLC, Only Emu Products, L.B. Processors, LLC, and Uniquely Emu Products, Inc. The global emu oil market is expected to exceed US$ 154.05 million by 2024, expanding at a 5.6% CAGR between 2016 and 2024.
Purpose of the Report
The purpose of this strategic research study titled “Emu Oil Market: Growth, Future Prospects, and Competitive Analysis, 2016–2024” is to offer industry investors, company executives, and other industry participants with in-depth insights to enable them to make informed strategic decisions related to the opportunities in the emu oil market.
Target Audience
- Industry Investors
- Procurement Managers from Production Companies
- Emu Oil Suppliers
- Distributors
Based on application areas, the global emu oil market is categorized into the following segments:
- Skin Care
- Hair Care
- Medical Care
- Others
On the basis of applications, the global emu oil market is segmented into skincare, hair care, medical, and other applications, with respective sub-categories. In 2015, medical applications of emu oil were the largest segment in terms of revenue and accounted for 34.8% of the revenue for emu oil.There are three oil grades used internationally for emu oil: veterinary grade, used in animal pharmaceutical products; medicinal grade, triple-refined for use in human pharmaceutical products; and higher grade, for use in cosmetics. In recent years, emu oil has gained more popularity in shampoo, conditioner, and hair oil applications due to increased research and development in the hair care segment by emu oil manufacturers.
Based on the further classification, the skin care segment is additionally categorized into anti-aging wrinkle creams, facial creams, and others (skin therapy cream for use on the face, hands, and body, therapeutic emu oil, etc.). On the basis of further applications, the hair care segment is categorized into shampoos, conditioners, and others (hair oils, etc.). The medical applications segment is categorized into pain relief patches, ointments, and others, where emu oil finds wide application.
On the basis of demarcation, the global emu oil market is segmented into the following regional markets:
- North America
- U.S.
- Canada
- Europe
- E.U. 7
- CIS
- Rest of Europe
- Asia Pacific
- China
- India
- Rest of Asia Pacific
- Latin America
- Brazil
- Mexico
- rest of Latin America
- Middle East and Africa
- GCC
- Rest of the Middle East and Africa
In 2015, Asia Pacific accounted for the largest revenue share in the global emu oil market and was projected to grow at the fastest CAGR of 6.0% during the forecast period of 2016 to 2024. This growth is attributed to the growing demand for skin care, hair care, and other personal care applications. Followed by Asia Pacific, the Middle East, and Africa, the second-largest regional market for emu oil accounted for a revenue share of 25.29% in 2015. Growing health and beauty awareness among consumers, coupled with high disposable income in the region, is anticipated to augment growth in the region.
In 2015, the U.S. was estimated to be the largest country-level market, accounting for the revenue share of 88.36% in the North American emu oil market. The segment is anticipated to witness high growth over the forecast period and is expected to gain 64 bps by 2024. Asia Pacific is expected to register the highest growth rate when compared to other regions because of the presence of developing countries such as China and India. In Asia Pacific, India is expected to be the most prominent contributor in terms of revenue in 2015, followed by China, with a collective market share of 30%.
