Bluetooth Audio Transceivers Market By Sales Channel (Retail Stores and Online Retail) - Growth, Future Prospects, Competitive Analysis and Forecast 2017 - 2025

Bluetooth audio transceivers allow transmission and reception of audio files between various types of media players and audio devices. Such transceivers are compact and can be easily carried around everywhere. In the transmission mode, the Bluetooth audio transceiver needs to be connected to media player with the use of an auxiliary, audio/video or USB cable. When paired with Bluetooth headsets or earphones, audio output of the media player gets seamlessly transmitted to paired audio devices. Thereby, users can connect various types of electronics such as TVs, home entertainment systems and other media players to their Bluetooth headsets and earphones. In the receiving mode, Bluetooth audio transceiver can be connected to any wired headphones with the use of regular 3.5 mm audio jack. The transceiver can then connect with numerous Bluetooth enabled devices such as smartphones, music players and other media players. The receiving mode enables users to enjoy a wireless experience without the need to buy a separate Bluetooth headset. In addition, users can make use of two transceivers to build wireless connection between any two non-Bluetooth devices.

One of the major factors driving the demand for Bluetooth audio transceivers is the release of some of the latest flagship phones without a 3.5 mm audio jack. Leading manufacturers in the smartphone industry have removed the traditional 3.5 mm audio jack for various design and product development purposes. For instance, in September 2016, Apple, Inc. released its iPhone 7 which did not incorporate the universal 3.5 audio jack. The phone makes use of its Lighting technology, Apple’s proprietary computer bus and power connector, for connecting headphones. Similarly, Google, Inc. launched its flagship smartphone Pixel 2, in October 2017, which makes use of the USB-C audio port instead of the traditional audio jack. Furthermore, there are numerous other smartphone brands such as Motorola and HTC, among others which have adopted a similar strategy. Despite these companies offering wired adapters to connect traditional headphones, users find it inconvenient to make use of such additional connectors.

Bluetooth audio transceivers have offered a viable solution for end-users to continue making use of their traditional headphones and headsets on their electronic devices. Furthermore, with the use of such adapters, users are able to enjoy a wireless experience while using their existing wired headphones. In addition, this has enabled users to use their high-end expensive audio devices which have the traditional 3.5 mm audio jack. Some of the other factors driving the popularity of such adapter is the introduction of advanced technologies such as Bluetooth 5.0 and aptX. Thereby, users can choose from a wide array of Bluetooth audio transceivers which offer optimum audio quality in both transmitting and receiving modes. 

Bluetooth Audio Transceivers Market

The research study titled “Global Bluetooth Audio Transceivers Market- Growth, Future Prospects and Competitive Analysis, 2017 – 2025” provides strategic insights into the global Bluetooth audio transceivers market along with the market size and estimates for the duration 2015 to 2025. The report offers market numbers for the years 2015 and 2016 (historic) and market estimates for a forecast period from 2017 to 2025. 

The report further provides competitive landscape including leading providers of Bluetooth audio transceivers along with market positioning and key market developments. Some of the leading providers of Bluetooth audio transceivers included in the study are Anker Technology Co. Limited, Avantree Technology Co., Ltd., BlueAnt Wireless Pty Ltd., Creative Technology Ltd., FiiO Electronics Technology Co., Ltd., Griffin Technology, LLC., Hama GmbH & Co KG, iJumbl, JEDirect Corp., MPOW Technology Co., Ltd., The BTunes and Wicked Audio, Inc. 

Critical analysis included in the research study encompasses:

  • Ongoing and expected market trends to identify key growth markets within the Bluetooth audio transceivers industry
  • Market drivers, market restraints, and their impact on the market growth
  • In-depth competitive environment analysis
  • Trailing 2-Year market size data (2015 – 2016) 

Overall, the research study provides a holistic view of the Bluetooth audio transceivers market globally, offering market size and estimates for the period from 2017 to 2025, keeping in mind the above mentioned factors.

The global Bluetooth audio transceivers market has been segmented, on the basis of geographical regions, as per following regions and countries:

  • North America
    • U.S.
    • Rest of North America
  • Europe
    • U.K.
    • Germany
    • France
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Rest of Asia Pacific
  • Rest of the World (RoW)
    • Middle East and Africa (MEA)
    • Latin America

Bluetooth Audio Transceivers Market

In 2016, Asia Pacific held the largest share in the overall Bluetooth audio transceivers market across the globe, in terms of market value. The demand for Bluetooth audio transceivers in the region is majorly driven by the large consumer base in China and India. In addition, tech savvy consumers from some of the developed economies such as Japan, South Korea and Singapore, among others have contributed to the higher share of the Asia Pacific region in the overall market. With continued demand for advanced products and rising consumer spending capacity the overall Asia Pacific Bluetooth audio transceivers market is expected to witness immense growth in the following years. The North America and Europe regions followed the Asia Pacific region in terms of market value. The regions are expected to exhibit steady growth due to demand from key markets such as the U.S., the UK, Germany and France, among others.

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Published Date:  Dec 2017
Category:  Technology & Media
Report ID:   58919
Report Format:   PDF
Pages:   120
Rating:    4.1 (35)
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