Water Purifier Market By Type (RO Water Purifiers, UV Water Purifiers, Gravity-Based Water Purifiers), By End-Use (Residential, Commercial, Industrial), By Sales Channel(Direct Retail, On-Line Retail) - Growth, Future Prospects And Competitive Analysis 2015 – 2025

The market for water purifiers is poised to witness healthy growth worldwide during the forecast period 2017 - 2025. Water purifiers are fast gaining popularity among consumers worldwide majorly owing to rising incidences of water borne diseases. The disposing of industrial and agricultural waste in rivers and other sources of drinking water has increased the incidences of water borne diseases. This coupled with rising awareness regarding health hazards pertaining to untreated water bode well for the market growth. In addition, revival of the real-estate industry post bleak economic conditions prevalent during economic recession is expected to augment the number of residential units, thereby driving fresh installations of water purifiers. All these factors are expected to contribute towards a compounded annual growth rate (CAGR) of 9.2% during the forecast period 2017 – 2025.

1.1    Report Scope

This report analyzes the global water purifier market in terms of product type, end-use application, sales channel, and geographical distribution. On the basis of product type, the global water purifier market is segmented into UV water purifiers, RO water purifiers, and gravity-based water purifiers. Similarly, on the basis of end-use, the global water purifiers market is further classified into residential, industrial, and commercial segments.  Furthermore, based on sales channel, the water purifiers market is classified into direct retail channel and on-line sales channel.The geographical distribution of the global water purifier market considered in this study encompasses regional markets such as North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

1.2    Report Description

Purpose of the Report

The purpose of this strategic research study titled “Global Water Purifier Market- Growth, Share, Opportunities, and Competitive Analysis, 2017 – 2025” is to offer industry investors, company executives, and industry participants with in-depth insights to enable them make informed strategic decisions related to the opportunities in the global water purifier industry.

Target Audience

• Industry Investors
• Water Purifiers Manufacturers
• Distributors and Retailers
• End-users

USP and Key Offerings

The report titled “Global Water Purifier Market- Growth, Share, Opportunities, and Competitive Analysis, 2017 – 2025” offers strategic insights into the global water purifier market along with the market size and estimates for the duration 2015 to 2025. The said research study covers in-depth analysis of multiple market segments based on product types, end-use applications, sales channel, and cross-sectional study across different geographies. In order to help strategic decision makers, the report also includes competitive profiling of the leading water purifier manufacturers, their SCOT (Strength, Challenges, Opportunities, and Weaknesses) analysis, market positioning, and key developments. Other in-depth analysis provided in the report includes:

• Current and future market trends to justify the forthcoming attractive markets within the water purifier market
• Market fuelers, market impediments, and their impact on the market growth
• In-depth competitive environment analysis
• Ecosystem Analysis
• Two Year Trailing Data (2015 – 2016)
• SRC (Segment-Region-Country) Analysis

Overall, the research study provides a holistic view of the global water purifier market, offering market size and estimates for the period from 2015 to 2025, keeping in mind the above mentioned factors.

1. Preface
1.1. Report Scope and Description
1.2. Research Methodology
1.2.1. Phase I-Secondary Research
1.2.2. Phase II-Primary Research
1.2.3. Phase II-Expert Panel Review
1.2.4. Assumptions
1.2.5. Approach Adopted

2. Executive Summary
2.1. Global Water Purifier Market Snapshot

3. Global Water Purifier Market Analysis
3.1. Global Water Purifier Market Overview
3.2. Market Inclination Insights
3.2.1. Recent Trends
3.2.2. Future Outlook
3.3. Market Dynamics
3.3.1. Market Drivers
3.3.2. Market Challenges
3.4. See-Saw Analysis
3.5. Value Chain Analysis
3.6. Attractive Investment Proposition
3.7. Market Positioning of Key Industry Participants
3.7.1. Major Strategies Adopted
3.7.2. Analyst Recommendations

4. Global Water Purifier Market Revenue, By Type , 2015 – 2025 (US$ Bn)
4.1. Market Analysis
4.2. RO Water Purifiers
4.3. UV Water Purifiers
4.4. Gravity-based Water Purifiers

5. Global Water Purifier Market Revenue, By End-use Application , 2015 – 2025 (US$ Bn)
5.1. Pac-Man Analysis
5.2. Residential
5.3. Commercial
5.4. Industrial

6. Global Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)
6.1. Pac-Man Analysis
6.2. Direct Retail
6.3. On-line Retail

7. North America Water Purifier Market Analysis, 2015 – 2025 (US$ Bn)
7.1. North America Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
7.1.1. RO Water Purifiers
7.1.2. UV Water Purifiers
7.1.3. Gravity-based Water Purifiers
7.2. North America Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
7.2.1. Residential
7.2.2. Commercial
7.2.3. Industrial
7.3. North America Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)
7.3.1. Direct Retail
7.3.2. On-line Retail
7.4. North America Water Purifier Market Revenue, By Country, 2015 – 2025 (US$ Bn)
7.4.1. U.S.
7.4.1.1. U.S. Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
7.4.1.2. U.S. Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
7.4.1.3. U.S. Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)
7.4.2. Canada
7.4.2.1. Canada Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
7.4.2.2. Canada Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
7.4.2.3. Canada Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)

8. Europe Water Purifier Market Analysis, 2015 – 2025 (US$ Bn)
8.1. Europe Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
8.1.1. RO Water Purifiers
8.1.2. UV Water Purifiers
8.1.3. Gravity-based Water Purifiers
8.2. Europe Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
8.2.1. Residential
8.2.2. Commercial
8.2.3. Industrial
8.3. Europe Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)
8.3.1. Direct Retail
8.3.2. On-line Retail
8.4. Europe Water Purifier Market Revenue, By Region, 2015 – 2025 (US$ Bn)
8.4.1. U.K.
8.4.1.1. U.K. Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
8.4.1.2. U.K. Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
8.4.1.3. U.K. Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)
8.4.2. Germany
8.4.2.1. Germany Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
8.4.2.2. Germany Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
8.4.2.3. Germany Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)
8.4.3. France
8.4.3.1. France Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
8.4.3.2. France Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
8.4.3.3. France Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)
8.4.4. Rest of Europe
8.4.4.1. Rest of Europe Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
8.4.4.2. Rest of Europe Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
8.4.4.3. Rest of Europe Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)

9. Asia Pacific Water Purifier Market Analysis, 2015 – 2025 (US$ Bn)
9.1. Asia Pacific Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
9.1.1. RO Water Purifiers
9.1.2. UV Water Purifiers
9.1.3. Gravity-based Water Purifiers
9.2. Asia Pacific Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
9.2.1. Residential
9.2.2. Commercial
9.2.3. Industrial
9.3. Asia Pacific Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)
9.3.1. Direct Retail
9.3.2. On-line Retail
9.4. Asia Pacific Water Purifier Market Revenue, By Country, 2015 – 2025 (US$ Bn)
9.4.1. Japan
9.4.1.1. Japan Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
9.4.1.2. Japan Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
9.4.1.3. Japan Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)
9.4.2. China
9.4.2.1. China Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
9.4.2.2. China Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
9.4.2.3. China Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)
9.4.3. India
9.4.3.1. India Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
9.4.3.2. India Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
9.4.3.3. India Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)
9.4.4. Rest of Asia Pacific
9.4.4.1. Rest of Asia Pacific Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
9.4.4.2. Rest of Asia Pacific Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
9.4.4.3. Rest of Asia Pacific Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)

10. Rest of World Water Purifier Market Analysis, 2015 – 2025 (US$ Bn)
10.1. Rest of World Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
10.1.1. RO Water Purifiers
10.1.2. UV Water Purifiers
10.1.3. Gravity-based Water Purifiers
10.2. Rest of World Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
10.2.1. Residential
10.2.2. Commercial
10.2.3. Industrial
10.3. Rest of World Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)
10.3.1. Direct Retail
10.3.2. On-line Retail
10.4. Rest of World Water Purifier Market Revenue, By Region, 2015 – 2025 (US$ Bn)
10.4.1. Latin America
10.4.1.1. Latin America Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
10.4.1.2. Latin America Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
10.4.1.3. Latin America Pacific Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)
10.4.2. Middle-East and Africa
10.4.2.1. Middle-East and Africa Water Purifier Market Revenue, By Type, 2015 – 2025 (US$ Bn)
10.4.2.2. Middle-East and Africa Water Purifier Market Revenue, By End-use Application, 2015 – 2025 (US$ Bn)
10.4.2.3. Middle-East and Africa Water Purifier Market Revenue, By Sales Channel, 2015 – 2025 (US$ Bn)

11. Company Profiles
11.1. Koninklijke Philips N.V.
11.2. Panasonic Corporation
11.3. Pentair Residential Filtration, LLC.
11.4. Eureka Forbes
11.5. Kent RO Systems Ltd.
11.6. Brita GmbH
11.7. A.O Smith Corp. (Aquasana, Inc.)
11.8. Amway
11.9. Hindustan Unilever
11.10. Whirlpool Corporation
11.11. Aquafresh
11.12. Culligan International Company

List Of Tables :

TABLE 1 Market Snapshot: Global Water Purifier Market
TABLE 2 Evolution of Water Purifier
TABLE 3 Impact Indicators
TABLE 4 Impact Analysis of Drivers and Restraints
TABLE 5 North America Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 6 North America Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 7 North America Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 8 North America Water Purifier Market Revenue, By Country, 2015 - 2025 (US$ Bn)
TABLE 9 U.S. Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 10 U.S. Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 11 U.S. Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 12 Canada Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 13 Canada Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 14 Canada Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 15 Europe Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 16 Europe Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 17 Europe Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 18 Europe Water Purifier Market Revenue, By Country, 2015 - 2025 (US$ Bn)
TABLE 19 U.K. Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 20 U.K. Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 21 U.K. Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 22 France Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 23 France Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 24 France Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 25 Germany Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 26 Germany Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 27 Germany Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 28 Rest of Europe Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 29 Rest of Europe Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 30 Rest of Europe Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 31 Asia Pacific Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 32 Asia Pacific Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 33 Asia Pacific Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 34 Asia Pacific Water Purifier Market Revenue, By Country, 2015 - 2025 (US$ Bn)
TABLE 35 China Water Purifier Market Revenue, By Type, 2015- 2025 (US$ Bn)
TABLE 36 China Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 37 China Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 38 Japan Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 39 Japan Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 40 Japan Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 41 India Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 42 India Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 43 India Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 44 Rest of Asia Pacific Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 45 Rest of Asia Pacifc Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 46 Rest of Asia Pacifc Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 47 Rest of World Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 48 Rest of World Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 49 Rest of World Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 50 Rest of World Water Purifier Market Revenue, By Region, 2015 - 2025 (US$ Bn)
TABLE 51 Latin America Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 52 Latin America Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 53 Latin America Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)
TABLE 54 Middle-East and Africa Water Purifier Market Revenue, By Type, 2015 - 2025 (US$ Bn)
TABLE 55 Middle-East Water Purifier Market Revenue, By End-use Application, 2015 - 2025 (US$ Bn)
TABLE 56 Middle-East and Africa Water Purifier Market Revenue, By Sales Channel, 2015 - 2025 (US$ Bn)

List Of Figures :

FIG. 1 Global Water Purifier: Market SegResidentialtation
FIG. 2 Global Water Purifier Market: Research Methodology
FIG. 3 Top-Down and Bottom Up Approach
FIG. 4 Global Water Purifier Market, By Type, 2015 (US$ Bn)
FIG. 5 Global Water Purifier Market, By End-use Application, 2015 (US$ Bn)
FIG. 6 Global Water Purifier Market, By Sales Channel, 2015 (US$ Bn)
FIG. 7 Global Water Purifier Market, By Geography, 2015 (US$ Bn)
FIG. 8 Global Water Purifier Market Revenue and Growth, 2015 - 2025, (US$ Bn and % Y-o-Y)
FIG. 9 See-Saw Analysis : Global Water Purifier Market
FIG. 10 Value Chain Analysis: Global Water Purifier Industry
FIG. 11 Market Positioning of Key Industry Participants, 2015
FIG. 12 Global Water Purifier Market Revenue Contribution, By Type, 2016 & 2025 (Value %)
FIG. 13 Global RO Water Purifier Market Revenue and Growth, 2015 - 2025, (US$ Bn)
FIG. 14 Global UV Water Purifier Market Revenue and Growth, 2015 - 2025, (US$ Bn)
FIG. 15 Global Gravity-based Water Purifier Market Revenue and Growth, 2015 - 2025, (US$ Bn)
FIG. 16 Global Water Purifier Market Revenue Contribution, By End-use Application, 2015 & 2025 (Value %)
FIG. 17 Global Residential Water Purifier Market Revenue and Growth, 2015 - 2025, (US$ Bn)
FIG. 18 Global Commercial Water Purifier Market Revenue and Growth, 2015 - 2025, (US$ Bn)
FIG. 19 Global Industrial Water Purifier Market Revenue and Growth, 2015 - 2025, (US$ Bn)
FIG. 20 Global Water Purifier Market Revenue Contribution, By Sales Channel, 2015 & 2025 (US$ Bn)
FIG. 21 Global Water Purifier Market Revenue and Growth for Direct Retail Channel, 2015 - 2025, (US$ Bn)
FIG. 22 Global Water Purifier Market Revenue and Growth for On-line Retail Channel, 2015 - 2025, (US$ Bn)
FIG. 23 North America Water Purifier Market Revenue and Growth, 2015 - 2025, (US$ Bn) (Y-o-Y %)
FIG. 24 Europe Water Purifier Market Revenue and Growth, 2015 - 2025, (US$ Bn) (Y-o-Y %)
FIG. 25 Asia Pacific Water Purifier Market Revenue and Growth, 2015 - 2025, (US$ Bn) (Y-o-Y %)
FIG. 26 RoW Water Purifier Market Revenue and Growth, 2015– 2025, (US$ Bn) (Y-o-Y %)

Intensity of competition among manufacturers is relatively high as domestic brands are coming-up with high-quality purifier variants at much cheaper prices. Based on product type, the global water purifier market is segmented into following categories

• RO Water purifiers
• UV Water Purifiers
• Gravity-based Purifiers

The following figure represents the contribution of these product types to the global water purifier market in 2015 and 2025.

In the year 2015, RO water purifier was the largest product segment in terms of both revenue and volume. The segment accounted for over 46 percent of the global market revenue worldwide. The reverse osmosis technology used in the RO water purifiers reduces relatively more water contaminants than other product variants (UV water purifiers and gravity-based water purifiers). In addition to contaminant reduction, RO water purifiers also eliminate turbidity of water, thereby ensuring good quality. All these factors have contributed towards increased demand for RO water purifiers across the globe. The trend is presumed to prolong as demand for RO water purifies is expected to remain fairly regulated.

On the basis of end-use, the water purifier market is categorized into following segments:

• Residential
• Commercial
• Industrial

The following figure represents contribution of different end-use segments to the global water purifier market in 2015 and 2025.

In 2015, the residential segment accounted for majority of the global market revenue share. The segment also accounted for around two-third of the water purifier market revenue worldwide. The ever rising population and consequent increase in the number of residential units, especially in the emerging economies like Asia Pacific, Latin America, and Middle-East is expected to drive demand for water purifiers in the residential segment. On the other hand, commercial and industrial end-use segments are expected to witness regulated growth over the forecast period 2017 - 2025. The commercial segment covers water purifiers used in restaurants, hotels, commercial complex’s, business buildings, and schools among others. The economic development resulting in the growth of commercial real estate is expected to drive demand for water purifiers in the commercial segment.

On the basis of geography, the global water purifier market is segmented into following regions and countries.

• North America
  • U.S.
  • Rest of North America
• Europe
  • U.K.
  • France
  • Germany
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Rest of Asia Pacific
• Rest of the World
  • Latin America
  • Middle East and Africa

contribution of these regions (North America, Europe, Asia Pacific, and Rest of the World) to the global water purifier market is as shown in the figure below:

As of 2015, Asia Pacific was the largest water purifier market in terms of both revenue and shipment. The region accounted for over half of the global market revenue in the same year. China and India represent the most lucrative individual water purifier market in Asia Pacific. The trend is expected to continue and the region is presumed to retain its dominant position by 2025. The growth in the region is reflective of the economic development and consequent infrastructural growth in both residential and commercial spaces. Therefore, increasing number of residential and commercial projects is expected to trigger new water purifier installations in the region. The demand for water purifiers in developed economies like North America and Europe is expected to remain fairly steady during the forecast period 2017 - 2025.