Frequently Asked Questions
In 2022, the global electrolyte and vitamin water market was estimated to be worth USD 7.3 billion.
The market for electrolyte and vitamin water is estimated to increase at an 8.00% CAGR between 2023 and 2030, reaching USD 12.51 billion in 2030.
Vitamin only is the leading segment by fortification.
Flavored is the leading segment by variants.
During the forecast period, the Supermarkets segment is expected to achieve the highest CAGR.
Asia Pacific is driving the growth of the Electrolyte and Vitamin Water industry.
The top players include PepsiCo Inc., Talking Rain Beverage Company, Alkaline Water Company Inc., and The Coca-Cola Company. Other major players include Danone S.A., Essentia Water LLC (Nestlé USA), and Frucor Suntory (Suntory Holdings Limited).
Rising demand for highly nutritious beverages and increased participation in sports, physical fitness, and adventure activities are the primary factors driving the market’s growth.
The factors restraining the market growth are a lack of scientific proof and competition from alternative beverages.
Rising health and wellness trends and product innovation and diversification are the market’s significant opportunities.