Expanding Base of Smartphone Users Aiding the Mobile Gaming Market Growth Positively
The mobile gaming market was valued at US$ 48.65 Bn in 2017 and expected to register a CAGR of 19.6% during the forecast period from 2017 to 2026. The global gaming market has experienced tremendous growth in recent years. Mobile gaming has remained in the forefront in this context and would continue to witness explosive growth in the years to come. As a result of the huge opportunity existing in the market, app developers are continuously focusing on entering into this rapidly growing market. Increasing demand for smartphones is one of the most prominent factors aiding the mobile gaming market. Therefore, the rise of mobile technology, has paved a perfect foundation for the success of the gaming industry. The size of the market can be understood from the fact that, mobile gaming apps accounted for more than 80% of all app revenue from Apple's iOS App and Google Play Stores. Data plans getting cheaper is another prominent factor driving the growth of smartphone users, a factor positively influencing the demand for mobile gaming market.
Market Synopsis
Cloud Games, Rise of Social Gaming and Esports, Virtual Reality and Augmented Reality among others are the Current Trends in the Industry
With the demand for innovative games on the rise, game developers are continuously creating unique games with incredible graphics, storyline, play environment, characters and levels. Some of the recent trends witnessed in the mobile gaming market includes; cloud games, rise of social gaming and eSports, virtual reality, augmented reality and multi-player games among others. Therefore, creative graphics, affordable prices, user-friendly themes and technology-enabled improvements will play a crucial role in the growth of the mobile gaming market in coming years.
China Would Continue Dominating the Mobile Gaming Market in Coming Years
During the forecast period, the Asia Pacific market expected to register the fastest growth. Moreover, the size of the market in the region can be understood from the fact that in 2018, the region accounted for more than 50% of the global smartphone users. China and India would continue to lead this growth in coming years. Moreover, in China, the revenue generated from mobile games expected to overtake the revenue generated from PC games and console games. Battle royale and esports would continue to represent the strongest areas of growth during the forecast period.
Report Scope by Segments
The report categorizes the market in terms of genre, operating system, game type and geography.
Genre (2016–2026; US$ Bn)
Operating System (2016–2026; US$ Bn)
Game Type (2016–2026; US$ Bn)
Geography Segment (2016–2026; US$ Bn)
Key players profiled in the report include Supercell, King, Gameloft SA, GungHo Online Entertainment, Tencent Holdings Limited, Activision, Nintendo, Ubisoft, Zone, Zynga, Netmarble Games, Kabam, EA Mobile, Gameloft and Com2uS among others.
Key questions answered in this report
Chapter 1 Preface
1.1 Report Description
1.1.1 Purpose of the Report
1.1.2 Target Audience
1.1.3 USP and Key Offerings
1.2 Research Scope
1.3 Market Segmentation
1.4 Research Methodology
1.4.1 Phase I – Secondary Research
1.4.2 Phase II – Primary Research
1.4.3 Phase III – Expert Panel Review
1.4.4 Assumptions
1.4.5 Approach Adopted
Chapter 2 Executive Summary
2.1 Market Snapshot: Global Mobile Gaming Market
2.2 Global Mobile Gaming Market, By Genre, 2017
2.3 Global Mobile Gaming Market, By Operating System, 2017
2.4 Global Mobile Gaming Market, By Game Type, 2017
2.5 Global Mobile Gaming Market, By Geography, 2017
Chapter 3 Market Dynamics
3.1 Market Overview
3.1.1 Global Mobile Gaming Market Value, 2016 – 2026
3.2 Market Drivers
3.3 Market Challenges
3.3.1 Impact Analysis of Drivers and Restraints
3.4 Key Market Trends and Future Outlook
3.5 Attractive Investment Proposition, by Geography
3.6 Competitive Analysis
3.6.1 Market Positioning of Key Vendors
3.6.2 Key Strategies Adopted by the Leading Players
Chapter 4 Global Mobile Gaming Market Analysis, by Genre, 2016 – 2026
4.1 Overview
4.2 Puzzle
4.3 Casual
4.4 Arcade
4.5 Simulation
4.6 Adventure
4.7 Strategy
4.8 Card
4.9 Board
4.10 Role Playing
4.11 Action
4.12 Sports
Chapter 5 Global Mobile Gaming Market Analysis, by Operating System, 2016 – 2026
5.1 Overview
5.2 Android
5.3 iOS
5.4 Others
Chapter 6 Global Mobile Gaming Market Analysis, by Game Type, 2016 – 2026
6.1 Overview
6.2 Online
6.3 Offline
Chapter 7 North America Mobile Gaming Market Analysis, 2016 – 2026
7.1 Overview
7.2 North America Mobile Gaming Market Analysis, By Genre, 2016 – 2026
7.2.1 Market Analysis
7.3 North America Mobile Gaming Market Analysis, By Operating System, 2016 – 2026
7.3.1 Market Analysis
7.4 North America Mobile Gaming Market Analysis, By Game Type, 2016 – 2026
7.4.1 Market Analysis
7.5 North America Mobile Gaming Market Analysis, By Country, 2016 – 2026
7.5.1 U.S.
7.5.2 Canada
Chapter 8 Europe Mobile Gaming Market Analysis, 2016 – 2026
8.1 Overview
8.2 Europe Mobile Gaming Market Analysis, By Genre, 2016 – 2026
8.2.1 Market Analysis
8.3 Europe Mobile Gaming Market Analysis, By Operating System, 2016 – 2026
8.3.1 Market Analysis
8.4 Europe Mobile Gaming Market Analysis, By Game Type, 2016 – 2026
8.4.1 Market Analysis
8.5 Europe Mobile Gaming Market Analysis, By Region/Country, 2016 – 2026
8.5.1 U.K.
8.5.2 Germany
8.5.3 France
8.5.4 Rest of Europe
Chapter 9 Asia Pacific Mobile Gaming Market Analysis, 2016 – 2026
9.1 Overview
9.2 Asia Pacific Mobile Gaming Market Analysis, By Genre, 2016 – 2026
9.2.1 Market Analysis
9.3 Asia Pacific Mobile Gaming Market Analysis, By Operating System, 2016 – 2026
9.3.1 Market Analysis
9.4 Asia Pacific Mobile Gaming Market Analysis, By Game Type, 2016 – 2026
9.4.1 Market Analysis
9.5 Asia Pacific Mobile Gaming Market Analysis, By Region/Country, 2016 – 2026
9.5.1 China
9.5.2 Japan
9.5.3 India
9.5.4 Rest of Asia Pacific
Chapter 10 Rest of the World (RoW) Mobile Gaming Market Analysis, 2016 – 2026
10.1 Overview
10.2 RoW Mobile Gaming Market Analysis, By Genre, 2016 – 2026
10.2.1 Market Analysis
10.3 RoW Mobile Gaming Market Analysis, By Operating System, 2016 – 2026
10.3.1 Market Analysis
10.4 RoW Mobile Gaming Market Analysis, By Game Type, 2016 – 2026
10.4.1 Market Analysis
10.5 RoW Mobile Gaming Market Analysis, By Country, 2016 – 2026
10.5.1 Middle East & Africa (MEA)
10.5.2 Latin America
Chapter 11 Company Profiles
11.1 Supercell
11.2 King
11.3 Gameloft SA
11.4 GungHo Online Entertainment
11.5 Tencent Holdings Limited
11.6 Activision
11.7 Nintendo
11.8 Ubisoft
11.9 Zynga
11.10 Netmarble Games
11.11 Kabam
11.12 EA Mobile
11.13 Com2uS
Profiles of specific players, if required, shall be added to the report upon request
FIG. 1 Global Mobile Gaming: Market Segmentation
FIG. 2 Global Mobile Gaming Market: Research Methodology
FIG. 3 Top-Down and Bottom Up Approach
FIG. 4 Global Mobile Gaming Market, By Genre, 2017 (US$ Bn)
FIG. 5 Global Mobile Gaming Market, By Operating System, 2017 (US$ Bn)
FIG. 6 Global Mobile Gaming Market, By Game Type, 2017 (US$ Bn)
FIG. 7 Global Mobile Gaming Market, By Geography, 2017 (US$ Bn)
FIG. 8 Global Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 9 Attractive Investment Proposition, by Geography
FIG. 10 Market Positioning of Key Mobile Gaming Manufacturers, 2017
FIG. 11 Global Mobile Gaming Market Value Contribution, By Genre, 2017 & 2026 (%)
FIG. 12 Global Puzzle Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 13 Global Casual Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 14 Global Arcade Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 15 Global Simulation Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 16 Global Adventure Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 17 Global Strategy Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 18 Global Card Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 19 Global Board Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 20 Global Role Playing Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 21 Global Action Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 22 Global Sports Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 23 Global Mobile Gaming Market Value Contribution, By Operating System, 2017 & 2026 (%)
FIG. 24 Global Android Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 25 Global iOS Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 26 Global Others Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 27 Global Mobile Gaming Market Value Contribution, By Game Type, 2017 & 2026 (%)
FIG. 28 Global Online Mobile Gaming Market Value,2016 – 2026, (US$ Bn)
FIG. 29 Global Offline Mobile Gaming Market Valuel, 2016 – 2026, (US$ Bn)
FIG. 30 North America Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 31 Europe Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 32 Asia Pacific Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
FIG. 33 RoW Mobile Gaming Market Value, 2016 – 2026, (US$ Bn)
TABLE 1 Market Snapshot: Global Mobile Gaming Market
TABLE 2 Impact Indicators
TABLE 3 Impact Analysis of Drivers and Restraints
TABLE 4 North America Mobile Gaming Market Value, By Genre, 2016 – 2026 (US$ Bn)
TABLE 5 North America Mobile Gaming Market Value, By Operating System, 2016 – 2026 (US$ Bn)
TABLE 6 North America Mobile Gaming Market Value, By Game Type, 2016 – 2026 (US$ Bn)
TABLE 7 North America Mobile Gaming Market Value, By Country, 2016 – 2026 (US$ Bn)
TABLE 8 Europe Mobile Gaming Market Value, By Genre, 2016 – 2026 (US$ Bn)
TABLE 9 Europe Mobile Gaming Market Value, By Operating System, 2016 – 2026 (US$ Bn)
TABLE 10 Europe Mobile Gaming Market Value, By Game Type, 2016 – 2026 (US$ Bn)
TABLE 11 Europe Mobile Gaming Market Value, By Region/Country, 2016 – 2026 (US$ Bn)
TABLE 12 Asia Pacific Mobile Gaming Market Value, By Genre, 2016 – 2026 (US$ Bn)
TABLE 13 Asia Pacific Mobile Gaming Market Value, By Operating System, 2016 – 2026 (US$ Bn)
TABLE 14 Asia Pacific Mobile Gaming Market Value, By Game Type, 2016 – 2026 (US$ Bn)
TABLE 15 Asia Pacific Mobile Gaming Market Value, By Region/Country, 2016 – 2026 (US$ Bn)
TABLE 16 RoW Mobile Gaming Market Value, By Genre, 2016 – 2026 (US$ Bn)
TABLE 17 RoW Mobile Gaming Market Value, By Operating System, 2016 – 2026 (US$ Bn)
TABLE 18 RoW Mobile Gaming Market Value, By Game Type, 2016 – 2026 (US$ Bn)
TABLE 19 RoW Mobile Gaming Market Value, By Region, 2016 – 2026 (US$ Bn)
TABLE 20 Supercell: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 21 King: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 22 Gameloft SA: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 23 GungHo Online Entertainment: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 24 Tencent Holdings Limited: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 25 Activision: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 26 Nintendo: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 27 Ubisoft: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 28 Zynga: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 29 Netmarble Games: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 30 Kabam: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 31 EA Mobile: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 32 Com2uS: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
