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Germany Hummus Market By Product (Classic Latin America Hummus, Roasted Garlic Latin America Hummus, White Bean Latin America Hummus, Black Olive Latin America Hummus, Others); By Packaging Type (Tubs & Cups, Jars & Bottles, Others); By Ingredient Type (Chickpeas, Tahini, Olive Oil, Garlic, Others); By Distribution Channel (Supermarkets & Hypermarkets, Convenience Stores, Grocery Stores, Online Retailers, Others) – Growth, Share, Opportunities & Competitive Analysis, 2024 – 2032

Name: Germany Hummus Market - Demand, Size and Competitive Analysis
Creator: Credence Research Inc.
Published: 2025-01-25
License: https://www.credenceresearch.com/info/privacy-policy
Keywords: Germany Hummus Market

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REPORT ATTRIBUTE	DETAILS
Historical Period	2019-2022
Base Year	2023
Forecast Period	2024-2032
Germany Hummus Market Size 2023	USD 264.02 million
Germany Hummus Market, CAGR	12.23%
Germany Hummus Market Size 2032	USD 664.67 million

Market Overview

The Germany Hummus Market is projected to grow from USD 264.02 million in 2023 to an estimated USD 664.67 million by 2032, with a compound annual growth rate (CAGR) of 12.23% from 2024 to 2032. This significant growth reflects increasing consumer awareness of healthy and plant-based diets, along with a surge in demand for convenient, nutritious, and versatile food products.

The market’s growth is primarily driven by evolving consumer preferences toward sustainable and vegan-friendly diets, aligning with health and environmental trends. The availability of diverse hummus flavors and convenient packaging formats further boosts market demand. Additionally, the rise of retail chains and online distribution channels makes hummus more accessible to a broad audience. As German consumers increasingly prioritize health-conscious and protein-rich food options, the market exhibits a strong upward trajectory.

Geographically, urban centers such as Berlin, Munich, and Frankfurt are key hubs for the hummus market, given their dynamic food culture and higher disposable incomes. Northern regions also display robust demand, driven by growing vegan and vegetarian communities. Key players in the Germany hummus market include Nestlé, Strauss Group, Sabra Dipping Co., and Obela, which continue to innovate through product diversification and strategic partnerships to strengthen their market presence.

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Market Insights

The Germany Hummus Market is expected to grow from USD 264.02 million in 2023 to USD 664.67 million by 2032, with a CAGR of 12.23%.
Increasing consumer demand for plant-based, vegan-friendly diets and sustainable food products is driving market growth.
Product innovation, including diverse flavors and packaging formats, has contributed to the growing popularity of hummus in Germany.
The rise of health-conscious consumers seeking high-protein and fiber-rich snacks further fuels the demand for hummus.
Market challenges include intense competition and pricing pressures, with many brands offering similar product variations.
Urban centers like Berlin, Munich, and Frankfurt are key hubs for hummus demand, supported by higher disposable incomes and multicultural populations.
The growing trend of online shopping and retail expansion is making hummus more accessible to a wider German audience.

Market Drivers

Rising Health Awareness and Demand for Plant-Based Diets

The increasing health consciousness among German consumers is significantly influencing the demand for plant-based diets, particularly in the context of hummus consumption. For instance, the German Nutrition Society (DGE) has recently revised its dietary guidelines to recommend that at least 75% of foods consumed should be plant-based. This shift reflects a growing recognition of the health benefits associated with plant-based diets, such as reduced risks of obesity, heart disease, and diabetes. The DGE’s updated position also acknowledges that well-planned vegan diets can be health-promoting for the general population, emphasizing their environmental advantages as well. Moreover, surveys indicate that approximately 40% of Germans identify as flexitarian, actively seeking to reduce meat consumption. These trends are further supported by the rise in vegetarian and vegan alternatives, with a notable increase in consumers frequently purchasing plant-based products. This alignment with health-focused eating habits has positioned hummus as a popular choice among health-conscious consumers looking for nutritious and sustainable food options.

Diverse Flavor Innovations and Product Customization

Innovation in flavor and product customization is playing a pivotal role in expanding the hummus market in Germany. Recent studies highlight that consumer interest in diverse flavor profiles is driving manufacturers to explore creative variations beyond traditional hummus. For instance, flavors such as roasted red pepper, sun-dried tomato, and even dessert-inspired options like chocolate hummus are gaining traction among adventurous eaters. This diversification not only attracts new customers but also encourages repeat purchases from existing consumers seeking variety. Additionally, the clean label movement is influencing purchasing decisions, with many consumers favoring products that are organic, gluten-free, and free from preservatives. The growing demand for convenient snack options has led to innovations in packaging, such as single-serving cups and resealable tubs, making it easier for consumers to incorporate hummus into their busy lifestyles. As manufacturers respond to these evolving preferences with new flavor combinations and customized offerings, hummus continues to solidify its position as a versatile and appealing food choice in the German market.

Expansion of Retail and Online Distribution Channels

The proliferation of retail outlets and online platforms has significantly enhanced the accessibility of hummus in Germany. Supermarkets, hypermarkets, and specialty health food stores offer a wide range of hummus products, providing convenience to consumers. Moreover, the growing popularity of e-commerce platforms allows manufacturers to reach a broader demographic, including those in remote areas. Online delivery services and subscription-based models further contribute to the market’s growth, enabling consumers to explore and purchase various hummus options effortlessly.

Cultural Integration and Versatility of Hummus

Hummus has gained widespread acceptance in Germany, not only as a Middle Eastern delicacy but also as a versatile ingredient in modern European cuisine. Its adaptability in recipes such as wraps, sandwiches, salads, and snacks makes it an appealing choice for diverse consumer groups. The cultural integration of hummus, driven by Germany’s multicultural population and global food trends, has created a consistent demand across various age groups. Additionally, its suitability as a ready-to-eat, convenient, and nutritious snack positions it as a preferred choice for busy lifestyles and on-the-go consumption.

Market Trends

Increasing Preference for Organic and Clean-Label Products

German consumers are increasingly prioritizing organic and clean-label food products, which is shaping the hummus market. The demand for organic hummus, free from synthetic additives, preservatives, and genetically modified organisms (GMOs), is rising. Clean-label products that feature transparency in sourcing and production processes attract health-conscious customers who value authenticity and sustainability. Manufacturers are responding by introducing products with simpler ingredient lists and certifications such as organic, non-GMO, and fair trade. This trend not only boosts consumer trust but also aligns with Germany’s emphasis on high-quality, environmentally friendly food products.

Emergence of Unique and Fusion Flavors

Flavor innovation has become a significant trend in the German hummus market, with manufacturers experimenting to meet diverse taste preferences. For instance, there has been a notable increase in the variety of hummus flavors available in Germany, including unique options such as beetroot hummus, avocado hummus, and spicy harissa hummus. Research indicates that nearly two-fifths of German consumers express a desire for a wide variety of flavors when selecting savory spreads. While classic hummus flavors remain a staple, the growing demand for unique and fusion options offers consumers exciting alternatives to traditional recipes. Additionally, limited-edition seasonal flavors and regional twists cater to adventurous eaters and provide opportunities for brands to differentiate themselves in a competitive market. This trend not only appeals to younger demographics but also fosters brand loyalty among existing customers. As manufacturers continue to innovate with flavors that resonate with consumers’ evolving tastes, the hummus market is likely to see sustained growth driven by flavor diversity.

Adoption of Sustainable Packaging Solutions

Sustainability is a key concern for German consumers, and the hummus market reflects this growing demand for environmentally responsible packaging. For instance, major manufacturers are increasingly investing in sustainable packaging options to align with consumer preferences for eco-friendly products. Research indicates that 36% of German consumers would choose products with minimal or eco-friendly packaging over others. This shift is reflected in the growing use of recyclable and biodegradable materials in food packaging, driven by both regulatory pressures and consumer demand for sustainability. Manufacturers are exploring innovative solutions such as plant-based or compostable packaging materials to appeal to eco-conscious buyers. The trend toward sustainable packaging aligns with Germany’s strong environmental regulations and consumer preferences, making it a crucial aspect of product development and brand positioning. By adopting these sustainable practices, brands not only reduce their environmental footprint but also enhance their appeal among health-conscious consumers who prioritize sustainability alongside quality.

Growth of Online Sales and Direct-to-Consumer Models

The rise of e-commerce and direct-to-consumer (DTC) models has revolutionized how hummus products are marketed and sold in Germany. For instance, by 2025, e-commerce revenues are expected to reach approximately $116 billion, with a significant portion attributed to food and beverage sales. Online platforms offer consumers easy access to a wide range of hummus products from various brands. The convenience of doorstep delivery and subscription-based services has further driven online sales. Additionally, social media and digital marketing strategies enable brands to engage directly with consumers, providing personalized experiences that foster brand loyalty. This trend has not only increased the reach of hummus manufacturers but also provided valuable consumer insights through data analytics. As more consumers turn to online shopping for their food needs, brands must adapt their marketing strategies to capitalize on this growing channel while ensuring they maintain product quality and customer satisfaction in an increasingly competitive landscape.

Market Challenges

Intense Competition and Market Saturation

One of the primary challenges facing the Germany hummus market is the increasing competition and market saturation. With the growing popularity of hummus, more companies, both local and international, have entered the market, leading to a crowded space. Established brands face pressure from emerging players offering similar products, often at lower prices, and new variations or packaging formats. For instance, a recent analysis highlighted that over 50 brands are currently competing in the German hummus market, with many new entrants launching products that mimic established offerings. This influx has resulted in a significant increase in product variations, including flavored hummus and organic options, which complicates brand differentiation. Established companies like Alnatura and Oetker are now facing challenges from smaller, agile players who leverage social media marketing to reach niche audiences. As a result, established brands are compelled to invest heavily in innovation and marketing strategies to retain consumer interest and loyalty. As the market matures, consumer loyalty becomes harder to secure, prompting companies to focus on product differentiation and strategic marketing to stay competitive.

Price Sensitivity and Economic Factors

Despite the growing demand for hummus, price sensitivity remains a challenge, especially in the context of broader economic factors such as inflation and rising production costs. The cost of raw materials, including chickpeas, tahini, and other ingredients, has fluctuated in recent years, which can directly impact the pricing of hummus products. For instance, data from recent consumer surveys indicated that while there is a growing interest in premium products, nearly 60% of consumers prioritize price over brand when selecting hummus. This trend has led manufacturers to explore cost-saving measures, such as sourcing ingredients from local suppliers to mitigate fluctuating raw material costs. Additionally, economic reports have shown that fluctuations in the euro have impacted import prices for key ingredients like tahini, further complicating pricing strategies for companies aiming to balance quality with affordability. In response, some brands have introduced smaller packaging sizes to cater to budget-conscious consumers while maintaining product quality. Manufacturers must navigate this pricing challenge by finding ways to reduce production costs or introducing smaller, more affordable packaging options.

Market Opportunities

Expansion into Untapped Consumer Segments

There is a significant market opportunity for hummus manufacturers to expand their reach into untapped consumer segments. While hummus has gained substantial popularity among health-conscious and vegetarian populations, its growth potential remains high among other groups, particularly flexitarians and mainstream consumers. For instance, a significant portion of the German population is shifting towards more flexible eating habits, with over 55% identifying as flexitarians. This demographic often seeks nutritious and versatile food options that can easily fit into their diets. Hummus, known for its health benefits, is an ideal candidate for this market. As manufacturers introduce variations tailored to these consumers—such as milder flavors or organic options—there is a tangible opportunity to capture a broader audience. Notably, nearly 40% of German consumers expressed interest in trying savory spreads with ethnic flavors, indicating a growing acceptance and curiosity towards products like hummus. By creating product variations that cater to the preferences of these new consumer segments and increasing awareness about the health benefits of hummus, brands can attract a wider audience and further drive market expansion.

Growth in Plant-Based and Sustainable Food Trends

The growing demand for plant-based, environmentally sustainable foods presents a major opportunity for the Germany hummus market. As Germany leads the way in sustainability and plant-based eating within Europe, consumers are actively seeking out plant-based alternatives to traditional meat and dairy products. Hummus, being rich in plant-based protein and fiber, fits perfectly within these dietary trends. Moreover, as concerns about environmental impact and carbon footprints continue to rise, hummus manufacturers can capitalize on the increasing consumer preference for sustainably sourced ingredients and eco-friendly packaging. Brands that align themselves with these values by focusing on organic, non-GMO, and locally sourced ingredients will have a competitive advantage and can strengthen their market positioning.

Market Segmentation Analysis

By Product

The Germany Hummus Market offers a variety of product types to cater to diverse consumer preferences. The classic Latin American hummus, made with chickpeas, tahini, olive oil, and lemon, remains the dominant product segment, appealing to traditional hummus consumers and those exploring Middle Eastern-inspired dishes. Roasted garlic hummus, known for its savory and aromatic profile, has gained popularity among those seeking richer and more complex flavors. White bean hummus provides a lighter, protein-packed alternative to traditional chickpea-based varieties, appealing to plant-based eaters and those looking for nutritional diversity. Black olive hummus offers a Mediterranean twist with its earthy, slightly salty flavor, attracting adventurous consumers and those seeking premium options. Additionally, the “Others” segment includes niche and specialty flavors like sun-dried tomato, spicy chili, and beetroot, catering to consumers who enjoy gourmet, innovative, and seasonal hummus offerings.

By Packaging Type

In the Germany hummus market, tubs and cups are the most common packaging types, favored for their convenience and practicality, especially for on-the-go consumption and catering purposes. These formats are ideal for consumers seeking ready-to-eat portions, making them highly popular among busy, health-conscious individuals. Jars and bottles, though a smaller segment, are growing in popularity, particularly among those seeking premium or artisanal hummus. The glass packaging used in this category is seen as eco-friendly and appeals to consumers focused on sustainability and high-quality products. The “Others” category, which includes pouches and multi-serving containers, caters to niche preferences and provides opportunities for innovation, such as eco-friendly or bulk packaging. These formats are gaining traction as manufacturers explore ways to meet diverse consumer needs and expand their market share.

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Segments

Based on product

Classic Latin America Hummus
Roasted Garlic Latin America Hummus
White Bean Latin America Hummus
Black Olive Latin America Hummus
Others

Based on Packaging type

Tubs & Cups
Jars & Bottles
Others

Based on Ingredient type

Chickpeas
Tahini
Olive Oil
Garlic
Others

Based on Distribution channel

Supermarkets & Hypermarkets
Convenience Stores
Grocery Stores
Online Retailers
Others

Based on region

Northern Germany
Southern Germany
Western Germany
Eastern Germany

Regional Analysis

Northern Germany (25%)

Northern Germany, which includes cities like Hamburg and Bremen, accounts for a notable share of the hummus market. This region is characterized by a high level of health awareness, with a growing demand for plant-based and vegan-friendly foods. The urban population in Northern Germany is more likely to embrace Mediterranean and Middle Eastern cuisines, contributing to the popularity of hummus as a staple snack or dip. The region’s retail outlets, including supermarkets and health-focused food stores, are key drivers of hummus sales, and the growing trend toward sustainable food choices further supports market growth. Northern Germany’s affinity for healthy eating, combined with its substantial multicultural population, makes it a critical region for hummus manufacturers to target.

Southern Germany (30%)

Southern Germany, particularly in metropolitan areas like Munich, Stuttgart, and Nuremberg, holds a significant market share in the hummus sector. This region has a high concentration of consumers interested in organic, gourmet, and premium food products, which aligns with the demand for high-quality hummus variants, such as organic and flavored hummus. The region’s strong culinary tradition and the increasing adoption of plant-based diets have made hummus a popular choice. Furthermore, with a higher average income level, Southern Germany’s consumers are more willing to pay a premium for healthier, sustainable, and artisanal food options, providing ample growth opportunities for hummus brands that offer these products.

Key players

Bakkavor Group Plc
Obela
Sabra Dipping Co. LLC
Moorish
Deldiche N.V.
MeToo! Foods
Lazy Foods
Ithaca Hummus
Hannah Foods
PELOPAC INC.
SAVENCIA SA
Lancaster Colony Corporation
Sevan AB

Competitive Analysiz

The Germany hummus market is highly competitive, with both established global brands and emerging local players vying for market share. Key players such as Bakkavor Group Plc, Sabra Dipping Co. LLC, and Obela dominate the market due to their extensive product portfolios, strong distribution networks, and brand recognition. These companies leverage innovation in flavors and packaging to maintain consumer interest and brand loyalty. On the other hand, smaller and niche players like MeToo! Foods and Ithaca Hummus capitalize on the growing demand for organic and premium hummus products, targeting specific consumer segments seeking healthier, sustainable alternatives. The competition is further intensified by the rising trend of plant-based diets, which encourages continuous product development. As the market grows, successful companies will need to emphasize differentiation, sustainability, and adaptability to changing consumer preferences to stay competitive.

Recent Developments

In May 2024, Bakkavor Group Plc announced its acquisition of Moorish, a UK-based hummus manufacturer. This strategic move aims to enhance Bakkavor’s product portfolio and expand its market reach within Europe, including Germany. The acquisition is expected to facilitate the introduction of innovative hummus varieties that cater to evolving consumer preferences for healthier snack options.

In September 2023, Obela launched a new range of hummus products in Germany, marking its first significant entry into the European market. The initial offering includes five flavors: classic, sun-dried tomatoes, roasted pine nuts, garlic, and Mediterranean hummus, all packaged in 175-gram containers. This launch is part of Obela’s strategy to tap into the growing demand for convenient and nutritious snacks among German consumers.

In January 2024, Sabra Dipping Co. announced plans to expand its production capabilities in Germany to meet increasing demand for its hummus products. The company aims to enhance its operational efficiency and introduce new flavors tailored to local tastes. This expansion reflects Sabra’s commitment to strengthening its presence in the European hummus market.

In December 2023, Deldiche N.V. announced that it would expand its distribution of Mediterranean dips, including hummus, into German supermarkets starting February 2024. This move aims to capitalize on the increasing popularity of Mediterranean cuisine among health-conscious consumers in Germany.

In October 2023, MeToo! Foods revealed plans for a new marketing campaign targeting health-conscious consumers in Germany, focusing on their organic hummus range. The campaign is set to launch in early 2024 and aims to increase brand awareness and drive sales through social media and influencer partnerships.

In January 2024, Lazy Foods announced the introduction of a new line of ready-to-eat hummus snack packsspecifically designed for the German market. These single-serve packs aim to cater to busy consumers seeking healthy snack options on-the-go.

In March 2024, Ithaca Hummus unveiled a refreshed packaging design for its products in Europe emphasizing transparency and freshness. The new design is set to roll out across German retailers by April 2024.

In September 2024, PELOPAC INC., known for its Mediterranean food products, announced the completion of the OLIVIA project focusing on innovative olive-based products that complement their hummus offerings in Germany.

In December 2023, SAVENCIA SA launched a new line of organic hummus under its brand Hope Foods in Germany, aimed at health-conscious consumers looking for high-quality dips.

In March 2024, Lancaster Colony Corporation reported plans to introduce a new range of flavored hummus products as part of their strategy to diversify offerings in the German market.

As of January 2024, Sevan AB expanded its distribution network in Germany aiming to increase the availability of its traditional hummus products across major supermarket chains throughout the country.

Market Concentration and Characteristics

The Germany hummus market is moderately concentrated, with a few key players holding significant market share, while several smaller and niche brands are emerging to cater to specific consumer preferences. Major players such as Bakkavor Group Plc, Sabra Dipping Co. LLC, and Obela dominate the market through extensive distribution networks, strong brand recognition, and product innovation. However, the market is characterized by a growing trend of product diversification, with new entrants focusing on organic, vegan, and gourmet hummus options to differentiate themselves. The increasing popularity of plant-based diets and sustainability concerns have led to the rise of premium and clean-label products, further intensifying competition. As a result, the market is witnessing a balance between established companies leveraging scale and emerging brands emphasizing niche offerings to attract health-conscious and eco-aware consumers.

Report Coverage

The research report offers an in-depth analysis based on product, Packaging type, Ingredient type, Distribution channel and Region. It details leading market players, providing an overview of their business, product offerings, investments, revenue streams, and key applications. Additionally, the report includes insights into the competitive environment, SWOT analysis, current market trends, as well as the primary drivers and constraints. Furthermore, it discusses various factors that have driven market expansion in recent years. The report also explores market dynamics, regulatory scenarios, and technological advancements that are shaping the industry. It assesses the impact of external factors and global economic changes on market growth. Lastly, it provides strategic recommendations for new entrants and established companies to navigate the complexities of the market.

Future Outlook

As the trend toward plant-based eating continues to rise, the demand for hummus is expected to increase, driven by its health benefits and versatility. This trend will likely expand hummus consumption beyond traditional vegan and vegetarian consumers.

Consumers are becoming more conscious of the environmental impact of their food choices, which will drive manufacturers to prioritize sustainably sourced ingredients. This focus will further align hummus with the growing demand for eco-friendly products.

The market will see continued innovation in hummus flavors, catering to diverse consumer tastes and preferences. New variations such as superfood-infused hummus and regional flavors will become increasingly popular.

The demand for convenient, ready-to-eat meals will propel the growth of single-serve and on-the-go hummus products. Packaging innovation will play a key role in meeting this consumer need.

As consumer demand for hummus rises, its availability in mainstream supermarkets will continue to expand, making it more accessible to a wider audience. This will drive increased market penetration across all demographic groups.

E-commerce platforms will see higher hummus sales as more consumers turn to online shopping for convenience. Direct-to-consumer models and subscription services will gain traction

The premium and organic hummus market segment will experience substantial growth, driven by rising disposable incomes and consumer interest in clean-label, high-quality food products.

Local and regional hummus brands are expected to enter the market, offering unique, small-batch, and regionally inspired hummus options. This trend will increase competition and diversify the market landscape.

Hummus will continue to be positioned as a healthy, nutrient-dense alternative to traditional dips and spreads. The emphasis on its high protein, fiber, and vitamin content will help attract health-conscious consumers.

Collaborations between hummus brands and foodservice providers will increase, particularly in the fast-casual dining and quick-service restaurant sectors, where hummus can be incorporated into sandwiches, wraps, and salads.

CHAPTER NO. 1 : INTRODUCTION 17

1.1. Report Description 17

Purpose of the Report 17

USP & Key Offerings 17

1.2. Key Benefits for Stakeholders 17

1.3. Target Audience 18

1.4. Report Scope 18

CHAPTER NO. 2 : EXECUTIVE SUMMARY 19

2.1. Germany Hummus Market Snapshot 19

2.2. Germany Hummus Market, 2018 – 2032 (USD Million) 20

CHAPTER NO. 3 : GERMANY HUMMUS MARKET – INDUSTRY ANALYSIS 21

3.1. Introduction 21

3.2. Market Drivers 22

3.3. Increasing Adoption of Vegan Diet and High Organic Germany Hummus 22

3.4. Rising Popularity of Various Flavor Combinations 23

3.5. Market Restraints 24

3.6. Increasing Product Adulteration 24

3.7. Market Opportunities 25

3.8. Market Opportunity Analysis 25

3.9. Porter’s Five Forces Analysis 26

CHAPTER NO. 4 : ANALYSIS COMPETITIVE LANDSCAPE 27

4.1. Company Market Share Analysis – 2023 27

4.1.1. Germany Hummus Market: Company Market Share, by Volume, 2023 27

4.1.2. Germany Hummus Market: Company Market Share, by Revenue, 2023 28

4.1.3. Germany Hummus Market: Top 6 Company Market Share, by Revenue, 2023 28

4.1.4. Germany Hummus Market: Top 3 Company Market Share, by Revenue, 2023 29

4.2. Germany Hummus Market Company Revenue Market Share, 2023 30

4.3. Company Assessment Metrics, 2023 31

4.3.1. Stars 31

4.3.2. Emerging Leaders 31

4.3.3. Pervasive Players 31

4.3.4. Participants 31

4.4. Start-ups /SMEs Assessment Metrics, 2023 31

4.4.1. Progressive Companies 31

4.4.2. Responsive Companies 31

4.4.3. Dynamic Companies 31

4.4.4. Starting Blocks 31

4.5. Strategic Developments 32

4.5.1. Acquisitions & Mergers 32

New Product Launch 32

Regional Expansion 32

4.6. Key Players Product Matrix 33

CHAPTER NO. 5 : PESTEL & ADJACENT MARKET ANALYSIS 34

5.1. PESTEL 34

5.1.1. Political Factors 34

5.1.2. Economic Factors 34

5.1.3. Social Factors 34

5.1.4. Technological Factors 34

5.1.5. Environmental Factors 34

5.1.6. Legal Factors 34

5.2. Adjacent Market Analysis 34

CHAPTER NO. 6 : GERMANY HUMMUS MARKET – BY PRODUCT TYPE SEGMENT ANALYSIS 35

6.1. Germany Hummus Market Overview, by Product Type Segment 35

6.1.1. Germany Hummus Market Revenue Share, By Product Type, 2023 & 2032 36

6.1.2. Germany Hummus Market Attractiveness Analysis, By Product Type 37

6.1.3. Incremental Revenue Growth Opportunity, by Product Type, 2024 – 2032 37

6.1.4. Germany Hummus Market Revenue, By Product Type, 2018, 2023, 2027 & 2032 38

6.2. Classic Germany Hummus 39

6.3. Roasted Garlic Germany Hummus 40

6.4. White Bean Germany Hummus 41

6.5. Black Olive Germany Hummus 42

6.6. Others 43

CHAPTER NO. 7 : GERMANY HUMMUS MARKET – BY PACKAGING TYPE SEGMENT ANALYSIS 44

7.1. Germany Hummus Market Overview, by Packaging Type Segment 44

7.1.1. Germany Hummus Market Revenue Share, By Packaging Type, 2023 & 2032 45

7.1.2. Germany Hummus Market Attractiveness Analysis, By Packaging Type 46

7.1.3. Incremental Revenue Growth Opportunity, by Packaging Type, 2024 – 2032 46

7.1.4. Germany Hummus Market Revenue, By Packaging Type, 2018, 2023, 2027 & 2032 47

7.2. Tubs & Cups 48

7.3. Jars & Bottles 49

7.4. Others 50

CHAPTER NO. 8 : GERMANY HUMMUS MARKET – BY INGREDIENT TYPE SEGMENT ANALYSIS 51

8.1. Germany Hummus Market Overview, by Ingredient Type Segment 51

8.1.1. Germany Hummus Market Revenue Share, By Ingredient Type , 2023 & 2032 52

8.1.2. Germany Hummus Market Attractiveness Analysis, By Ingredient Type 53

8.1.3. Incremental Revenue Growth Opportunity, by Ingredient Type , 2024 – 2032 53

8.1.4. Germany Hummus Market Revenue, By Ingredient Type , 2018, 2023, 2027 & 2032 54

8.2. Chickpeas 55

8.3. Tahini 56

8.4. Olive Oil 57

8.5. Garlic 58

8.6. Others 59

CHAPTER NO. 9 : GERMANY HUMMUS MARKET – BY DISTRIBUTION CHANNEL SEGMENT ANALYSIS 60

9.1. Germany Hummus Market Overview, by Distribution Channel Segment 60

9.1.1. Germany Hummus Market Revenue Share, By Distribution Channel, 2023 & 2032 61

9.1.2. Germany Hummus Market Attractiveness Analysis, By Distribution Channel 62

9.1.3. Incremental Revenue Growth Opportunity, by Distribution Channel, 2024 – 2032 62

9.1.4. Germany Hummus Market Revenue, By Distribution Channel, 2018, 2023, 2027 & 2032 63

9.2. Supermarkets & Hypermarkets 64

9.3. Convenience Stores 65

9.4. Grocery Stores 66

9.5. Online Retailers 67

9.6. Others 68

CHAPTER NO. 10 : HUMMUS MARKET – GERMANY 69

10.1.1. Germany Hummus Market Revenue, By Product Type, 2018 – 2023 (USD Million) 69

10.1.2. Germany Hummus Market Revenue, By Packaging Type, 2018 – 2023 (USD Million) 70

10.1.3. Germany Hummus Market Revenue, By Ingredient Type , 2018 – 2023 (USD Million) 71

10.1.4. Germany Hummus Market Revenue, By Distribution Channel, 2018 – 2023 (USD Million) 72

CHAPTER NO. 11 : COMPANY PROFILES 73

11.1. Bakkavor Group Plc 73

11.1.1. Company Overview 73

11.1.2. Product Portfolio 73

11.1.3. Swot Analysis 73

11.1.4. Business Strategy 74

11.1.5. Financial Overview 74

11.2. Obela 75

11.3. Sabra Dipping Co. LLC 75

11.4. Moorish 75

11.5. Deldiche N.V. 75

11.6. MeToo! Foods 75

11.7. Lazy Foods 75

11.8. Ithaca Hummus 75

11.9. Hannah Foods 75

11.10. PELOPAC INC. 75

11.11. SAVENCIA SA 75

11.12. Lancaster Colony Corporation 75

11.13. Bakkavor Group plc 75

11.14. Sevan AB 75

Listf of Figures

FIG NO. 1. Germany Hummus Market Revenue, 2018 – 2032 (USD Million) 20

FIG NO. 2. Porter’s Five Forces Analysis for Germany Hummus Market 26

FIG NO. 3. Company Share Analysis, 2023 27

FIG NO. 4. Company Share Analysis, 2023 28

FIG NO. 5. Company Share Analysis, 2023 28

FIG NO. 6. Company Share Analysis, 2023 29

FIG NO. 7. Germany Hummus Market – Company Revenue Market Share, 2023 30

FIG NO. 8. Germany Hummus Market Revenue Share, By Product Type, 2023 & 2032 36

FIG NO. 9. Market Attractiveness Analysis, By Product Type 37

FIG NO. 10. Incremental Revenue Growth Opportunity by Product Type, 2024 – 2032 37

FIG NO. 11. Germany Hummus Market Revenue, By Product Type, 2018, 2023, 2027 & 2032 38

FIG NO. 12. Germany Hummus Market for Classic Germany Hummus, Revenue (USD Million) 2018 – 2032 39

FIG NO. 13. Germany Hummus Market for Roasted Garlic Germany Hummus, Revenue (USD Million) 2018 – 2032 40

FIG NO. 14. Germany Hummus Market for White Bean Germany Hummus, Revenue (USD Million) 2018 – 2032 41

FIG NO. 15. Germany Hummus Market for Black Olive Germany Hummus, Revenue (USD Million) 2018 – 2032 42

FIG NO. 16. Germany Hummus Market for Others, Revenue (USD Million) 2018 – 2032 43

FIG NO. 17. Germany Hummus Market Revenue Share, By Packaging Type, 2023 & 2032 45

FIG NO. 18. Market Attractiveness Analysis, By Packaging Type 46

FIG NO. 19. Incremental Revenue Growth Opportunity by Packaging Type, 2024 – 2032 46

FIG NO. 20. Germany Hummus Market Revenue, By Packaging Type, 2018, 2023, 2027 & 2032 47

FIG NO. 21. Germany Hummus Market for Tubs & Cups, Revenue (USD Million) 2018 – 2032 48

FIG NO. 22. Germany Hummus Market for Jars & Bottles, Revenue (USD Million) 2018 – 2032 49

FIG NO. 23. Germany Hummus Market for Others, Revenue (USD Million) 2018 – 2032 50

FIG NO. 24. Germany Hummus Market Revenue Share, By Ingredient Type , 2023 & 2032 52

FIG NO. 25. Market Attractiveness Analysis, By Ingredient Type 53

FIG NO. 26. Incremental Revenue Growth Opportunity by Ingredient Type , 2024 – 2032 53

FIG NO. 27. Germany Hummus Market Revenue, By Ingredient Type , 2018, 2023, 2027 & 2032 54

FIG NO. 28. Germany Hummus Market for Chickpeas, Revenue (USD Million) 2018 – 2032 55

FIG NO. 29. Germany Hummus Market for Tahini, Revenue (USD Million) 2018 – 2032 56

FIG NO. 30. Germany Hummus Market for Olive Oil, Revenue (USD Million) 2018 – 2032 57

FIG NO. 31. Germany Hummus Market for Garlic, Revenue (USD Million) 2018 – 2032 58

FIG NO. 32. Germany Hummus Market for Others, Revenue (USD Million) 2018 – 2032 59

FIG NO. 33. Germany Hummus Market Revenue Share, By Distribution Channel, 2023 & 2032 61

FIG NO. 34. Market Attractiveness Analysis, By Distribution Channel 62

FIG NO. 35. Incremental Revenue Growth Opportunity by Distribution Channel, 2024 – 2032 62

FIG NO. 36. Germany Hummus Market Revenue, By Distribution Channel, 2018, 2023, 2027 & 2032 63

FIG NO. 37. Germany Hummus Market for Supermarkets & Hypermarkets, Revenue (USD Million) 2018 – 2032 64

FIG NO. 38. Germany Hummus Market for Convenience Stores, Revenue (USD Million) 2018 – 2032 65

FIG NO. 39. Germany Hummus Market for Grocery Stores, Revenue (USD Million) 2018 – 2032 66

FIG NO. 40. Germany Hummus Market for Online Retailers, Revenue (USD Million) 2018 – 2032 67

FIG NO. 41. Germany Hummus Market for Others, Revenue (USD Million) 2018 – 2032 68

List of Tables

TABLE NO. 1. : Germany Hummus Market: Snapshot 21

TABLE NO. 2. : Drivers for the Germany Hummus Market: Impact Analysis 24

TABLE NO. 3. : Restraints for the Germany Hummus Market: Impact Analysis 26

TABLE NO. 4. : Germany Hummus Market Revenue, By Product Type, 2018 – 2023 (USD Million) 71

TABLE NO. 5. : Germany Hummus Market Revenue, By Product Type, 2024 – 2032 (USD Million) 71

TABLE NO. 6. : Germany Hummus Market Revenue, By Packaging Type, 2018 – 2023 (USD Million) 72

TABLE NO. 7. : Germany Hummus Market Revenue, By Packaging Type, 2024 – 2032 (USD Million) 72

TABLE NO. 8. : Germany Hummus Market Revenue, By Ingredient Type , 2018 – 2023 (USD Million) 73

TABLE NO. 9. : Germany Hummus Market Revenue, By Ingredient Type , 2024 – 2032 (USD Million) 73

TABLE NO. 10. : Germany Hummus Market Revenue, By Distribution Channel, 2018 – 2023 (USD Million) 74

TABLE NO. 11. : Germany Hummus Market Revenue, By Distribution Channel, 2024 – 2032 (USD Million) 74

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Frequently Asked Questions

What is the projected market size of the Germany Hummus Market in 2023 and 2032?

The Germany Hummus Market is valued at USD 264.02 million in 2023 and is expected to reach USD 664.67 million by 2032, growing at a CAGR of 12.23% from 2024 to 2032.

What factors are driving the growth of the Germany Hummus Market?

The growing consumer demand for healthy, plant-based diets and sustainable food options, alongside increasing awareness of hummus’s nutritional benefits, are key drivers of market growth.

What are the key trends in the Germany Hummus Market?

Innovation in product flavors, sustainable packaging, and the expansion of online sales channels are among the leading trends shaping the market’s future.

Which regions in Germany have the highest demand for hummus?

Urban centers such as Berlin, Munich, and Frankfurt exhibit the highest demand, driven by their health-conscious populations and multicultural food influences.

About Author

Rajdeep Kumar Deb

Lead Analyst – Consumer & Finance

Rajdeep brings a decade of consumer goods and financial services insight to strategic market analysis.

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