"Increasing Influence of Western Culture to Boost the Denim Jeans Market"
The denim jeans market worldwide is expected to grow with a CAGR of 3.9% during the forecast period from 2019 to 2027, starting from US$ 69.50 Bn in 2018. Denim jeans has a unique style and appearance unmatched by any other apparel. More than 4.5 Bn units of denim jeans have been sold worldwide as of 2018. Denim jeans market is expected to witness steady growth in the near future due to rise in disposable income worldwide. Due to increase in influence of western culture on clothing style, is the prominent factor in growth of denim jeans market. The individuals consider denim jeans as comfortable, durable and easy, on account of which they prefer it. As a result of these factors, we are expecting steady growth in near future.
Market Synopsis
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"Economy Jeans to Continue as the Market Leader"
Economy segment holds the highest market share in the denim jeans industry with more than 40% of the market revenue, as of 2018. With growing spending on apparels and rising number of consumers in the urban and semi-urban areas, the standard segment is increasing. Recent trend of wearing casual clothes at the workplace is also helping standard segment to grow. Internet retailing have pushed prices down as consumers can easily purchase fashionable and value for money designs. As a result of these factors, we are expecting standard segment to be the market leader during the forecast period.
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"Asia Pacific to Emerge as the Market Leader"
In 2018, by revenue Europe is the leader in denim jeans market followed by North America and Asia Pacific. Asia Pacific holds more than 1/3rd share in terms of volume in denim jeans market and lead the market in 2018. Asia Pacific is expected to lead the denim jeans market during the forecast period due to adoption of luxurious and casual garments by the society. As disposable income is on rise and people prefer premium products, the market for denim jeans is on rise in Asia Pacific. As a result of these factors, we are expecting a steady growth in the region throughout the forecast period.
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Global denim jeans market have large number of global, regional and country specific players, making the market highly competitive. Major market players are emphasize on introducing new services. For instance, in 2017, companies like Levi Strauss & Co., launched its online virtual stylist feature on Levi.com and Facebook messenger. This new feature will provide consumers with personalized shopping experience 24*7. Some of the prominent players operating in the Denim jeans market include Phillips-Van Heusen Corporation, Levi Strauss & Co., Kontoor Brands Inc.(Wrangler), Diesel SpA, Lee, Pepe Jeans London, True Religion Brand Jeans, Calvin Klein Inc., Calvin Klein Inc., Guess, Inc., Gucci, Gianni Versace S.r.l., Spykar, Pierre Balmain S.A., G-Star RAW, Lucky Brand Jeans, The Gap, Inc., Esprit Holdings and others.
Historical & Forecast Period
This research report presents the analysis of each segment from 2017 to 2027 considering 2018 as the base year for the research. Compounded Annual Growth Rate (CAGR) for each respective segments calculated for the forecast period from 2019 to 2027.
The denim jeans market report provides market size and estimates based on market dynamics and key trends observed in the industry. The report provides a holistic view of global denim jeans market based on product type, consumer, distribution channel, price range and geography. Key segments covered in the report are as follows:
ATTRIBUTE | DETAILS |
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Research Period | 2017-2027 |
Base Year | 2018 |
Forecast Period | 2019-2027 |
Historical Year | 2017 |
Unit | USD Billion |
Segmentation |
Product Type (2019–2027; US$ Bn) |
Consumer (2019–2027; US$ Bn) |
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Distribution Channel (2019–2027; US$ Bn) |
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Price Range (2019–2027; US$ Bn) |
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Geography Segment (2019–2027; US$ Bn) |