In 2022, the market for OTT services was estimated to be worth USD 202154.5 million.
The market for OTT services is anticipated to increase at a CAGR of 16.80% from 2023 to 2030, reaching USD 700206.52 million in 2030.
Gaming services are the most preferred kind of content.
Standalone OTT services, by distribution models is the notable segment.
During the projection period, the subscription-based services category is anticipated to exhibit the highest CAGR.