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Pet Supplements Market By Pet Type (Dogs, Cats, Others) By Form (Pills/Tablets, Chewables, Powders, Others) By Application (Skin & Coat, Hip & Joint, Digestive Health, Others) By Distribution Channel (Online, Offline) - Growth, Share, Opportunities & Competitive Analysis, 2016 – 2028

What is the Role of Calming Supplements in the Pet Supplement Market?

Pet supplements are processed diets made from plant and animal raw materials that include concentrated amounts of nutrients to compensate for vitamin, protein, and mineral deficiencies. It contains essential nutrients that keep pets including dogs, cats, freshwater fish, reptiles, horses, and birds healthy. Pet adoption and rising concerns about animal welfare are expected to fuel the growth of the pet supplement market during the forecast period. The key driver driving the global pet supplements market is pet owners' increasing interest in preventative care solutions to treat their pets' health symptoms and difficulties. The growing adoption of pets by millennials, combined with growing concerns about their pets' health, is expected to raise the global market for pet supplements.

Pets with arthritis, anxiety, digestive disorders, allergies, and other health conditions are also given vitamins to improve their quality of life. For instance, in October 2019, Stella and Chewy's, a pet food business, has introduced canine hemp oil supplement chews that are relaxing, hip and joint for dogs. Calming pills are commonly purchased for pets in order to alleviate tension, worry, and fear. Fireworks frighten approximately 50% of dogs, while separation anxiety affects 15%. Calming supplements for pets are different depending on the Pet Type of anxiety, such as fear-related anxiety or separation anxiety. Calming supplements are often chewable, but tinctures and tablets are also available. Some are intended for long-term use and are appropriate for separation anxiety or generalised anxiety. The rising prevalence of mental problems in pets, combined with rising pet owner concerns, is predicted to boost the pet supplement market share. According to pet supplement market trends, the calming segment was valued at $54.4 million in 2019 and is predicted to reach $87.7 million by 2027, depending on application.

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What is the Market Size of Pet Supplements in terms of value?

The global Pet Supplements Market is projected to increase at a significant CAGR of 5.70% in the coming years. In 2021, the global Pet Supplements market was valued at USD 1829.5 million and is projected to reach at the value of USD 2551.42 million by 2028. The demand for Pet Supplements is projected to increase substantially in the coming years and is presumed to generate revenue opportunities for the key industry players worth USD 721.92 million during the forecast period of 2022 and 2028.

What Impact has COVID-19 had on the Expansion of the E-commerce Pet Supplement Market?

During the COVID-19 outbreak, most dog, cat, and bird services and stores were closed because to government cautions against frequent travels to supermarkets and other physical stores. Most nations have closed borders, which has a direct impact on the export and import of pet supplements, as well as the production process. Furthermore, the supply chain has stalled, disrupting the entire market. People and pets were isolated at their houses throughout the lockdown, which raised the selling of pet supplements. As a result, an increasing number of individuals began looking for ways to feed these animals. One of the few winners in an otherwise disastrous COVID-19 problem is the appearance of such new pathways. According to the American Pet Products Association (APPA) in June 2021, online food shopping climbed by 20% during the epidemic in the United States.

Interesting Facts about Pet Supplements Industry

  • The pet supplement market is expected to develop due to the adoption of animals for petting and the rise in concerns about animal welfare. Furthermore, the popularity of petting reptiles such as anoles, bearded dragons, leopard geckos, tortoises, and turtles has grown significantly, owing to advantages such as the fact that they do not shed fur, require little maintenance, and do not require training, all of which contribute to market growth.
  • North America region had a major share in terms of volume as well as value in the global Pet Supplements market in 2021 and is projected to continue its dominance over the forecast period.
  • The decrease in coronavirus cases and the release of new vaccinations to treat COVID-19 are expected to help the pet supplement business restore its position.
  • The market player positioning segment enables benchmarking and provides a clear knowledge of market participants' current positions in the pet supplement business.

Who are the Top 10 players/companies in the Pet Supplements market in term of value?

The key players in the global Pet Supplements market in terms of value include Nestlé Purina Petcare, Virbac, Bayer AG, NOW Foods, Food Science Corporation, Ark Naturals, Zoetis Inc., Nutramax Laboratories, Inc., PetHonesty and Zesty Paws. These key players are concentrating on new product developments as well as technological innovation to enhance their production in Pet Supplements to gain competitive market share at a global level. For instance, in July 2020, Trianni and Zoetis have formed a partnership to create transgenic monoclonal antibody platforms for the development of innovative veterinary therapeutics. This partnership aims to improve the development of therapies that could change the treatment pattern by improving various new monoclonal antibodies in the pipeline. On the other hand, in 2020, Bond Pet Foods Inc. introduced a protein-packed treat bar that is made with new yeast protein and contains more than 29 % protein per bar.

Who are the Top 10 Countries in the Pet Supplements Market?

In the global Pet Supplements market, the major countries are US, Canada, China, Japan, India, Brazil, Australia, Germany, France, and UK. The largest market share is in United States. According to The American Pet Products Association, total spending in the United States pet sector climbed to USD 103.6 billion in 2020 from USD 97.1 billion in 2019, and it is expected to exceed USD 109.6 billion in 2022. Furthermore, around 67 % of families in the United States owned a pet, which equates to approximately 84.9 million houses in 2020. Pet humanisation has resulted in increased expenditure on food, supplements, toys, accessories, and other associated things to keep pets active, healthy, and happy. According to the American Pet Products Association (APPA), dog, cat, and bird owners in the United States will spend around USD 109.6 billion on these animals in 2021. These market developments are fuelling the demand for these items. Furthermore, the industry will expand due to a rising shift toward luxury foods, followed by natural and organic foods. The increasing demand for pet insurance will play a key role in the market 's growth.

Which is the Key Pet Pet Type Segment in the Pet Supplements Market?

On the basis of pet Pet Type, the market is categorised into dog, cat, and others. The dog segment accounted for approximately half of the global pet supplement market share. This is due to the fact that dogs are popular for petting because they relieve stress, are more resistant to allergies, and encourage owners to engage in outside activities and exercise. Furthermore, loneliness and a busy lifestyle are important reasons driving dog adoption, which might reduce the risk of mental diseases such as depression, anxiety, and stress. Regardless of these advantages, dogs are generally adopted for their home security and loyalty to their owners. As a result, an increase in dog adoption is projected to enhance the sale of pet supplements, leading to the expansion of the pet supplement market.

What are the Major Driving Factors for Pet Supplements Market?

Pet adoption and rising concerns about animal welfare are expected to fuel the growth of the pet supplement market during the forecast period. Furthermore, the trend of petting reptiles like as anoles, bearded dragons, leopard geckos, tortoises, and turtles has grown dramatically, owing to perks such as the fact that they do not shed fur, require little upkeep, and do not require training, which supports market growth. Additionally, rising consumer knowledge of pet vitamins and adoption of organic pet food boost market expansion. Consumer expenditure on pet care services such as grooming, food, insurance, and veterinary care is increasing, moving the market ahead.

What are the Major Restraints for Pet Supplements Market?

The increased cost of high-quality pet care items is projected to limit demand among those with lesser incomes. Furthermore, unclear occurrences of animal-borne diseases such as abdominal pain, diarrhoea, and others to owners as a result of their pets' unsanitary living patterns are expected to limit market expansion. In addition, the companies' earnings are projected to be hampered by ambiguous legislation surrounding the labelling and promotion of pet care goods.

Which Region Dominated the World Pet Supplements Market?

In 2021, North America dominates the Pet Supplements market over the forecast period. The increasing number of owners of these animals, growing concerns for these animals, and increasing owner awareness of various health hazards are the primary drivers driving the growth of the North America market. Furthermore, the growing desire among pet owners to enhance their pets' immune systems, strengthen their bones, improve digestion, and cure numerous skin allergies is driving the market for such supplements in North America. Pet adoption is increasing in this region, which is driving up demand for pet supplements. According to the American Pet Product Association (APPA), pet ownership increased from 67% of households in 2018 to an all-time high of 70% in 2020, according to the U.S. Pet Food Industry's pet ownership study. These figures indicate that the market will increase rapidly during the predicted period. The increased benefits of natural and organic pet supplements have fuelled the North American pet supplement market demand. Consumers are paying more on pet care services such as pet grooming, pet food, pet insurance, and pet healthcare. According to the North American Pet Health Insurance Association (NAPHIA), the overall premium volume in the United States in 2021 will be $2.6 billion USD, a 30.4 % yearly growth over 2020. Total premium volume in Canada totaled $313.4 million CAD, a 28.1 % increase over the previous year.

Asia Pacific is expected to have the highest growth rate over the forecast period. The growing idea among pet owners that food alone may not cover all of their pets' health needs and that supplements can correct any inadequacies in their daily diet is encouraging the expansion of these animal products. Furthermore, the region's expanding population of domesticated dogs, fish, birds, and cats, notably in China and Australia, is predicted to boost market demand. China's urban pet population has increased by over 50% in the last five years. While the popularity of traditional pets such as goldfish and birds has declined, the appeal of fuzzy creatures has remained strong. In 2021, nearly 58 million cats outnumbered dogs in China's urban households, outnumbering them for the first time.

Segmentation of Global Pet Supplements Market-

Global Pet Supplements Market – By Pet Pet Type

  • Dogs
  • Cats
  • Others

Global Pet Supplements Market – By Form

  • Pills/Tablets
  • Chewables
  • Powders
  • Others

Global Pet Supplements Market – By Application

  • Skin & Coat
  • Hip & Joint
  • Digestive Health
  • Others

Global Pet Supplements Market – By Distribution Channel

  • Online
  • Offline

Frequently asked questions about the global Pet Supplements industry

The global Pet Supplements market is expected to be impacted significantly by COVID-19.

North America accounted for the highest share in the global Pet Supplements market in terms of value.

Pet adoption and rising concerns about animal welfare are expected to fuel the growth of the pet supplement market during the forecast period. Market expansion is being driven by rising consumer knowledge of pet supplements and increased acceptance of organic pet food. Consumer expenditure on pet care services such as grooming, food, insurance, and veterinary care is increasing, moving the market ahead.

Dogs segment had a major share in 2021 with more than 40% of the market revenue share.

Hip & Joint segment had a major share in 2021 with more than 30% of the market revenue share.

Pet Supplements Market Scope

Report Attribute Details
Market Value in 2021 USD 1829.5 million
Market Value in 2028 USD 2551.42 million
CAGR 5.70%
Benchmarking Year 2021
Past data 2016 – 2021
Forecast period 2022 – 2028
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Trusted By
Godaddy
Published Date:  Jul 2022
Category:  Food & Beverage
Report ID:   58956
Report Format:   PDF
Pages:   190
Rating:    4.9 (52)
Delivery Time: 24 Hours to 48 Hours   
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