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Portable Charging Units Market By Capacity (1,000-5,000 mAh, 5,001- 10,000 mAh, 10,001-15,000 mAh, 15,001-20,000 mAh, Above 20,000 mAh), By Battery Type (Lithium-Ion Battery, Lithium-Polymer Battery, Others), By Usb Port (One USB Port, Two USB Port, Three USB Port), By Indicator (LED Lighting, Digital Display), By Capacity (Smartphone, Tablet, Wearable Devices, Laptop, Others) - Growth, Share, Opportunities & Competitive Analysis, 2019 - 2027

“Surge in Capacity Requirements Worldwide will enhance the Market Growth.”

The global portable charging units market is growing rapidly, at a CAGR of 18.7% throughout the projected period from 2019 to 2027, starting from US$ 11.47 Bn in 2018.

The surge in capacity requirements coupled with the growing adoption of wearable devices is expected to drive the global portable charging units market over the forecast period. In 2018, the global wearable devices market had more than 140 Mn units and was anticipated to expand at a CAGR of more than 16% during the forecast period. Furthermore, the rapid increase in the charging cycle requirement and integration of advanced technology in power banks are projected to enhance the global market in years to come. In addition, the rise in smartphone technology across the globe is one of the important factors estimated to drive the global market over the upcoming years.

Reduction in battery size and increased safety requirements are some of the major factors expected to enhance the global market growth. In addition, the launch of new and advanced portable charging units for laptops and USB Type-C are other key factors for the increased market demand during the forecast period. For instance, in January 2020, Lenovo Group Limited launched a power bank for ThinkPad. The newly launched power bank comes with 2 USB type-A ports & 1 USN type-c port and supports 18W PD fast charging with 10000mAh capacity. Lenovo Group Limited is projected to increase its market presence in portable laptop chargers with the newly launched device. However, changing government regulations along with rising competition among the market players are some of the factors anticipated to hinder the market growth throughout the forecast period.

Market Synopsis

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Application Analysis

“Rising smartphone adoption worldwide to spur the segment growth.”

In 2018, the smartphone segment had the largest share in the global portable charging units market. The smartphone segment contributed more than 30% of the global market share in the same year. The global smartphone market was valued at around US$ 520 Bn in 2018 and is expected to grow with a CAGR of more than 5% in years to come. According to a recent report, more than 1,550 Mn units of smartphones were sold in 2018, and the number is expected to increase at a rapid pace over the forecast period due to the rising preference for 5G smartphone devices and the rapid surge in the use of internet services across the globe. Therefore, the segment is expected to continue its dominance during the forecast period.

“Introduction of Portable charging units for Laptops are expected to enhance the segment growth.”

The growing use of laptops coupled with the introduction of portable charging units for laptops is expected to drive the laptop segment. For instance, in February 2019, ZENDURE introduced a high-capacity lightning-fast portable charger with a massive 27,000mAh capacity. Furthermore, the newly launched portable charger is compatible with MacBook Pro and other USB Type-C laptops, which makes the product unique. Thus, the laptop segment is projected to show significant growth over the forecast period. 

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Regional Analysis

“Surge in adoption of smart devices to boost the Asia Pacific growth.”

In 2018, Asia Pacific had the highest share in the global portable charging units market and contributed to over 40% market share in the same year. Growing smartphone sales and prominent market players (such as INTEX, Samsung Group, Xiaomi Corporation, Anker Innovations, and others) are the key reasons for the Asia Pacific dominance. Furthermore, the rapid increase in internet penetration along with the rise in the adoption of smart devices are the major factors expected to drive Asia Pacific growth over the forecast period. In addition, the introduction of new products in the region is one of the major factors anticipated to drive the regional market. For instance, In October 2018, Duracell, Inc. launched three portable power banks in India with a power capacity of- 10,050mAh, 3,350mAh, and 6,700 mAh. With the launch of the aforementioned power banks, Duracell, Inc. entered the Indian portable power banks market.

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Key Industry Developments:

  • In February 2020, Xiaomi Corporation launched two new power banks in India. The newly launched power banks consist of 10000 mAh & 20000 mAh batteries and support 18W charging & 10W charging, respectively. With the launch of new power banks, Xiaomi Corporation is anticipated to enhance its market share in India.
  • In April 2017, Anker Innovations launched a USB type C compatible power bank. The newly launched PowerCore+ 26,800 Power Delivery power bank is the most compatible charging solution with Power Deliver Technology.
  • In July 2018, Belkin International, Inc. launched the first-ever Apple-approved battery power bank with lighting port input for charging. The product comes with a 10,000mAh battery, which is sufficient to charge any iPhone model.    

List of Companies Covered:

  • Anker Innovations
  • Samsung Group
  • Aukey
  • Xiaomi Corporation
  • ADATA
  • RAVPower
  • GRIFFIN Technology
  • Lenovo Group Limited
  • AMBRANE
  • Vertex, Inc.
  • INTEX
  • Zendure
  • Duracell Inc.
  • Belkin International, Inc.
  • Sony Corporation

Historical & Forecast Period

This study report represents analysis for each segment from 2017 to 2027, considering 2018 to be the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period from 2019 to 2027.Segmentation.

 Capacity (2017–2027; US$ Bn)

  • 1,000-5,000 mAh
  • 5,001- 10,000 mAh
  • 10,001-15,000 mAh
  • 15,001-20,000 mAh
  • Above 20,000 mAh

 Battery Type (2017–2027; US$ Bn)

  • Lithium-ion Battery
  • Lithium-polymer Battery
  • Others (Nickel Cadmium, etc.)

 USB Port (2017–2027; US$ Bn)

  • One USB Port
  • Two USB Port
  • Three USB Port
  • More than three USB Port

 Indicator (2017–2027; US$ Bn)

  • LED Lighting
  • Digital Display

 Application (2017–2027; US$ Bn)

  • Smartphone
  • Tablet
  • Wearable Devices
  • Laptop
  • Others (Gaming devices, Digital Camera, E-readers, etc.)

 Geography (2017–2027; US$ Bn)

  • North America (U.S., Canada)
  • Europe (U.K., Germany, France, Spain, Italy, Rest of Europe)
  • Asia Pacific (Japan, China, India, Rest of Asia Pacific)
  • Rest of the World (Latin America, Middle East & Africa)

The current report also comprehends qualitative and qualitative market valuation factors such as key market drivers, market trends, restraints, and opportunities to understand the overall portable charging units market better. The global report also represents the competitive landscape based on market initiatives and strategies, product portfolio, and business strengths.

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Executive Summary - Brief Global Market Size - Current & Forecast
Regional Market Size - North America
Country Market Size - US
Company Profile – 1
Trusted By
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Published Date:  Feb 2020
Category:  Technology & Media
Report ID:   60213
Report Format:   PDF
Pages:   120
Rating:    4.1 (56)
Delivery Time: 24 Hours to 48 Hours   
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