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Security Advisory Services Market

Security Advisory Services Market By Service Type (Penetration Testing, Risk Assessment, Incident Response Planning, Security Program Development, Security Awareness Training, Vulnerability Management); By Organization Size (Small and Medium-sized Enterprises, Large Enterprises); By End-User (IT and Telecommunications, BFSI, Healthcare, Government, Retail, Manufacturing, Energy and Utilities, Education) – Growth, Share, Opportunities & Competitive Analysis, 2024 – 2032

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Published: | Report ID: 84836 | Report Format : Excel, PDF
REPORT ATTRIBUTE DETAILS
Historical Period  2020-2023
Base Year  2024
Forecast Period  2025-2032
Security Advisory Services Market Size 2024  USD 14,627.20 Million
Security Advisory Services Market, CAGR  14.3%
Security Advisory Services Market Size 2032  USD 42,611.91 Million

Market Overview:

The Security Advisory Services Market is projected to grow from USD 14,627.20 million in 2024 to USD 42,611.91 million by 2032, with a compound annual growth rate (CAGR) of 14.3%.

The Security Advisory Services market is driven by the growing need for organizations to address increasingly complex cybersecurity threats and regulatory compliance demands. As businesses across industries adopt digital transformation and cloud computing, they face heightened risks of cyberattacks, data breaches, and regulatory scrutiny, leading to increased demand for expert advisory services. The rise in remote work and the proliferation of IoT devices further fuel the need for robust cybersecurity measures. Additionally, the market is seeing trends toward advanced threat intelligence, incident response planning, and proactive risk management solutions. Organizations are also increasingly seeking advisory services to implement zero-trust security frameworks and enhance governance, risk, and compliance (GRC) strategies. The market’s growth is further supported by increased investments in cybersecurity by governments and private enterprises globally, as well as the rapid evolution of cyberattack techniques, prompting continuous updates in security advisory strategies.

The Security Advisory Services market demonstrates varied growth across regions, with North America leading the market, holding a substantial share due to high demand from industries like BFSI and healthcare. Europe follows closely, driven by stringent regulations such as GDPR and a strong focus on compliance. The Asia-Pacific region is witnessing rapid growth, particularly in countries like China, India, and Japan, due to digital transformation and an increase in cyberattacks. Latin America and the Middle East & Africa have smaller but expanding shares, fueled by growing cybersecurity awareness and government initiatives. Key players like Cisco, DXC Technologies, KPMG, Deloitte, PWC, TCS, EY, Verizon, eSentire, Rapid7, Dimension Data, and Kudelski Security are strengthening their presence in these regions, offering specialized solutions tailored to local security needs.

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Market Insights:

  • The Security Advisory Services market is projected to grow from USD 14,627.20 million in 2024 to USD 42,611.91 million by 2032, with a CAGR of 14.3%.
  • Increasing cybersecurity threats, such as APTs, ransomware, and data breaches, are driving the demand for expert advisory services across industries.
  • Regulatory compliance requirements like GDPR, HIPAA, and PCI DSS are encouraging organizations to seek guidance on security frameworks and best practices.
  • Digital transformation and cloud adoption are introducing new cybersecurity risks, prompting businesses to consult with advisory services to secure their infrastructure.
  • The rise of remote work and IoT devices is expanding attack surfaces, creating a greater need for security advisory services in securing remote access and device management.
  • North America holds the largest market share in 2024 (35%), driven by high demand from industries such as BFSI, healthcare, and government initiatives.
  • The Asia-Pacific region is experiencing rapid market growth, with a market share of 20% in 2024, due to digital transformation and increased cyberattacks in countries like China, India, and Japan.

Market Drivers:

Increasing Cybersecurity Threats:

The primary driver of the Security Advisory Services market is the escalating volume and sophistication of cybersecurity threats. With the rise of advanced persistent threats (APTs), ransomware, phishing attacks, and data breaches, organizations are facing unprecedented risks to their digital assets. For instance, companies like FireEye and CrowdStrike provide specialized expertise to protect infrastructure, safeguard sensitive information, and respond effectively to incidents. Security advisory services offer the necessary threat intelligence and risk mitigation strategies to combat these challenges, making them essential for modern enterprises.

Regulatory Compliance and Governance Requirements:

Organizations are under increasing pressure to comply with various data protection regulations, such as GDPR, HIPAA, and PCI DSS. Regulatory bodies globally are implementing stricter requirements to ensure that businesses adopt robust security frameworks and practices to protect consumer data. For instance, Deloitte and PwC help companies navigate complex compliance landscapes, ensuring they align with evolving regulations while maintaining strong governance, risk, and compliance (GRC) frameworks. Failure to meet these standards can result in hefty fines, legal repercussions, and reputational damage.

Digital Transformation and Cloud Adoption:

The rapid adoption of digital transformation initiatives and cloud computing technologies has introduced new cybersecurity risks. Accenture and IBM provide security advisory services that assist businesses in identifying and mitigating risks associated with digital transformation while offering guidance on implementing best practices for secure cloud adoption. As organizations migrate their operations to cloud environments and adopt emerging technologies like IoT and AI, they face challenges in securing their infrastructure and managing potential vulnerabilities.

Proliferation of Remote Work and IoT Devices:

The growing trend of remote work and the widespread use of IoT devices have expanded the attack surface for cybercriminals.  Companies like KPMG and Ernst & Young help organizations adapt their security strategies to these changing dynamics, ensuring secure remote access and device management. With more employees accessing corporate networks from remote locations and a surge in interconnected devices, organizations are exposed to new security vulnerabilities.

Market Trends:

Shift Toward Proactive Security Measures:

A key trend in the Security Advisory Services market is the shift from reactive to proactive security strategies. Organizations are increasingly seeking advisory services that emphasize threat prevention, risk assessment, and early detection. Companies like CrowdStrike and FireEye offer solutions like penetration testing, vulnerability assessments, and threat intelligence to identify potential risks before they can be exploited. This proactive approach not only mitigates immediate threats but also strengthens long-term cybersecurity resilience.

Adoption of Zero-Trust Architecture:

The adoption of zero-trust security models is another prominent trend shaping the market. As organizations embrace hybrid work environments and cloud-based solutions, they are moving toward zero-trust architectures to enhance security. For instance, Cisco and Palo Alto Networks help businesses design and implement zero-trust frameworks that operate on the principle of “never trust, always verify,” requiring continuous authentication and strict access controls. This model safeguards networks against unauthorized access, especially in environments with distributed workforces.

Integration of AI and Machine Learning:

The use of artificial intelligence (AI) and machine learning (ML) in cybersecurity is gaining momentum, and security advisory services are increasingly recommending these technologies to enhance threat detection and response. For instance, companies like Darktrace and Vectra AI leverage AI and ML to analyze vast amounts of data in real time, identifying anomalies and potential threats faster than traditional methods. Advisory services guide organizations in integrating these advanced tools into their security ecosystems, improving their ability to detect and respond to emerging threats.

Focus on Incident Response and Recovery:

As cyberattacks become more sophisticated, organizations are placing greater emphasis on incident response and recovery strategies. Companies like Mandiant and Kroll provide comprehensive guidance on incident response planning, ensuring businesses can quickly contain and recover from security breaches. This trend reflects the growing recognition that a strong response strategy is critical for minimizing the impact of cyberattacks.

Market Challenges Analysis:

Evolving Cybersecurity Threat Landscape:

One of the most significant challenges in the Security Advisory Services market is the rapidly evolving nature of cybersecurity threats. Cybercriminals are continuously developing new, more sophisticated techniques to bypass security measures, such as advanced persistent threats (APTs), zero-day exploits, and multi-vector attacks. This dynamic threat landscape puts pressure on security advisory providers to stay ahead of the curve by constantly updating their knowledge and services. For instance, ransomware attacks have surged by 67% since 2023, with attackers increasingly employing double extortion tactics—encrypting data and threatening to release it unless a ransom is paid. The average ransom demanded in such cases rose significantly, with some incidents exceeding $1 million per attack. Businesses relying on these services must also continuously adapt to the ever-changing environment, which can be resource-intensive and complex to manage. As attackers leverage emerging technologies like artificial intelligence (AI) and machine learning (ML) to automate attacks and create more targeted threats, organizations are finding it increasingly challenging to detect and respond to threats in real time. The increasing frequency and complexity of cyberattacks place a heavy burden on advisory services to develop cutting-edge, agile solutions that can effectively mitigate these risks while keeping pace with technological advancements and evolving threat vectors.

Shortage of Skilled Cybersecurity Professionals:

Another critical challenge facing the Security Advisory Services market is the global shortage of skilled cybersecurity professionals. As demand for cybersecurity expertise grows, there is an increasing gap between the supply of qualified professionals and the market’s needs. This shortage complicates the ability of organizations to build robust in-house cybersecurity teams and increases their reliance on third-party advisory services. However, even advisory firms face difficulties in recruiting and retaining highly skilled talent due to the competitive nature of the industry and the rising demand for cybersecurity experts across sectors. This talent gap affects the quality, availability, and efficiency of services provided, as organizations struggle to find the expertise needed to address their specific security challenges. Furthermore, the lack of experienced professionals can slow down the implementation of critical security measures, making businesses more vulnerable to attacks. As the cybersecurity landscape becomes more complex and rapidly evolves, the shortage of skilled personnel remains a significant obstacle to the growth and effectiveness of security advisory services globally.

Market Opportunities:

The Security Advisory Services market presents significant opportunities as organizations increasingly recognize the need for specialized cybersecurity solutions. With the rise of advanced threats, digital transformation, and cloud adoption, businesses are seeking tailored advisory services to address their unique security challenges. Opportunities abound for providers offering expertise in areas like threat intelligence, vulnerability assessments, and incident response planning. As more industries, including healthcare, finance, and government, face sector-specific regulations and security needs, the demand for niche advisory services is expected to grow. Additionally, emerging markets, where cybersecurity infrastructure is still developing, offer substantial potential for expansion as organizations look to strengthen their defenses against evolving threats.

Another significant opportunity lies in the growing emphasis on governance, risk, and compliance (GRC) frameworks. As regulatory landscapes become more stringent and complex, organizations are turning to security advisory services to help them navigate compliance requirements and mitigate associated risks. Businesses are increasingly prioritizing GRC strategies to safeguard their reputations and avoid financial penalties, driving the demand for advisory services that specialize in compliance management, risk assessment, and security policy implementation. The growing adoption of frameworks like zero-trust security models and the push for more robust data protection measures further expand the need for expert advisory services, creating ample growth opportunities in this market segment.

Market Segmentation Analysis:

By Service Type

The Security Advisory Services market is segmented by service type into risk management, incident response, vulnerability management, compliance management, and penetration testing. Risk management and incident response services hold significant market shares due to the rising complexity of cyber threats. Compliance management is also growing, driven by increasing regulatory requirements across industries.

By Organization Size

The market is divided into small and medium-sized enterprises (SMEs) and large enterprises. Large enterprises dominate the market due to their complex infrastructures and higher vulnerability to cyberattacks. However, SMEs are increasingly adopting security advisory services as cyber threats become more pervasive and they seek cost-effective solutions to strengthen their cybersecurity posture.

By End User

The end-user segment includes industries such as BFSI, healthcare, IT and telecom, retail, and government. The BFSI and healthcare sectors are key consumers of security advisory services, driven by the need for strong data protection and regulatory compliance. The government sector is also growing as it prioritizes national cybersecurity initiatives.

Segments:

Based on Service Type:

  • Penetration Testing
  • Risk Assessment
  • Incident Response Planning
  • Security Program Development
  • Security Awareness Training
  • Vulnerability Management

Based on Organization Size:

  • Small and Medium-sized Enterprises (SMEs)
  • Large Enterprises

Based on End-User:

  • IT and Telecommunications
  • Banking, Financial Services, and Insurance (BFSI)
  • Healthcare
  • Government
  • Retail
  • Manufacturing
  • Energy and Utilities
  • Education

Based on the Geography:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • South-east Asia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Argentina
    • Rest of Latin America
  • Middle East & Africa
    • GCC Countries
    • South Africa
    • Rest of the Middle East and Africa

Regional Analysis:

North America

North America is expected to dominate the Security Advisory Services market, accounting for the largest market share in 2024, estimated at around 35%. The region’s strong presence is driven by the early adoption of advanced cybersecurity solutions, the high frequency of cyberattacks, and stringent government regulations on data protection. The United States, in particular, leads the market due to its mature technology infrastructure and the presence of numerous security advisory firms. With industries like BFSI, healthcare, and IT prioritizing cybersecurity, demand for specialized advisory services continues to rise. Government initiatives to enhance national cybersecurity, such as CISA in the U.S., also contribute to the market’s growth.

Europe

Europe is projected to hold a significant share of the Security Advisory Services market, capturing 25% of the global market in 2024. The region’s growth is fueled by strict data protection laws, including the General Data Protection Regulation (GDPR), which mandates strong security measures across all sectors. Countries like the United Kingdom, Germany, and France are key contributors to the market, with industries such as finance, healthcare, and manufacturing increasingly relying on security advisory services to comply with regulations and prevent data breaches. The European Union’s focus on cybersecurity frameworks and its investment in digital transformation further bolster the market.

Asia-Pacific

The Asia-Pacific region is expected to witness the fastest growth in the Security Advisory Services market, with a market share of about 20% in 2024. Rapid digital transformation, the increasing adoption of cloud services, and a surge in cyberattacks are driving demand for security advisory services in this region. Countries such as China, India, and Japan are leading this growth, with businesses across sectors recognizing the need to enhance their cybersecurity measures. Government initiatives, like India’s National Cyber Security Policy, and the growing prominence of the financial and healthcare sectors are also contributing to market expansion.

Latin America

Latin America is anticipated to account for a smaller share of the Security Advisory Services market, with an estimated market share of 10% in 2024. However, the region is gradually growing as businesses and governments become more aware of the need for enhanced cybersecurity. Countries like Brazil and Mexico are witnessing an increase in cyberattacks, leading organizations to seek expert advisory services. The region’s expanding digital infrastructure and government efforts to strengthen cybersecurity regulations provide growth opportunities for service providers.

Middle East & Africa

The Middle East & Africa region is expected to hold a modest share of the market, capturing around 10% in 2024. The growing digitalization of key sectors such as oil and gas, finance, and healthcare, coupled with increasing cybersecurity threats, is driving the demand for advisory services. Government initiatives in countries like the UAE and Saudi Arabia to develop cybersecurity frameworks and infrastructure are also playing a crucial role in the region’s market growth. However, the market faces challenges due to limited cybersecurity awareness and infrastructure in certain areas.

Key Player Analysis:

  • DXC Technologies (US)
  • Dimension Data (South Africa)
  • PWC (UK)
  • EY (UK)
  • Rapid7 (US)
  • Verizon (US)
  • Cisco (US)
  • TCS (India)
  • Deloitte (US)
  • Kudelski Security (Switzerland)

Competitive Analysis:

The Security Advisory Services market is highly competitive, with several key players dominating the landscape, including Cisco, DXC Technologies, KPMG, Deloitte, PWC, TCS, EY, Verizon, eSentire, Rapid7, Dimension Data, and Kudelski Security. These firms offer a wide range of services, from risk management and incident response to vulnerability assessments and compliance management. Cisco and Verizon, with their robust technology infrastructure, focus on integrating cutting-edge solutions for large enterprises. Meanwhile, Deloitte, EY, and KPMG leverage their global presence and expertise in cybersecurity consulting to cater to diverse industry needs. TCS and DXC Technologies capitalize on their deep industry knowledge and IT services to provide comprehensive security solutions. Companies like eSentire and Rapid7 are positioning themselves as specialized providers by focusing on threat intelligence and advanced threat detection technologies. As cybersecurity threats grow in complexity, these firms continue to innovate, maintaining a stronghold in the market.

Recent Developments:

  • In November 2023, PwC U.K. formed a strategic alliance with Wiz, combining PwC’s Cyber Risk and Advisory Services with Wiz’s Cloud Native Application Protection Platform to benefit their customers. That same month, TCS collaborated with Amazon Security Lake, launching the Cyber Insight Platform to enhance its cybersecurity portfolio with services such as advisory and vulnerability management.
  • In June 2023, Coalfire partnered with AWS to support customers in rapidly scaling new business opportunities by offering Coalfire’s advisory and penetration testing services through AWS.
  • In January 2024, Cisco Systems Inc. will partner with Kyndryl, an IT services company specializing in managing and upgrading enterprise IT infrastructure. Together, they will introduce two innovative security edge services designed to help clients strengthen their security and respond to cyber incidents proactively.
  • In February 2024, Deloitte Touche Tohmatsu Limited will establish a relationship with ParaFlare, an advanced analytics platform focused on improving decision-making and operational efficiency in financial services. Through this agreement, Deloitte will further its commitment to providing advanced cyber defense capabilities to protect Australian businesses from increasing cyber threats.

Market Concentration & Characteristics:

The Security Advisory Services market exhibits moderate concentration, with a mix of large multinational firms and specialized regional players. Key players, such as Cisco, Deloitte, KPMG, and EY, dominate the market, offering comprehensive cybersecurity solutions across various sectors. These companies leverage their extensive resources, global presence, and diverse service offerings to maintain competitive advantages. At the same time, niche players and smaller firms are increasingly gaining market share by focusing on specialized services, such as advanced threat intelligence, incident response, and vulnerability management. The market is characterized by high competition, rapid technological advancements, and a constant need for innovation to address emerging threats. With the increasing sophistication of cyberattacks, companies are seeking proactive, tailored solutions to protect their infrastructure, making the demand for expert advisory services more crucial. This dynamic environment requires service providers to continuously evolve their offerings to stay relevant and meet client needs effectively.

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Report Coverage:

The research report offers an in-depth analysis based on Service Type, Organization Size, End-User and Geography. It details leading market players, providing an overview of their business, product offerings, investments, revenue streams, and key applications. Additionally, the report includes insights into the competitive environment, SWOT analysis, current market trends, as well as the primary drivers and constraints. Furthermore, it discusses various factors that have driven market expansion in recent years. The report also explores market dynamics, regulatory scenarios, and technological advancements that are shaping the industry. It assesses the impact of external factors and global economic changes on market growth. Lastly, it provides strategic recommendations for new entrants and established companies to navigate the complexities of the market.

Future Outlook:

  1. The Security Advisory Services market is expected to continue growing at a strong pace, driven by increasing cybersecurity threats and regulatory compliance requirements.
  2. The adoption of advanced technologies like artificial intelligence and machine learning will enhance threat detection and response capabilities in security advisory services.
  3. Organizations will increasingly rely on security advisory firms to implement zero-trust security models and strengthen overall cybersecurity frameworks.
  4. Demand for specialized advisory services will rise, particularly in industries such as BFSI, healthcare, and government, which require tailored cybersecurity solutions.
  5. As digital transformation accelerates, businesses will seek advisory services to mitigate risks associated with cloud adoption and the integration of IoT devices.
  6. Increased investments in cybersecurity from both governments and private enterprises will further fuel market expansion.
  7. The growing complexity of cyberattacks will push security advisory firms to continuously innovate and provide agile, proactive solutions.
  8. Regulatory changes and the need for compliance with global data protection laws will drive ongoing demand for security advisory services.
  9. The shortage of skilled cybersecurity professionals will create opportunities for advisory firms to bridge talent gaps through expert services.
  10. Emerging markets, particularly in Asia-Pacific and Latin America, will see rapid adoption of security advisory services as organizations recognize the need to enhance their cybersecurity posture.

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Frequently Asked Questions:

What is the current size of the Security Advisory Services Market?

The Security Advisory Services market is projected to grow from USD 14,627.20 million in 2024 to USD 42,611.91 million by 2032, with a compound annual growth rate (CAGR) of 14.3%.

What factors are driving the growth of the Security Advisory Services Market?

The growth of the Security Advisory Services market is driven by increasing cybersecurity threats, regulatory compliance requirements, digital transformation, and the rise of remote work and IoT devices. Additionally, the adoption of cloud computing and evolving cyberattack techniques are major contributing factors.

What are the key segments within the Security Advisory Services Market?

Key segments within the market include service types such as risk management, incident response, vulnerability management, compliance management, and penetration testing. The market is also segmented by organization size, end-user industries, and geographic regions.

What are some challenges faced by the Security Advisory Services Market?

Challenges include the evolving cybersecurity threat landscape, the shortage of skilled cybersecurity professionals, and the resource-intensive nature of staying ahead of sophisticated cyberattacks. Additionally, adapting to emerging technologies like AI and machine learning presents a continuous challenge for security advisory services.

Who are the major players in the Security Advisory Services Market?

Major players in the Security Advisory Services market include Cisco, DXC Technologies, KPMG, Deloitte, PwC, TCS, EY, Verizon, eSentire, Rapid7, Dimension Data, and Kudelski Security, who offer comprehensive cybersecurity solutions across various sectors.

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