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U.S. Soft Decoration Design Services Market By Type (Interior Design, Styling, Furnishing, Accessories); By Style (Contemporary, Traditional, Modern, Bohemian, Mid-Century Modern); By End User (Residential, Commercial, Hospitality); By Price Range (Low, Mid-Range, Luxury); By Project Scope (Single Room, Entire Home, Commercial Space, Hospitality Project) – Growth, Share, Opportunities & Competitive Analysis, 2024 – 2032

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Published: | Report ID: 72108 | Report Format : PDF
REPORT ATTRIBUTE DETAILS
Historical Period 2019-2022
Base Year 2023
Forecast Period 2024-2032
U.S. Soft Decoration Design Services Market Size 2023 USD 2,361.76 million
U.S. Soft Decoration Design Services Market, CAGR 6.80%
U.S. Soft Decoration Design Services Market Size 2032 USD 4,270.33 million

Market Overview

The U.S. Soft Decoration Design Services Market is projected to grow from USD 2,361.76 million in 2023 to an estimated USD 4,270.33 million by 2032, with a compound annual growth rate (CAGR) of 6.80% from 2024 to 2032. This growth is driven by increasing demand for aesthetic enhancements in residential and commercial spaces, as well as the growing trend of personalized, customized home and office environments.

Several factors are fueling the growth of the market. Increasing consumer spending on home improvement and interior decor, alongside a heightened focus on comfort, functionality, and design aesthetics, are prominent drivers. Additionally, advancements in design technology, including the integration of 3D visualization tools, have allowed consumers to experiment with different design ideas, contributing to market expansion. The trend of sustainability and eco-friendly materials in soft decoration is also gaining traction, with consumers opting for environmentally conscious design choices.

Geographically, the U.S. dominates the soft decoration design services market, driven by a strong presence of key players and robust demand across major cities. The market is highly competitive, with leading companies such as Ethan Allen Interiors Inc., Pottery Barn, and Interior Define shaping the landscape. These companies are focusing on innovations in design services, product offerings, and customer experiences to cater to the evolving needs of U.S. consumers.

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Market Insights

  • The U.S. Soft Decoration Design Services Market is projected to grow from USD 2,361.76 million in 2023 to USD 4,270.33 million by 2032, with a CAGR of 6.80% from 2024 to 2032.
  • Key drivers include increasing consumer spending on home improvement, a rise in demand for personalized designs, and growing interest in sustainable, eco-friendly materials.
  • Technological advancements such as 3D visualization and augmented reality are enhancing customer experiences and allowing for more customized design solutions.
  • Market restraints include high costs for premium services and materials, which may limit accessibility for budget-conscious consumers.
  • The West and Northeast regions dominate the market, with high demand in cities like Los Angeles, New York, and San Francisco due to their affluent populations and real estate developments.
  • The commercial sector, including offices and retail spaces, continues to drive significant demand for soft decoration services as businesses focus on creating functional, aesthetically pleasing environments.
  • The rising trend of wellness-focused designs and the integration of smart home features will influence future growth in the market.

Market Drivers

 Increasing Demand for Aesthetic Home and Office Environments

The growing focus on creating visually appealing and functional spaces is transforming the U.S. Soft Decoration Design Services Market. This trend is evident in both residential and commercial settings, where consumers are prioritizing personalized designs that reflect their style and preferences. For instance, the rise of biophilic design in modern offices integrates natural elements like indoor plants, green walls, and natural light to create environments that boost employee well-being and productivity. This approach not only enhances aesthetics but also aligns with the growing demand for wellness-focused workspaces. Similarly, in residential spaces, customizable home décor collections, such as Tailored Canvases’ offerings of personalized wall signs and canvas prints, allow homeowners to express their individuality while improving comfort. These shifts are further supported by the increasing impact of social media platforms like Pinterest and Instagram, which inspire consumers to invest in stylish, functional interiors. By blending aesthetics with functionality, the market is addressing the evolving needs of users who seek both comfort and visual appeal in their living and working environments.

 Rising Disposable Income and Consumer Spending

The expansion of disposable income in the U.S. has significantly driven investments in home improvement and soft decoration design services. As financial stability improves, consumers are increasingly willing to spend on high-quality interior design solutions that enhance their living spaces. For instance, the luxury home goods sector has seen a surge in demand for custom-made furniture and textiles, reflecting a broader trend toward personalized environments. This is further reinforced by lifestyle changes such as remote work, which necessitates aesthetically pleasing yet functional home office setups. Platforms like Tailored Canvases cater to this demand by offering customizable décor options that align with individual preferences. Additionally, e-commerce platforms have made these products more accessible to a tech-savvy demographic, enabling them to explore a wide range of options conveniently. The shift toward creating personalized spaces that reflect one’s lifestyle is not only boosting consumer spending but also driving innovation within the market as businesses adapt to meet these evolving demands.

 Technological Advancements and Innovation in Design Tools

Technological advancements are revolutionizing the U.S. Soft Decoration Design Services Market by enhancing how consumers visualize and execute interior design projects. Tools like 3D modeling, augmented reality (AR), and virtual reality (VR) have transformed the design process into an interactive experience. For instance, AR applications such as Ikea Place allow users to visualize furniture placements in their homes before making a purchase decision, significantly improving customer satisfaction while reducing product returns. Similarly, VR enables immersive walkthroughs of proposed designs, giving clients a realistic preview of their future spaces. These innovations not only streamline decision-making but also empower designers to deliver highly customized solutions tailored to individual preferences. The integration of smart technologies like IoT-based devices further enhances functionality by enabling automated lighting, climate control, and other features that align with modern living standards. As technology continues to evolve, it is expected to play an even greater role in shaping consumer experiences by offering innovative ways to personalize and optimize interior spaces.

 Growing Trend Toward Sustainability and Eco-Friendly Designs

The increasing emphasis on sustainability is reshaping the U.S. Soft Decoration Design Services Market as consumers prioritize eco-friendly materials and practices in their interiors. For instance, biophilic design principles are gaining traction in both residential and office spaces by incorporating natural elements such as FSC-certified wood, recycled materials, and indoor greenery. These choices not only enhance aesthetic appeal but also contribute to environmental conservation by reducing carbon footprints. In offices, sustainable practices like energy-efficient lighting systems and reclaimed furniture are becoming standard features of modern design projects. Similarly, homeowners are opting for organic textiles like linen or bamboo-based furnishings that align with eco-conscious values while maintaining elegance. This shift toward green design reflects a broader societal movement toward responsible consumption patterns, encouraging businesses to innovate with sustainable product lines. As environmental awareness grows, integrating eco-friendly solutions into soft decoration services will remain a key driver of market growth while addressing consumer demands for healthier and more sustainable living environments.

Market Trends

 Sustainability and Eco-Friendly Design Choices

The U.S. Soft Decoration Design Services Market is witnessing a significant shift toward sustainability and eco-friendly practices, driven by growing consumer awareness of environmental issues. This trend is reflected in the increasing use of materials like organic cotton, bamboo, and recycled textiles, as well as furniture crafted from reclaimed wood. For instance, 3D visualization tools are now being employed to simulate the performance of energy-efficient materials and optimize resource usage, minimizing waste and reducing carbon footprints. Additionally, the integration of green spaces through biophilic design—such as living walls and green roofs—not only enhances aesthetics but also improves air quality and biodiversity. The adoption of biodegradable materials and smart technologies like energy-efficient lighting further underscores the market’s commitment to eco-conscious design. As sustainability becomes a top priority for consumers, these innovations are reshaping interior design practices to create spaces that are both visually appealing and environmentally responsible.

 Technological Advancements in Design Visualization

Technological innovations like 3D modeling, augmented reality (AR), and virtual reality (VR) are revolutionizing the U.S. Soft Decoration Design Services Market by enhancing design visualization. These tools allow designers to create detailed digital renderings of spaces, enabling clients to visualize layouts, furniture placements, and color schemes before implementation. For instance, 3D rendering has proven instrumental in showcasing sustainable design elements such as natural lighting strategies and water conservation systems, helping stakeholders make informed decisions. Moreover, AR and VR technologies offer immersive experiences where clients can virtually “walk through” a space and interact with design elements in real time. This not only improves collaboration between designers and clients but also reduces costly mistakes by allowing adjustments during the planning phase. As these technologies become more accessible, they are expected to play an increasingly vital role in creating personalized, efficient, and sustainable interior designs.

 Customization and Personalization of Design Services

The demand for personalized soft decoration services is growing as clients seek unique interiors that reflect their individual tastes and lifestyles. This trend is especially prominent in luxury residential projects where bespoke items like handwoven rugs or custom furniture are highly valued. For instance, workspace personalization has been shown to enhance employee well-being by tailoring elements such as lighting, ergonomics, and decor to individual preferences. In commercial settings, customization ensures that designs align with brand identity while catering to functional needs. Digital tools like 3D modeling further enable designers to create tailored solutions by visualizing intricate details such as fabric choices or layout adjustments before execution. This shift toward individualized design reflects a broader cultural emphasis on authenticity and self-expression, positioning customization as a key driver in the evolution of soft decoration services.

 Wellness-Centered and Biophilic Design Trends

The rising focus on health and well-being has propelled wellness-centered designs into the spotlight within the U.S. Soft Decoration Design Services Market. Biophilic design, which integrates natural elements like plants, sunlight, and water features into interiors, has been shown to reduce stress while enhancing cognitive function and productivity. For example, incorporating greenery into office spaces can boost creativity by 15% while improving air quality. Additionally, ergonomic furniture and mindful layouts contribute to physical comfort and relaxation in both residential and commercial spaces. The use of natural materials such as wood or stone further aligns with wellness goals by fostering a calming atmosphere. As consumers increasingly prioritize environments that support mental and physical health, wellness-centered designs are becoming integral to modern interior projects, blending aesthetics with functionality for holistic well-being.

Market Challenges

 High Costs of Premium Services and Materials

One of the significant challenges faced by the U.S. Soft Decoration Design Services Market is the high cost of premium services and materials. As consumers increasingly demand luxury, customized, and sustainable design solutions, the associated costs for both design services and high-quality materials tend to rise. While affluent customers are willing to invest in premium offerings, the challenge lies in meeting the needs of budget-conscious consumers who still desire aesthetically pleasing and functional spaces. The cost of custom-made furniture, high-end textiles, and eco-friendly materials can be prohibitively expensive, which may limit access to design services for a broader demographic. Additionally, the labor-intensive nature of customized design work, which involves sourcing and crafting unique pieces, further drives up costs. For instance, the cost of premium-priced furniture and floor covering products limits their demand among middle and lower-income households, as these products are often priced higher due to the use of sustainable materials and the labor-intensive nature of custom design work. Design firms are tasked with balancing exclusivity and quality with affordability, often requiring them to offer tiered pricing or flexible solutions to cater to different market segments. This cost barrier may slow down market penetration for certain consumer groups, especially in regions with economic constraints.

 Intense Market Competition and Price Sensitivity

The U.S. Soft Decoration Design Services Market is highly competitive, with numerous players ranging from large multinational firms to small boutique design agencies. This intense competition often results in price sensitivity among consumers, as they weigh the value of services against cost. As the market expands, businesses must differentiate themselves not only through unique design styles but also by offering superior customer service, faster project turnaround times, and innovative solutions that integrate new technologies like augmented reality (AR) or 3D visualization. Small and medium-sized firms, in particular, struggle to compete with larger players that enjoy extensive resources, larger networks, and brand recognition. For instance, the presence of unorganized players and intense competition among existing players in the interior design services market leads to price wars, reducing profit margins and forcing companies to lower their service prices to remain competitive. As a result, businesses must invest in maintaining their competitive edge by offering differentiated services and personalized client experiences. However, the constant pressure to meet price expectations without compromising quality is a challenge that requires careful strategic planning and operational efficiency to sustain growth in this dynamic market environment.

Market Opportunities

Growing Demand for Sustainable and Eco-Friendly Designs

As environmental awareness continues to rise among U.S. consumers, the demand for sustainable and eco-friendly interior design solutions presents a significant market opportunity. Consumers are increasingly seeking ways to minimize their ecological impact, and this trend is influencing their choices in home and office decoration. Soft decoration services that offer environmentally conscious options—such as organic fabrics, recycled materials, energy-efficient lighting, and low-VOC paints—are becoming more desirable. Additionally, the growing interest in biophilic design, which incorporates natural elements like plants and natural light to improve well-being, presents an opportunity for companies to capitalize on the wellness aspect of interior design. Businesses that integrate sustainable practices into their offerings can appeal to eco-conscious consumers, differentiate themselves in a crowded market, and position themselves as leaders in the green design movement.

Rising Customization and Personalization Demand

Another significant opportunity in the U.S. Soft Decoration Design Services Market is the increasing consumer preference for personalized and customized interior solutions. As consumers place a higher value on individuality and uniqueness, they are seeking design services that cater to their specific tastes and lifestyle needs. This trend is particularly strong in the luxury and high-end residential markets, where homeowners are willing to invest in bespoke furniture, tailored color schemes, and exclusive design elements. In the commercial sector, businesses are also focusing on creating environments that reflect their brand identity and culture, opening up opportunities for soft decoration firms to offer tailored solutions. By offering customizable design services, companies can tap into this growing demand for personal expression, build stronger customer relationships, and command premium prices for unique, tailored design offerings.

Market Segmentation Analysis

By Type:

The market can be divided into four main types: Interior Design, Styling, Furnishing, and Accessories. Interior design services dominate the market, as they encompass a wide range of design aspects such as layout planning, color schemes, lighting, and furniture selection. Styling focuses on the arrangement and decoration of spaces to create visually appealing environments, often through the use of textiles and decorative elements. Furnishing includes the selection and placement of furniture, which is a key aspect of soft decoration. Accessories, such as curtains, cushions, rugs, and wall art, add the finishing touches to spaces, making them more personalized and aesthetically pleasing.

By Style:

Soft decoration services are also segmented by design style. The most popular styles in the U.S. include Contemporary, Traditional, Modern, Bohemian, and Mid-Century Modern. Contemporary design incorporates current trends with sleek lines and minimalist furniture. Traditional designs offer classic aesthetics, often with ornate details and a more structured approach. Modern design emphasizes simplicity and functionality, with clean lines and neutral color palettes. Bohemian style is characterized by eclectic, colorful decor, often blending different textures and cultures. Mid-Century Modern combines vintage and contemporary elements, showcasing functional furniture with clean geometric lines and natural materials.

Segments

Based on type

  • Interior Design
  • Styling
  • Furnishing
  • Accessories

 Based on Style

  • Contemporary
  • Traditional
  • Modern
  • Bohemain
  • Mid-Century Modern

Based on end user

  • Residential
  • Commercial
  • Hospitality

Based on price range

  • Low
  • Mid-Range
  • Luxury

 Based on project scope

  • Single Room
  • Entire Home
  • Commercial Space
  • Hospitality Project

Based on region

  • Northeast
  • Midwest
  • South
  • West

Regional Analysis

West Region (35%):

The West region, particularly states like California, Oregon, and Washington, dominates the U.S. Soft Decoration Design Services Market, contributing approximately 35% of the total market share. This region’s dominance can be attributed to the high demand in major cities such as Los Angeles, San Francisco, and Seattle, where both the residential and commercial sectors show strong growth. The West is known for its affluent population, a trend towards modern and sustainable designs, and a robust real estate market. Additionally, the booming tech industry in cities like Silicon Valley drives a need for high-end office and residential interior designs, further bolstering the market. The presence of numerous design professionals and companies that cater to diverse tastes has also contributed to the region’s strong market position.

Northeast Region (30%):

The Northeast region, including major cities like New York, Boston, and Philadelphia, accounts for around 30% of the market share. The region is marked by a dense population, a high number of luxury homes, and significant demand from both the residential and commercial sectors. The commercial sector, in particular, benefits from the presence of corporate offices, retail outlets, and hospitality venues that require sophisticated and functional soft decoration solutions. In addition, the demand for luxury and high-end interior design services in metropolitan areas drives growth in the market. The Northeast is also known for its more traditional and classic design preferences, contributing to the popularity of the traditional and contemporary design styles.

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Key players

  • Aecom
  • Gensler
  • Jacobs Engineering Group Inc
  • Perkins and Will
  • Stantec Inc
  • Areen Design Services Ltd
  • IA Interior Architects
  • Cannon Design
  • Hirsch Bedner Associates
  • NELSON & Associates Interior Design
  • Space Planning Inc

Competitive Analysis

The U.S. Soft Decoration Design Services Market is highly competitive, with several key players offering a range of innovative design solutions. Major firms like Aecom, Gensler, and Jacobs Engineering Group Inc. dominate the market due to their extensive global reach, diversified portfolios, and strong reputations in both residential and commercial design. These firms typically leverage advanced design technologies, including 3D modeling and virtual reality, to enhance client experiences and differentiate their services. Additionally, companies such as Perkins and Will and Stantec Inc. are known for their commitment to sustainability, which is becoming increasingly important to consumers. Smaller players like Areen Design Services Ltd. and IA Interior Architects focus on niche markets, offering specialized services that cater to specific client needs. Despite the market concentration, opportunities for growth remain for firms that can provide personalized, eco-conscious designs and technological innovation.

Recent Developments

  • In 2024, the Aecom emphasized the use of advanced BIM (Building Information Modeling) software to enhance design precision and efficiency. Aecom’s projects have increasingly incorporated sustainable and adaptable designs, addressing environmental challenges such as carbon reduction and extreme weather adaptation. This approach reflects its commitment to creating thoughtful, efficient, and ecological solutions for residential and commercial spaces.
  • In March 2024, Gensler redesigned its Los Angeles office to reflect a hospitality-inspired approach, incorporating flexible workspaces, communal areas, and presentation zones. The redesign aimed to meet evolving employee expectations shaped by remote work experiences. The project resulted in a 35% increase in employee attendance and improved collaboration and productivity. Additionally, Gensler released its 2024 Design Forecast Report, highlighting trends such as mobility-focused designs and sustainability initiatives across its global offices.
  • In 2024, Perkins and Will made significant strides in sustainable design by releasing its first ESG (Environmental, Social, and Governance) report. The firm also provided advanced sustainable design guidance for its global teams. In May 2024, it opened a new studio in Calgary’s Design District to strengthen its presence in North America. Furthermore, Perkins and Will focused on higher education projects, including breaking ground on a $115 million student housing project at Cal State Long Beach.
  • In 2024, CannonDesign received recognition with an honorable mention in the Architect’s Newspaper Best of Practice Awards for its Midwest portfolio. The firm also completed a transformative renovation of the historic GE campus in Fort Wayne, Indiana, known as Electric Works. This project revitalized the 39-acre site into a mixed-use space featuring workspaces, housing, retail areas, and more while paying homage to the site’s industrial legacy.
  • In 2024, Hirsch Bedner Associates (HBA) expanded its offerings by incorporating biophilic elements into hotel interiors to create calming environments that align with wellness trends. HBA’s projects have focused on integrating local cultural elements into designs while maintaining global luxury standards.

Market Concentration and Characteristics 

The U.S. Soft Decoration Design Services Market exhibits a moderate level of market concentration, with several large, well-established players dominating the industry, such as Aecom, Gensler, and Jacobs Engineering Group Inc., alongside smaller, specialized firms like IA Interior Architects and Areen Design Services Ltd. These key players often leverage advanced technologies, extensive portfolios, and strong industry networks to maintain their competitive edge. However, the market also features a significant number of mid-sized and boutique design firms that cater to niche segments, particularly in residential and luxury sectors. The market is characterized by a high level of innovation, with a growing emphasis on sustainable and eco-friendly designs, personalized customer experiences, and the use of digital tools for design visualization. Consumer demand for both aesthetic and functional interiors in residential, commercial, and hospitality sectors continues to fuel market competition and innovation.

Report Coverage

The research report offers an in-depth analysis based on Type, Style, End user, Price Range, Project Scope and Region. It details leading market players, providing an overview of their business, product offerings, investments, revenue streams, and key applications. Additionally, the report includes insights into the competitive environment, SWOT analysis, current market trends, as well as the primary drivers and constraints. Furthermore, it discusses various factors that have driven market expansion in recent years. The report also explores market dynamics, regulatory scenarios, and technological advancements that are shaping the industry. It assesses the impact of external factors and global economic changes on market growth. Lastly, it provides strategic recommendations for new entrants and established companies to navigate the complexities of the market.

Future Outlook

  1. The U.S. Soft Decoration Design Services Market is expected to maintain a steady growth trajectory, with a projected compound annual growth rate (CAGR) of 6.80% from 2024 to 2032. The increasing consumer demand for personalized and functional designs will continue to drive market expansion.
  1. Eco-friendly and sustainable design practices are likely to become even more mainstream, as consumers seek greener, environmentally responsible alternatives. This will lead to a surge in demand for eco-conscious materials and solutions within soft decoration services.
  1. The market will continue to be shaped by technological innovation, with advancements in 3D modeling, augmented reality (AR), and virtual reality (VR) enhancing consumer engagement. These technologies will enable more interactive, customized design experiences.
  1. There will be an increasing preference for high-end, luxury design services, particularly in residential and hospitality sectors. Consumers are investing more in creating unique, premium spaces that reflect their personal taste and status.
  1. As smart home technology becomes more prevalent, soft decoration services will evolve to incorporate smart design elements, blending aesthetics with functionality. This includes integrating tech-driven solutions like lighting, climate control, and security features.
  1. The demand for diverse and eclectic design styles, including Bohemian, Mid-Century Modern, and Minimalist, will rise. Consumers will continue to explore different design aesthetics, reflecting their individuality and creative expression.
  1. The commercial sector will remain a significant driver of market growth, particularly in office spaces, retail environments, and corporate headquarters. Businesses will continue investing in design services to create productive and visually engaging workspaces.
  1. The growing emphasis on wellness and mental health will shape design trends, with consumers focusing on creating calming and restorative environments. Biophilic design, which integrates natural elements, will become more popular as part of this trend.
  1. While the West and Northeast regions will remain dominant, emerging markets in the South and Midwest will experience accelerated growth. These regions are seeing increased urbanization and rising disposable income, fueling demand for soft decoration services.
  1. The demand for highly customized design services will continue to rise, with consumers seeking unique, tailor-made solutions that reflect their personal style and needs. This will drive design firms to offer more bespoke services and personalized experiences.

CHAPTER NO. 1 : INTRODUCTION 19

1.1.1. Report Description 19

Purpose of the Report 19

USP & Key Offerings 19

1.1.2. Key Benefits for Stakeholders 19

1.1.3. Target Audience 20

1.1.4. Report Scope 20

CHAPTER NO. 2 : EXECUTIVE SUMMARY 21

2.1. SOFT DECORATION DESIGN SERVICES Market Snapshot 21

2.1.1. United States SOFT DECORATION DESIGN SERVICES Market, 2018 – 2032 (USD Million) 22

CHAPTER NO. 3 : GEOPOLITICAL CRISIS IMPACT ANALYSIS 23

3.1. Russia-Ukraine and Israel-Palestine War Impacts 23

CHAPTER NO. 4 : SOFT DECORATION DESIGN SERVICES MARKET – INDUSTRY ANALYSIS 24

4.1. Introduction 24

4.2. Market Drivers 25

4.2.1. Driving Factor 1 Analysis 25

4.2.2. Driving Factor 2 Analysis 26

4.3. Market Restraints 27

4.3.1. Restraining Factor Analysis 27

4.4. Market Opportunities 28

4.4.1. Market Opportunity Analysis 28

4.5. Porter’s Five Forces Analysis 29

4.6. Value Chain Analysis 30

4.7. Buying Criteria 31

CHAPTER NO. 5 : IMPORT EXPORT ANALYSIS 32

5.1. Import Analysis by United States 32

5.1.1. United States SOFT DECORATION DESIGN SERVICES Market Import Volume/Revenue, By United States, 2018 – 2023 32

5.2. Export Analysis by United States 33

5.2.1. United States SOFT DECORATION DESIGN SERVICES Market Export Volume/Revenue, By United States, 2018 – 2023 33

CHAPTER NO. 6 : DEMAND SUPPLY ANALYSIS 34

6.1. Demand Analysis by United States 34

6.1.1. United States SOFT DECORATION DESIGN SERVICES Market Demand Volume/Revenue, By United States, 2018 – 2023 34

6.2. Supply Analysis by United States 35

6.2.1. United States SOFT DECORATION DESIGN SERVICES Market Supply Volume/Revenue, By United States, 2018 – 2023 35

CHAPTER NO. 7 : PRODUCTION ANALYSIS 36

7.1. Production Analysis by United States 36

7.1.1. United States SOFT DECORATION DESIGN SERVICES Market Production Volume/Revenue, By United States, 2018 – 2023 36

CHAPTER NO. 8 : PRICE ANALYSIS 37

8.1. Price Analysis by Type 37

8.1.1. United States SOFT DECORATION DESIGN SERVICES Market Price, By Type, 2018 – 2023 37

8.1.2. United States Type Market Price, By Type, 2018 – 2023 37

CHAPTER NO. 9 : RAW MATERIALS ANALYSIS 38

9.1. Key Raw Materials and Suppliers 38

9.2. Key Raw Materials Price Trend 38

CHAPTER NO. 10 : MANUFACTURING COST ANALYSIS 39

10.1. Manufacturing Cost Analysis 39

10.2. Manufacturing Process 39

CHAPTER NO. 11 : ANALYSIS COMPETITIVE LANDSCAPE 40

11.1. Company Market Share Analysis – 2023 40

11.1.1. United States SOFT DECORATION DESIGN SERVICES Market: Company Market Share, by Volume, 2023 40

11.1.2. United States SOFT DECORATION DESIGN SERVICES Market: Company Market Share, by Revenue, 2023 41

11.1.3. United States SOFT DECORATION DESIGN SERVICES Market: Top 6 Company Market Share, by Revenue, 2023 41

11.1.4. United States SOFT DECORATION DESIGN SERVICES Market: Top 3 Company Market Share, by Revenue, 2023 42

11.2. United States SOFT DECORATION DESIGN SERVICES Market Company Volume Market Share, 2023 43

11.3. United States SOFT DECORATION DESIGN SERVICES Market Company Revenue Market Share, 2023 44

11.4. Company Assessment Metrics, 2023 45

11.4.1. Stars 45

11.4.2. Emerging Leaders 45

11.4.3. Pervasive Players 45

11.4.4. Participants 45

11.5. Start-ups /SMEs Assessment Metrics, 2023 45

11.5.1. Progressive Companies 45

11.5.2. Responsive Companies 45

11.5.3. Dynamic Companies 45

11.5.4. Starting Blocks 45

11.6. Strategic Developments 46

11.6.1. Acquisitions & Mergers 46

New Product Launch 46

United States Expansion 46

11.7. Key Players Product Matrix 47

CHAPTER NO. 12 : PESTEL & ADJACENT MARKET ANALYSIS 48

12.1. PESTEL 48

12.1.1. Political Factors 48

12.1.2. Economic Factors 48

12.1.3. Social Factors 48

12.1.4. Technological Factors 48

12.1.5. Environmental Factors 48

12.1.6. Legal Factors 48

12.2. Adjacent Market Analysis 48

CHAPTER NO. 13 : SOFT DECORATION DESIGN SERVICES MARKET – BY TYPE SEGMENT ANALYSIS 49

13.1. SOFT DECORATION DESIGN SERVICES Market Overview, by Type Segment 49

13.1.1. SOFT DECORATION DESIGN SERVICES Market Revenue Share, By Type, 2023 & 2032 50

13.1.2. SOFT DECORATION DESIGN SERVICES Market Attractiveness Analysis, By Type 51

13.1.3. Incremental Revenue Growth Opportunity, by Type, 2024 – 2032 51

13.1.4. SOFT DECORATION DESIGN SERVICES Market Revenue, By Type, 2018, 2023, 2027 & 2032 52

13.2. Interior Design 53

13.3. Styling 54

13.4. Furnishing 55

13.5. Accessories 56

13.6. Type 5 57

CHAPTER NO. 14 : SOFT DECORATION DESIGN SERVICES MARKET – BY APPLICATION SEGMENT ANALYSIS 58

14.1. SOFT DECORATION DESIGN SERVICES Market Overview, by Application Segment 58

14.1.1. SOFT DECORATION DESIGN SERVICES Market Revenue Share, By Application, 2023 & 2032 59

14.1.2. SOFT DECORATION DESIGN SERVICES Market Attractiveness Analysis, By Application 60

14.1.3. Incremental Revenue Growth Opportunity, by Application, 2024 – 2032 60

14.1.4. SOFT DECORATION DESIGN SERVICES Market Revenue, By Application, 2018, 2023, 2027 & 2032 61

14.2. Contemporary 62

14.3. Traditional 63

14.4. Modern 64

14.5. Bohemain 65

14.6. Mid-Century Modern 66

CHAPTER NO. 15 : SOFT DECORATION DESIGN SERVICES MARKET – BY END-USER SEGMENT ANALYSIS 67

15.1. SOFT DECORATION DESIGN SERVICES Market Overview, by End-user Segment 67

15.1.1. SOFT DECORATION DESIGN SERVICES Market Revenue Share, By End-user, 2023 & 2032 68

15.1.2. SOFT DECORATION DESIGN SERVICES Market Attractiveness Analysis, By End-user 69

15.1.3. Incremental Revenue Growth Opportunity, by End-user, 2024 – 2032 69

15.1.4. SOFT DECORATION DESIGN SERVICES Market Revenue, By End-user, 2018, 2023, 2027 & 2032 70

15.2. Residential 71

15.3. Commercial 72

15.4. Hospitality 73

15.5. End-user 4 74

15.6. End-user 5 75

CHAPTER NO. 16 : SOFT DECORATION DESIGN SERVICES MARKET – BY PRICE RANGE SEGMENT ANALYSIS 76

16.1. SOFT DECORATION DESIGN SERVICES Market Overview, by Price Range Segment 76

16.1.1. SOFT DECORATION DESIGN SERVICES Market Revenue Share, By Price Range, 2023 & 2032 77

16.1.2. SOFT DECORATION DESIGN SERVICES Market Attractiveness Analysis, By Price Range 78

16.1.3. Incremental Revenue Growth Opportunity, by Price Range, 2024 – 2032 78

16.1.4. SOFT DECORATION DESIGN SERVICES Market Revenue, By Price Range, 2018, 2023, 2027 & 2032 79

16.2. Low 80

16.3. Mid-Range 81

16.4. Luxury 82

CHAPTER NO. 17 : – BY PROJECT SCOPE SEGMENT ANALYSIS 83

17.1. SOFT DECORATION DESIGN SERVICES Market Overview, by Project Scope Segment 83

17.1.1. SOFT DECORATION DESIGN SERVICES Market Revenue Share, By Project Scope, 2023 & 2032 84

17.1.2. SOFT DECORATION DESIGN SERVICES Market Attractiveness Analysis, By Project Scope 85

17.1.3. Incremental Revenue Growth Opportunity, by Project Scope, 2024 – 2032 85

17.1.4. SOFT DECORATION DESIGN SERVICES Market Revenue, By Project Scope, 2018, 2023, 2027 & 2032 86

17.2. Single Room 87

17.3. Entire Home 88

17.4. Commercial Space 89

17.5. Hospitality Project 90

17.6. Project Scope 5 91

CHAPTER NO. 18 : SOFT DECORATION DESIGN SERVICES MARKET – UNITED STATES ANALYSIS 92

18.1. Type 92

18.1.1. United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Type, 2018 – 2023 (USD Million) 92

18.2. United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Type, 2024 – 2032 (USD Million) 92

18.3. Application 93

18.3.1. United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Application, 2018 – 2023 (USD Million) 93

18.3.2. United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Application, 2024 – 2032 (USD Million) 93

18.4. End-user 94

18.4.1. United States SOFT DECORATION DESIGN SERVICES Market Revenue, By End-user, 2018 – 2023 (USD Million) 94

18.4.2. United States SOFT DECORATION DESIGN SERVICES Market Revenue, By End-user, 2024 – 2032 (USD Million) 94

18.5. Price Range 95

18.5.1. United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Price Range, 2018 – 2023 (USD Million) 95

18.5.2. United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Price Range, 2024 – 2032 (USD Million) 95

18.6. Project Scope 96

18.6.1. United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Project Scope, 2018 – 2023 (USD Million) 96

18.6.2. United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Project Scope, 2024 – 2032 (USD Million) 96

CHAPTER NO. 19 : COMPANY PROFILES 97

19.1. Aecom 97

19.1.1. Company Overview 97

19.1.2. Product Portfolio 97

19.1.3. Swot Analysis 97

19.1.4. Business Strategy 98

19.1.5. Financial Overview 98

19.1.6. Gensler 99

19.1.7. Jacobs Engineering Group Inc 99

19.1.8. Perkins and Will 99

19.1.9. Stantec Inc 99

19.1.10. Areen Design Services Ltd 99

19.1.11. IA Interior Architects 99

19.1.12. Cannon Design 99

19.1.13. Hirsch Bedner Associates 99

19.1.14. NELSON & Associates Interior Design 99

19.1.15. Space Planning Inc 99

19.1.16. Company 12 99

19.1.17. Company 13 99

19.1.18. Company 14 99

CHAPTER NO. 20 : RESEARCH METHODOLOGY 100

20.1. Research Methodology 100

20.1.1. Phase I – Secondary Research 101

20.1.2. Phase II – Data Modeling 101

Company Share Analysis Model 102

Revenue Based Modeling 102

20.1.3. Phase III – Primary Research 103

20.1.4. Research Limitations 104

Assumptions 104

List of Figures

FIG NO. 1. United States SOFT DECORATION DESIGN SERVICES Market Revenue, 2018 – 2032 (USD Million) 22

FIG NO. 2. Porter’s Five Forces Analysis for United States SOFT DECORATION DESIGN SERVICES Market 29

FIG NO. 3. Value Chain Analysis for United States SOFT DECORATION DESIGN SERVICES Market 30

FIG NO. 4. United States SOFT DECORATION DESIGN SERVICES Market Import Volume/Revenue, By United States, 2018 – 2023 32

FIG NO. 5. United States SOFT DECORATION DESIGN SERVICES Market Export Volume/Revenue, By United States, 2018 – 2023 33

FIG NO. 6. United States SOFT DECORATION DESIGN SERVICES Market Demand Volume/Revenue, By United States, 2018 – 2023 34

FIG NO. 7. United States SOFT DECORATION DESIGN SERVICES Market Supply Volume/Revenue, By United States, 2018 – 2023 35

FIG NO. 8. United States SOFT DECORATION DESIGN SERVICES Market Production Volume/Revenue, By United States, 2018 – 2023 36

FIG NO. 9. United States SOFT DECORATION DESIGN SERVICES Market Price, By Type, 2018 – 2023 37

FIG NO. 10. Raw Materials Price Trend Analysis, 2018 – 2023 38

FIG NO. 11. Manufacturing Cost Analysis 39

FIG NO. 12. Manufacturing Process 39

FIG NO. 13. Company Share Analysis, 2023 40

FIG NO. 14. Company Share Analysis, 2023 41

FIG NO. 15. Company Share Analysis, 2023 41

FIG NO. 16. Company Share Analysis, 2023 42

FIG NO. 17. SOFT DECORATION DESIGN SERVICES Market – Company Volume  Market Share, 2023 43

FIG NO. 18. SOFT DECORATION DESIGN SERVICES Market – Company Revenue Market Share, 2023 44

FIG NO. 19. SOFT DECORATION DESIGN SERVICES Market Revenue Share, By Type, 2023 & 2032 50

FIG NO. 20. Market Attractiveness Analysis, By Type 51

FIG NO. 21. Incremental Revenue Growth Opportunity by Type, 2024 – 2032 51

FIG NO. 22. SOFT DECORATION DESIGN SERVICES Market Revenue, By Type, 2018, 2023, 2027 & 2032 52

FIG NO. 23. United States SOFT DECORATION DESIGN SERVICES Market for Interior Design, Revenue (USD Million) 2018 – 2032 53

FIG NO. 24. United States SOFT DECORATION DESIGN SERVICES Market for Styling, Revenue (USD Million) 2018 – 2032 54

FIG NO. 25. United States SOFT DECORATION DESIGN SERVICES Market for Furnishing, Revenue (USD Million) 2018 – 2032 55

FIG NO. 26. United States SOFT DECORATION DESIGN SERVICES Market for Accessories, Revenue (USD Million) 2018 – 2032 56

FIG NO. 27. United States SOFT DECORATION DESIGN SERVICES Market for Type 5, Revenue (USD Million) 2018 – 2032 57

FIG NO. 28. SOFT DECORATION DESIGN SERVICES Market Revenue Share, By Application, 2023 & 2032 59

FIG NO. 29. Market Attractiveness Analysis, By Application 60

FIG NO. 30. Incremental Revenue Growth Opportunity by Application, 2024 – 2032 60

FIG NO. 31. SOFT DECORATION DESIGN SERVICES Market Revenue, By Application, 2018, 2023, 2027 & 2032 61

FIG NO. 32. United States SOFT DECORATION DESIGN SERVICES Market for Contemporary, Revenue (USD Million) 2018 – 2032 62

FIG NO. 33. United States SOFT DECORATION DESIGN SERVICES Market for Traditional, Revenue (USD Million) 2018 – 2032 63

FIG NO. 34. United States SOFT DECORATION DESIGN SERVICES Market for Modern, Revenue (USD Million) 2018 – 2032 64

FIG NO. 35. United States SOFT DECORATION DESIGN SERVICES Market for Bohemain, Revenue (USD Million) 2018 – 2032 65

FIG NO. 36. United States SOFT DECORATION DESIGN SERVICES Market for Mid-Century Modern, Revenue (USD Million) 2018 – 2032 66

FIG NO. 37. SOFT DECORATION DESIGN SERVICES Market Revenue Share, By End-user, 2023 & 2032 68

FIG NO. 38. Market Attractiveness Analysis, By End-user 69

FIG NO. 39. Incremental Revenue Growth Opportunity by End-user, 2024 – 2032 69

FIG NO. 40. SOFT DECORATION DESIGN SERVICES Market Revenue, By End-user, 2018, 2023, 2027 & 2032 70

FIG NO. 41. United States SOFT DECORATION DESIGN SERVICES Market for Residential, Revenue (USD Million) 2018 – 2032 71

FIG NO. 42. United States SOFT DECORATION DESIGN SERVICES Market for Commercial, Revenue (USD Million) 2018 – 2032 72

FIG NO. 43. United States SOFT DECORATION DESIGN SERVICES Market for Hospitality, Revenue (USD Million) 2018 – 2032 73

FIG NO. 44. United States SOFT DECORATION DESIGN SERVICES Market for End-user 4, Revenue (USD Million) 2018 – 2032 74

FIG NO. 45. United States SOFT DECORATION DESIGN SERVICES Market for End-user 5, Revenue (USD Million) 2018 – 2032 75

FIG NO. 46. SOFT DECORATION DESIGN SERVICES Market Revenue Share, By Price Range, 2023 & 2032 77

FIG NO. 47. Market Attractiveness Analysis, By Price Range 78

FIG NO. 48. Incremental Revenue Growth Opportunity by Price Range, 2024 – 2032 78

FIG NO. 49. SOFT DECORATION DESIGN SERVICES Market Revenue, By Price Range, 2018, 2023, 2027 & 2032 79

FIG NO. 50. United States SOFT DECORATION DESIGN SERVICES Market for Low, Revenue (USD Million) 2018 – 2032 80

FIG NO. 51. United States SOFT DECORATION DESIGN SERVICES Market for Mid-Range, Revenue (USD Million) 2018 – 2032 81

FIG NO. 52. United States SOFT DECORATION DESIGN SERVICES Market for Luxury, Revenue (USD Million) 2018 – 2032 82

FIG NO. 53. SOFT DECORATION DESIGN SERVICES Market Revenue Share, By Project Scope, 2023 & 2032 84

FIG NO. 54. Market Attractiveness Analysis, By Project Scope 85

FIG NO. 55. Incremental Revenue Growth Opportunity by Project Scope, 2024 – 2032 85

FIG NO. 56. SOFT DECORATION DESIGN SERVICES Market Revenue, By Project Scope, 2018, 2023, 2027 & 2032 86

FIG NO. 57. United States SOFT DECORATION DESIGN SERVICES Market for Single Room, Revenue (USD Million) 2018 – 2032 87

FIG NO. 58. United States SOFT DECORATION DESIGN SERVICES Market for Entire Home, Revenue (USD Million) 2018 – 2032 88

FIG NO. 59. United States SOFT DECORATION DESIGN SERVICES Market for Commercial Space, Revenue (USD Million) 2018 – 2032 89

FIG NO. 60. United States SOFT DECORATION DESIGN SERVICES Market for Hospitality Project, Revenue (USD Million) 2018 – 2032 90

FIG NO. 61. United States SOFT DECORATION DESIGN SERVICES Market for Project Scope 5, Revenue (USD Million) 2018 – 2032 91

FIG NO. 62. Research Methodology – Detailed View 100

FIG NO. 63. Research Methodology 101

List of Tables

TABLE NO. 1. : United States SOFT DECORATION DESIGN SERVICES Market: Snapshot 18

TABLE NO. 2. : Drivers for the SOFT DECORATION DESIGN SERVICES Market: Impact Analysis 22

TABLE NO. 3. : Restraints for the SOFT DECORATION DESIGN SERVICES Market: Impact Analysis 24

TABLE NO. 4. : United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Type, 2018 – 2023 34

TABLE NO. 5. : Key Raw Materials & Suppliers 35

TABLE NO. 6. : United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Type, 2018 – 2023 (USD Million) 89

TABLE NO. 7. : United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Type, 2024 – 2032 (USD Million) 89

TABLE NO. 8. : United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Application, 2018 – 2023 (USD Million) 90

TABLE NO. 9. : United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Application, 2024 – 2032 (USD Million) 90

TABLE NO. 10. : United States SOFT DECORATION DESIGN SERVICES Market Revenue, By End-user, 2018 – 2023 (USD Million) 91

TABLE NO. 11. : United States SOFT DECORATION DESIGN SERVICES Market Revenue, By End-user, 2024 – 2032 (USD Million) 91

TABLE NO. 12. : United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Price Range, 2018 – 2023 (USD Million) 92

TABLE NO. 13. : United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Price Range, 2024 – 2032 (USD Million) 92

TABLE NO. 14. : United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Project Scope, 2018 – 2023 (USD Million) 93

TABLE NO. 15. : United States SOFT DECORATION DESIGN SERVICES Market Revenue, By Project Scope, 2024 – 2032 (USD Million) 93

 

Frequently Asked Questions

What is the market size of the U.S. Soft Decoration Design Services Market in 2023 and 2032?

The U.S. Soft Decoration Design Services Market is valued at USD 2,361.76 million in 2023 and is projected to reach USD 4,270.33 million by 2032, with a CAGR of 6.80% from 2024 to 2032.

What factors are driving the growth of the U.S. Soft Decoration Design Services Market?

The market’s growth is driven by increasing demand for aesthetic enhancements, the rise in consumer spending on home improvements, and the growing trend of personalized, customized home and office environments.

How are advancements in technology affecting the soft decoration design services market?

Advancements in design technologies like 3D visualization tools and virtual reality are enabling more personalized and interactive design experiences, driving market expansion.

Which regions are driving demand in the U.S. Soft Decoration Design Services Market?

The U.S. regions driving demand include the West and Northeast, where affluent populations and a high number of residential and commercial developments fuel the demand for design services.

What are the future trends in the U.S. Soft Decoration Design Services Market?

Future trends include increased demand for eco-friendly designs, integration of smart home features, and a continued rise in customization and personalization of interior design services.

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