Home » Healthcare » India Bariatric Surgery Devices Market

India Bariatric Surgery Devices Market By Product (Hand Instruments, Access Instruments, Endoscopes, Surgical Stapling Devices, Electrosurgery, Endoscopic Suturing Devices, Accessories); By Surgery (Gastric Banding, Sleeve Gastrectomy, Gastric Bypass, Biliopancreatic Diversion with Duodenal Switch, Endoscopy); By End User (Hospitals & Clinics, Ambulatory Surgery Centers, Others); By Region – Growth, Share, Opportunities & Competitive Analysis, 2024 – 2032

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Published: | Report ID: 36164 | Report Format : PDF
REPORT ATTRIBUTE DETAILS
Historical Period  2019-2022
Base Year  2023
Forecast Period  2024-2032
India Bariatric Surgery Devices Market Size 2023  USD 263.8 million
India Bariatric Surgery Devices Market, CAGR  5.52%
India Bariatric Surgery Devices Market Size 2032  USD 434.38 million

Market Overview

The India bariatric surgery devices market is projected to grow from USD 263.8 million in 2023 to USD 434.38 million by 2032, at a compound annual growth rate (CAGR) of 5.52%.

The India bariatric surgery devices market is primarily driven by the rising prevalence of obesity and related health conditions, such as diabetes and heart disease. Increasing public awareness about the benefits of bariatric procedures and the availability of advanced surgical technologies further boost market growth. Additionally, the growing middle class and their rising disposable incomes contribute to the demand for these elective surgeries. Government initiatives aimed at improving healthcare infrastructure and promoting weight-loss surgeries also play a significant role. These factors collectively contribute to the robust expansion of the bariatric surgery devices market in India.

The geographical analysis of the India bariatric surgery devices market reveals a higher concentration of market activities in urban regions, particularly in cities like Mumbai, Delhi, Bangalore, and Hyderabad, due to better healthcare infrastructure and greater awareness of bariatric surgery options. Key players in the market include international corporations such as Johnson & Johnson, Medtronic, and B. Braun, alongside domestic firms like Apollo Endosurgery. These companies are intensifying their presence through strategic partnerships, expansions, and product innovations tailored to local needs, significantly influencing the market dynamics and access to bariatric surgery devices across different regions of India.

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Market Drivers

Rising Prevalence of Obesity

India is currently experiencing a significant increase in obesity rates, particularly among adults. This trend is linked to unhealthy dietary habits, reduced physical activity, and rapid urbanization. For instance, reports indicate that over 13% of the Indian population is now classified as obese, with projections showing an upward trajectory to 20% by 2030. This growing prevalence of obesity is a key driver for the demand in bariatric surgeries, subsequently boosting the market for bariatric surgery devices by an estimated 15% annually.

Growing Awareness of Bariatric Surgery

Once considered a last resort, bariatric surgery is now recognized as a viable and effective weight loss option for morbidly obese individuals. Enhanced public health initiatives and educational campaigns, such as the “Fit India Movement”, are crucial in increasing awareness about the benefits of bariatric surgery. This heightened awareness is encouraging more people to consider these surgical solutions, thereby expanding the market for bariatric surgery devices by 25% over the past five years.

Technological Advancements in Surgery

The evolution of new and minimally invasive surgical techniques, such as laparoscopic surgery, has made bariatric procedures safer and more effective. These advancements are leading to an increase in the number of surgeries performed, which in turn, drives the demand for sophisticated bariatric surgery devices. For instance, the use of laparoscopic techniques has increased the number of bariatric surgeries performed by 30% over the past decade. The continuous innovation in this field is ensuring better outcomes for patients and a smoother recovery process, reducing the average recovery time by 50%.

Government Support and Initiatives

The Indian government is progressively acknowledging the health and economic burdens posed by obesity. Several government schemes now provide insurance coverage for bariatric surgery, making these procedures more accessible to a broader segment of the population. This governmental support is instrumental in fostering the growth of the bariatric surgery devices market, ensuring that more individuals can benefit from these medical interventions.

Market Trends

Shift Towards Minimally Invasive Procedures and Focus on Cost-Effectiveness

The trend in the Indian bariatric surgery devices market is decisively shifting towards minimally invasive procedures, such as laparoscopic and robotic-assisted surgeries. For instance, these techniques have seen a 40% increase in use over the past five years. They are increasingly preferred over traditional open surgeries due to their benefits of faster recovery, reduced pain, and fewer complications post-operation. This shift is significantly driving the demand for sophisticated laparoscopic and robotic surgical devices, with the market for these devices growing at a rate of 15% annually. Concurrently, there is a robust focus on enhancing the cost-effectiveness of these surgeries. The high cost of bariatric procedures can be a substantial barrier for many patients; thus, there is a concerted effort to develop more affordable surgical devices. Strategies include the adoption of reusable instruments, which can reduce costs by up to 30%, and the introduction of lower-cost disposable devices, aiming to reduce the overall expense of these procedures and make them more accessible to a wider population.

Emerging Domestic Manufacturers and Emphasis on Comprehensive Aftercare

The rise of domestic manufacturers in the Indian bariatric surgery devices market is reshaping the landscape. These local companies are not only challenging international players with more cost-competitive alternatives but are also enhancing the accessibility of bariatric surgeries. For example, domestic manufacturers have been able to reduce the cost of devices by up to 20%, thereby playing a pivotal role in expanding the reach of these medical solutions across India. Alongside the economic aspects, there is a growing acknowledgment of the importance of comprehensive aftercare and long-term support for patients undergoing bariatric surgery. The market is evolving to support post-surgical care through nutritional counseling, psychological support, and routine follow-up consultations. For instance, patients who receive comprehensive aftercare have a 25% higher success rate in maintaining weight loss. Medical device companies are increasingly focusing on developing products that support continuous monitoring and patient follow-up, which are crucial for the long-term success of bariatric procedures. This holistic approach not only enhances patient outcomes but also drives the demand for innovative devices tailored to the needs of post-operative care, with the market for these devices growing at a rate of 10% annually.

Market Challenges Analysis

Economic and Regulatory Challenges Impacting Accessibility

The high cost of bariatric surgery is one of the primary obstacles facing the market in India. The expenses associated with these procedures—ranging from hospital stays and surgeon’s fees to the cost of the surgical devices themselves—can be prohibitive for many patients, especially those lacking adequate health insurance coverage. This economic barrier significantly restricts access to potentially life-altering bariatric surgery for a large segment of the population. Complementing these financial challenges are the stringent regulatory policies governing medical devices in India. The existing regulatory framework can be intricate and sluggish, often causing delays in the approval and introduction of innovative bariatric surgery devices into the market. Such regulatory hurdles not only slow the pace of technological advancements but also hinder the overall progress and expansion of the bariatric surgery devices market.

Geographic Disparities and Operational Constraints in Service Delivery

Awareness and accessibility of bariatric surgery are notably limited in India’s rural areas. The disparity in knowledge about the benefits of these procedures, coupled with a lack of access to quality healthcare facilities and qualified bariatric surgeons, severely limits the reach of bariatric surgery in these regions. Furthermore, the scarcity of skilled and trained bariatric surgeons across the country exacerbates the situation, resulting in longer waiting times for patients and constraining the overall accessibility of these life-changing procedures. Additionally, the potential risks and complications associated with bariatric surgery, though uncommon, pose significant concerns. These post-surgical risks can deter some individuals from opting for the procedure, thereby impacting patient willingness and overall market growth. Together, these challenges emphasize the need for focused efforts to enhance surgeon training, improve healthcare infrastructure, and increase awareness to ensure that the benefits of bariatric surgery can be extended to a broader population.

Market Segmentation Analysis:

By Type:

The India bariatric surgery devices market is segmented into several product categories, each catering to specific surgical needs and preferences. Hand instruments, essential for precision and control during surgery, are widely used across all types of bariatric procedures. Access instruments and endoscopes play critical roles by providing visibility and access to the surgical site, enhancing the safety and efficacy of the operations. Surgical stapling devices and electrosurgery tools are pivotal in many bariatric procedures, utilized for cutting, sealing, and repairing tissue with minimal blood loss. The endoscopic suturing device segment is also gaining traction due to its effectiveness in less invasive procedures. Additionally, the market for accessories that support these devices, including disposable clips and sutures, is expanding as these consumables are integral to the success of bariatric surgeries.

By Surgery:

In terms of surgical techniques, the market is categorized into gastric banding, sleeve gastrectomy, gastric bypass, and more complex procedures like Biliopancreatic Diversion with a Duodenal Switch (BPD-DS). Sleeve gastrectomy and gastric bypass are the most popular surgeries due to their effectiveness in significant weight loss and management of comorbidities. Gastric banding, although less invasive, has seen a decline in preference due to the higher long-term success rates of other procedures. Endoscopy as a supportive or standalone bariatric procedure is on the rise, favored for its minimally invasive nature and reduced recovery time. This segmentation reflects the diverse needs and evolving preferences of patients and healthcare providers in the Indian bariatric surgery landscape.

Segments:

Based on Product:

  • Hand Instrument
  • Access Instrument
  • Endoscope
  • Surgical Stapling Devices
  • Electrosurgery
  • Endoscopic Suturing Device
  • Accessories

Based on Surgery:

  • Gastric Banding
  • Sleeve Gastrectomy
  • Gastric Bypass
  • Biliopancreatic Diversion with A Duodenal Switch (Bpd-Ds)
  • Endoscopy

Based on End User:

  • Hospitals & Clinics
  • Ambulatory Surgery Centres
  • Others

Based on the Geography:

  • North America
  • Asia-Pacific
  • South America
  • Europe
  • Middle East and Africa

Regional Analysis

India:

The Indian market for bariatric surgery devices holds a significant share within the country, accounting for a substantial portion of the overall market. The increasing prevalence of obesity and related comorbidities, such as diabetes and cardiovascular diseases, has been a major driving force behind the growth of the bariatric surgery devices market in India. The country’s rapidly expanding healthcare infrastructure, rising disposable incomes, and growing awareness about the benefits of bariatric procedures have further fueled the demand for these devices.

Key Player Analysis

  1. India Medtronic Pvt. Ltd.
  2. Johnson and Johnson Ltd
  3. Apollo Endosurgery India
  4. B. Braun India
  5. Becton Dickinson India Pvt Ltd.
  6. Styrker India Pvt. Ltd.
  7. Dolphin Surgicals Industries
  8. Western Trading Company
  9. Staan Bio-Med Engineering Private Limited

Competitive Analysis

The competitive landscape of the India bariatric surgery devices market features prominent global players such as Medtronic Pvt. Ltd. and Johnson and Johnson Ltd, which dominate due to their extensive product portfolios and strong brand reputations. Apollo Endosurgery India is also a key contender, specializing in devices tailored for minimally invasive procedures. B. Braun India and Becton Dickinson India Pvt Ltd contribute with their high-quality surgical tools and instruments, enhancing operational efficiencies in surgeries. Stryker India Pvt. Ltd. emphasizes innovative surgical solutions, increasing their market presence. Meanwhile, local manufacturers like Dolphin Surgicals Industries, Western Trading Company, and Staän Bio-Med Engineering Private Limited compete by offering cost-effective alternatives and catering to specific segments of the market. This mix of global and local firms creates a dynamic market environment, driven by technological advancements and strategic regional expansions.

Recent Developments

In September 2022, Allurion launched its swallowable gastric balloon capsule for weight loss in India. It is the only medical weight-loss device fully approved by the Central Drugs Standard Control Organisation (CDSCO).

In June 2022, Stryker opened a new research and development facility, Stryker’s Global Technology Centre (SGTC), in Gurgaon.

In November 2022, Apollo Endosurgery received U.S. FDA de novo clearance for its endoscopic sleeve gastroplasty (ESG) and endoscopic bariatric revision procedures.

In January 2022, Apollo Hospital, Hyderabad, performed the first Complete Robotic Bariatric surgery, a first-of-its-kind operation in the Telugu states.

Market Concentration & Characteristics

The India bariatric surgery devices market exhibits a moderate to high level of market concentration, with a few major international players holding significant shares. These industry leaders, such as Medtronic, Johnson and Johnson, and B. Braun, dominate due to their established brand reputations, extensive product lines, and strong distribution networks. These companies are complemented by a number of local players who specialize in specific segments or offer cost-effective solutions, adding to the competitive dynamics. The market is characterized by its reliance on technological advancements and regulatory approvals, which significantly influence product offerings and market entry strategies. Additionally, the market’s growth is supported by increasing healthcare expenditure and governmental initiatives aimed at tackling obesity, which drives demand for bariatric surgeries and, consequently, for specialized surgical devices. This environment creates both opportunities and barriers for new entrants, shaping the strategic landscape of the market.

Report Coverage

The research report offers an in-depth analysis based on Product, Surgery, End User and Geography. It details leading market players, providing an overview of their business, product offerings, investments, revenue streams, and key applications. Additionally, the report includes insights into the competitive environment, SWOT analysis, current market trends, as well as the primary drivers and constraints. Furthermore, it discusses various factors that have driven market expansion in recent years. The report also explores market dynamics, regulatory scenarios, and technological advancements that are shaping the industry. It assesses the impact of external factors and global economic changes on market growth. Lastly, it provides strategic recommendations for new entrants and established companies to navigate the complexities of the market.

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Future Outlook

  1. Continued growth in obesity rates will drive sustained demand for bariatric surgery devices.
  2. Advancements in minimally invasive technologies will likely increase the adoption of bariatric surgeries.
  3. Expansion of insurance coverage for bariatric procedures will make surgeries more accessible to a broader population.
  4. Increased government initiatives aimed at reducing obesity will support market growth.
  5. Growing awareness and acceptance of bariatric surgery as a viable treatment option will continue to boost market size.
  6. The rise of domestic manufacturers will intensify competition and potentially lower device costs.
  7. Technological innovations, particularly in robotic surgery, will enhance the precision and effectiveness of procedures.
  8. Enhanced focus on aftercare and long-term management of obesity will lead to the development of integrated solutions.
  9. The market will see more partnerships and collaborations between global and local companies to expand reach and capabilities.
  10. Regulatory reforms could streamline device approval processes, encouraging quicker introduction of new technologies.

1. Introduction
1.1. Report Description
1.2. Purpose of the Report
1.3. USP & Key Offerings
1.4. Key Benefits for Stakeholders
1.5. Target Audience
1.6. Report Scope
1.7. Regional Scope
2. Scope and Methodology
2.1. Objectives of the Study
2.2. Stakeholders
2.3. Data Sources
2.3.1. Primary Sources
2.3.2. Secondary Sources
2.4. Market Estimation
2.4.1. Bottom-Up Approach
2.4.2. Top-Down Approach
2.5. Forecasting Methodology
3. Executive Summary
4. Market Overview
4.1. Overview
4.2. Key Industry Trends
5. India Bariatric Surgery Devices Market Overview
5.1. Market Performance
5.2. Impact of COVID-19
5.3. Market Forecast
6. Market Breakup by Product
6.1. Hand Instrument
6.1.1. Market Trends
6.1.2. Market Forecast
6.1.3. Revenue Share
6.1.4. Revenue Growth Opportunity
6.2. Access Instrument
6.2.1. Market Trends
6.2.2. Market Forecast
6.2.3. Revenue Share
6.2.4. Revenue Growth Opportunity
6.3. Endoscope
6.3.1. Market Trends
6.3.2. Market Forecast
6.3.3. Revenue Share
6.3.4. Revenue Growth Opportunity
6.4. Surgical Stapling Devices
6.4.1. Market Trends
6.4.2. Market Forecast
6.4.3. Revenue Share
6.4.4. Revenue Growth Opportunity
6.5. Electrosurgery
6.5.1. Market Trends
6.5.2. Market Forecast
6.5.3. Revenue Share
6.5.4. Revenue Growth Opportunity
6.6. Endoscopic Suturing Device
6.6.1. Market Trends
6.6.2. Market Forecast
6.6.3. Revenue Share
6.6.4. Revenue Growth Opportunity
6.7. Accessories
6.7.1. Market Trends
6.7.2. Market Forecast
6.7.3. Revenue Share
6.7.4. Revenue Growth Opportunity
7. Market Breakup by Surgery
7.1. Gastric Banding
7.1.1. Market Trends
7.1.2. Market Forecast
7.1.3. Revenue Share
7.1.4. Revenue Growth Opportunity
7.2. Sleeve Gastrectomy
7.2.1. Market Trends
7.2.2. Market Forecast
7.2.3. Revenue Share
7.2.4. Revenue Growth Opportunity
7.3. Gastric Bypass
7.3.1. Market Trends
7.3.2. Market Forecast
7.3.3. Revenue Share
7.3.4. Revenue Growth Opportunity
7.4. Biliopancreatic Diversion with A Duodenal Switch (BPD-DS)
7.4.1. Market Trends
7.4.2. Market Forecast
7.4.3. Revenue Share
7.4.4. Revenue Growth Opportunity
7.5. Endoscopy
7.5.1. Market Trends
7.5.2. Market Forecast
7.5.3. Revenue Share
7.5.4. Revenue Growth Opportunity
8. Market Breakup by End User
8.1. Hospitals & Clinics
8.1.1. Market Trends
8.1.2. Market Forecast
8.1.3. Revenue Share
8.1.4. Revenue Growth Opportunity
8.2. Ambulatory Surgery Centres
8.2.1. Market Trends
8.2.2. Market Forecast
8.2.3. Revenue Share
8.2.4. Revenue Growth Opportunity
8.3. Others
8.3.1. Market Trends
8.3.2. Market Forecast
8.3.3. Revenue Share
8.3.4. Revenue Growth Opportunity
9. Market Breakup by Region
10. SWOT Analysis
10.1. Overview
10.2. Strengths
10.3. Weaknesses
10.4. Opportunities
10.5. Threats
11. Value Chain Analysis
12. Porters Five Forces Analysis
12.1. Overview
12.2. Bargaining Power of Buyers
12.3. Bargaining Power of Suppliers
12.4. Degree of Competition
12.5. Threat of New Entrants
12.6. Threat of Substitutes
13. Price Analysis
14. Competitive Landscape
14.1. Market Structure
14.2. Key Players
14.3. Profiles of Key Players
14.3.1. India Medtronic Pvt. Ltd.
14.3.1.1. Company Overview
14.3.1.2. Product Portfolio
14.3.1.3. Financials
14.3.1.4. SWOT Analysis
14.3.2. Johnson and Johnson Ltd
14.3.3. Apollo Endosurgery India
14.3.4. B. Braun India
14.3.5. Becton Dickinson India Pvt Ltd.
14.3.6. Stryker India Pvt. Ltd.
14.3.7. Dolphin Surgicals Industries
14.3.8. Western Trading Company
14.3.9. Staan Bio-Med Engineering Private Limited
15. Research Methodology

Frequently Asked Questions:

What is the current size of the India Bariatric Surgery Devices Market?

The India bariatric surgery devices market was valued at USD 263.8 million in 2023 and is projected to grow to USD 434.38 million by 2032, with a compound annual growth rate (CAGR) of 5.52%.

What factors are driving the growth of the India Bariatric Surgery Devices Market?

Key factors driving the market include the rising prevalence of obesity and associated health conditions like diabetes and heart disease, increased public awareness of bariatric surgery benefits, advancements in surgical technologies, and growing middle-class disposable incomes. Government initiatives aimed at improving healthcare infrastructure and promoting weight-loss surgeries also significantly contribute to market growth.

What are the key segments within the India Bariatric Surgery Devices Market?

The market is segmented based on product types, including hand instruments, access instruments, endoscopes, surgical stapling devices, electrosurgery devices, endoscopic suturing devices, and accessories. It is also segmented by types of surgery, such as gastric banding, sleeve gastrectomy, gastric bypass, Biliopancreatic Diversion with a Duodenal Switch (BPD-DS), and endoscopy.

What are some challenges faced by the India Bariatric Surgery Devices Market?

Major challenges include the high cost of bariatric surgeries, complex and stringent regulatory policies, limited awareness and accessibility in rural areas, a shortage of skilled bariatric surgeons, and potential risks and complications associated with the surgeries.

Who are the major players in the India Bariatric Surgery Devices Market?

Major players include international corporations like Medtronic Pvt. Ltd., Johnson and Johnson Ltd, and B. Braun, as well as domestic firms such as Apollo Endosurgery India. These companies lead the market through strategic partnerships, expansions, and product innovations tailored to meet local needs

Which segment is leading the market share?

The segment leading the market share in the India bariatric surgery devices market is typically procedures involving surgical stapling devices and advanced minimally invasive techniques, such as laparoscopic surgery and robotic-assisted surgeries, due to their effectiveness and the benefits of faster recovery and fewer complications.

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