Printing Transfer Paper Market : By Transfer Type (Screen Printing Transfers, Heat Transfers, Sublimation Transfers and Inkjet & Laser Transfers) - Growth, Share, Opportunities & Competitive Analysis, 2018 - 2026

Report Description

  1. Market Excerpt

  2. Shifting trend towards fashionable apparel and rising discretionary income

The global printing transfer paper market worldwide was valued at US$ 9,815.0 million in 2017 and is set to cross US$ 13,500.0 million by 2026, growing at a CAGR of 4.0% during the forecast period from 2018 to 2026. The printing transfer paper market is heavily dependent on the customized apparel and accessories industry. The custom apparel printing industry has observed significant growth in the last four years after an economic slowdown in 2012/13. With continuous improvements in economic conditions in all major markets and rising income levels, consumers are increasingly spending on fashion items and appeals. The trend is expected to continue with improving economic conditions and to influence the demand for custom-printed apparel and other products. This represents a positive outlook for printing equipment and other materials. Transfer printing (based on transfer paper) forms a substantial part of customized apparel and accessories. Thus, evolving fashion trends among youth are expected to continue driving the custom apparel and accessories industry, thereby supporting transfer paper market growth.

Market Synopsis 

Table 1: Market Snapshot: Global Printing Transfer Paper Market

Printing transfer paper is primarily used to manufacture customized apparel, most prominently custom t-shirts. Due to the higher popularity and appeal created by custom t-shirts among youth, organizations and companies targeting young audiences use them as promotional tools. Custom-printed t-shirts are widely distributed at company and college events, thereby generating immense demand for related printing techniques. In addition, due to the ease and flexibility of printing options, many non-governmental organizations participating in social movements have begun printing their core messages onto t-shirts to reach their target audience faster and more effectively. By distributing t-shirts with custom-printed logos and company names, the organizations aim to promote their brands and product offerings.

Asia Pacific is expected to maintain its dominance in the global printing transfer paper market with rising demand for customized apparel in China, India, and Southeast Asia.

Asia Pacific accounts for the largest market share in the overall printing transfer paper industry. The printing transfer paper market in the Asia Pacific is primarily driven by major markets in China, India, and Southeast Asia. Asia Pacific has the world's largest consumer market for clothing and accessories. The demand for trendy and stylish apparel and accessories in the Asia Pacific is growing at a significant rate with rising income levels and shifting trends towards fashionable apparel from traditional wear. In addition, custom-printed apparel and accessories are also observing considerable demand in all major markets in Asia Pacific, which is driving the demand for printing transfer papers in the region. Several start-ups manufacturing printed T-shirts, and trendy accessories have emerged in countries such as China, India, Japan, and Southeast Asia. Thus, these countries have become trend-setters for overall apparel printing, thereby boosting the growth of the printing transfer paper market in the Asia Pacific. Rising competition in these countries significantly complements the market growth here and is estimated to continue the trend during the forecast period. Immense competition, a huge customer base, and demand for innovative and attractive designs on apparel are estimated to make Asia Pacific the largest market for printing transfer paper.

India is regarded as one of the largest consumers of custom-printed apparel and accessories in both Asia Pacific and the global market. Favorable median age, increasing urbanization, and availability of online as well as retail channels are a few of the many factors that are aiding the printing technology and, thus, the printing transfer paper market in India. Furthermore, benefits such as easy care, low cost, and freedom of expression provided by printed apparel have resulted in widespread acceptance among consumers of varying income levels and ages.

Heat transfer is expected to witness the fastest growth with its rising popularity for custom apparel printing.

We have considered screen-printed transfers, heat transfers, sublimation transfers, and inkjet and laser transfers used in printing applications. Transfer papers used in screen printing applications account for the largest revenue share compared to other applications. Screen printing is cheap compared to other printing techniques, so it is commonly used for most printing applications. However, printing transfer papers used in the heat transfer process are expected to witness the fastest growth due to the rising popularity of the heat transfer process in custom apparel printing, as it offers greater heat resistance, water resistance, adhesiveness, and durability compared to other techniques.

The global market for printing transfer paper is dominated by Chinese manufacturers.

The global printing transfer paper market is fragmented and characterized by the presence of both global and domestic players. Many of the manufacturers of printing transfer papers have a worldwide presence, where supply is mainly addressed through exports. China, in particular, has a large number of printing transfer paper manufacturers with factories there but catering to worldwide demand. For instance, Nanking Clover Transfer Paper Co., Ltd., headquartered in Nanjing, Jiangsu, China, has operations across the world. Similarly, Suzhou Aolide Co., Ltd., Fuzhou Alizarin Coating Co., Ltd., and Suntek Print Company Limited are some of the other China-based printing transfer paper manufacturers having worldwide operations.

Why is it recommended to invest in our printing transfer paper market research study?

Our research study on the printing transfer papers market includes an in-depth analysis of market trends and dynamics in the global industry. The report provides a comprehensive quantitative as well as qualitative analysis of printing transfer papers used for different printing methods. The report identifies key opportunity areas in the global printing transfer paper industry and highlights key market-driving and limiting factors. This research study also includes an analysis of major regions and countries in the global printing and transfer paper industry.

Our research study includes market estimates for each and every segment mentioned above. This study also includes profiles of the major printing transfer paper manufacturers in the global industry. Each company profile includes highlights of the company overview, product offerings, financial performance, major competitors, and recent developments of the company related to the printing transfer paper market.

Our research study would help industry players across the value chain formulate their market-winning strategies and make tactical decisions.

Historical & Forecast Period

This research report presents the analysis of each segment from 2016 to 2026, considering 2017 as the base year for the research. The compound annual growth rate (CAGR) for each of the respective segments is calculated for the forecast period from 2018 to 2026.

Key questions answered in this report.

  • What is the size of the global market for printing transfer papers?
  • What are the key trends and market dynamics influencing the global printing and transfer paper industry?
  • What are the key investment areas in the printing transfer paper market?
  • Who are the major consumers of printing transfer papers?
  • Which paper types have the highest demand and growth potential?
  • What are the technical benefits of different types of printing transfer papers and their impact on demand?
  • Which are the key investment countries for printing transfer paper manufacturers?
  • Who are the leading players in the global market, and what are their winning strategies?

Frequently Asked Questions:

The market for Printing Transfer Paper is expected to reach US$ 13,500.0 Mn in 2026.

The Printing Transfer Paper market is expected to see significant CAGR growth over the coming years,at 4.0%

The report is forecasted from 2018-2026.

The base year of this report is 2017.

Neenah Paper Inc.,Shanghai Yesion Industrial Co., Ltd.,Nanking Clover Transfer Paper Co. Ltd., Nucoat, Inc. are some of the major players in the global market.

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Published Date:  Jun 2018
Category:  Advanced Materials
Report ID:   59194
Report Format:   PDF
Pages:   120
Rating:    4.5 (60)
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