Smartwatch Market By Operating System (watchOS, Tizen, Android, RTOS), By Gender (Men, Women), By Distribution Channel (Online, Offline) - Growth, Future Prospects And Competitive Analysis, 2018 – 2026

"Increasing Functionality and New Product Launches Aiding the Smartwatch Market Growth Positively"

The smartwatch market stood at US$ 12.45 Bn in 2017 and expected to grow at a CAGR of 16.4% during the forecast period from 2017 to 2026. A smartwatch may be defined as a portable device that's designed to be worn on a wrist. Similar to smartphones, smart watches use touchscreens, offer apps, and often record heart rate and other vital signs. One of the most important factor complimenting the smartwatch market growth can be attributed to improvements in the functionality of wearable technology. This has helped to expand the outreach of these devices to a much broader market. Moreover, the fact that many smartwatch manufacturers are presenting smartwatches as fashion pieces is expected to increase its popularity among the less technology-savvy consumers. Rising net disposable income is another prominent factor aiding the growth of the smart watch market. However, high price of these devices as compared to traditional watches might offset its demand during the forecast period.

Market Synopsis

Smartwatch Market

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"Online Segment to Witness the Fastest Growth in the Coming Years"

In terms of distribution channel, the online distribution channel expected to witness the fastest growth during the forecast period from 2018 to 2026. Some of the important factors supporting the segment growth can be attributed to the availability of lucrative offers through online platforms, wide availability of products and faster delivery. Moreover, in recent years, acceptance and penetration of e-commerce has been on the rise, a factor further contributing to the online segment growth.

Smartwatch Market

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"Asia Pacific to Remain the Most Lucrative Market for Investment for Smartwatch Manufacturers"

In terms of growth rate, the Asia Pacific market expected to witness the fastest growth during the forecast period from 2018 to 2026. Rising net disposable income coupled with changing lifestyle pattern are complimenting the smartwatch market growth in the region. The presence of large number of smartwatch manufacturers in the region such as Huawei, Xiaomi and Asus among others is further supporting the growth of market. North America stood as the largest market for smartwatches in 2017.

Smartwatch Market

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Smartwatch Market

Report Scope by Segments

The report elucidates the detailed outline of global smartwatch market by categorizing the market in terms of operating system, gender, distribution channel, and geography.

Research Period  2016-2026
Base Year 2017
Forecast Period  2018-2026
Historical Year  2016
Unit  USD Billion

 Operating System (2016–2026; US$ Bn)
 • watchOS
 • Tizen OS
 • Android

 Gender (2016–2026; US$ Bn)
 • Men
 • Women

 Distribution Channel (2016–2026; US$ Bn)
 • Online
 • Offline 

 Geography Segment (2016–2026; US$ Bn)
 • North America (U.S. and Rest of North America)
 • Europe (U.K., Germany, France, and Rest of Europe)
 • Asia Pacific (Japan, China, India, and Rest of Asia Pacific)
 • Rest of World (Middle East & Africa (MEA), Latin America)

Key players profiled in the report include Apple, Inc., Sony Corporation, LG, Samsung Electronics, Huawei Technologies Co. Ltd., ASUS, Fossil, Xiaomi, Michael Kors and Garmin among others.

Key questions answered in this report

  • What was the global smartwatch market size in 2017 and forecast for 2026?
  • What are the current trends in the smartwatch market?
  • What are the various valuable opportunities for the players in the market?
  • Which is the largest regional market for smartwatch market?
  • Which region expected to be the fastest growing and why?
  • What are the future prospects for the smartwatch market?
  • What are the major drivers and restraints influencing the market growth?
  • What are the new innovations by the leading players?
  • What are the key strategies adopted by the leading players in market?
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Executive Summary - Brief Global Market Size - Current & Forecast
Regional Market Size - North America
Country Market Size - US
Company Profile – 1
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Published Date:  Jan 2019
Category:  Technology & Media
Report ID:   59529
Report Format:   PDF
Pages:   120
Rating:    4.4 (69)
Delivery Time: 24 Hours to 48 Hours   
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