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Technology Business Management Software Market

Technology Business Management Software Market By Deployment Model (On-Premises, Cloud-Based, Hybrid); By Organization Size (Small Enterprises, Medium Enterprises, Large Enterprises); By Industry Vertical (Information Technology, Healthcare, Finance and Banking, Manufacturing, Retail, Telecommunications, Government, Education); By Functionality (Budgeting and Forecasting, Project Portfolio Management, Resource Management, Service Costing, Performance Management, Financial Management); By End-User Type (IT Executives, Finance Executives, Operational Managers, Project Managers, Business Analysts) – Growth, Share, Opportunities & Competitive Analysis, 2024 – 2032

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Published: | Report ID: 92529 | Report Format : Excel, PDF
REPORT ATTRIBUTE DETAILS
Historical Period 2020-2023
Base Year 2024
Forecast Period 2025-2032
Technology Business Management Software Market Size 2024 USD 20,200 million
Technology Business Management Software Market CAGR 8.1%
Technology Business Management Software Market Size 2032 USD 37,666.64 million

Market Overview:

The Technology Business Management Software Market is expected to grow from USD 20,200 million in 2024 to USD 37,666.64 million by 2032, reflecting a compound annual growth rate (CAGR) of 8.1%.

The Technology Business Management (TBM) Software Market is driven by the increasing demand for cost optimization, operational efficiency, and better resource management across industries. As organizations seek to improve IT transparency and align technology investments with business objectives, TBM software offers a comprehensive solution for managing the financial and operational aspects of IT. The growing adoption of digital transformation initiatives and cloud computing technologies further boosts the market’s expansion. Additionally, the need for real-time data analytics to enhance decision-making, coupled with the increasing shift toward automated and AI-powered solutions, is driving the demand for advanced TBM software. Rising awareness about the importance of integrating IT and financial management is also pushing the market forward. As companies focus on maximizing ROI and improving service delivery, TBM software is expected to play a crucial role in shaping the future of enterprise technology management. The market’s growth is also supported by favorable government policies and a thriving IT sector.

The Technology Business Management (TBM) Software Market exhibits varied dynamics across different regions. North America leads with a 45% market share in 2024, driven by strong digital transformation and IT optimization initiatives. Europe follows with 25%, as businesses increasingly focus on regulatory compliance and efficient resource management. Asia-Pacific holds 18% of the market share, with rapid growth in digitalization and IT sector expansion, particularly in China, India, and Japan. Latin America and the Middle East & Africa represent smaller shares at 7% and 5%, respectively, but are steadily adopting TBM solutions due to growing interest in digital transformation. Key players such as Flexera Software, BMC Software, VMware, and SAP are strong contenders across these regions, leveraging their extensive product portfolios to cater to diverse customer needs and drive market penetration globally.

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Market Insights:

  • The Technology Business Management (TBM) Software Market is projected to grow from USD 20,200 million in 2024 to USD 37,666.64 million by 2032, reflecting a CAGR of 8.1%.
  • Increasing demand for cost optimization and operational efficiency across industries is a key driver, with businesses looking for solutions to better manage IT investments and align them with business goals.
  • The adoption of digital transformation and cloud computing technologies is fueling the growth of the TBM software market, as companies seek advanced tools for resource and cost management.
  • Real-time data analytics and AI-powered solutions are becoming integral to TBM platforms, enhancing decision-making and driving further demand.
  • The growing integration of IT and financial management is pushing businesses to adopt TBM software, improving budget optimization and maximizing ROI.
  • North America leads the market with a 45% share in 2024, followed by Europe with 25%, driven by strong digital transformation initiatives and regulatory focus.
  • The Asia-Pacific region is rapidly growing, accounting for 18% of the market in 2024, fueled by digitalization and expanding IT sectors in countries like China, India, and Japan.

Market Drivers:

Increasing Demand for Cost Optimization:

One of the primary drivers of the Technology Business Management (TBM) Software Market is the rising need for cost optimization across industries. As organizations continue to face pressure to streamline operations and reduce unnecessary expenditures, TBM software enables businesses to better manage IT costs by providing clear insights into their technology investments. This enables companies to make data-driven decisions that align with their overall financial strategy, ensuring that resources are allocated efficiently and without waste. The ability to track and optimize IT expenses has become crucial in a competitive marketplace where operational efficiency is key to maintaining profitability.

Digital Transformation and Cloud Adoption:

The rapid adoption of digital transformation and cloud computing technologies significantly contributes to the growth of the TBM Software Market. As businesses increasingly move their operations to the cloud, managing the complexity of these systems becomes more challenging. TBM software helps organizations to monitor and manage cloud expenses, track resource utilization, and assess performance in real time. For instance, Uber leveraged Amazon Web Services (AWS) to scale its ride-sharing platform to over 40 million monthly active users within six years, enabling rapid global expansion and efficient infrastructure management. This capability is particularly important as companies scale their digital infrastructures and require more sophisticated tools to ensure optimal cost and resource management.

Growing Need for Real-Time Data Analytics:

Real-time data analytics has become a critical requirement for modern businesses, particularly as organizations seek to enhance decision-making and gain a competitive edge. TBM software provides a comprehensive platform for analyzing and interpreting data related to IT investments, helping businesses understand the effectiveness of their technology strategies. For instance, PayPal employs real-time data analytics to detect and prevent fraudulent transactions, achieving a 99.9% accuracy rate in identifying fraud and saving users an estimated $2 billion in potential losses from unauthorized transactions in a single year. This trend is particularly important in industries where technology plays a pivotal role in driving innovation and maintaining operational excellence. The ability to make informed decisions based on real-time data strengthens the market demand for TBM software.

Integration of IT and Financial Management:

As enterprises increasingly recognize the importance of aligning IT and financial management, the demand for TBM software continues to grow. Businesses are realizing that technology investments must be closely linked to their financial goals to maximize returns and achieve long-term sustainability. TBM software facilitates this integration by offering tools that provide visibility into both the technical and financial aspects of IT operations. By connecting these two critical functions, companies can enhance accountability, optimize budgets, and ensure that every technology investment supports business objectives effectively.

 Market Trends:

Shift Towards AI and Automation Integration:

A notable trend in the Technology Business Management (TBM) Software Market is the increasing integration of Artificial Intelligence (AI) and automation into TBM solutions. Organizations are looking for smarter ways to manage their technology investments and optimize operations. AI-driven features such as predictive analytics, automated cost allocation, and resource optimization are becoming standard in TBM platforms. These innovations help businesses not only streamline processes but also gain deeper insights into their IT operations, driving more accurate and timely decision-making. The use of automation reduces manual effort, improves efficiency, and enhances accuracy in tracking and managing IT expenses.

Cloud-Based TBM Solutions:

The demand for cloud-based TBM solutions continues to rise as businesses increasingly move their operations to the cloud. Cloud platforms provide flexibility, scalability, and ease of integration, which are critical as organizations expand their digital footprints. Cloud-based TBM software allows businesses to access and manage their technology financials from anywhere, improving collaboration and real-time decision-making. For instance, Apptio’s cloud-based TBM Unified Model (ATUM) is embedded in its SaaS applications, providing standardized financial data and enabling IT leaders to manage technology spending efficiently across global teams. These solutions also enable organizations to scale their technology management capabilities in line with their growth without the need for significant infrastructure investments, further driving the adoption of cloud-based TBM tools.

Focus on Cost Transparency and Visibility:

Another important trend is the growing emphasis on cost transparency and visibility. Companies are increasingly seeking solutions that provide clear and comprehensive views of their IT expenditures. TBM software is becoming a key tool for achieving this level of transparency, enabling businesses to track costs at a granular level across departments, projects, and cloud services. For instance, Washington State implemented a centralized Technology Business Management (TBM) framework, allowing 44 state agencies to track IT spending by cost pools and IT towers. This visibility helps organizations optimize resource allocation, identify potential savings, and ensure that IT spending aligns with strategic business goals. It also supports better financial governance by enhancing accountability.

Increased Focus on Strategic IT and Financial Alignment:

The alignment of IT strategies with overall business goals is becoming a central focus for enterprises. TBM software is evolving to provide more strategic insights that bridge the gap between IT and financial management. By offering tools that enable organizations to assess the value of their technology investments in relation to business outcomes, TBM platforms are helping businesses prioritize IT spending and improve ROI. This strategic alignment is essential for businesses seeking to maintain competitiveness in a rapidly changing technological landscape.

Market Challenges Analysis:

Complexity of Integration with Existing Systems:

A significant challenge in the Technology Business Management (TBM) Software Market is the complexity involved in integrating these solutions with existing IT infrastructures. Many organizations, particularly larger enterprises, rely on legacy systems that were not designed with modern TBM software in mind. These outdated systems may struggle to communicate effectively with newer, more advanced TBM platforms, requiring significant customization and additional resources to bridge the gap. The integration process can be time-consuming and costly, delaying the benefits of the new software. For example, a major healthcare provider worked with Taazaa, Inc. to modernize its clinical support systems, integrating new telehealth features with legacy patient data management tools; the project required careful mapping of data structures and ongoing technical support to ensure compatibility and reliability. Moreover, the data silos created by older systems may lead to incomplete or inconsistent information, making it difficult for businesses to obtain a comprehensive view of their technology investments. Smaller organizations, with limited budgets and technical expertise, often find this integration process even more challenging, as they may lack the resources to invest in the required system upgrades or custom development to ensure compatibility.

Data Security and Privacy Concerns:

As organizations increasingly turn to cloud-based Technology Business Management (TBM) software solutions, data security and privacy have become critical concerns. These solutions often manage sensitive financial, operational, and employee data, which makes them prime targets for cyber threats and breaches. The risk of unauthorized access, data leaks, or cyberattacks is heightened as businesses move their operations online, particularly when it comes to storing valuable information in third-party cloud platforms. Furthermore, TBM software must comply with a wide range of regulatory standards, such as the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), to protect user privacy. Ensuring that TBM providers meet these stringent security and compliance requirements can be a significant challenge. Additionally, businesses must invest heavily in cybersecurity measures and employee training to safeguard their data, which can increase operational costs and slow down adoption rates, especially for smaller enterprises with fewer resources.

Market Opportunities:

The Technology Business Management (TBM) Software Market presents significant opportunities driven by the accelerating digital transformation across industries. As businesses increasingly rely on cloud computing, artificial intelligence, and data-driven decision-making, the need for efficient IT cost management becomes more pronounced. TBM software offers companies the tools to streamline their technology operations, improve financial transparency, and enhance resource allocation, thus creating a substantial opportunity for growth. The rise in the adoption of cloud-based solutions opens up new avenues for TBM providers, as businesses seek scalable and flexible platforms that can integrate seamlessly with their existing IT environments. Additionally, as organizations move toward more agile and responsive operations, the demand for real-time analytics and cost optimization will further drive the market, positioning TBM software as an essential tool for modern enterprises.

The ongoing push for greater IT and financial alignment provides another lucrative opportunity within the TBM software space. As companies continue to emphasize strategic IT investments that directly contribute to business objectives, TBM solutions can play a critical role in fostering this alignment. By offering a comprehensive view of both IT performance and financial outcomes, TBM platforms enable organizations to optimize spending, prioritize technology investments, and ultimately drive profitability. Furthermore, the growing emphasis on sustainability and ESG (Environmental, Social, and Governance) initiatives presents an opportunity for TBM software to integrate sustainability metrics into their offerings, allowing companies to track and manage their environmental impact alongside traditional financial goals. As the demand for greater operational efficiency and alignment between business strategy and technology investments continues to grow, TBM software providers stand to benefit from expanding their capabilities and reaching new market segments.

Market Segmentation Analysis:

By Deployment Model

The Technology Business Management Software Market is segmented by deployment model into On-Premises, Cloud-Based, and Hybrid solutions. Cloud-based deployments are increasingly popular due to their flexibility, scalability, and lower upfront costs. Hybrid models offer a balance, enabling businesses to leverage both cloud and on-premises infrastructures, catering to diverse organizational needs.

By Organization Size

Market segmentation by organization size includes Small Enterprises, Medium Enterprises, and Large Enterprises. Large enterprises are significant adopters of TBM software due to complex IT infrastructures, while small and medium enterprises are increasingly embracing cloud-based solutions for cost-effective scalability. Each segment seeks tailored solutions to manage costs, optimize resources, and improve IT financial transparency.

By Industry Vertical

The market is segmented by industry verticals, including Information Technology, Healthcare, Finance and Banking, Manufacturing, Retail, Telecommunications, Government, and Education. Industries like IT, finance, and healthcare are major drivers due to their complex operations and need for precise cost management, while retail and government sectors are growing adopters of TBM solutions for improved efficiency.

Segments:

Based on Deployment Model

  • On-Premises
  • Cloud-Based
  • Hybrid

Based on Organization Size

  • Small Enterprises
  • Medium Enterprises
  • Large Enterprises

Based on Industry Vertical

  • Information Technology
  • Healthcare
  • Finance and Banking
  • Manufacturing
  • Retail
  • Telecommunications
  • Govement
  • Education

Based on Functionality

  • Budgeting and Forecasting
  • Project Portfolio Management
  • Resource Management
  • Service Costing
  • Performance Management
  • Financial Management

Based on End-User Type

  • IT Executives
  • Finance Executives
  • Operational Managers
  • Project Managers
  • Business Analysts

Based on the Geography:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • South-east Asia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Argentina
    • Rest of Latin America
  • Middle East & Africa
    • GCC Countries
    • South Africa
    • Rest of the Middle East and Africa

Regional Analysis:

North America

North America dominates the Technology Business Management (TBM) Software Market, holding a significant market share of 45% in 2024. The region’s leadership is driven by the high adoption rate of advanced technologies, such as cloud computing, AI, and data analytics, which are integral to TBM solutions. The presence of major technology companies, a robust IT infrastructure, and a strong focus on digital transformation initiatives contribute to the region’s dominance. Additionally, the U.S. government’s increasing push for digitalization and cost efficiency in public and private sectors further fuels the demand for TBM software. The growing need for cost optimization and operational efficiency in industries like IT, healthcare, and finance further strengthens North America’s position in the market.

Europe

Europe holds a market share of 25% in 2024 and is expected to see steady growth in the TBM Software Market. The region’s strong emphasis on regulatory compliance, data security, and sustainability in business practices drives the adoption of TBM solutions. Countries such as the UK, Germany, and France are at the forefront of digital transformation, adopting cloud-based TBM software to enhance transparency and resource management across industries like healthcare, manufacturing, and finance. As businesses increasingly align their IT strategies with financial objectives, TBM software has become crucial for streamlining operations and reducing costs in both private and public sectors in Europe.

Asia-Pacific

Asia-Pacific accounts for 18% of the TBM Software Market in 2024, and the region is experiencing rapid growth due to increased digital transformation initiatives in countries like China, India, and Japan. The rapid expansion of industries such as IT, manufacturing, retail, and telecommunications in this region drives the demand for more efficient IT management and cost optimization tools. As businesses move toward cloud-based solutions, the adoption of TBM software is increasing among small and medium enterprises looking for scalable, cost-effective platforms. Furthermore, government investments in infrastructure development and digitalization are pushing the need for more advanced technology management systems in the region.

Latin America

Latin America holds a market share of 7% in 2024. The region is gradually adopting TBM software, especially in countries such as Brazil, Mexico, and Argentina. As enterprises look to optimize their IT expenditures and improve financial transparency, the demand for TBM solutions is growing. However, the adoption rate remains slower compared to North America and Europe due to economic constraints and infrastructure challenges. Nevertheless, as digital transformation initiatives continue to gain momentum across various industries, including manufacturing, retail, and finance, the TBM market is expected to expand steadily in Latin America.

Middle East and Africa

The Middle East and Africa region holds a market share of 5% in 2024. Although the market is still emerging, there is growing interest in TBM software due to the region’s increasing focus on modernization and technological development. The adoption of digital solutions by government entities and large enterprises in sectors like telecommunications, energy, and finance is driving the demand for efficient technology management. As the region invests heavily in digital infrastructure and smart city projects, the TBM Software Market is expected to see gradual growth in the coming years.

Key Player Analysis:

  • Oracle
  • IBM
  • Hewlett Packard Enterprise (HPE)
  • VMware
  • Micro Focus
  • BMC Software
  • Tanium
  • CA Technologies
  • Microsoft
  • Flexera Software
  • Cherwell Software
  • SAP

Competitive Analysis:

The Technology Business Management (TBM) Software Market is highly competitive, with several established players leading the landscape. Companies like Flexera Software, BMC Software, Cherwell Software, Micro Focus, CA Technologies, VMware, Oracle, SAP, IBM, Microsoft, Hewlett Packard Enterprise (HPE), and Tanium dominate the market, offering a range of solutions designed to optimize IT cost management, improve resource allocation, and drive operational efficiency. These players continuously innovate their offerings, incorporating emerging technologies like AI, cloud computing, and data analytics into their TBM solutions to enhance real-time decision-making and scalability. While large enterprises benefit from comprehensive and customizable solutions, smaller organizations increasingly seek cost-effective, cloud-based platforms. The market is characterized by intense competition, with companies focusing on expanding their customer base through strategic partnerships, mergers, and acquisitions. Furthermore, the integration of sustainability and ESG features into TBM solutions is becoming a differentiating factor as enterprises look to manage both financial and environmental goals effectively.

Recent Developments:

  • On January 23, 2025, Microsoft announced the 2025 Release Wave 1 plans for Dynamics 365 and Power Platform, introducing new AI-driven capabilities and Copilot features to be deployed between April and September
  • In March 2025, CA Technologies, a Broadcom company, released individual patches for its Client Automation platform, continuing its regular maintenance and update cycle for enterprise customers.
  • In January 2025, CA Technologies incorporated support for Windows 11 24H2 patches into its PatchMe IntelliRollup, expanding compatibility for its patch management solutions.
  • In April 2025, Oracle introduced new AI-powered enhancements to Oracle Cloud ERP, featuring generative AI for narrative insights, predictive forecast explanations, and intelligent agents for automating business processes.
  • In March 2025, HPE, in collaboration with NVIDIA, unveiled new enterprise AI solutions under the brand name NVIDIA AI Computing by HPE.

Market Concentration & Characteristics:

The Technology Business Management (TBM) Software Market exhibits moderate concentration, with several key players dominating the landscape. Leading companies such as Flexera Software, BMC Software, VMware, SAP, and IBM drive market innovation through continuous product development and strategic partnerships. These players often offer comprehensive, customizable solutions tailored to the unique needs of large enterprises, particularly in sectors such as healthcare, finance, and IT. However, the market also features a growing number of smaller vendors offering cloud-based, cost-effective TBM solutions targeting small and medium enterprises. As organizations increasingly seek scalable and flexible options, the market is experiencing fragmentation, with various players differentiating themselves through advanced features like AI integration, real-time analytics, and seamless cloud adoption. The market’s dynamics are shaped by these diverse offerings, creating a competitive environment where both large enterprises and SMEs benefit from enhanced resource management and cost optimization solutions.

Report Coverage:

The research report offers an in-depth analysis based on Deployment Model, Organization Size, Industry Vertical, Functionality,  End-User Type and Geography. It details leading market players, providing an overview of their business, product offerings, investments, revenue streams, and key applications. Additionally, the report includes insights into the competitive environment, SWOT analysis, current market trends, as well as the primary drivers and constraints. Furthermore, it discusses various factors that have driven market expansion in recent years. The report also explores market dynamics, regulatory scenarios, and technological advancements that are shaping the industry. It assesses the impact of external factors and global economic changes on market growth. Lastly, it provides strategic recommendations for new entrants and established companies to navigate the complexities of the market.

Future Outlook:

  1. The demand for cloud-based TBM software solutions will continue to rise, driven by their scalability and cost-effectiveness.
  2. AI and machine learning integration will enhance real-time data analytics, providing businesses with more accurate decision-making tools.
  3. There will be a growing emphasis on integrating IT and financial management to drive operational efficiency and maximize ROI.
  4. The market will see increased adoption of TBM solutions by small and medium enterprises seeking to optimize IT costs and resources.
  5. The rise of digital transformation initiatives across industries will further propel the need for advanced TBM software.
  6. Companies will prioritize sustainability and ESG metrics, with TBM software playing a role in tracking environmental impact alongside financial goals.
  7. Increased investments in cybersecurity measures will be a key factor in TBM software adoption, particularly in cloud-based solutions.
  8. There will be an expansion of TBM software capabilities to address the evolving needs of industries like healthcare, finance, and manufacturing.
  9. Strong competition among market players will lead to more innovative and customizable TBM solutions to meet diverse business needs.
  10. Governments and large enterprises will continue to drive TBM adoption due to a focus on cost optimization and transparency in technology investments.

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Frequently Asked Questions

What is the current size of the Technology Business Management Software Market?

The Technology Business Management Software Market is expected to grow from USD 20,200 million in 2024 to USD 37,666.64 million by 2032, reflecting a compound annual growth rate (CAGR) of 8.1%.

What factors are driving the growth of the Technology Business Management Software Market?

Key drivers include the increasing demand for cost optimization, operational efficiency, digital transformation initiatives, the adoption of cloud computing technologies, and the need for real-time data analytics and AI-powered solutions to improve decision-making.

What are some challenges faced by the Technology Business Management Software Market?

Key challenges include the complexity of integrating TBM software with existing IT systems, data security and privacy concerns, and the need for significant customization in legacy systems, which may delay adoption and increase costs.

Who are the major players in the Technology Business Management Software Market?

Major players in the market include Flexera Software, BMC Software, VMware, SAP, Oracle, IBM, Hewlett Packard Enterprise (HPE), and Micro Focus.

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