3D Audio Market

Growing Adoption in the Gaming Industry Will Drive 3D Audio Market Growth

The 3D audio market was valued at $3.45 billion in 2017 and is expected to grow at a CAGR of 17.2% between 2018 and 2026. The rise of digital music has substantially changed the ways in which music is consumed today. The devices used to record and play these sounds have also changed, with audio technology in a constant flux of changing listening experiences. In this context, 3D audio has changed the landscape of a video by attaching the sound to a certain object. One of the most prominent factors aiding the 3D audio market’s growth is an improvement in consumer acceptance of 3D audio. This factor is further helped by the decline in product prices. Therefore, with rising disposable income across various countries such as China, India, and Brazil, among others, people are further expected to increase their spending on personal entertainment. Moreover, the increasing adoption of 3D audio in the gaming industry is another major factor contributing to the 3D audio market’s growth. Recent trends have revealed that game-developing companies are upgrading their sound engines from 2D audio to 3D audio. However, the absence of any universal and standard format or configuration has impacted the large-scale proliferation of this technology negatively.

Market Synopsis

Increasing demand for portable entertainment devices is contributing to personal end-use segment growth.

The commercial end-use segment held the largest share in the overall 3D audio market in 2017 and is expected to continue its dominance throughout the forecast period. 3D audio is used in the commercial space in movies, automobiles, VR, and gaming, among others, and the segment is expected to create lucrative opportunities for 3D audio in the years to come. However, owing to increasing 3D audio integration in home cinema and gaming, the personal end-use segment is expected to witness the fastest growth during the forecast period from 2018 to 2026. Furthermore, rising household demand for portable entertainment devices is expected to remain a significant factor, complementing the growth of the personal end-use segment.

In the near future, the evolution of the cinema industry will make India an important market for 3D audio.

The global 3D audio market was dominated by Asia Pacific, which accounted for more than 30% of the overall market value in 2017. The 3D audio market in the region is driven by the rising proliferation of portable media devices coupled with cinema digitization. Analyzing the Asia Pacific market further at the country level, China held the largest value share in 2017. However, due to the evolution of the Indian film industry, the country is expected to emerge as a lucrative market for 3D audio in the coming years, with significant growth.

The market’s enormous growth potential will attract many players in the coming years.

Considering the enormous growth potential the 3D audio market has to offer, many companies are investing in the market to strengthen their foothold. Dirac, a company that specializes in digital sound solutions for the home, theater, car, and mobile devices, recently announced its entry into the gaming headset market. The company announced its 3D audio surround sound for a gaming headset slated to be introduced later in 2018. However, new entrants may find it a challenge to venture into the market without a unique value proposition, considering players such as Dolby, DTS, and Sennheiser, among others, already have strong technical expertise and presence in the market.

Periods of History and Forecast

2016 : Historic year.

2017: Base Year

2018–2026: Forecast Period

This research report presents the analysis of each segment from 2016 to 2026, considering 2017 as the base year for the research. The compound annual growth rate (CAGR) for each of the respective segments is calculated for the forecast period from 2018 to 2026.

Report Scope by Segments

The report elucidates the detailed outline of the global 3D audio market by categorizing it in terms of product type, end-use, sales channel, and geography.

Product Type (2016-2026; US Dollars)

• Speakers

• • Wired
  • Wireless
• Headphones
  • Wired
  • Wireless
• Microphone
  • Wired
  • Wireless

End-of-life (2016-2026; $BN)

• Personal
• Commercial

Sales Channel (2016-2026; billions of dollars)

• Offline Channels
• Online Channels

Geography (2016-2026; USD Billion)

• North America

• • United States
  • Canada
• Europe
  • United Kingdom
  • Germany
  • France
  • Rest of Europe
• Asia-Pacific (APAC)
  • China
  • Japan
  • India
  • Rest of APAC
• Rest of the World (RoW)
  • Middle East and Africa (MEA)
  • Latin America

Key players profiled in the report include Auro Technologies Inc., 3D Sound Labs, dearVR, Comhear Inc., Dolby Labs, Core Sound LLC, DTS, Inc. (Xperi Corporation), Hooke Audio, Sennheiser Electronic GmbH & Co., Dysonics, ISONO Sound, VisiSonics Corporation, and Waves Audio Ltd.

Frequently Asked Questions: 

Chapter 1 Preface
1.1 Report Description
1.1.1 Purpose of the Report
1.1.2 Target Audience
1.1.3 USP and Key Offerings
1.2 Research Scope
1.3 Market Segmentation
1.4 Research Methodology
1.4.1 Phase I – Secondary Research
1.4.2 Phase II – Primary Research
1.4.3 Phase III – Expert Panel Review
1.4.4 Assumptions
1.4.5 Approach Adopted

Chapter 2 Executive Summary
2.1 Market Snapshot: Global 3D Audio Market
2.2 Global 3D Audio Market, By Product Type, 2017
2.3 Global 3D Audio Market, By End-use, 2017
2.4 Global 3D Audio Market, By Sales Channel, 2017
2.5 Global 3D Audio Market, By Geography, 2017

Chapter 3 Market Dynamics
3.1 Market Overview
3.1.1 Global 3D Audio Market Value, 2016 – 2026, (US$ Bn)
3.2 Market Drivers
3.3 Market Growth Inhibitors
3.3.1 Impact Analysis of Drivers and Restraints
3.4 Key Market Trends and Future Outlook
3.5 Attractive Investment Proposition, By Geography
3.6 Competitive Analysis
3.6.1 Market Positioning of Key Vendors
3.6.2 Key Strategies Adopted by the Leading Players

Chapter 4 Global 3D Audio Market Analysis, By Product Type, 2016 – 2026
4.1 Market Analysis
4.2 Speakers
4.2.1 Wired
4.2.2 Wireless
4.3 Headphones
4.3.1 Wired
4.3.2 Wireless
4.4 Microphones
4.4.1 Wired
4.4.2 Wireless

Chapter 5 Global 3D Audio Market Analysis, By End-use, 2016 – 2026
5.1 Market Analysis
5.2 Personal
5.3 Commercial

Chapter 6 Global 3D Audio Market Analysis, By Sales Channel, 2016 – 2026
6.1 Market Analysis
6.2 Offline
6.3 Online

Chapter 7 North America 3D Audio Market Analysis, 2016 – 2026
7.1 Overview
7.2 North America 3D Audio Market Analysis, By Product Type, 2016 – 2026
7.2.1 Market Analysis
7.3 North America 3D Audio Market Analysis, By End-use, 2016 – 2026
7.3.1 Market Analysis
7.4 North America 3D Audio Market Analysis, By Sales Channel, 2016 – 2026
7.4.1 Market Analysis
7.5 North America 3D Audio Market Analysis, By Country, 2016 – 2026
7.5.1 U.S.
7.5.2 Canada

Chapter 8 Europe 3D Audio Market Analysis, 2016 – 2026
8.1 Overview
8.2 Europe 3D Audio Market Analysis, By Product Type, 2016 – 2026
8.2.1 Market Analysis
8.3 Europe 3D Audio Market Analysis, By End-use, 2016 – 2026
8.3.1 Market Analysis
8.4 Europe 3D Audio Market Analysis, By Sales Channel, 2016 – 2026
8.4.1 Market Analysis
8.5 Europe 3D Audio Market Analysis, By Country/Region, 2016 – 2026
8.5.1 U.K.
8.5.2 Germany
8.5.3 France
8.5.4 Rest of Europe

Chapter 9 Asia Pacific 3D Audio Market Analysis, 2016 – 2026
9.1 Overview
9.2 Asia Pacific 3D Audio Market Analysis, By Product Type, 2016 – 2026
9.2.1 Market Analysis
9.3 Asia Pacific 3D Audio Market Analysis, By End-use, 2016 – 2026
9.3.1 Market Analysis
9.4 Asia Pacific 3D Audio Market Analysis, By Sales Channel, 2016 – 2026
9.4.1 Market Analysis
9.5 Asia Pacific 3D Audio Market Analysis, By Country/Region, 2016 – 2026
9.5.1 China
9.5.2 India
9.5.3 Japan
9.5.4 Rest of Asia Pacific

Chapter 10 Asia Pacific 3D Audio Market Analysis, 2016 – 2026
10.1 Overview
10.2 Asia Pacific 3D Audio Market Analysis, By Product Type, 2016 – 2026
10.2.1 Market Analysis
10.3 Asia Pacific 3D Audio Market Analysis, By End-use, 2016 – 2026
10.3.1 Market Analysis
10.4 Asia Pacific 3D Audio Market Analysis, By Sales Channel, 2016 – 2026
10.4.1 Market Analysis
10.5 Asia Pacific 3D Audio Market Analysis, By Region, 2016 – 2026
10.5.1 Latin America
10.5.2 Middle East & Africa

Chapter 11 Company Profiles
11.1 Auro Technologies, Inc.
11.2 3D Sound Labs
11.3 dearVR
11.4 Comhear, Inc.
11.5 Dolby Labs
11.6 Core Sound LLC
11.7 DTS, Inc.
11.8 Hooke Audio
11.9 VisiSonics Corporation
11.10 Waves Audio Ltd.
11.11 Dysonics
11.12 ISONO Sound

List of Figures

FIG. 1 Global 3D Audio: Market Segmentation
FIG. 2 Global 3D Audio Market: Research Methodology
FIG. 3 Top-Down and Bottom Up Approach
FIG. 4 Global 3D Audio Market, By Product Type, 2017 (US$ Bn)
FIG. 5 Global 3D Audio Market, By End-use, 2017 (US$ Bn)
FIG. 6 Global 3D Audio Market, By Sales Channel, 2017 (US$ Bn)
FIG. 8 Global 3D Audio Market, By Geography, 2017 (US$ Bn)
FIG. 9 Global 3D Audio Market Value, 2016 – 2026, (US$ Bn)
FIG. 10 Attractive Investment Proposition, by Geography
FIG. 11 Market Positioning of Key 3D Audio Players, 2017
FIG. 12 Global 3D Audio Market Value Contribution, By Product Type, 2017 & 2026 (%)
FIG. 13 Global 3D Audio Speakers Market Value, 2016 – 2026, (US$ Bn)
FIG. 14 Global 3D Audio Wired Speakers Market Value, 2016 – 2026, (US$ Bn)
FIG. 15 Global 3D Audio Wireless Speakers Market Value, 2016 – 2026, (US$ Bn)
FIG. 16 Global 3D Audio Headphones Market Value, 2016 – 2026, (US$ Bn)
FIG. 17 Global 3D Audio Wired Headphones Market Value, 2016 – 2026, (US$ Bn)
FIG. 18 Global 3D Audio Wireless Headphones Market Value, 2016 – 2026, (US$ Bn)
FIG. 19 Global 3D Audio Microphones Market Value, 2016 – 2026, (US$ Bn)
FIG. 20 Global 3D Audio Wired Microphones Market Value, 2016 – 2026, (US$ Bn)
FIG. 21 Global 3D Audio Wireless Microphones Market Value, 2016 – 2026, (US$ Bn)
FIG. 22 Global 3D Audio Market Value Contribution, By End-use, 2017 & 2026 (%)
FIG. 23 Global Personal 3D Audio Market Value, 2016 – 2026, (US$ Bn)
FIG. 24 Global Commercial 3D Audio Market Value, 2016 – 2026, (US$ Bn)
FIG. 25 Global 3D Audio Market Value Contribution, By Sales Channel, 2017 & 2026 (%)
FIG. 26 Global Offline 3D Audio Market Value, 2016 – 2026, (US$ Bn)
FIG. 27 Global Online 3D Audio Market Value, 2016 – 2026, (US$ Bn)
FIG. 28 North America 3D Audio Market Value, 2016 – 2026, (US$ Bn)
FIG. 29 Europe 3D Audio Market Value, 2016 – 2026, (US$ Bn)
FIG. 30 Asia Pacific 3D Audio Market Value, 2016 – 2026, (US$ Bn)
FIG. 31 RoW 3D Audio Market Value, 2016 – 2026, (US$ Bn)

List of Tables

TABLE 1 Market Snapshot: Global 3D Audio Market
TABLE 2 Impact Indicators
TABLE 3 Impact Analysis of Drivers and Restraints
TABLE 4 North America 3D Audio Market Value, By Product Type, 2016 – 2026 (US$ Bn)
TABLE 5 North America 3D Audio Market Value, By End-use, 2016 – 2026 (US$ Bn)
TABLE 6 North America 3D Audio Market Value, By Sales Channel, 2016 – 2026 (US$ Bn)
TABLE 7 North America 3D Audio Market Value, By Country, 2016 – 2026 (US$ Bn)
TABLE 8 Europe 3D Audio Market Value, By Product Type, 2016 – 2026 (US$ Bn)
TABLE 9 Europe 3D Audio Market Value, By End-use, 2016 – 2026 (US$ Bn)
TABLE 10 Europe 3D Audio Market Value, By Sales Channel, 2016 – 2026 (US$ Bn)
TABLE 11 Europe 3D Audio Market Value, By Country/Region, 2016 – 2026 (US$ Bn)
TABLE 12 Asia Pacific 3D Audio Market Value, By Product Type, 2016 – 2026 (US$ Bn)
TABLE 13 Asia Pacific 3D Audio Market Value, By End-use, 2016 – 2026 (US$ Bn)
TABLE 14 Asia Pacific 3D Audio Market Value, By Sales Channel, 2016 – 2026 (US$ Bn)
TABLE 15 Asia Pacific 3D Audio Market Value, By Country/Region, 2016 – 2026 (US$ Bn)
TABLE 16 RoW 3D Audio Market Value, By Product Type, 2016 – 2026 (US$ Bn)
TABLE 17 RoW 3D Audio Market Value, By End-use, 2016 – 2026 (US$ Bn)
TABLE 18 RoW 3D Audio Market Value, By Sales Channel, 2016 – 2026 (US$ Bn)
TABLE 19 RoW 3D Audio Market Value, By Country/Region, 2016 – 2026 (US$ Bn)
TABLE 20 Auro Technologies, Inc.: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 21 3D Sound Labs: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 22 dearVR: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 23 Comhear, Inc.: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 24 Dolby Labs: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 25 Core Sound LLC: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 26 DTS, Inc.: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 27 Hooke Audio: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 28 Sennheiser Electronic GmbH & Co.: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 29 VisiSonics Corporation: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 30 Waves Audio Ltd.: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 31 Dysonics: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
TABLE 32 ISONO Sound: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)