Kick Scooter Market By Product Type (Electric, Non-electric), by Wheels (Two-wheels, Three-wheels, Four-wheels), by Application (Personal, Rental), by End-user (Kids, Adults) – Growth, Future Prospects, And Competitive Analysis, 2019 – 2027

Rising traffic congestion and health consciousness among millennia’s will boost the market growth

The global kick scooter market is growing at a rapid pace, anticipated to grow at a CAGR of 26.3% during the projected period from 2019 to 2027, starting from US$ 470.5 Mn in 2018.

The market is driven by growing traffic congestion, first & last-mile transportation, and health consciousness amidst millennia. Rising obesity and overweight concerns among kids & adults people will also help in market growth. Growing inclination toward kick scooters for fun & recreational traveling option will also boost the market demand. The surging adoption of kick scooters as a short-distance mobility option will enhance the market demand in years to come.

Rapid technological advancements will enhance the market growth

Rapid technological advancements in the kick scooter industry, such as electric kick scooters, different riding modes, and LED displays, will enhance the market growth. Using kick scooter for commute have different benefits such as muscle development, less time consumption, helps in fat burning, low maintenance, and others which will help the market growth in years to come. In addition, increased funding by angel investors for kick scooter sharing services startups will also boost the market growth. For instance, in October 2019, Tier Mobility, a Germany-based startup, raised funding of US$ 60 Mn for technical advancement & geographical expansion.

Market Synopsis

End-user Analysis

Increased adoption among kids will spur the segment growth

In 2018, the kids’ segment dominated the kick scooter market. The aforementioned segment contributed over 55% of the revenue share in the same year. Increased adoption of kick scooters among children is the major factor for the segment’s dominance. Kick scooter has various benefits for kids, such as the development of physical confidence, outdoor activity & exercise, development of motor skills, increased muscle power, and others. Hence, the segment will show substantial growth in the years to come.

Rapid penetration of kick scooters among millennials will enhance the growth of the adult segment

The adult segment will show the fastest growth during the forecast period. Rapid penetration of kick scooters among youngsters and increased health consciousness amongst people are the key factors for the segment growth. In addition, rising kick scooter sharing services and technological advancement in the market will also spur segment growth. As a result of the aforementioned factors, we expect that the segment will surpass the kids’ segment in the years to come.

Regional Analysis

Growing health consciousness among adults will surge the North America growth

North America dominated the kick scooter market in 2018. North America has more than 40% global revenue share in the same year. Rising health consciousness, the presence of major players (such as Segway, Inc., Razor LLC, & others), and traffic congestion are the major factors for the growth of the region. According to the report of the global INRIX traffic scorecard, more than US$ 70 Bn is the cost of traffic congestion in major cities of the U.S. According to a WHO report published in February 2018, the obesity rates in the U.S. were 18.5% in youth and more than 39% in adults in 2015-2016. Hence, avoiding traffic congestion and adopting a healthy lifestyle will lead to growth in North America.

Rising adoption of kick scooters will spur the region’s market

We expect Europe and the Asia Pacific to be the fastest-growing region during the forecast period. The rising adoption of kick scooters among millennials will spur market growth in Europe and the Asia Pacific. In addition, growing health consciousness and traffic congestion in Europe and Asia Pacific region will also spur market growth.

Growing technological Advancements, acquisitions, mergers and new product launches are key strategies

Rapid technological advancements in the kick scooter industry and acquisitions of small players by major players will be the key strategy by the market players in the industry.

Key Industry Development:

• In November, Ford Motor Company acquired Spin, an electric kick scooter startup for U.S. $ 100 Mn. With the acquisition of Spin, Ford Motor Company will enhance its micro-mobility product portfolio.
• In July 2018, AKTIVO Scoot launched the world’s first hubless electric scooter. It comes with features such as high torque, high steering accuracy, ceramic brake, no maintenance, and others.

List of Companies Covered:

• Unagi Scooter
• Razor LLC
• Xootr LLC
• Fuzion Scooter
• Segway Inc.
• Globber Scooters
• Exooter Scooter
• Decathlon Group
• AGDA NSW
• Maxi Kickboard
• Active Motors

Historical & Forecast Period

This study report represents an analysis for each segment from 2017 to 2027, considering 2018 to be the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period from 2019 to 2027.

Segmentation Product Type (2017–2027; US$ Mn)

• Electric
• Non-electric

 Wheels (2017–2027; US$ Mn)

• Two Wheels
• Three Wheels
• Four Wheels

 Application (2017–2027; US$ Mn)

• Personal
• Rental

 End-user (2017–2027; US$ Mn)

• Kids
• Adult

Geography (2017–2027; US$ Mn)

• North America (U.S., Canada)
• Europe (U.K., Germany, Spain, Italy, Rest of Europe)
• Asia Pacific (Japan, China, India, Rest of Asia Pacific)
• Rest of the World (Latin America, Middle East & Africa)

The current report also comprehends qualitative and qualitative market valuation factors such as key market drivers, market trends, restraints, and opportunities that give a better market understanding of the overall kick scooter market. The global report also represents the competitive landscape based on market initiatives and strategies, product portfolio, and business strengths.

1. Preface
1.1. Report Description
1.1.1. Purpose of the Report
1.1.2. Target Audience
1.1.3. USP and Key Offerings
1.2. Research Scope
1.3. Research Methodology
1.3.1. Phase I – Secondary Research
1.3.2. Phase II – Primary Research
1.3.3. Phase III – Expert Panel Review
1.3.4. Approach Adopted
1.3.4.1. Top-Down Approach
1.3.4.2. Bottom-Up Approach
1.3.5. Assumptions
1.4. Market Segmentation

2. Executive Summary
2.1. Market Snapshot: Global Kick Scooter (KS) Market
2.2. Global KS Market, by Product Type, 2018 (US$ Mn)
2.3. Global KS Market, by Wheels, 2018 (US$ Mn)
2.4. Global KS Market, by Application, 2018 (US$ Mn)
2.5. Global KS Market, by End-user, 2018 (US$ Mn)
2.6. Global KS Market, by Geography, 2018 (US$ Mn)

3. Market Dynamics
3.1. Introduction
3.1.1. Global KS Market Value, 2017-2027, (US$ Mn)
3.2. Market Dynamics
3.2.1. Market Drivers
3.2.2. Market Restraints
3.3. Attractive Investment Proposition, by Geography, 2018
3.4. Market Positioning of Key Players, 2018
3.4.1. Major Strategies Adopted by Key Players

4. Global Kick Scooter (KS) Market, by Product Type , 2017-2027 (US$ Mn)
4.1. Overview
4.2. Electric
4.3. Non-electric

5. Global Kick Scooter (KS) Market, by Wheels , 2017-2027 (US$ Mn)
5.1. Overview
5.2. Two-wheels
5.3. Three-wheels
5.4. Four-wheels

6. Global Kick Scooter (KS) Market, by Application , 2017-2027 (US$ Mn)
6.1. Overview
6.2. Personal
6.3. Rental

7. Global Kick Scooter (KS) Market, by End-user, 2017-2027 (US$ Mn)
7.1. Overview
7.2. Kids
7.3. Adults

8. North America Kick Scooter (KS) Market Analysis, 2017-2027 (US$ Mn)
8.1. Overview
8.1.1. North America KS Market Value and Growth, 2017-2027, (US$ Mn)
8.2. North America KS Market Value, By Product Type, 2017-2027 (US$ Mn)
8.2.1. Market Analysis
8.3. North America KS Market Value, By Wheels, 2017-2027 (US$ Mn)
8.3.1. Market Analysis
8.4. North America KS Market Value, By Application, 2017-2027 (US$ Mn)
8.4.1. Market Analysis
8.5. North America KS Market Value, By End-user, 2017-2027 (US$ Mn)
8.5.1. Market Analysis
8.6. North America KS Market Value, By Region/Country, 2017-2027 (US$ Mn)
8.6.1. Market Analysis
8.6.2. U.S.
8.6.3. Rest of North America

9. Europe Kick Scooter (KS) Market Analysis, 2017-2027 (US$ Mn)
9.1. Overview
9.1.1. Europe KS Market Value and Growth, 2017-2027, (US$ Mn)
9.2. Europe KS Market Value, By Product Type, 2017-2027 (US$ Mn)
9.2.1. Market Analysis
9.3. Europe KS Market Value, By Wheels, 2017-2027 (US$ Mn)
9.3.1. Market Analysis
9.4. Europe KS Market Value, By Application, 2017-2027 (US$ Mn)
9.4.1. Market Analysis
9.5. Europe KS Market Value, By End-user, 2017-2027 (US$ Mn)
9.5.1. Market Analysis
9.6. Europe KS Market Value, By Region/Country, 2017-2027 (US$ Mn)
9.6.1. Market Analysis
9.6.2. U.K.
9.6.3. Germany
9.6.4. France
9.6.5. Rest of Europe

10. Asia Pacific Kick Scooter (KS) Market Analysis, 2017-2027 (US$ Mn)
10.1. Overview
10.1.1. Asia Pacific KS Market Value and Growth, 2017-2027, (US$ Mn)
10.2. Asia Pacific KS Market Value, By Product Type, 2017-2027 (US$ Mn)
10.2.1. Market Analysis
10.3. Asia Pacific KS Market Value, By Wheels, 2017-2027 (US$ Mn)
10.3.1. Market Analysis
10.4. Asia Pacific KS Market Value, By Application, 2017-2027 (US$ Mn)
10.4.1. Market Analysis
10.5. Asia Pacific KS Market Value, By End-user, 2017-2027 (US$ Mn)
10.5.1. Market Analysis
10.6. Asia Pacific KS Market Value, By Region/Country, 2017-2027 (US$ Mn)
10.6.1. Market Analysis
10.6.2. Japan
10.6.3. China
10.6.4. India
10.6.5. Rest of Asia Pacific

11. Rest of the World Kick Scooter (KS) Market Analysis, 2017-2027 (US$ Mn)
11.1. Overview
11.1.1. Rest of the World KS Market Value and Growth, 2017-2027, (US$ Mn)
11.2. Rest of the World KS Market Value, By Product Type, 2017-2027 (US$ Mn)
11.2.1. Market Analysis
11.3. Rest of the World KS Market Value, By Wheels, 2017-2027 (US$ Mn)
11.3.1. Market Analysis
11.4. Rest of the World KS Market Value, By Application, 2017-2027 (US$ Mn)
11.4.1. Market Analysis
11.5. Rest of the World KS Market Value, By End-user, 2017-2027 (US$ Mn)
11.5.1. Market Analysis
11.6. Rest of the World KS Market Value, By Region, 2017-2027 (US$ Mn)
11.6.1. Market Analysis
11.6.2. Middle East & Africa
11.6.3. Latin America

12. Company Profiles
12.1. Unagi Scooter
12.2. Razor LLC
12.3. Xootr LLC
12.4. Fuzion Scooter
12.5. Segway Inc.
12.6. Globber Scooters
12.7. Exooter Scooter
12.8. Decathlon Group
12.9. AGDA NSW
12.10. Maxi Kickboard
12.11. Aktivo Motors

List of Figures

FIG. 1 Global Kick Scooter (KS) Market: Research Methodology
FIG. 2 Market Size Estimation – Top Down & Bottom-up Approach
FIG. 3 Global KS Market Segmentation
FIG. 4 Global KS Market, by Product Type, 2018 (US$ Mn)
FIG. 5 Global KS Market, by Wheels, 2018 (US$ Mn)
FIG. 6 Global KS Market, by Application, 2018 (US$ Mn)
FIG. 7 Global KS Market, by End-user, 2018 (US$ Mn)
FIG. 8 Global KS Market, by Geography, 2018 (US$ Mn)
FIG. 9 Attractive Investment Proposition, by Geography, 2018
FIG. 10 Global Market Positioning of Key KS Market Manufacturers, 2018
FIG. 11 Global KS Market Value Contribution, By Product Type, 2018 & 2027 (Value %)
FIG. 12 Global KS Market, by Electric, Value, 2017–2027 (US$ Mn)
FIG. 13 Global KS Market, by Non-electric, Value, 2017–2027 (US$ Mn)
FIG. 14 Global KS Market Value Contribution, By Wheels, 2018 & 2027 (Value %)
FIG. 15 Global KS Market, by Two-wheels, Value, 2017–2027 (US$ Mn)
FIG. 16 Global KS Market, by Three-wheels, Value, 2017–2027 (US$ Mn)
FIG. 17 Global KS Market, by Four-wheels, 2017–2027 (US$ Mn)
FIG. 18 Global KS Market Value Contribution, By Application, 2018 & 2027 (Value %)
FIG. 19 Global KS Market, by Personal, Value, 2017–2027 (US$ Mn)
FIG. 20 Global KS Market, by Rental, 2017–2027 (US$ Mn)
FIG. 21 Global KS Market Value Contribution, By End-user, 2018 & 2027 (Value %)
FIG. 22 Global KS Market, by Kids, 2017–2027 (US$ Mn)
FIG. 23 Global KS Market, by Adults, Value, 2017–2027 (US$ Mn)
FIG. 24 U.S. KS Market, 2017–2027 (US$ Mn)
FIG. 25 Canada KS Market, 2017–2027 (US$ Mn)
FIG. 26 U.K. KS Market, 2017–2027 (US$ Mn)
FIG. 27 Germany KS Market, 2017–2027 (US$ Mn)
FIG. 28 France KS Market, 2017–2027 (US$ Mn)
FIG. 29 Italy KS Market, 2017–2027 (US$ Mn)
FIG. 30 Rest of Europe KS Market, 2017–2027 (US$ Mn)
FIG. 31 Japan KS Market, 2017–2027 (US$ Mn)
FIG. 32 China KS Market, 2017–2027 (US$ Mn)
FIG. 33 India KS Market, 2017–2027 (US$ Mn)
FIG. 34 Rest of Asia Pacific KS Market, 2017–2027 (US$ Mn)
FIG. 35 Middle East & Africa KS Market, 2017–2027 (US$ Mn)
FIG. 36 Latin America KS Market, 2017–2027 (US$ Mn)

List of Tables

TABLE 1 Market Snapshot: Global Kick Scooter (KS) Market
TABLE 2 Global KS Market, by Product Type, 2017–2027 (US$ Mn)
TABLE 3 Global KS Market, by Wheels, 2017–2027 (US$ Mn)
TABLE 4 Global KS Market, by Application, 2017–2027 (US$ Mn)
TABLE 5 Global KS Market, by End-user, 2017–2027 (US$ Mn)
TABLE 6 Global KS Market, by Geography, 2017–2027 (US$ Mn)
TABLE 7 North America KS Market, by Product Type, 2017–2027 (US$ Mn)
TABLE 8 North America KS Market, by Wheels, 2017–2027 (US$ Mn)
TABLE 9 North America KS Market, by Application, 2017–2027 (US$ Mn)
TABLE 10 North America KS Market, by End-user, 2017–2027 (US$ Mn)
TABLE 11 North America KS Market, by Country, 2017–2027 (US$ Mn)
TABLE 12 Europe KS Market, by Product Type, 2017–2027 (US$ Mn)
TABLE 13 Europe KS Market, by Wheels, 2017–2027 (US$ Mn)
TABLE 14 Europe KS Market, by Application, 2017–2027 (US$ Mn)
TABLE 15 Europe KS Market, by End-user, 2017–2027 (US$ Mn)
TABLE 16 Europe KS Market, by Country/Region, 2017–2027 (US$ Mn)
TABLE 17 Asia Pacific KS Market, by Product Type, 2017–2027 (US$ Mn)
TABLE 18 Asia Pacific KS Market, by Wheels, 2017–2027 (US$ Mn)
TABLE 19 Asia Pacific KS Market, by Application, 2017–2027 (US$ Mn)
TABLE 20 Asia Pacific KS Market, by End-user, 2017–2027 (US$ Mn)
TABLE 21 Asia Pacific KS Market, by Country/Region, 2017–2027 (US$ Mn)
TABLE 22 RoW KS Market, by Product Type, 2017–2027 (US$ Mn)
TABLE 23 RoW KS Market, by Wheels, 2017–2027 (US$ Mn)
TABLE 24 RoW KS Market, by Application, 2017–2027 (US$ Mn)
TABLE 25 RoW KS Market, by End-user, 2017–2027 (US$ Mn)
TABLE 26 RoW KS Market, by Country/Region, 2017–2027 (US$ Mn)
TABLE 27 Unagi Scooter: Company Snapshot (Company Overview; Product Portfolio; Financial Information; Key Developments)
TABLE 28 Razor LLC: Company Snapshot (Company Overview; Product Portfolio; Financial Information; Key Developments)
TABLE 29 Xootr LLC: Company Snapshot (Company Overview; Product Portfolio; Financial Information; Key Developments)
TABLE 30 Fuzion Scooter: Company Snapshot (Company Overview; Product Portfolio; Financial Information; Key Developments)
TABLE 31 Segway Inc.: Company Snapshot (Company Overview; Product Portfolio; Financial Information; Key Developments)
TABLE 32 Globber Scooters: Company Snapshot (Company Overview; Product Portfolio; Financial Information; Key Developments)
TABLE 33 Exooter Scooter: Company Snapshot (Company Overview; Product Portfolio; Financial Information; Key Developments)
TABLE 34 Decathlon Group : Company Snapshot (Company Overview; Product Portfolio; Financial Information; Key Developments
TABLE 35 AGDA NSW: Company Snapshot (Company Overview; Product Portfolio; Financial Information; Key Developments
TABLE 36 Maxi Kickboard: Company Snapshot (Company Overview; Product Portfolio; Financial Information; Key Developments
TABLE 37 Aktivo Motors: Company Snapshot (Company Overview; Product Portfolio; Financial Information; Key Developments