Home / Technology & Media / Marketing Analytics Software Market By Application Type (Social Media Marketing, Email Marketing, SEO Marketing, Pay Per Click (PPC) Marketing, Display Marketing, Video Marketing, Content Marketing), By Deployment Model (On-premises Deployment, Hosted Deployment), By End-user (Retail, Banking, Financial Services & Insurance, Education, Healthcare, Manufacturing, Travel, Hospitality) - Growth, Future Prospects & Competitive Analysis, 2018 – 2026

Marketing Analytics Software Market By Application Type (Social Media Marketing, Email Marketing, SEO Marketing, Pay Per Click (PPC) Marketing, Display Marketing, Video Marketing, Content Marketing), By Deployment Model (On-premises Deployment, Hosted Deployment), By End-user (Retail, Banking, Financial Services & Insurance, Education, Healthcare, Manufacturing, Travel, Hospitality) - Growth, Future Prospects & Competitive Analysis, 2018 – 2026

Published: Dec 2018 | Report Code: 59487-12-18

Rapidly Transforming Marketing Technology to Stimulate the Demand for Marketing Analytics Software Market

Marketing technology has undergone a significant transformation in the 21st century.  Marketing analytics software market is set to grow with a CAGR of 12.25% across the forecast period from 2018 to 2026. Most marketing organizations are drawing in data and starving for information. In a study conducted by MIT Sloan    Management Review and IBM in 2011, clear link found between the adoption of analytics and competitiveness. Best practice organizations treat analytics as one of the top business and technology priorities in the organization. The necessary investments in technology made to enable an excellent analytics environment that enables data integrity & accuracy, real-time visibility into key performance indicators and predictive analytics to model future performance. One of the most critical aspects of successful analytics implementation is the sponsorship and usage of the environment by executives.

Market Synopsis

Marketing Analytics Software Market

Social Media Marketing to Remain Dominating Segment in Marketing Analytics Software Market

Social media marketing segment expected to dominate the market with higher growth rate compared to other segment across the world. With the growth of mobile technologies, the impact of social media marketing analytics is instant. This development has compelled marketers to take social media seriously and initiate strategies around it. Social media data insights drive efficient as well as smart business decisions. Marketers are decoding actions in terms of customer engagement, content popularity, website visits and conversions on social media platform. Such analytics is powerful tool that helps marketers to find customers’ sentiments across the online channels. With growing number of smartphones and enhancing internet connectivity segment expected to witness higher growth rate across the world.

Marketing Analytics Software Market

Early Adoption of 3D Technology to Ensure Dominating Position of North America Market

Presently, North America is the front-runner of the overall Marketing analytics software market. North America is the headquarters of leading market players such as Adobe Systems Inc., International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, Harte Hanks, Inc., Pegasystems Inc., and SAS Institute among others. Additionally, U.S. accounted for the 71% penetration of social media network across the country. Further Asia Pacific expected to experience higher growth rate across the forecast period. South Korea, Singapore, and China accounted for 84%, 83% and 65% respectively for penetration of social media network.

Marketing Analytics Software Market

Key players of global marketing analytics software market include Adobe Systems Inc., Fair ISAAC Corporation, International Business Machines Corporation, Oracle Corporation, QLINK Technologies Inc., Experian PLC, Harte Hanks, Inc., Pegasystems Inc., SAS Institute Inc., Teradata Corporation, Microsoft Corporation, Mckinsey & Company, and others.

Marketing Analytics Software Market

Historical & Forecast Period

2016 – Historical Year

2017 – Base Year

2018-2026 – Forecast Period

This research report presents the analysis of each segment from 2016 to 2026 considering 2017 as the base year for the research. Compounded Annual Growth Rate (CAGR) for each respective segments calculated for the forecast period from 2018 to 2026.

Report Scope by Segments

Marketing analytics software market analysis provides market size and estimates based on market dynamics and key trends observed in the industry. The report provides a holistic view of global marketing analytics software market based on application, deployment model, end-user and geography. Key segments covered in the report are as follows:

Application Type Segment (2016–2026; US$ Bn)

  • Social Media Marketing
  • Email Marketing
  • SEO Marketing
  • Pay Per Click (PPC) Marketing
  • Display Marketing
  • Video Marketing
  • Content Marketing

Deployment Model Segment (2016–2026; US$ Bn)

  • On-premises
  • Hosted

End-user Segment (2016–2026; US$ Bn)

  • Retail
  • Banking, Financial Services & Insurance (BFSI)
  • Education
  • Healthcare
  • Manufacturing
  • Travel
  • Hospitality

Geography Segment (2016–2026; US$ Bn)

  • North America
    • United States
    • Rest of North America
  • Europe
    • United Kingdom
    • France
    • Germany
    • Rest of Europe
  • Asia Pacific (APAC)
    • Japan
    • China
    • India
    • Rest of APAC
  • Rest of the World (RoW)
    • Latin America
    • Middle East & Africa (MEA)

Marketing Analytics Software Market

Key questions answered in this report

  • What was the market size of marketing analytics software in 2017 and forecast up to 2026?
  • Which is largest regional market for marketing analytics software?
  • What are the key market trends observed in the marketing analytics software market and outlook for digital media sector?
  • Which are the most promising application type, deployment model type and end-use in marketing analytics software market?
  • Who are the key players leading the market?
  • What are the key strategies adopted by the leading players in market?
  • What are the key application industry trends across different geographies and sub-geographies?

1. Preface
1.1. Report Scope and Description
1.1.1. Study Purpose
1.1.2. Target Audience
1.1.3. USP and Key Offerings
1.2. Research Scope
1.3. Research Methodology
1.3.1. Phase I – Secondary Research
1.3.2. Phase II – Primary Research
1.3.3. Approach Adopted
1.3.4. Top-Down Approach
1.3.5. Bottom-Up Approach
1.3.6. Phase III – Expert Panel Review
1.3.7. Assumptions
1.4. Market Segmentation

2. Executive Summary
2.1. Global Marketing Analytics Software Market Snapshot, 2017 & 2026
2.2. Global Marketing Analytics Software Market, by Application type, 2017 (US$ Mn)
2.3. Global Marketing Analytics Software Market, by Deployment Model, 2017 (US$ Mn)
2.4. Global Marketing Analytics Software Market, by End-user, 2017 (US$ Mn)
2.5. Global Marketing Analytics Software Market, by Geography, 2017 (US$ Mn)

3. Market Dynamics
3.1. Overview
3.1.1. Global Marketing Analytics Software Market Value, 2016 – 2026 (US$ Mn)
3.2. Market Inclination Insights
3.3. Market Dynamics
3.3.1. Market Drivers
3.3.2. Market Restraint
3.4. Attractive Investment Proposition, by Geography, 2017
3.5. Market Positioning of Key Marketing Analytics Software Providers, 2017
3.5.1. Major Strategies Adopted by Leading Companies

4. Global Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
4.1. Overview
4.2. Social Media Marketing
4.3. Email Marketing
4.4. SEO Marketing
4.5. Pay Per Click (PPC) Marketing
4.6. Display Marketing
4.7. Video Marketing
4.8. Content Marketing

5. Global Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
5.1. Overview
5.2. On-premises Deployment
5.3. Hosted Deployment

6. Global Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)
6.1. Overview
6.2. Retail
6.3. Banking, Financial Services & Insurance (BFSI)
6.4. Education
6.5. Healthcare
6.6. Manufacturing
6.7. Travel
6.8. Hospitality

7. North America Marketing Analytics Software Market Analysis, 2016 – 2026 (US$ Mn)
7.1. Overview
7.2. North America Marketing Analytics Software Market Value, 2016 – 2026 (US$ Mn)
7.3. North America Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
7.4. North America Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
7.5. North America Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)
7.6. North America Marketing Analytics Software Market, by Country/Region, 2016 – 2026 (US$ Mn)
7.6.1. U.S.
7.6.1.1. U.S. Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
7.6.1.2. U.S. Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
7.6.1.3. U.S. Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)
7.6.2. Rest of North America
7.6.2.1. Rest of North America Marketing Analytics Software Market, by Component, 2016 – 2026 (US$ Mn)
7.6.2.2. Rest of North America Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
7.6.2.3. Rest of North America Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)

8. Europe Marketing Analytics Software Market Analysis, 2016 – 2026 (US$ Mn)
8.1. Overview
8.2. Europe Marketing Analytics Software Market Value, 2016 – 2026 (US$ Mn)
8.3. Europe Marketing Analytics Software Market, by Component, 2016 – 2026 (US$ Mn)
8.4. Europe Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
8.5. Europe Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)
8.6. Europe Marketing Analytics Software Market, by Country/Region, 2016 – 2026 (US$ Mn)
8.6.1. U.K.
8.6.1.1. U.K. Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
8.6.1.2. U.K. Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
8.6.1.3. U.K. Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)
8.6.2. Germany
8.6.2.1. Germany Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
8.6.2.2. Germany Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
8.6.2.3. Germany Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)
8.6.3. France
8.6.3.1. France Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
8.6.3.2. France Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
8.6.3.3. France Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)
8.6.4. Rest of Europe
8.6.4.1. Rest of Europe Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
8.6.4.2. Rest of Europe Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
8.6.4.3. Rest of Europe Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)

9. Asia Pacific Marketing Analytics Software Market Analysis, 2016 – 2026 (US$ Mn)
9.1. Overview
9.2. Asia Pacific Marketing Analytics Software Market Value, 2016 – 2026 (US$ Mn)
9.3. Asia Pacific Marketing Analytics Software Market, by Component, 2016 – 2026 (US$ Mn)
9.4. Asia Pacific Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
9.5. Asia Pacific Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)
9.6. Asia Pacific Marketing Analytics Software Market, by Country/Region, 2016 – 2026 (US$ Mn)
9.6.1. China
9.6.1.1. China Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
9.6.1.2. China Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
9.6.1.3. China Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)
9.6.2. Japan
9.6.2.1. Japan Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
9.6.2.2. Japan Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
9.6.2.3. Japan Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)
9.6.3. India
9.6.3.1. India Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
9.6.3.2. India Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
9.6.3.3. India Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)
9.6.4. Rest of Asia Pacific
9.6.4.1. Rest of Asia Pacific Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
9.6.4.2. Rest of Asia Pacific Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
9.6.4.3. Rest of Asia Pacific Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)

10. Rest of the World Marketing Analytics Software Market Analysis, 2016 – 2026 (US$ Mn)
10.1. Overview
10.2. RoW Marketing Analytics Software Market Value, 2016 – 2026 (US$ Mn)
10.3. RoW Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
10.4. RoW Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
10.5. RoW Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)
10.6. RoW Marketing Analytics Software Market, by Region, 2016 – 2026 (US$ Mn)
10.6.1. Middle East & Africa
10.6.1.1. Middle East & Africa Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
10.6.1.2. Middle East & Africa Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
10.6.1.3. Middle East & Africa Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)
10.6.2. Latin America
10.6.2.1. Latin America Marketing Analytics Software Market, by Application type, 2016 – 2026 (US$ Mn)
10.6.2.2. Latin America Marketing Analytics Software Market, by Deployment Model, 2016 – 2026 (US$ Mn)
10.6.2.3. Latin America Marketing Analytics Software Market, by End-user, 2016 – 2026 (US$ Mn)

11. Company Profiles
11.1. Adobe Systems Inc.
11.2. Fair ISAAC Corporation
11.3. International Business Machines Corporation
11.4. Oracle Corporation
11.5. QLINK Technologies Inc.
11.6. Experian PLC
11.7. Harte Hanks, Inc.
11.8. Pegasystems Inc.
11.9. SAS institute Inc.
11.10. Teradata Corporation
11.11. Microsoft Corporation
11.12. Mckinsey & Company

FIG. 1 Market Segmentation: Global Marketing Analytics Software Market
FIG. 2 Research Methodology: Global Marketing Analytics Software Market
FIG. 3 Global Marketing Analytics Software Market, by Application type, 2017 (US$ Mn)
FIG. 4 Global Marketing Analytics Software Market, by Deployment Model, 2017 (US$ Mn)
FIG. 5 Global Marketing Analytics Software Market, by End-user, 2017 (US$ Mn)
FIG. 6 Global Marketing Analytics Software Market , by Geography, 2017 (US$ Mn)
FIG. 7 Attractive Investment Proposition, by Geography, 2017
FIG. 8 Global Market Positioning of Key Marketing Analytics Software Service Providers, 2017
FIG. 9 Global Marketing Analytics Software Market Value Share, by Application type, 2017 & 2026 (Value, %)
FIG. 10 Global Marketing Analytics Software Market for Social Media Marketing, 2016-2026 (US$ Mn)
FIG. 11 Global Marketing Analytics Software Market for Email Marketing, 2016-2026 (US$ Mn)
FIG. 12 Global Marketing Analytics Software Market for SEO Marketing, 2016-2026 (US$ Mn)
FIG. 13 Global Marketing Analytics Software Market for Pay Per Click Marketing, 2016-2026 (US$ Mn)
FIG. 14 Global Marketing Analytics Software Market for Display Marketing, 2016-2026 (US$ Mn)
FIG. 15 Global Marketing Analytics Software Market for Video Marketing, 2016-2026 (US$ Mn)
FIG. 16 Global Marketing Analytics Software Market for Content Marketing, 2016-2026 (US$ Mn)
FIG. 17 Global Marketing Analytics Software Market Value Share, by Deployment Model, 2017 & 2026 (Value, %)
FIG. 18 Global Marketing Analytics Software Market for On-premises Deployment, 2016-2026 (US$ Mn)
FIG. 19 Global Marketing Analytics Software Market for Hosted Deployment, 2016-2026 (US$ Mn)
FIG. 20 Global Marketing Analytics Software Market Value Share, by End-user, 2017 & 2026 (Value, %)
FIG. 21 Global Marketing Analytics Software Market for Retail, 2016-2026 (US$ Mn)
FIG. 22 Global Marketing Analytics Software Market for Banking, Financial Services & Insurance (BFSI), 2016-2026 (US$ Mn)
FIG. 23 Global Marketing Analytics Software Market for Education, 2016-2026 (US$ Mn)
FIG. 24 Global Marketing Analytics Software Market for Healthcare, 2016-2026 (US$ Mn)
FIG. 25 Global Marketing Analytics Software Market for Manufacturing, 2016-2026 (US$ Mn)
FIG. 26 Global Marketing Analytics Software Market for Travel, 2016-2026 (US$ Mn)
FIG. 27 Global Marketing Analytics Software Market for Hospitality, 2016-2026 (US$ Mn)
FIG. 28 North America Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 29 U.S. Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 30 Rest of North America Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 31 Europe Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 32 U.K. Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 33 Germany Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 34 France Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 35 Rest of Europe Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 36 Asia Pacific Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 37 China Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 38 Japan Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 39 India Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 40 Rest of Asia Pacific Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 41 Rest of the World Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 42 Middle East & Africa (MEA) Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)
FIG. 43 Latin America Marketing Analytics Software Market Value, 2016-2026 (US$ Mn)

TABLE 1 Market Snapshot: Global Marketing Analytics Software Market Value
TABLE 2 Global Marketing Analytics Software Market, by Application type, 2016-2026 (US$ Mn)
TABLE 3 Global Marketing Analytics Software Market: by Deployment Model, 2016-2026 (US$ Mn)
TABLE 4 Global Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 5 Global Marketing Analytics Software Market , by Geography, 2016-2026 (US$ Mn)
TABLE 6 North America Marketing Analytics Software Market, by Application type, 2016-2026 (US$ Mn)
TABLE 7 North America Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 8 North America Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 9 North America Marketing Analytics Software Market, by Country/Region, 2016-2026 (US$ Mn)
TABLE 10 U.S. Marketing Analytics Software Market, by Application type, 2016-2026 (US$ Mn)
TABLE 11 U.S. Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 12 U.S. Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 13 Rest of North America Marketing Analytics Software Market, by Application type, 2016-2026 (US$ Mn)
TABLE 14 Rest of North America Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 15 Rest of North America Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 16 Europe Marketing Analytics Software Market, by Application type, 2016-2026 (US$ Mn)
TABLE 17 Europe Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 18 Europe Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 19 Europe Marketing Analytics Software Market, by Country/Region, 2016-2026 (US$ Mn)
TABLE 20 U.K. Marketing Analytics Software Market, by Component, 2016-2026 (US$ Mn)
TABLE 21 U.K. Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 22 U.K. Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 23 Germany Marketing Analytics Software Market, by Component, 2016-2026 (US$ Mn)
TABLE 24 Germany Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 25 Germany Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 26 France Marketing Analytics Software Market, by Application type, 2016-2026 (US$ Mn)
TABLE 27 France Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 28 France Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 29 Rest of Europe Marketing Analytics Software Market, by Application type, 2016-2026 (US$ Mn)
TABLE 30 Rest of Europe Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 31 Rest of Europe Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 32 Asia Pacific Marketing Analytics Software Market, by Application type, 2016-2026 (US$ Mn)
TABLE 33 Asia Pacific Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 34 Asia Pacific Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 35 Asia Pacific Marketing Analytics Software Market, by Country/Region, 2016-2026 (US$ Mn)
TABLE 36 Japan Marketing Analytics Software Market, by Application type, 2016-2026 (US$ Mn)
TABLE 37 Japan Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 38 Japan Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 39 China Marketing Analytics Software Market, by Application type, 2016-2026 (US$ Mn)
TABLE 40 China Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 41 China Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 42 India Marketing Analytics Software Market, by Application type, 2016-2026 (US$ Mn)
TABLE 43 India Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 44 India Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 45 Rest of Asia Pacific Marketing Analytics Software Market, by Component, 2016-2026 (US$ Mn)
TABLE 46 Rest of Asia Pacific Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 47 Rest of Asia Pacific Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 48 RoW Marketing Analytics Software Market, by Application type, 2016-2026 (US$ Mn)
TABLE 49 RoW Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 50 RoW Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 51 RoW Marketing Analytics Software Market, by Country/Region, 2016-2026 (US$ Mn)
TABLE 52 Latin America Marketing Analytics Software Market, by Component, 2016-2026 (US$ Mn)
TABLE 53 Latin America Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 54 Latin America Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 55 Middle East & Africa Marketing Analytics Software Market, by Component, 2016-2026 (US$ Mn)
TABLE 56 Middle East & Africa Marketing Analytics Software Market, by Deployment Model, 2016-2026 (US$ Mn)
TABLE 57 Middle East & Africa Marketing Analytics Software Market, by End-user, 2016-2026 (US$ Mn)
TABLE 58 Adobe Systems Inc.: Company Snapshot (Business Description; Financial Information; Product Portfolio; Key Developments)
TABLE 59 Fair ISAAC Corporation: Company Snapshot (Business Description; Financial Information; Product Portfolio; Key Developments)
TABLE 60 International Business Machines Corporation: Company Snapshot (Business Description; Financial Information; Product Portfolio; Key Developments)
TABLE 61 Oracle Corporation.: Company Snapshot (Business Description; Financial Information; Product Portfolio; Key Developments)
TABLE 62 QLINK Technologies Inc.: Company Snapshot (Business Description; Financial Information; Product Portfolio; Key Developments)
TABLE 63 Experian PLC : Company Snapshot (Business Description; Financial Information; Product Portfolio; Key Developments)
TABLE 64 Harte Hanks, Inc.: Company Snapshot (Business Description; Financial Information; Product Portfolio; Key Developments)
TABLE 65 Pegasystems Inc.: Company Snapshot (Business Description; Financial Information; Product Portfolio; Key Developments)
TABLE 66 SAS institute Inc. : Company Snapshot (Business Description; Financial Information; Product Portfolio; Key Developments)
TABLE 67 Teradata Corporation: Company Snapshot (Business Description; Financial Information; Product Portfolio; Key Developments)
TABLE 68 Microsoft Corporation : Company Snapshot (Business Description; Financial Information; Product Portfolio; Key Developments)
TABLE 69 Mckinsey & Company : Company Snapshot (Business Description; Financial Information; Product Portfolio; Key Developments)

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