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Vietnam Augmented Reality and Virtual Reality Market By Technology Type (Augmented Reality (AR), Virtual Reality (VR)) By Hardware (AR Devices, VR Headsets, Input Devices) By Software (AR Software, VR Software) By Application (Gaming and Entertainment, Education and Training, Healthcare and Medical, Architecture and Real Estate, Retail and E-Commerce, Marketing and Advertising, Manufacturing and Industrial, Tourism and Hospitality, Sports and Fitness, Automotive, Art and Design, Social and Communication, Defense and Military) By End User (Consumers, Enterprises, Government and Defense, Healthcare Institutions, Education Institutions)- Growth, Future Prospects & Competitive Analysis, 2022 – 2030

Price: $1999

Published: | Report ID: 30535 | Report Format : PDF

Market Insights

  • The  demand for Vietnam Augmented Reality and Virtual Reality was valued at USD 348.5 Million in 2022 and is expected to reach USD 1922.9 Million in 2030, growing at a CAGR of 23.80% between 2023 and 2030.
  • The augmented reality (AR) technology segment had the largest revenue share of around 71.0 in 2022, while the virtual reality technology segment is predicted to increase at the quickest CAGR of approximately 31.0%.
  • VR headsets are a major market niche.
  • Both AR and VR rely on sophisticated software to create immersive experiences.
  • The gaming and entertainment sector dominates the market, but the healthcare and medical sector has been recognized as having a higher CAGR, and retail and e-commerce is another quickly rising segment of the AR and VR company.
  • The enterprise section dominates the augmented reality and virtual reality industry, while the healthcare institutions category has gained in prominence in contrast to other segments.
  • Investment by rising market leaders stimulates market growth.
  • Lack of understanding of AR content stifles market progress.

Vietnam Augmented Reality and Virtual Reality Market

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 Executive Summary

Market Definition

The term augmented reality (AR) refers to the use of technology to augment the actual world with digital content while retaining all of its other properties. Augmented reality technology uses a CPU, sensors, and a display unit to blend digital information onto a physical surface. This combination is the foundation of the technology. People can interact in real-time while immersed in a synthetic, computer-generated environment using virtual reality (VR) technology. Through the immersive and engaging experience that virtual reality (VR) can provide, users can visualize and comprehend difficult concepts, mimic human interactions, and explore virtual worlds.

Market Overview

It is anticipated that between 2023 and 2030, the worldwide Vietnam Augmented Reality and Virtual Reality Market will expand at a compound annual growth rate (CAGR) of 23.80%. From USD 348.5 million in 2022, the market is projected to be worth USD 1922.9 million by 2030.

The AR and VR market in Vietnam is rising rapidly and is projected to rise further in the future years. The country’s demand for AR and VR technologies is being driven by the increasing usage of smartphones, the availability of high-speed internet, and the growing interest in immersive experiences.

Gaming and entertainment are the key industry segments driving the AR and VR market in Vietnam. The gaming industry is embracing virtual reality (VR) technology to offer immersive gaming experiences, while entertainment venues are adding augmented reality (AR) to improve guest experiences.

Education and training are other important sectors for the adoption of AR and VR in Vietnam. These technologies are utilized to create interactive and engaging learning experiences for students, allowing them to explore virtual settings and visualize complex topics.

AR and VR are being used in the real estate and tourism industries to display homes and destinations, delivering virtual tours and immersive experiences to potential buyers and tourists.

Segmentation by Technology Type

  • In 2022, the augmented reality (AR) technology segment had the biggest revenue share of roughly 71.0%. This growth is attributable to manufacturers’ desire for AR technology, which allows them to access both human procedures and automated data at the same time.
  • Moreover, From 2023 to 2030, the virtual reality technology segment is expected to develop at the fastest CAGR of roughly 31.0%. This expansion can be ascribed to the broad use of virtual reality as well as the increasing popularity of industrial IoT, industrial robots, and smart factories, which have served as a key platform for VR applications in the manufacturing industry.

  Segmentation by Hardware

  • VR headsets are a popular segment. They are commonly utilized to create immersive virtual experiences. While AR devices are becoming more popular, VR headsets now have a bigger market share. VR headsets offer a more immersive and participatory experience, making users feel as if they are in another planet.

Segmentation By Software

  • The software segment drives demand. Both AR and VR rely on sophisticated software to generate immersive experiences. AR software is used to superimpose digital information on the real world, augmenting the user’s experience.

Segmentation by Application

  • The gaming and entertainment sector dominates the market. The combination of augmented reality and virtual reality may create immersive visual spectacles, obtain real-time analytics, and bring performers closer to the audience. AR and VR have had a significant impact on the gaming industry, allowing for the creation of new forms of interactive and location-based games.
  • In the augmented reality and virtual reality market, the healthcare and medical sector has been highlighted as having a higher CAGR (Compound Annual Growth Rate). This indicates that the healthcare and medical industries have demonstrated substantial development and potential in embracing AR and VR technology for a variety of applications such as surgical training, patient education, and therapy.
  • Retail and e-commerce is another rapidly developing section of the AR and VR business. With the advent of online shopping and the demand for immersive and interactive experiences, merchants are embracing AR and VR technologies to improve customer shopping experiences, display products in a virtual environment, and provide virtual try-on capabilities.

Segmentation by End User

  • The enterprise segment dominates the augmented reality and virtual reality market. AR and VR technologies are being used by businesses in a variety of industries for training, simulations, product design, and collaboration. Because of their promise to improve productivity and efficiency, AR and VR technologies have been driving demand and growth in the enterprise sector.
  • The healthcare institutions category is another that has grown in prominence in comparison to others. AR and VR are increasingly being used in healthcare settings for medical training, patient education, and therapy. These technologies enable immersive and interactive experiences that improve patient outcomes and medical education.

Key Highlights of the Report

The  Vietnam Augmented Reality and Virtual Reality Market is segmented by Technology Type, Hardware, Software, Product Form, End User and region. In 2022, the augmented reality (AR) technology category had the highest revenue share. In addition, VR headsets are a popular market, and the healthcare and medical industry has been identified as having a greater CAGR. Furthermore, the enterprise segment controls the augmented reality and virtual reality markets.

The primary drivers of the market include increasing smartphone and internet penetration, rising demand for immersive experiences, and the adoption of advanced technology. In addition, there is a lack of knowledge and understanding of AR and VR technology. High costs associated with hardware and software implementation, as well as a scarcity of trained individuals in AR and VR development, are the primary market restraints.

What Elements Are Driving the  Market for Vietnam Augmented Reality and Virtual Reality?

The increasing smartphone and internet penetration in the country is one of the primary drivers for the AR and VR business in Vietnam. With more people having smartphones and high-speed internet, the audience for AR and VR experiences is growing. Furthermore, the increasing desire for immersive experiences is propelling the adoption of AR and VR technology. People want more interactive and interesting content, whether in gaming, entertainment, or other industries. Furthermore, the use of new technology is supporting the expansion of Vietnam’s AR and VR markets. As technology advances, more potential for unique and immersive experiences emerge.

What Are The Main Obstacles That The  Vietnam Augmented Reality and Virtual Reality Market Faces?

One of the most significant issues is a lack of awareness and comprehension of AR and VR technologies. Many individuals are still unaware of these technologies’ capabilities and possible applications. Furthermore, the high prices of hardware and software installation can be a deterrent for businesses and people wishing to deploy AR and VR solutions. The initial expenditure necessary for equipment and research can be prohibitively expensive. Furthermore, there is a scarcity of competent people in AR and VR development, which may impede industry growth. The scarcity of talent in this industry can make it difficult to create high-quality, unique AR and VR experiences.

What Market Development Prospects Are There For Vietnam Augmented Reality and Virtual Reality?

In Vietnam, there are numerous potential in the AR and VR markets. One of the most promising potential is the proliferation of AR and VR applications across multiple sectors. As more industries see the value of these technologies, there is a growing need for AR and VR solutions in fields such as education, healthcare, real estate, tourism, and others. Collaboration between local and international AR/VR firms is another possibility. By collaborating and exchanging expertise, there is an opportunity to accelerate market growth and introduce new ideas and technology.

Market Drivers

The  Vietnam Augmented Reality and Virtual Reality Market is driven by several factors. The following are the key drivers of the  Vietnam Augmented Reality and Virtual Reality Market:

Rising Market Leader Investment

The market for Augmented and Virtual Reality is expanding as a result of increased investment from market leaders. Facebook is incorporating augmented reality adverts into its app: Through adverts in the app, Facebook will provide users with an augmented reality experience. Users of the application can view fashion items such as eyeglasses and shoes and virtually try them on.

IKEA launched Place, an augmented reality app that allows Apple users to place IKEA furniture in their residences and preview an interior before purchasing things. This technique makes it easy for potential clients to choose furniture. eBay partnered with a local company to build virtual stores. When the industry began creating uses for this technology, eBay was one of the first movers in the market. Amazon is also providing virtual reality experiences in select cities. Amazon is testing virtual reality in order to increase Prime Day sales. eBay, another e-commerce behemoth, did the same in Vietnam in 2016. We may expect these major businesses to boost technology knowledge through such events prior to future app launches, so driving market awareness and ultimately the market.

Market Restraints

The  Vietnam Augmented Reality and Virtual Reality Market faces some challenges that may hinder its growth. These include the following:

Lack of Knowledge About AR Content

Consumers’ lack of awareness of AR material is the most difficult hurdle with AR. Augmented and virtual reality information can take many different forms, which might be confusing. It’s unclear if consumers are aware these tools are available to them, or whether they recognize they’re using AR or VR when they do. In a recent GWI research survey we discovered that over 90% of consumers in these countries are aware of VR, with approximately 65% aware of AR. AR awareness is high among the 16-44 age group (70-75%), but low among the 45-54 (56%) and 55-64 (44%). Males (71%) have a significantly higher level of awareness of AR than females (59%). As a result, there has been a limited focus on the AR sector, particularly for uses other than gaming.

Opportunities

The  Vietnam Augmented Reality and Virtual Reality Market offers significant growth opportunities. These include the following:

Creating Engaging Customer Experiences And Marketing

Through the unique integration of Augmented Reality (AR), the world of advertising and marketing is undergoing a significant revolution. Brands are realizing the enormous potential of augmented reality (AR) to capture people and develop a lasting relationship. Brands may use AR technology to break through traditional advertising limitations, generating campaigns that are not only engaging but also memorable. Users interact with virtual components layered on their real-world surroundings to bring interactive commercials to life. AR helps consumers to perceive things in their own spaces before purchasing, demystifying the shopping process.

Personalization reaches new heights as AR tailors information to individual interests and surroundings, fostering deeper emotional relationships with customers. These AR-powered efforts not only raise brand awareness but also immerse customers in the brand narrative, changing them from passive observers to active players. The use of augmented reality in advertising heralds a new era in which consumer involvement becomes a multi-sensory, interactive adventure, altering how brands connect with their target audience in a technologically advanced world.

Innovative augmented reality allows for the creation of dynamic and immersive consumer experiences that engage and fascinate consumers in ways that traditional marketing tactics cannot. Marketing the product and improving the user experience via AR is a significant market growth opportunity.

Competitive Landscape

Vietnam Augmented Reality and Virtual Reality Market Report

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Key Players

The  Vietnam Augmented Reality and Virtual Reality Market is highly competitive, with several key players. Some of the major players in the market and their market share are as follows:

  • Xtreme Studio
  • Hyperlink InfoSystem
  • Savvycom Software
  • Omaha Media Group LLC
  • Siclo
  • Amaris
  • InspiLab
  • Elinext
  • Wizeline
  • Ventuso LLC.

These organizations prioritize product innovation, Disease Area expansion, and mergers and acquisitions to stay competitive.

The  Vietnam Augmented Reality and Virtual Reality Market’s key players continually seek to stay ahead by offering new Technology Types and developments.

In April 2021, Inpixon announced the acquisition of a suite of augmented reality (AR), computer vision, localization, navigation, mapping, and 3D reconstruction technologies from Visualix, as well as related patents, trademarks, software, and intellectual property.

In April 2021, Facebook has announced the acquisition of Downpour Interactive, the developer of the popular multiplayer military simulator Onward.

Summary of Key Findings

  • Market opportunities include creating compelling customer experiences and marketing.
  • Market segmented by Technology Type, Hardware, Software, Product Form, End User and region
  • Virtual reality headsets are a significant market niche
  • In 2022, the augmented reality (AR) technology segment is expected to have the most revenue share.
  • The market is highly competitive with key players including Xtreme Studio, Hyperlink InfoSystem, Savvycom Software, Omaha Media Group LLC, Siclo, Amaris, InspiLab, Elinext, Wizeline, and Ventuso LLC.

Future Outlook

  • Continued expansion and growth
  • Expanding use in gaming and entertainment
  • Expanding use in education and training
  • Integration into real estate and tourist sectors
  • Potential for innovation and progress

Segmentation

  • By Technology Type:
    • Augmented Reality (AR)
    • Virtual Reality (VR)
  • By Hardware:
    • AR Devices
    • VR Headsets
    • Input Devices
  • By Software:
    • AR Software
    • VR Software
  • By Application:
    • Gaming and Entertainment
    • Education and Training
    • Healthcare and Medical
    • Architecture and Real Estate
    • Retail and E-Commerce
    • Marketing and Advertising
    • Manufacturing and Industrial
    • Tourism and Hospitality
    • Sports and Fitness
    • Automotive
    • Art and Design
    • Social and Communication
    • Defense and Military
  • By End User:
    • Consumers
    • Enterprises
    • Government and Defense
    • Healthcare Institutions
    • Education Institutions

Table of Content
1. Preface
1.1. Report Description
1.1.1. Purpose of the Report
1.1.2. Target Audience
1.1.3. USP and Key Offerings
1.2. Research Scope
1.3. Market Introduction
2. Executive Summary
2.1. Market Snapshot: Vietnam Augmented Reality and Virtual Reality Market
2.1.1. Vietnam Augmented Reality and Virtual Reality Market, By Technology Type
2.1.2. Vietnam Augmented Reality and Virtual Reality Market, By Hardware
2.1.3. Vietnam Augmented Reality and Virtual Reality Market, By Software
2.1.4. Vietnam Augmented Reality and Virtual Reality Market, By Application
2.1.5. Vietnam Augmented Reality and Virtual Reality Market, By End User
2.1.6. Vietnam Augmented Reality and Virtual Reality Market, By Region
2.2. Insights from Primary Respondents
3. Market Dynamics & Factors Analysis
3.1. Introduction
3.1.1. Vietnam Augmented Reality and Virtual Reality Market Value, 2017-2030, (US$ Mn)
3.1.2. Y-o-Y Growth Trend Analysis
3.2. Market Dynamics
3.2.1. Vietnam Augmented Reality and Virtual Reality Market Drivers
3.2.2. Vietnam Augmented Reality and Virtual Reality Market Restraints
3.2.3. Vietnam Augmented Reality and Virtual Reality Market Opportunities
3.2.4. Major Vietnam Augmented Reality and Virtual Reality Market Challenges
3.3. Growth and Development Patterns
3.4. Investment Feasibility Analysis
3.5. Market Opportunity Analysis
3.5.1. Type
3.5.2. Hardware
3.5.3. Software
3.5.4. Application
3.5.5. End User
3.5.6. Geography
4. Market Competitive Landscape Analysis
4.1. Company Market Share Analysis, 2022
4.1.1. Vietnam Augmented Reality and Virtual Reality Market: Company Market Share, Value 2022
4.1.2. Vietnam Augmented Reality and Virtual Reality Market: Top 6 Company Market Share, Value 2022
4.1.3. Vietnam Augmented Reality and Virtual Reality Market: Top 3 Company Market Share, Value 2022
4.2. Vietnam Augmented Reality and Virtual Reality Market: Company Revenue Share Analysis, 2022
4.3. Company Assessment Metrics, 2022
4.3.1. Stars
4.3.2. Emerging Leaders
4.3.3. Pervasive Players
4.3.4. Participants
4.4. Startups/ SMEs Assessment Metrics, 2022
4.4.1. Progressive Companies
4.4.2. Responsive Companies
4.4.3. Dynamic Companies
4.4.4. Starting Blocks
4.5. Strategic Development
4.5.1. Acquisition and Mergers
4.5.2. New Type Launch
4.5.3. Regional Expansion
4.5.4. Partnerships
4.6. Key Player Type Matrix
4.7. Potential for New Players in the Vietnam Augmented Reality and Virtual Reality Market
5. Premium Insights
5.1. STAR (Situation, Task, Action, Results) Analysis
5.2. Porter’s Five Forces Analysis
5.2.1. Threat of New Entrants
5.2.2. Bargaining Power of Buyers/Consumers
5.2.3. Bargaining Power of Suppliers
5.2.4. Threat of Substitute Types
5.2.5. Intensity of Competitive Rivalry
5.3. PESTEL Analysis
5.3.1. Political Factors
5.3.2. Economic Factors
5.3.3. Social Factors
5.3.4. Technological Factors
5.3.5. Environmental Factors
5.3.6. Legal Factors
5.4. Key Market Trends
5.4.1. Demand Side Trends
5.4.2. Supply Side Trends
5.5. Value Chain Analysis
5.6. Technology Analysis
5.6.1. VR Software in the market
5.6.2. Patent Analysis
5.6.3. Emerging technologies and their potential disruption to the market
5.7. Consumer Behaviour Analysis
5.7.1. Consumer Preferences and Expectations
5.7.2. Factors Influencing Consumer Buying Decisions
5.7.3. Consumer Pain Points
5.8. Analysis and Recommendations
5.9. Adjacent Market Analysis
6. Market Positioning of Key Players, 2022
6.1. Company market share of key players, 2022
6.2. Competitive Benchmarking
6.3. Market Positioning of Key Vendors
6.4. Geographical Presence Analysis
6.5. Major Strategies Adopted by Key Players
6.5.1. Key Strategies Analysis
6.5.2. Mergers and Acquisitions
6.5.3. Partnerships
6.5.4. Type Launch
6.5.5. Geographical Expansion
6.5.6. Autoimmune Diseases
7. Impact Analysis of COVID 19 and Russia – Ukraine War on Vietnam Augmented Reality and Virtual Reality Market
7.1. Ukraine-Russia War Impact
7.1.1. Uncertainty and Economic Instability
7.1.2. Supply chain disruptions
7.1.3. Regional market shifts
7.1.4. Shift in government priorities
7.2. COVID-19 Impact Analysis
7.2.1. Supply Chain Disruptions
7.2.2. Demand Fluctuations
7.2.3. Shift in Type Mix
7.2.4. Reduced VR Software Activity
7.2.5. Regional Impact Analysis
8. Vietnam Augmented Reality and Virtual Reality Market, By Technology Type
8.1. Vietnam Augmented Reality and Virtual Reality Market Overview, By Technology Type
8.1.1. Vietnam Augmented Reality and Virtual Reality Market Revenue Share, By Technology Type, 2022 Vs 2030 (in %)
8.2. Augmented Reality (AR)
8.2.1. Vietnam Augmented Reality and Virtual Reality Market, By AUGMENTED REALITY (AR), By Region, 2017-2030 (US$ Mn)
8.2.2. Market Dynamics for AUGMENTED REALITY (AR)
8.2.2.1. Drivers
8.2.2.2. Restraints
8.2.2.3. Opportunities
8.2.2.4. Trends
8.3. Virtual Reality (VR)
8.3.1. Vietnam Augmented Reality and Virtual Reality Market, By VIRTUAL REALITY (VR), By Region, 2017-2030 (US$ Mn)
8.3.2. Market Dynamics for VIRTUAL REALITY (VR)
8.3.2.1. Drivers
8.3.2.2. Restraints
8.3.2.3. Opportunities
8.3.2.4. Trends
9. Vietnam Augmented Reality and Virtual Reality Market, By Hardware
9.1. Vietnam Augmented Reality and Virtual Reality Market Overview, By Hardware
9.1.1. Vietnam Augmented Reality and Virtual Reality Market Revenue Share, By Hardware, 2022 Vs 2030 (in %)
9.2. AR Devices
9.2.1. Vietnam Augmented Reality and Virtual Reality Market, By AR Devices, By Region, 2017-2030 (US$ Mn)
9.2.2. Market Dynamics for AR Devices
9.2.2.1. Drivers
9.2.2.2. Restraints
9.2.2.3. Opportunities
9.2.2.4. Trends
9.3. VR Headsets
9.3.1. Vietnam Augmented Reality and Virtual Reality Market, By VR Headsets, By Region, 2017-2030 (US$ Mn)
9.3.2. Market Dynamics for VR Headsets
9.3.2.1. Drivers
9.3.2.2. Restraints
9.3.2.3. Opportunities
9.3.2.4. Trends
9.4. Input Devices
9.4.1. Vietnam Augmented Reality and Virtual Reality Market, By Input Devices, By Region, 2017-2030 (US$ Mn)
9.4.2. Market Dynamics for Input Devices
9.4.2.1. Drivers
9.4.2.2. Restraints
9.4.2.3. Opportunities
9.4.2.4. Trends
10. Vietnam Augmented Reality and Virtual Reality Market, By Software
10.1. Vietnam Augmented Reality and Virtual Reality Market Overview, By Software
10.1.1. Vietnam Augmented Reality and Virtual Reality Market Revenue Share, By Software, 2022 Vs 2030 (in %)
10.2. AR Software
10.2.1. Vietnam Augmented Reality and Virtual Reality Market, By AR Software, By Region, 2017-2030 (US$ Mn)
10.2.2. Market Dynamics for AR Software
10.2.2.1. Drivers
10.2.2.2. Restraints
10.2.2.3. Opportunities
10.2.2.4. Trends
10.3. VR Software
10.3.1. Vietnam Augmented Reality and Virtual Reality Market, By VR Software, By Region, 2017-2030 (US$ Mn)
10.3.2. Market Dynamics for VR Software
10.3.2.1. Drivers
10.3.2.2. Restraints
10.3.2.3. Opportunities
10.3.2.4. Trends
11. Vietnam Augmented Reality and Virtual Reality Market, By Application
11.1. Vietnam Augmented Reality and Virtual Reality Market Overview, by Application
11.1.1. Vietnam Augmented Reality and Virtual Reality Market Revenue Share, By Application, 2022 Vs 2030 (in %)
11.2. Gaming and Entertainment
11.2.1. Vietnam Augmented Reality and Virtual Reality Market, By Gaming and Entertainment, By Region, 2017-2030 (US$ Mn)
11.2.2. Market Dynamics for Gaming and Entertainment
11.2.2.1. Drivers
11.2.2.2. Restraints
11.2.2.3. Opportunities
11.2.2.4. Trends
11.3. Education and Training
11.3.1. Vietnam Augmented Reality and Virtual Reality Market, By Education and Training, By Region, 2017-2030 (US$ Mn)
11.3.2. Market Dynamics for Education and Training
11.3.2.1. Drivers
11.3.2.2. Restraints
11.3.2.3. Opportunities
11.3.2.4. Trends
11.4. Healthcare and Medical
11.4.1. Vietnam Augmented Reality and Virtual Reality Market, By Healthcare and Medical, By Region, 2017-2030 (US$ Mn)
11.4.2. Market Dynamics for Healthcare and Medical
11.4.2.1. Drivers
11.4.2.2. Restraints
11.4.2.3. Opportunities
11.4.2.4. Trends
11.5. Architecture and Real Estate
11.5.1. Vietnam Augmented Reality and Virtual Reality Market, By Architecture and Real Estate, By Region, 2017-2030 (US$ Mn)
11.5.2. Market Dynamics for Architecture and Real Estate
11.5.2.1. Drivers
11.5.2.2. Restraints
11.5.2.3. Opportunities
11.5.2.4. Trends
11.6. Retail and E-Commerce
11.6.1. Vietnam Augmented Reality and Virtual Reality Market, By Retail and E-Commerce, By Region, 2017-2030 (US$ Mn)
11.6.2. Market Dynamics for Retail and E-Commerce
11.6.2.1. Drivers
11.6.2.2. Restraints
11.6.2.3. Opportunities
11.6.2.4. Trends
11.7. Marketing and Advertising
11.7.1. Vietnam Augmented Reality and Virtual Reality Market, By Marketing and Advertising, By Region, 2017-2030 (US$ Mn)
11.7.2. Market Dynamics for Marketing and Advertising
11.7.2.1. Drivers
11.7.2.2. Restraints
11.7.2.3. Opportunities
11.7.2.4. Trends
11.8. Manufacturing and Industrial
11.8.1. Vietnam Augmented Reality and Virtual Reality Market, By Manufacturing and Industrial, By Region, 2017-2030 (US$ Mn)
11.8.2. Market Dynamics for Manufacturing and Industrial
11.8.2.1. Drivers
11.8.2.2. Restraints
11.8.2.3. Opportunities
11.8.2.4. Trends
11.9. Tourism and Hospitality
11.9.1. Vietnam Augmented Reality and Virtual Reality Market, By Tourism and Hospitality, By Region, 2017-2030 (US$ Mn)
11.9.2. Market Dynamics for Tourism and Hospitality
11.9.2.1. Drivers
11.9.2.2. Restraints
11.9.2.3. Opportunities
11.9.2.4. Trends
11.10. Sports and Fitness
11.10.1. Vietnam Augmented Reality and Virtual Reality Market, By Sports and Fitness, By Region, 2017-2030 (US$ Mn)
11.10.2. Market Dynamics for Sports and Fitness
11.10.2.1. Drivers
11.10.2.2. Restraints
11.10.2.3. Opportunities
11.10.2.4. Trends
11.11. Automotive
11.11.1. Vietnam Augmented Reality and Virtual Reality Market, By Automotive, By Region, 2017-2030 (US$ Mn)
11.11.2. Market Dynamics for Automotive
11.11.2.1. Drivers
11.11.2.2. Restraints
11.11.2.3. Opportunities
11.11.2.4. Trends
11.12. Art and Design
11.12.1. Vietnam Augmented Reality and Virtual Reality Market, By Art and Design, By Region, 2017-2030 (US$ Mn)
11.12.2. Market Dynamics for Art and Design
11.12.2.1. Drivers
11.12.2.2. Restraints
11.12.2.3. Opportunities
11.12.2.4. Trends
11.13. Social and Communication
11.13.1. Vietnam Augmented Reality and Virtual Reality Market, By Social and Communication, By Region, 2017-2030 (US$ Mn)
11.13.2. Market Dynamics for Social and Communication
11.13.2.1. Drivers
11.13.2.2. Restraints
11.13.2.3. Opportunities
11.13.2.4. Trends
11.14. Defense and Military
11.14.1. Vietnam Augmented Reality and Virtual Reality Market, By Defense and Military, By Region, 2017-2030 (US$ Mn)
11.14.2. Market Dynamics for Defense and Military
11.14.2.1. Drivers
11.14.2.2. Restraints
11.14.2.3. Opportunities
11.14.2.4. Trends
12. Vietnam Augmented Reality and Virtual Reality Market, By End User
12.1. Vietnam Augmented Reality and Virtual Reality Market Overview, By End User
12.1.1. Vietnam Augmented Reality and Virtual Reality Market Revenue Share, By End User, 2022 Vs 2030 (in %)
12.2. Consumers
12.2.1. Vietnam Augmented Reality and Virtual Reality Market, By Consumers, By Region, 2017-2030 (US$ Mn)
12.2.2. Market Dynamics for Consumers
12.2.2.1. Drivers
12.2.2.2. Restraints
12.2.2.3. Opportunities
12.2.2.4. Trends
12.3. Enterprises
12.3.1. Vietnam Augmented Reality and Virtual Reality Market, By Enterprises, By Region, 2017-2030 (US$ Mn)
12.3.2. Market Dynamics for Enterprises
12.3.2.1. Drivers
12.3.2.2. Restraints
12.3.2.3. Opportunities
12.3.2.4. Trends
12.4. Government and Defense
12.4.1. Vietnam Augmented Reality and Virtual Reality Market, By Government and Defense, By Region, 2017-2030 (US$ Mn)
12.4.2. Market Dynamics for Government and Defense
12.4.2.1. Drivers
12.4.2.2. Restraints
12.4.2.3. Opportunities
12.4.2.4. Trends
12.5. Healthcare Institutions
12.5.1. Vietnam Augmented Reality and Virtual Reality Market, By Healthcare Institutions, By Region, 2017-2030 (US$ Mn)
12.5.2. Market Dynamics for Healthcare Institutions
12.5.2.1. Drivers
12.5.2.2. Restraints
12.5.2.3. Opportunities
12.5.2.4. Trends
12.6. Education Institutions
12.6.1. Vietnam Augmented Reality and Virtual Reality Market, By Education Institutions, By Region, 2017-2030 (US$ Mn)
12.6.2. Market Dynamics for Education Institutions
12.6.2.1. Drivers
12.6.2.2. Restraints
12.6.2.3. Opportunities
12.6.2.4. Trends
13. Vietnam Augmented Reality and Virtual Reality Market, By Region
13.1. Vietnam Augmented Reality and Virtual Reality Market Overview, by Region
13.1.1. Vietnam Augmented Reality and Virtual Reality Market, By Region, 2022 vs 2030 (in%)
13.2. Type
13.2.1. Vietnam Augmented Reality and Virtual Reality Market, By Technology Type, 2017-2030 (US$ Mn)
13.3. Hardware
13.3.1. Vietnam Augmented Reality and Virtual Reality Market, By Hardware, 2017-2030 (US$ Mn)
13.4. Software
13.4.1. Vietnam Augmented Reality and Virtual Reality Market, By Software, 2017-2030 (US$ Mn)
13.5. Application
13.5.1. Vietnam Augmented Reality and Virtual Reality Market, By Application, 2017-2030 (US$ Mn)
13.6. End User
13.6.1. Vietnam Augmented Reality and Virtual Reality Market, By End User, 2017-2030 (US$ Mn)
14. North America Vietnam Augmented Reality and Virtual Reality Market Analysis
14.1. Overview
14.1.1. Market Dynamics for North America
14.1.1.1. Drivers
14.1.1.2. Restraints
14.1.1.3. Opportunities
14.1.1.4. Trends
15. Company Profiles
15.1. Xtreme Studio
15.1.1. Company Overview
15.1.2. Types/Services Portfolio
15.1.3. Geographical Presence
15.1.4. SWOT Analysis
15.1.5. Financial Summary
15.1.5.1. Market Revenue and Net Profit (2019-2022)
15.1.5.2. Business Segment Revenue Analysis
15.1.5.3. Geographical Revenue Analysis
15.2. Hyperlink InfoSystem
15.3. Savvycom Software
15.4. Omaha Media Group LLC
15.5. Siclo
15.6. Amaris
15.7. InspiLab
15.8. Elinext
15.9. Wizeline
15.10. Ventuso LLC
16. Research Methodology
16.1. Research Methodology
16.2. AR Software – Secondary Research
16.3. AR SoftwareI – Data Modelling
16.3.1. Company Share Analysis Model
16.3.2. Revenue Based Modelling
16.4. AR SoftwareII – Primary Research
16.5. Research Limitations
16.5.1. Assumptions

List of Figures
FIG. 1 Vietnam Augmented Reality and Virtual Reality Market: Research Methodology
FIG. 2 Market Size Estimation – Top Down & Bottom up Approach
FIG. 3 Vietnam Augmented Reality and Virtual Reality Market Segmentation
FIG. 4 Vietnam Augmented Reality and Virtual Reality Market, By Technology Type, 2022 (US$ Mn)
FIG. 5 Vietnam Augmented Reality and Virtual Reality Market, By Hardware, 2022 (US$ Mn)
FIG. 6 Vietnam Augmented Reality and Virtual Reality Market, By Software, 2022 (US$ Mn)
FIG. 7 Vietnam Augmented Reality and Virtual Reality Market, by Application, 2022 (US$ Mn)
FIG. 8 Vietnam Augmented Reality and Virtual Reality Market, By End User, 2022 (US$ Mn)
FIG. 9 Vietnam Augmented Reality and Virtual Reality Market, by Geography, 2022 (US$ Mn)
FIG. 10 Attractive Investment Proposition, By Technology Type, 2022
FIG. 11 Attractive Investment Proposition, By Hardware, 2022
FIG. 12 Attractive Investment Proposition, By Software, 2022
FIG. 13 Attractive Investment Proposition, By Application, 2022
FIG. 14 Attractive Investment Proposition, By End User, 2022
FIG. 15 Attractive Investment Proposition, by Geography, 2022
FIG. 16 Market Share Analysis of Key Vietnam Augmented Reality and Virtual Reality Market Manufacturers, 2022
FIG. 17 Market Positioning of Key Vietnam Augmented Reality and Virtual Reality Market Manufacturers, 2022
FIG. 18 Vietnam Augmented Reality and Virtual Reality Market Value Contribution, By Technology Type, 2022 & 2030 (Value %)
FIG. 19 Vietnam Augmented Reality and Virtual Reality Market, by AUGMENTED REALITY (AR), Value, 2017-2030 (US$ Mn)
FIG. 20 Vietnam Augmented Reality and Virtual Reality Market, by VIRTUAL REALITY (VR), Value, 2017-2030 (US$ Mn)
FIG. 21 Vietnam Augmented Reality and Virtual Reality Market Value Contribution, By Hardware, 2022 & 2030 (Value %)
FIG. 22 Vietnam Augmented Reality and Virtual Reality Market, by AR Devices, Value, 2017-2030 (US$ Mn)
FIG. 23 Vietnam Augmented Reality and Virtual Reality Market, by VR Headsets, Value, 2017-2030 (US$ Mn)
FIG. 24 Vietnam Augmented Reality and Virtual Reality Market Value Contribution, By Software, 2022 & 2030 (Value %)
FIG. 25 Vietnam Augmented Reality and Virtual Reality Market, by AR Software, Value, 2017-2030 (US$ Mn)
FIG. 26 Vietnam Augmented Reality and Virtual Reality Market, by VR Software, Value, 2017-2030 (US$ Mn)
FIG. 27 Vietnam Augmented Reality and Virtual Reality Market Value Contribution, By Application, 2022 & 2030 (Value %)
FIG. 28 Vietnam Augmented Reality and Virtual Reality Market, by Gaming and Entertainment, Value, 2017-2030 (US$ Mn)
FIG. 29 Vietnam Augmented Reality and Virtual Reality Market, by Education and Training, Value, 2017-2030 (US$ Mn)
FIG. 30 Vietnam Augmented Reality and Virtual Reality Market, by Healthcare and Medical, Value, 2017-2030 (US$ Mn)
FIG. 31 Vietnam Augmented Reality and Virtual Reality Market, by Architecture and Real Estate, Value, 2017-2030 (US$ Mn)
FIG. 32 Vietnam Augmented Reality and Virtual Reality Market, by Retail and E-Commerce, Value, 2017-2030 (US$ Mn)
FIG. 33 Vietnam Augmented Reality and Virtual Reality Market, by Marketing and Advertising, Value, 2017-2030 (US$ Mn)
FIG. 34 Vietnam Augmented Reality and Virtual Reality Market, by Manufacturing and Industrial, Value, 2017-2030 (US$ Mn)
FIG. 35 Vietnam Augmented Reality and Virtual Reality Market, by Tourism and Hospitality, Value, 2017-2030 (US$ Mn)
FIG. 36 Vietnam Augmented Reality and Virtual Reality Market, by Sports and Fitness, Value, 2017-2030 (US$ Mn)
FIG. 37 Vietnam Augmented Reality and Virtual Reality Market, by Automotive, Value, 2017-2030 (US$ Mn)
FIG. 38 Vietnam Augmented Reality and Virtual Reality Market, by Art and Design, Value, 2017-2030 (US$ Mn)
FIG. 39 Vietnam Augmented Reality and Virtual Reality Market, by Social and Communication, Value, 2017-2030 (US$ Mn)
FIG. 40 Vietnam Augmented Reality and Virtual Reality Market, by Defense and Military, Value, 2017-2030 (US$ Mn)
FIG. 41 Vietnam Augmented Reality and Virtual Reality Market Value Contribution, By End User, 2022 & 2030 (Value %)
FIG. 42 Vietnam Augmented Reality and Virtual Reality Market, by Consumers, Value, 2017-2030 (US$ Mn)
FIG. 43 Vietnam Augmented Reality and Virtual Reality Market, by Enterprises, Value, 2017-2030 (US$ Mn)
FIG. 44 Vietnam Augmented Reality and Virtual Reality Market, by Government and Defense, Value, 2017-2030 (US$ Mn)
FIG. 45 Vietnam Augmented Reality and Virtual Reality Market, by Healthcare Institutions, Value, 2017-2030 (US$ Mn)
FIG. 46 Vietnam Augmented Reality and Virtual Reality Market, by Education Institutions, Value, 2017-2030 (US$ Mn)

List of Tables
TABLE 1 Market Snapshot: Vietnam Augmented Reality and Virtual Reality Market
TABLE 2 Vietnam Augmented Reality and Virtual Reality Market: Drivers Impact Analysis
TABLE 3 Vietnam Augmented Reality and Virtual Reality Market: Market Restraints Impact Analysis
TABLE 4 Vietnam Augmented Reality and Virtual Reality Market, by Competitive Benchmarking, 2022
TABLE 5 Vietnam Augmented Reality and Virtual Reality Market, by Geographical Presence Analysis, 2022
TABLE 6 Vietnam Augmented Reality and Virtual Reality Market, by Key Strategies Analysis, 2022
TABLE 7 Vietnam Augmented Reality and Virtual Reality Market, by Augmented Reality (AR), By Region, 2017-2022 (US$ Mn)
TABLE 8 Vietnam Augmented Reality and Virtual Reality Market, by Augmented Reality (AR), By Region, 2023-2030 (US$ Mn)
TABLE 9 Vietnam Augmented Reality and Virtual Reality Market, by Virtual Reality (VR), By Region, 2017-2022 (US$ Mn)
TABLE 10 Vietnam Augmented Reality and Virtual Reality Market, by Virtual Reality (VR), By Region, 2023-2030 (US$ Mn)
TABLE 11 Vietnam Augmented Reality and Virtual Reality Market, by AR Devices, By Region, 2017-2022 (US$ Mn)
TABLE 12 Vietnam Augmented Reality and Virtual Reality Market, by AR Devices, By Region, 2023-2030 (US$ Mn)
TABLE 13 Vietnam Augmented Reality and Virtual Reality Market, by VR Headsets, By Region, 2017-2022 (US$ Mn)
TABLE 14 Vietnam Augmented Reality and Virtual Reality Market, by VR Headsets, By Region, 2023-2030 (US$ Mn)
TABLE 15 Vietnam Augmented Reality and Virtual Reality Market, by Input Devices, By Region, 2017-2022 (US$ Mn)
TABLE 16 Vietnam Augmented Reality and Virtual Reality Market, by Input Devices, By Region, 2023-2030 (US$ Mn)
TABLE 17 Vietnam Augmented Reality and Virtual Reality Market, by AR Software, By Region, 2017-2022 (US$ Mn)
TABLE 18 Vietnam Augmented Reality and Virtual Reality Market, by AR Software, By Region, 2023-2030 (US$ Mn)
TABLE 19 Vietnam Augmented Reality and Virtual Reality Market, by VR Software, By Region, 2017-2022 (US$ Mn)
TABLE 20 Vietnam Augmented Reality and Virtual Reality Market, by VR Software, By Region, 2023-2030 (US$ Mn)
TABLE 21 Vietnam Augmented Reality and Virtual Reality Market, by Gaming and Entertainment, By Region, 2017-2022 (US$ Mn)
TABLE 22 Vietnam Augmented Reality and Virtual Reality Market, by Gaming and Entertainment, By Region, 2023-2030 (US$ Mn)
TABLE 23 Vietnam Augmented Reality and Virtual Reality Market, by Education and Training, By Region, 2017-2022 (US$ Mn)
TABLE 24 Vietnam Augmented Reality and Virtual Reality Market, by Education and Training, By Region, 2023-2030 (US$ Mn)
TABLE 25 Vietnam Augmented Reality and Virtual Reality Market, by Healthcare and Medical, By Region, 2017-2022 (US$ Mn)
TABLE 26 Vietnam Augmented Reality and Virtual Reality Market, by Healthcare and Medical, By Region, 2023-2030 (US$ Mn)
TABLE 27 Vietnam Augmented Reality and Virtual Reality Market, by Architecture and Real Estate, By Region, 2017-2022 (US$ Mn)
TABLE 28 Vietnam Augmented Reality and Virtual Reality Market, by Architecture and Real Estate, By Region, 2023-2030 (US$ Mn)
TABLE 29 Vietnam Augmented Reality and Virtual Reality Market, by Retail and E-Commerce, By Region, 2017-2022 (US$ Mn)
TABLE 30 Vietnam Augmented Reality and Virtual Reality Market, by Retail and E-Commerce, By Region, 2023-2030 (US$ Mn)
TABLE 31 Vietnam Augmented Reality and Virtual Reality Market, by Marketing and Advertising, By Region, 2017-2022 (US$ Mn)
TABLE 32 Vietnam Augmented Reality and Virtual Reality Market, by Marketing and Advertising, By Region, 2023-2030 (US$ Mn)
TABLE 33 Vietnam Augmented Reality and Virtual Reality Market, by Manufacturing and Industrial, By Region, 2017-2022 (US$ Mn)
TABLE 34 Vietnam Augmented Reality and Virtual Reality Market, by Manufacturing and Industrial, By Region, 2023-2030 (US$ Mn)
TABLE 35 Vietnam Augmented Reality and Virtual Reality Market, by Tourism and Hospitality, By Region, 2017-2022 (US$ Mn)
TABLE 36 Vietnam Augmented Reality and Virtual Reality Market, by Tourism and Hospitality, By Region, 2023-2030 (US$ Mn)
TABLE 37 Vietnam Augmented Reality and Virtual Reality Market, by Sports and Fitness, By Region, 2017-2022 (US$ Mn)
TABLE 38 Vietnam Augmented Reality and Virtual Reality Market, by Sports and Fitness, By Region, 2023-2030 (US$ Mn)
TABLE 39 Vietnam Augmented Reality and Virtual Reality Market, by Automotive, By Region, 2017-2022 (US$ Mn)
TABLE 40 Vietnam Augmented Reality and Virtual Reality Market, by Automotive, By Region, 2023-2030 (US$ Mn)
TABLE 41 Vietnam Augmented Reality and Virtual Reality Market, by Art and Design, By Region, 2017-2022 (US$ Mn)
TABLE 42 Vietnam Augmented Reality and Virtual Reality Market, by Art and Design, By Region, 2023-2030 (US$ Mn)
TABLE 43 Vietnam Augmented Reality and Virtual Reality Market, by Social and Communication, By Region, 2017-2022 (US$ Mn)
TABLE 44 Vietnam Augmented Reality and Virtual Reality Market, by Social and Communication, By Region, 2023-2030 (US$ Mn)
TABLE 45 Vietnam Augmented Reality and Virtual Reality Market, by Defense and Military, By Region, 2017-2022 (US$ Mn)
TABLE 46 Vietnam Augmented Reality and Virtual Reality Market, by Defense and Military, By Region, 2023-2030 (US$ Mn)
TABLE 47 Vietnam Augmented Reality and Virtual Reality Market, by Consumers, By Region, 2017-2022 (US$ Mn)
TABLE 48 Vietnam Augmented Reality and Virtual Reality Market, by Consumers, By Region, 2023-2030 (US$ Mn)
TABLE 49 Vietnam Augmented Reality and Virtual Reality Market, by Enterprises, By Region, 2017-2022 (US$ Mn)
TABLE 50 Vietnam Augmented Reality and Virtual Reality Market, by Enterprises, By Region, 2023-2030 (US$ Mn)
TABLE 51 Vietnam Augmented Reality and Virtual Reality Market, by Government and Defense, By Region, 2017-2022 (US$ Mn)
TABLE 52 Vietnam Augmented Reality and Virtual Reality Market, by Government and Defense, By Region, 2023-2030 (US$ Mn)
TABLE 53 Vietnam Augmented Reality and Virtual Reality Market, by Healthcare Institutions, By Region, 2017-2022 (US$ Mn)
TABLE 54 Vietnam Augmented Reality and Virtual Reality Market, by Healthcare Institutions, By Region, 2023-2030 (US$ Mn)
TABLE 55 Vietnam Augmented Reality and Virtual Reality Market, by Education Institutions, By Region, 2017-2022 (US$ Mn)
TABLE 56 Vietnam Augmented Reality and Virtual Reality Market, by Education Institutions, By Region, 2023-2030 (US$ Mn)
TABLE 57 Vietnam Augmented Reality and Virtual Reality Market, By Technology Type, 2017-2022 (US$ Mn)
TABLE 58 Vietnam Augmented Reality and Virtual Reality Market, By Technology Type, 2023-2030 (US$ Mn)
TABLE 59 Vietnam Augmented Reality and Virtual Reality Market, By Hardware, 2017-2022 (US$ Mn)
TABLE 60 Vietnam Augmented Reality and Virtual Reality Market, By Hardware, 2023-2030 (US$ Mn)
TABLE 61 Vietnam Augmented Reality and Virtual Reality Market, By Software, 2017-2022 (US$ Mn)
TABLE 62 Vietnam Augmented Reality and Virtual Reality Market, By Software, 2023-2030 (US$ Mn)
TABLE 63 Vietnam Augmented Reality and Virtual Reality Market, By Application, By Region, 2017-2022 (US$ Mn)
TABLE 64 Vietnam Augmented Reality and Virtual Reality Market, By Application, By Region, 2023-2030 (US$ Mn)
TABLE 65 Vietnam Augmented Reality and Virtual Reality Market, By End User, 2017-2022 (US$ Mn)
TABLE 66 Vietnam Augmented Reality and Virtual Reality Market, by Region, 2017-2022 (US$ Mn)
TABLE 67 Vietnam Augmented Reality and Virtual Reality Market, by Region, 2023-2030 (US$ Mn)

What is the current Technology Type of the worldwide Vietnam Augmented Reality and Virtual Reality Market?

In 2022, the Vietnam Augmented Reality and Virtual Reality Market is expected to be worth USD 348.5 million.

What is the predicted growth rate of the Vietnam Augmented Reality and Virtual Reality Market between 2023 and 2030?

The Vietnam Augmented Reality and Virtual Reality Market is estimated to increase at a CAGR of 23.80% between 2023 and 2030, reaching USD 1922.9 Million in 2030.

Which segment has the most market share in terms of Technology type ?

In 2022, the augmented reality (AR) technology segment is expected to have the most revenue share.

Which end-user segment governs the market demand for Vietnam Augmented Reality and Virtual Reality?

The healthcare institutions category has grown in popularity.

Who are the major players in the Vietnam Augmented Reality and Virtual Reality Market?

The top players include Xtreme Studio, Hyperlink InfoSystem, Savvycom Software, Omaha Media Group LLC, Siclo, Amaris, InspiLab, Elinext, Wizeline, and Ventuso LLC.

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